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DTSTART;VALUE=DATE:20201105
DTEND;VALUE=DATE:20201107
DTSTAMP:20260420T231103
CREATED:20200804T095248Z
LAST-MODIFIED:20201010T112043Z
UID:16346-1604534400-1604707199@marketing.com.au
SUMMARY:Strategic Marketing USA (Online)
DESCRIPTION:Adapt\, Innovate\, Reimagine\nSet Benchmarks\, Showcase Innovation\, Map the Future of Marketing\n\n\n\n\n\n\nSetting the Agenda for Marketing Teams Globally\n\n\n\n\n\n\nWe are amidst the most dramatic shift in consumer expectations in a lifetime. \nThe entire fabric of our lives has changed and\, in turn\, so too has the way we want to interact with brands. Marketing must change to align with this shift\, now. \nReuters Events: Strategic Marketing USA (Nov 5-6) is uniting the world’s most influential CMOs to set benchmarks\, showcase innovation\, and map the future of marketing – one where brands are purpose-driven\, campaigns are intelligently data-backed\, and innovation drives growth. \nThe world is changing and this disruption will pave the way for new industry leaders. How will take advantage of this opportunity to reconnect with your customers? \n\n\n4 essential themes for 2020\n\n\n\n\n\nCMO Strategy & Trends for a Post-Covid World: CMOs share their plans for keeping brand relevancy in an ever-changing world\, honing brand purpose\, reinventing a legacy\, and creating a culture of innovation.\nCustomer Insights & Understanding New Consumer Behavior: Customer needs\, wants and expectations have changed. It’s time to fully understand your customer and their journey to unlock data-driven personalized experiences.\nAgile Content & Creative: Cut through the noise with impactful interactions that inspire and connect with this shared global experience. Tell stories that engage on an emotional level and are grounded in brand purpose.\nDigital\, Social & Influencers: As we follow social-distancing guidelines\, the channel of choice for many is social and influencers are at their most impactful. Video\, influencers and the formula for social success.\n\n\n\n\n\nJoin 5\,000+ virtual attendees!\nSet Benchmarks\, Showcase Innovation\, Map the Future of Marketing
URL:https://marketing.com.au/event/strategic-marketing-usa-online/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201104T080000
DTEND;TZID=Australia/Melbourne:20201106T170000
DTSTAMP:20260420T231103
CREATED:20200906T062401Z
LAST-MODIFIED:20201010T112043Z
UID:16653-1604476800-1604682000@marketing.com.au
SUMMARY:Content Marketing Summit - Asia
DESCRIPTION:Content Marketing Summit\, as the name suggests\, is a premier event where some of the greatest minds\, savvy brands\, renowned publishers\, innovative technology enablers and leading practitioners from across the world come together to explore the exciting world of content marketing. \nWhile the discipline itself isn’t anything new\, the rapid expansion of digital media and the growing clout of social media have altered Content Marketing in unexpected ways. This metamorphosis presents exciting new opportunities for brands\, publishers\, agency partners and independent creators alike.
