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CREATED:20180108T014137Z
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UID:10981-1516881600-1516885200@marketing.com.au
SUMMARY:Managing Content in a Digital Transformation
DESCRIPTION:In order to stay competitive with the industry you need to embrace all of the digital technologies. There are many different components with a digital transformation including content management. This session has been designed to show you how a digital strategy can help you lay the foundations for you digital transformation and help you with the ongoing maintenance as well. You will take an in-depth look at what is involved when migrating your business into the digital landscape. \nIt will cover: \n\nThe main phases of a web transformation project\nHow to undertake a content audit\nIdentifying what existing content to keep\, repurpose or cull\nHow to manage stakeholder interactions and requests\, plus much more!
URL:https://marketing.com.au/event/managing-content-digital-transformation/
LOCATION:Level 3\, 45 Exhibition Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Melbourne,Workshop
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