BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Marketing.com.au - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Marketing.com.au
X-ORIGINAL-URL:https://marketing.com.au
X-WR-CALDESC:Events for Marketing.com.au
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Australia/Melbourne
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20140405T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20141004T160000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20150404T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20151003T160000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20160402T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20161001T160000
END:DAYLIGHT
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20151008T080000
DTEND;TZID=Australia/Melbourne:20151008T103000
DTSTAMP:20260424T073943
CREATED:20150908T043409Z
LAST-MODIFIED:20150908T043409Z
UID:7055-1444291200-1444300200@marketing.com.au
SUMMARY:Radical Growth & Innovation - Melbourne Breakfast With Lego
DESCRIPTION:Join us for an exclusive breakfast & 50 min presentation with David Gram\, Marketing Director\, Future Lab at LEGO who is coming from Denmark for this event.
URL:https://marketing.com.au/event/radical-growth-innovation-melbourne-breakfast-with-lego/
LOCATION:Maia\, Shed 14\, Central Pier\, 161 Harbour Esplanade\, Docklands\, Victoria\, 3008\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Market Research,Marketing,Melbourne,Public Relations,Social Media,Workshop
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20151008T130000
DTEND;TZID=Australia/Melbourne:20151008T170000
DTSTAMP:20260424T073943
CREATED:20151001T035816Z
LAST-MODIFIED:20151001T035816Z
UID:7129-1444309200-1444323600@marketing.com.au
SUMMARY:Safely Unlocking Your Biggest Asset - Audience Data
DESCRIPTION:Publishers large and small are united by one very common and often painful issue – how can they safely unlock their biggest asset – their audience data. Increasingly the approach is programmatic but it’s loaded with as many questions as answers. \nJoin IAB Australia\, Audience 360\, Carsales\, Sensis\, Krux and AppNexus as they explore how holistic programmatic solutions can provide both data protection and the potential for audience extension monetisation. Topics of discussion will include creating dynamic creative opportunities\, realising the value of granular data and the new media opportunities for both video and social. \nTopics to be covered include: \n\nThe de-coupling of audiences and inventory: What this means for Publishers\, Advertisers and their Agencies.\nMonetising Audience Data – the Publisher’s Perspective\nPitfalls to be aware of when profiting from audience data.\nWhat is 2nd party data?\nWhy we are seeing more demand from marketers for 2nd party data?\nHints and tips for successful 2nd party data sharing\nHow Sensis and other directory businesses are transforming into digital first businesses
URL:https://marketing.com.au/event/safely-unlocking-your-biggest-asset-audience-data/
LOCATION:PwC\, Lvl 19\, Freshwater Place\, 2 Southbank Bd\, Melbourne\, Victoria\, 3006\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Market Research,Melbourne,Presentation
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20151013
DTEND;VALUE=DATE:20151015
DTSTAMP:20260424T073943
CREATED:20150908T035739Z
LAST-MODIFIED:20150908T035739Z
UID:7048-1444694400-1444867199@marketing.com.au
SUMMARY:Content Marketing for Government Masterclass - Melbourne
DESCRIPTION:This 2-day Content Marketing for Government masterclass helps govt communicators create & distribute useful & relevant content to directly engage with citizens. A content marketing approach to Govt communications.
URL:https://marketing.com.au/event/content-marketing-for-government-masterclass-melbourne/
LOCATION:Karstens Melbourne\, 123 Queen Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Melbourne,Workshop
ORGANIZER;CN="Progress Media":MAILTO:davidl@progressmedia.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20151015T130000
DTEND;TZID=Australia/Melbourne:20151015T190000
DTSTAMP:20260424T073943
CREATED:20150909T075423Z
LAST-MODIFIED:20150909T075423Z
UID:7085-1444914000-1444935600@marketing.com.au
SUMMARY:ONE: Teradata Marketing Connect - Melbourne
DESCRIPTION:ONE: Teradata Marketing Connect is an afternoon event that will bring experienced local and international speakers together to inspire marketers and deliver relevant networking opportunities. Along side the international and local speakers\, there will be key insights and learning opportunities for all marketers in attendance.
URL:https://marketing.com.au/event/one-teradata-marketing-connect-melbourne/
LOCATION:ACMI\, Federation Square\, Flinders St\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Market Research,Marketing,Melbourne,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20151019
DTEND;VALUE=DATE:20151020
DTSTAMP:20260424T073943
CREATED:20151001T013958Z
LAST-MODIFIED:20151001T013958Z
UID:7117-1445212800-1445299199@marketing.com.au
SUMMARY:Fundamental Workshop || Public Relations with Tactics
DESCRIPTION:The rise of technology means that being able to communicate through writing has become more important than ever for people working in public relations. This workshop on ‘Public Relations with Tactics’ will instruct on creating clear\, concise and well written PR and marketing content. It will cover: \n\nTargeting audiences\nDesigning persuasive/informative releases\nUsing the pyramid approach\nDeveloping corporate brochures\, profiles and newsletters for different contexts.