URL:https://marketing.com.au/event/content-marketing-summit-asia/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Copywriting,Digital Marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201027
DTEND;VALUE=DATE:20201030
DTSTAMP:20260420T231103
CREATED:20200906T060737Z
LAST-MODIFIED:20201010T112046Z
UID:16644-1603756800-1604015999@marketing.com.au
SUMMARY:Brand ManageCamp Marketing Conference 2020
DESCRIPTION:Why Brand ManageCamp 2020?\nSure\, we are one of Forbes’ “Must-Attend” Marketing Conferences. But here is why our VIRTUAL conference is going to rock! \nOptimized For Virtual!!!\nThis will NOT just be a live event done virtually. And it will NOT just be a series of webinars or talking heads. We are taking this opportunity to redesign how the content is delivered to ensure you can get the absolute most out of the virtual experience. \n360 Degree View of Brand\nWe understand that Brand Marketing is more than just Advertising and Media. Don’t get us wrong – we cover those. But this marketing conference covers a wide range of topics including Strategy\, Advertising\, Innovation\, Content\, Insights\, Customer Behavior\, Leadership\, Creativity\, and more. Plus all topics will be updated to reflect the realities of this new world in which we live. \nBest Pricing Ever\nWe recognize how tough this year has been and how much budgets have been impacted. As such\, we have developed 3 tiers of registration options to meet a wide range of budgets. It has never been more affordable to attend a Brand ManageCamp marketing conference! \nPost Event Content\nBrand ManageCamp is much more than a 3 day virtual conference – it is a full year of marketing content. PREMIUM and PLUS pass holders will get access to exclusive additional keynotes\, interviews\, live Q&A sessions\, blog posts\, whitepapers\, and more – delivered throughout the year. \nBrightest Minds in Brand\nEvery one of our speakers are best-selling business authors\, world-renowned experts\, or up-and-coming mavericks\, helping us become one of the best marketing conferences of 2020. They are all pushing the boundaries in their respective concentrations and are passionate about delivering their knowledge in an inspiring\, engaging\, and entertaining way. Who’s our keynote? Every single one of them. \nRave Reviews\nThis will mark our 18th annual Brand ManageCamp conference – albeit our first virtual one! We’ve got hundreds and hundreds of fantastic reviews from past attendees and we don’t plan on letting anyone down now! \nPresenters: \n\nJay Baer\, Customer Behavior\nMichael Brenner\, Marketing Trends\nShep Hyken\, Customer Experience\nCarla Johnson\, Innovation\nBrant Pinvidic\, Marketing Communications\nMarcus Sheridan\, Marketing Strategy\nJoe Pulizzi\, Content Marketing\nTodd Henry\, Creativity/Leadership\nJessica Best\, Email Marketing\nDavid Meerman Scott\, Brand Loyalty\nMitch Joel\, Brand Disruption\nAudrey Arbeeny\, Sonic Branding\nLen Herstein\, Leadership/Brand Strategy
URL:https://marketing.com.au/event/brand-managecamp-marketing-conference-2020-3/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Marketing,Online,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201027
DTEND;VALUE=DATE:20201029
DTSTAMP:20260420T231103
CREATED:20200906T063919Z
LAST-MODIFIED:20201010T112046Z
UID:16665-1603756800-1603929599@marketing.com.au
SUMMARY:Marketing Leaders Summit
DESCRIPTION:Firmly established as the singular agenda-setting event for Australia’s B2C Marketing community\, the Marketing Leaders Summit is returning in 2020 with a refreshed format to guide you through the year ahead. As our operating environment corrects and the sector begins to unlock\, the Summit presents an enviable opportunity for the nation’s Marketing leaders to connect\, combat shared challenges\, and leverage opportunities emerging from the upturn economy. \nTogether\, we will interrogate the forces affecting the B2C marketing landscape\, equipping you to refuel your omnichannel engine and advance business outcomes. \nWhy attend? \n\nOur digital event model provides delegates with flexibility without sacrificing interactivity. Our engagement tools ensure that you are joining the event\, not just spectating – raise your questions with speakers in real-time\, and gain access to ongoing on-demand video content.\nFor five years we have secured the involvement of the highest calibre speakers from Australia and around the world. We have tools that make audience engagement seamless so you can ask the questions that matter.\nEvery session is independently moderated to facilitate candid discussion and debate.\nYour experience is at the heart of the Forum. Our audience is screened for seniority\, so you’ll be networking in a five-star environment with the minds shaping business.\nWe respect the seniority of our delegates by diving deeper into technical subject matter with a business-driven\, outcomes focussed agenda.
URL:https://marketing.com.au/event/marketing-leaders-summit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201006
DTEND;VALUE=DATE:20201009
DTSTAMP:20260420T231103
CREATED:20200804T095627Z
LAST-MODIFIED:20201010T112338Z
UID:16349-1601942400-1602201599@marketing.com.au
SUMMARY:MARTECH Virtual 2020
DESCRIPTION:MarTech: A Virtual Event For Strategies & Solutions\n\n\nOctober 6-8\, 2020\n\nJust because you can’t attend in-person conferences this year doesn’t mean you can’t continue improving your marketing efficiency\, scale\, and effectiveness: Join us online\, this October 6-8\, for FREE! \nThis exclusive virtual experience will help you stay up-to-speed on the latest developments in modern marketing and identify\, evaluate\, and implement time-saving\, profit-generating marketing technologies — all from the comfort and safety of your own computer. \nBonus! The Stackies are going virtual\, too! Discover the scope of your very own marketing stack (and promote your organization across the marketing industry\, while you’re at it) by entering the 2020 Stackie Awards! \nDon’t miss this exciting opportunity to continue your learning initiatives\, engage with solution providers\, and connect with the marketing technology community — all for free. \n 
URL:https://marketing.com.au/event/martech-virtual-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20201005
DTEND;VALUE=DATE:20201010
DTSTAMP:20260420T231103
CREATED:20200712T065958Z
LAST-MODIFIED:20201010T112338Z
UID:15801-1601856000-1602287999@marketing.com.au
SUMMARY:The Festival of Marketing 2020
DESCRIPTION:The Festival of Marketing is going digital! \nSame insight\, inspiration and learning\, but a new and exciting digital experience. \nExpect a week-long series of online sessions\, featuring thought leaders from the world of marketing\, business and beyond\, to provide you with unmatched learning. Gain leading edge insight\, inspiration and the learnings required to meet the challenges that lie ahead. \nThe Festival will gather together an unrivalled collection of global speakers\, from internationally renowned brands. The digital presence provides a unique opportunity for the worldwide marketing community to connect with each other. Festival will address the five biggest issues faced by you and your brand\, as we look to create a blueprint that will better serve your customers\, company and colleagues. \nWe’re proud to announce Mark Ritson\, Founder of the Marketing Week Mini MBA\, as the first Festival 2020 headliner. \nMark has worked globally on projects ranging from brand strategy\, market research\, segmentation\, CRM\, marketing communications\, brand acquisition\, brand valuation and brand extension. For thirteen years – from 2002 to 2015 – he served as in-house professor for LVMH – the world’s largest luxury group – working with senior executives from brands like Louis Vuitton\, Dom Perignon\, Fendi\, Tag Heuer\, Dior and Hennessy. \nMark has written a weekly column on branding for Marketing Week for over a decade\, and is widely acknowledged as one of the world’s best marketing instructors. \nHis session will be a must-attend of the week!
URL:https://marketing.com.au/event/the-festival-of-marketing-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20201001T110000
DTEND;TZID=Australia/Melbourne:20201002T130000
DTSTAMP:20260420T231103
CREATED:20200909T101645Z
LAST-MODIFIED:20201010T112338Z
UID:16701-1601550000-1601643600@marketing.com.au
SUMMARY:Work Different
DESCRIPTION:How to rethink and reinvent research\n\nJoin us for 2 days of great insights from leading global researchers and iconic brands – including Uber Eats\, Chobani\, and Pinterest – to learn how to rethink and reinvent research for today’s rapidly changing world. \nDay 1 | Oct 1 – 11am AEST\, 9am SGT | 2 hours\n\n\n\n\n\n\nMove fast by eliminating the lagtime\nMaria Veronina // Chobani + Steven Wengrovitz // Uber Eats + Jesse Purewal // Qualtrics \nTune into a live panel discussion to see how UberEats and Chobani are using real-time feedback to help their organisations take quick action in times of change. \n\n\n\n\n\n\n\n\n\n\nGetting buy-in on urgent action-taking\nJD Schramm // Academic Leader\, Author + Kitty Xu // Pinterest \nDiscover how compelling storytelling combined with actionable data can help rally your organisation in times of crisis. \n\n\n\n\n\n\n\n\n\nDay 2 | Oct 2 – 11am AEST\, 9am SGT | 2 hours\n\n\n\n\n\n\n\n\n\nEvery voice matters\nEmily Geisen // Qualtrics XM Scientist + Mandy Sha // Research Director \nThe old way of collecting data wasn’t designed with Diversity and Inclusion in mind. In this Q&A\, we’ll discuss ways to ensure every voice is heard — not just the ones who look\, think\, or act like us. \n\n\n\n\n\n\n\n\n\n\nListen before you act\nMatt Dixon // Tethr + Jacqueline Lance // City National Bank \nTaking the right actions starts with listening to the right people. Join this live Q&A session as we discuss the importance of using multiple listening channels and how to choose the most relevant ones. \n \n\nFeaturing:\n\n\n\nJD Schramm\, EdD \nLecturer\, Author\nStanford University \nSince 2002 JD Schramm has taught thousands of students at Stanford University\, Columbia\, and NYU to communicate more effectively. In 2020 he released his first book\, Communicate with Mastery\, based on his work establishing the communication curriculum at Stanford’s Graduate School of Business. \n\n\n\n\n\n\nKitty Xu\, PhD \nQuantitative User Experience Research Lead\nPinterest \nKitty joined Pinterest as the second quantitative user experience researcher on the Research team\, and has been building and scaling the discipline for the past 4+ years within the company. Prior to Pinterest\, she spent a decade in academia doing neuroscience research and holds a PhD in Cognitive Neuroscience from Johns Hopkins University. \n\n\n\n\n\n\nMaria Veronina \nStrategic Planning Manager\nChobani \nMaria Veronina is a passionate and experienced marketing\, innovation & strategy expert\, she is currently heading the strategic planning process and long-term growth strategy development at Chobani. Maria has over 10 years of experience in different areas of marketing\, having worked in top-tier FMCG for such companies as L’Oreal and currently Chobani\, as well as growing businesses and academia. With a strong background in business\, economics & research\, Maria specialises in strategy\, innovation\, brand & experience management and consumer insights. \n\n\n\n\n\n\nSteven Wengrovitz \nHead of Research\nUber Eats \nSteven Wengrovitz is currently the Head of Research at Uber Eats. Prior to Uber\, he led research teams at Facebook\, focusing on understanding and improving the relevance\, quality\, and user experience of advertising\, news\, and video on Facebook. Steven has spent the past 15 years researching consumer decision making and directing data driven\, user centric product development in the media and technology space. He graduated from Wesleyan University\, from which he also received a master’s degree in psychology\, and lives with his husband\, dog\, and newborn daughter. \n\n\n\nMandy Sha \nResearch Director & Author of “The Essential Role of Language in Survey Research” \nMandy Sha directs research studies and increases the scientific body of knowledge through publications\, international speaking engagements\, and professional service. She is the lead editor of The Essential Role of Language in Survey Research (RTI Press\, 2020) and co-authored The Sociolinguistics of Survey Translation (Routledge\, 2019). Connect with Mandy at www.mandysha.com. \n\n\n\n\n\n\nEmily Geisen \nSenior Experience Management Scientist\nQualtrics \nEmily Geisen is a senior experience management (XM) scientist with a survey methodology background. She specialises in questionnaire design (with a focus on usability) in order to improve data quality and reduce respondent burden. Emily has over 20 years of experience supporting multiple industries with their research projects. \n\n\n\n\n\n\nJacquelane Lance \nSenior Vice President\, CX Insights\nCity National Bank \nAs senior vice president and head of client experience insights for City National Bank\, Jacqueline Lance has developed an innovative client feedback ecosystem. She leverages a wide range of data sources\, including survey\, interaction and operational data\, to ensure that the organisation has a complete understanding of the client experience picture. Her insights fortify the strong\, client-obsessed culture that City National has long been known for. \n\n\n\n\n\n\nMatt Dixon \nChief Product and Research Officer\nTethr \nAs Chief Product & Research officer\, Matt has responsibility for product strategy\, product management\, research and IP development. Prior to joining Tethr\, Matt was Senior Partner and Global Head of Sales Force Effectiveness Solutions at Korn Ferry Hay Group and\, before that\, was Group Leader of the sales\, customer service and customer experience research and advisory practice at CEB\, now Gartner.