URL:https://marketing.com.au/event/fundamental-workshop-public-relations-with-tactics/
LOCATION:Clifton Melbourne\, Level 1\, 440 Collins Street\, Melbourne\, Victoria\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Melbourne,Public Relations,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20151022T070000
DTEND;TZID=Australia/Melbourne:20151022T210000
DTSTAMP:20260424T073943
CREATED:20151001T022821Z
LAST-MODIFIED:20151001T022821Z
UID:7126-1445497200-1445547600@marketing.com.au
SUMMARY:Vic Guru Breakfast - Strategies for Change
DESCRIPTION:This breakfast will feature Australia Post’s Chris Blake\, Executive GM Corporate Affairs and Guy Sutherland\, CMO and Executive GM Consumer and Small Business Segment who will present their industry leading ideas on changing business focus towards customer centricity.
URL:https://marketing.com.au/event/vic-guru-breakfast-strategies-for-change/
LOCATION:3006
CATEGORIES:All Event Topics,All Event Types,Market Research,Melbourne,Presentation
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20151022T180000
DTEND;TZID=Australia/Melbourne:20151022T230000
DTSTAMP:20260424T073943
CREATED:20151001T020342Z
LAST-MODIFIED:20151001T020342Z
UID:7119-1445536800-1445554800@marketing.com.au
SUMMARY:2015 Awards of Marketing Excellence Gala Dinner
DESCRIPTION:Celebrate the year’s best marketing programs at this fantastic Gala Dinner. The annual awards ceremony of the Australian Institute of Marketing will see this year’s best and brightest marketers and marketing campaigns awarded and recognised. This year’s finalists include companies as diverse as St George Bank\, Kmart\, Sustainability Victoria and the Australian Radio Network.
URL:https://marketing.com.au/event/2015-awards-of-marketing-excellence-gala-dinner/
LOCATION:3006
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Award,Content Marketing,Digital Marketing,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20151028T180000
DTEND;TZID=Australia/Melbourne:20151028T200000
DTSTAMP:20260424T073943
CREATED:20151022T060020Z
LAST-MODIFIED:20151022T060020Z
UID:7212-1446055200-1446062400@marketing.com.au
SUMMARY:Branding vs Customer Relationships
DESCRIPTION:This 2 hour panel talk is about the growing importance of building customer relationships and how technology has changed how we look at a “brand”. Understand and learn about what your business should focus attention on\, how to build strong and efficient customer relationships\, and the art of brand management. \nThis event will also host a panel discussion\, keynote speakers and a networking session with participants and the various leaders that will be in attendance. \n 
URL:https://marketing.com.au/event/branding-vs-customer-relationships/
LOCATION:Collective Campus\, Level 1\, 20 Queen St\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Market Research,Marketing,Melbourne,Public Relations,Social Media,Workshop
ORGANIZER;CN="Collective Campus":MAILTO:info(at)collectivecamp.us
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20151029
DTEND;VALUE=DATE:20151125
DTSTAMP:20260424T073943
CREATED:20151022T035116Z
LAST-MODIFIED:20151022T035116Z
UID:7209-1446076800-1448409599@marketing.com.au
SUMMARY:Loves Data | Google Analytics 101 & 201
DESCRIPTION:This 2-day course will take your Google Analytics knowledge to the next level with our Google Certified Experts from Loves Data. Topics covered are suitable for new as well as advanced users. \nThis Event will be featured in 3 different states on different dates\, listed below: \nLoves Data | Google Analytics 101 & 201\nDates: 29/10/2015 – 30/10/2015\nLocation: UNSW CBD Campus – Level 6\, 1 O’Connell Street\, Sydney\, NSW 2000\nWebsite: http://www.lovesdata.com/events/ga-syd-oct/ \nLoves Data | Google Analytics 101 & 201\nDates: 12/11/2015 – 13/11/2015\nLocation: Melbourne Business School – 200 Leicester Street\, Melbourne\, VIC 3000\nWebsite: http://www.lovesdata.com/events/ga-mel-nov/ \nLoves Data | Google Analytics 101 & 201\nDates: 23/11/2015 – 24/11/2015\nLocation: UQ Business School Downtown – Level 19 Central Plaza One\, 345 Queen Street\, Brisbane\, QLD 3000\nWebsite: http://www.lovesdata.com/events/ga-bris-nov/
URL:https://marketing.com.au/event/loves-data-google-analytics-101-201/
LOCATION:UNSW CBD Campus\, Level 6\, 1 O'Connell Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Types,Brisbane,Market Research,Marketing,Melbourne,Public Relations,SEO,Social Media,Sydney,Workshop
ORGANIZER;CN="Loves Data":MAILTO:info(at)lovesdata.com
END:VEVENT
END:VCALENDAR