URL:https://marketing.com.au/event/work-different/
CATEGORIES:Advertising,AI,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Market Research,Marketing,Online
ATTACH;FMTTYPE=image/png:https://marketing.com.au/wp-content/uploads/2020/09/qualtrics-wd-reinvent-320x50@2x.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200930T123000
DTEND;TZID=Australia/Melbourne:20200930T160000
DTSTAMP:20260420T231103
CREATED:20200712T071523Z
LAST-MODIFIED:20201010T112339Z
UID:15817-1601469000-1601481600@marketing.com.au
SUMMARY:Content Strategy & Copywriting Workshop
DESCRIPTION:Improve your content strategy and copywriting with an award-winning marketer\, Christopher Melotti from Melotti Media.\nContent strategy and copywriting are essential parts of Marketing in today’s business world. It’s more important than ever to have the copywriting skills to produce valuable and engaging content across several mediums which is on-brand\, cuts through the noise and engages your audience effectively.  \nParticipants will gain knowledge through this informative and collaborative session\, develop ideas for their own business\, share relevant experiences to take away\, and most importantly\, hone their skills to improve their copywriting and content strategy.
URL:https://marketing.com.au/event/content-strategy-copywriting-workshop/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200930
DTEND;VALUE=DATE:20201001
DTSTAMP:20260420T231103
CREATED:20200804T102934Z
LAST-MODIFIED:20201010T112339Z
UID:16363-1601424000-1601510399@marketing.com.au
SUMMARY:AI & Big Data Expo Virtual 2020
DESCRIPTION:A FREE online conference covering two days of top-level content and thought leadership discussions looking at the AI & Big Data ecosystem. \nThis virtual conference is for the ambitious enterprise technology professional\, seeking to explore the latest innovations\, implementations and strategies to drive businesses forward. \nConsisting of live and on-demand sessions\, don’t miss this opportunity to explore this innovative technology and its impact on a range of industries including\, manufacturing\, transport\, supply chain\, government\, legal sectors and financial services energy\, utilities\, insurance\, healthcare\, retail and more! \nOur community of industry experts will explore and debate the technological advancements across the AI & Big Data ecosystem and beyond. \nAI & Big Data topics include: Enterprise AI\, process optimisation\, cultural change\, AI for ROI\, data analytics & big data \n1\,000+ attendees are expected virtually for the event including IT decision makers\, developers & designers\, heads of innovation\, chief data officers\, chief data scientists\, brand managers\, data analysts\, start-ups and innovators\, tech providers\, c-level executives\, venture capitalists \, and many more. \nThe AI & Big Data Expo will showcase the most cutting-edge technologies from more 40+ speakers sharing their unparalleled industry knowledge and real-life experiences.
URL:https://marketing.com.au/event/ai-big-data-expo-virtual-2020/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200929
DTEND;VALUE=DATE:20201001
DTSTAMP:20260420T231103
CREATED:20200802T095704Z
LAST-MODIFIED:20201010T112339Z
UID:16305-1601337600-1601510399@marketing.com.au
SUMMARY:Marketing & Sales Show
DESCRIPTION:THE MIDDLE EAST’S LARGEST MARKETING TECHNOLOGY EVENT \nTo succeed in the modern marketplace\, requires digital marketing; the latest online promotional tools\, AdTech solutions\, and marketing resources can help you attract the attention and interest of consumers who would be interested in your products. Download the prospectus today to find out more about how you can showcase your solutions to 1000s global industry professionals. \n\n4 Free Conferences \nWe have loads of free content across 4 conference streams\nwhere you can learn\, discuss and share ideas about the digital future of marketing. \n50+ VirtualExhibitors\nShowcasing the best marketing solutions available from across the globe. \n\nThe Customer Xperience Show \nTwo shows under one roof! Attend this brand new virtual show where you can discover innovations in customer experience\, engagement and contact centres! \n\n\n\n“Our role as marketers is to inspire audiences\, and our ability to do so begins by inspiring one another. That’s why the Marketing & Sales Show is a must attend event. Bringing together the region’s most talented innovators and experts\, it will inspire and empower all of us for more effective and authentic marketing\, driven by innovation.”\n– Customer & Consumer Experience Director\, Michelin\, Sevgi Gur
URL:https://marketing.com.au/event/marketing-sales-show/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200928T190000
DTEND;TZID=Australia/Melbourne:20200928T193000
DTSTAMP:20260420T231103
CREATED:20200712T075422Z
LAST-MODIFIED:20201010T112339Z
UID:15845-1601319600-1601321400@marketing.com.au
SUMMARY:Writing Compelling Creative Briefs for Better Advertising
DESCRIPTION:In this workshop you will learn how to prepare a creative brief that motivates your team to develop advertising that is on target\, inspiring and drives business objectives. \nWe will begin by outlining the key elements of a creative brief and discuss ways in which you can find the best information to complete the Brief – information that is insightful and actionable. \nWe will discuss what is important and what is secondary. We will discuss the process in which to put the Brief together – who to involve\, when. \n\n\nTakeaways\n\nWhat are the essential elements of a creative brief\nWhere to find the information needed to complete the essential elements\nHow to write those elements in a clear succinct way\nWhen to involve others in the process of writing the brief
URL:https://marketing.com.au/event/writing-compelling-creative-briefs-for-better-advertising/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Graphic Design,Market Research,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200923
DTEND;VALUE=DATE:20200924
DTSTAMP:20260420T231103
CREATED:20200804T093924Z
LAST-MODIFIED:20201010T112339Z
UID:16342-1600819200-1600905599@marketing.com.au
SUMMARY:Mumbrella Finance Marketing Virtual Summit
DESCRIPTION:Mumbrella’s Finance Marketing Summit will feature marketing leaders from finance\, banking\, insurance and payments to discuss the key issues impacting the industry. \n\nValues are Meaningless: Putting Purpose into Practice\nJames Goodwin\n\n\nThe tide is turning from profit-driven to purpose-driven. Brands have long touted ‘values’ but values are meaningless unless these are reflected in a brand’s behaviour\, as this is what truly speaks volumes about a business and what it stands for. In an era where consumers can see through the ‘talk’\, how can financial brands walk the purpose talk? \nHear from James Goodwin\, chief marketing officer at Australia’s first neo-lender\, WISR\, as he unpacks real purpose versus values packaged up as purpose\, how everyone along the value chain can truly change their mindset\, and how to practically shift from values to purpose. \nIf the events of 2019 were not enough of a warning call to the rest of Australia that customers want to know what brand’s stand for\, then what will be? In this session\, learn how to turn your values into profit and purpose. \n\n\nConnecting With Consumers in a New Marketing World\nMelody Townsend\, Nick Cleaver\n\n\n“Consumers are likely to say that they trust their banks and insurers more than they did 12 months ago” That’s according to a 2019 study by Accenture Global Finance Services – and no doubt welcome news for an industry that went through a Royal Commission\, substantially changed by Open Banking\, experienced drastic shifts in consumer technology and is now dealing with a global pandemic. \nBut amid the chaos\, could this be the ideal time to evaluate the way you communicate with consumers? Could it be an opportunity to engage more with them on a level which will continue to increase trust in financial institutions? \nIn this panel session\, a group of senior marketers with deep experience in the finance industry will reveal the opportunities they believe COVID-19 has opened up for financial institutions and what marketers need to do now to capitalise on them. \n\nCampaigning During COVID-19: Why MyState Bank Focused on Marketing in a Pandemic\nSebastian Vizor\, Heather McGovern\n\n\nIs a global pandemic a good time to be in market with a new campaign? MyState Bank not only executed\, but ideated and produced its latest campaign entirely during the strict lockdown of the COVID-19 crisis. Facing all manner of practical and logistical challenges\, how did it all happen\, and what were the results? \nTogether with The Royals\, the agency behind the campaign\, they’ll take the Finance Marketing Summit through the end-to-end journey\, from the workings behind the message\, to the battles of creating on-point\, sensible work in a challenging world climate. \nWe are likely to be working during a global pandemic for many more months to come. Hear the first-hand story and pick up great insights into what to look out for when you do it yourself.
URL:https://marketing.com.au/event/mumbrella-finance-marketing-virtual-summit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200915
DTEND;VALUE=DATE:20200918
DTSTAMP:20260420T231103
CREATED:20200804T093452Z
LAST-MODIFIED:20201010T112424Z
UID:16339-1600128000-1600387199@marketing.com.au
SUMMARY:Local Search Summit By WhiteSpark
DESCRIPTION:3 days of local search marketing knowledge sharing from the industry’s top professionals.\nGrow your business and your talent stack. \nYour Local Search Experts\nOur experts are in the trenches helping business grow and thrive in the dynamic local marketing landscape. They are sharing first hand research\, tactics\, and experience designed to help your business flourish. \nSharpen your local marketing skills\nAttend every session or choose your own track and sharpen your local search skill set. With the Local Search Summit you can dip in and watch sessions that will help transform your business\, or immerse yourself in all of the presentations. \nLearn from some of the world’s top thinkers in local marketing\nYour experts are sharing their years of knowledge\, strategies and training. If you’re focused on growing your business and local presence we’ve got you covered. \nFeatured Sessions\nPresentations that are sure to make a lasting impression and have a positive impact on your business. \nFollow your favourite topics for exclusive content and offers\nChoose the topics you’d like to follow and we’ll keep you up to date with its content\, expert advice and exclusive offers.
URL:https://marketing.com.au/event/local-search-summit-by-whitespark/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,Marketing,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200908
DTEND;VALUE=DATE:20200911
DTSTAMP:20260420T231103
CREATED:20200804T105632Z
LAST-MODIFIED:20201010T112425Z
UID:16377-1599523200-1599782399@marketing.com.au
SUMMARY:Digital Contact Centre
DESCRIPTION:Enhancing Customer Experience through Omni-Channel Integration\,\nCustomer Self Service and Culture Change\n\n\n\n\nIn an increasingly digital world\, the role of the contact centre continues to shift from managing transactions to being the human face of the digital enterprise\, and a key component of overall customer experience.\n\nKey to achieving this goal will be the utilization of new technologies to improve the efficiency and reduce the administrative burden on staff\, while simultaneously giving them the tools to effectively resolve complex customer issues.\n\nWith that in mind\, CCW Asia Online hosted by CX Network will be focused on:\n\nIntegrating interaction channels across the business to ensure a seamless experience\nLeveraging automation and customer self-service to reduce the number of high volume and transactional customer enquiries\nUsing Artificial Intelligence\, sentiment analysis and knowledge management systems to ensure staff have the right information at their disposal\nEngaging in training and building a culture of service excellence to increase staff effectiveness\n\nDay One: Tuesday 8th September 2020\n\n\n9:00 SGT   Case Study: Driving Brand Loyalty Through Delivering Exceptional Customer Experience\nOlga Quiros\, Director\, Customer Operations – Asia Pacific\, Expedia Group \n\n10:00 SGT   Transform Your CX Operations Today by Harnessing the Power of AI\, ML and Intelligent Automation\nRavi Saraogi\, Co-founder and President – Asia Pacific\, Uniphore  \n\n11:00 SGT   Providing Better Customer Experience and Building Strong Customer Relationships\nSenior Representative\, Zendesk\n\n\n\n12:00 SGT  Using Cloud-Native Intuitive Analytics to Manage People and Systems\nSenior Representative\, Genesys\n\nDay Two: Wednesday 9th September 2020\n\n9:00 SGT   How a Highly Digitalized Contact Center Can Stay Human and Deeply Engaged with Customers\nAnna Wang\, Head of the Customer Relations Center for Nespresso China  \n\n10:00 SGT   Achieving True Operational Excellence in the Contact Center\nSenior Representative\, Vonage\n\n11:00 SGT  Optimizing Workforce Planning and Delivery\n\n\n\n12:00 SGT  Using Advanced Analytics to Develop a Better Understanding of Customers\nK V Dipu\, President & Operations and CX Head\, Bajaj Allianz General Insurance Company\, India\n\nDay Three: Thursday 10th September 2020\n\n9:00 SGT   Case Study: Delivering a World Class Customer Experience\nAnila Fredericks\, Head of Customer Service Operations\, Telstra Global\n \n10:00 SGT  Monetizing Customer Insights to Drive Better Performance and Profitability\n\n\n11:00 SGT  Future-Proofing Contact Centres in the Digital Age\n\n12:00 SGT  Using Advanced Analytics to Develop a Better Understanding of Customers
URL:https://marketing.com.au/event/digital-contact-centre/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Market Research,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200901T140000
DTEND;TZID=Australia/Melbourne:20200901T143000
DTSTAMP:20260420T231103
CREATED:20200712T071153Z
LAST-MODIFIED:20201010T112428Z
UID:15813-1598968800-1598970600@marketing.com.au
SUMMARY:Digimeets Series - Defining brand purpose and corporate values during COVID-19
DESCRIPTION:AMI’s Livestream Chats bring together marketers across multiple industries and sectors to foster conversation and spark debate. \nAMI Livestream Chat events are held live and online\, they consist of experts speaking on topics relevant to professionals. These topics can be within the marketing or professional sphere. The Chats are focused on a conversation around the topic\, encouraging new perspectives\, ideas and conversations. \nEach Livestream Chat will include:\n\nTopic conversation\nHear about topics relevant to all professionals\nQ&A\nAsk questions of the experts\nConnecting with peers\nYour time to connect with marketers across the country (and sometimes the world!)\n\nTopic and Focus: \nDigimeets Series\nDefining brand purpose and corporate values during COVID-19\nPresented by the AMI South Australian Committee \n‘A crisis doesn’t necessarily define your brand culture\, it reveals it!’\n– Ian Byrne.
URL:https://marketing.com.au/event/digimeets-series-defining-brand-purpose-and-corporate-values-during-covid-19/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200820T123000
DTEND;TZID=Australia/Melbourne:20200820T140000
DTSTAMP:20260420T231103
CREATED:20200712T071012Z
LAST-MODIFIED:20200808T045154Z
UID:15811-1597926600-1597932000@marketing.com.au
SUMMARY:An Introduction to Major Principles of ROI in Social Media Marketing
DESCRIPTION:A 90-minute look at the fundamental principles of what creates a return on investment in social media marketing.  \nSocial media marketing is today an essential part of a marketer’s strategy for an appropriate marketing mix of channels to develop. No matter the industry type or vertical\, there is a need to develop good social media skills and campaign know-how. \nThe workshop will explore the high-level principles of correct social media marketing formula for a successful return on investment and what works\, as well as what doesn’t in today’s ever-changing social media landscape.  \nRun by award-winning social media marketer and business owner\, George Hawwa (from Attention Experts)\, this workshop will cover key insights into fundamentals knowledge in brand building\, developing valuable engagement\, how to build databases\, creating and evaluating touch-points\, and ultimately\, how to create sales/leads or inquiries from your social media marketing campaign.
URL:https://marketing.com.au/event/an-introduction-to-major-principles-of-roi-in-social-media-marketing/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200818T140000
DTEND;TZID=Australia/Melbourne:20200818T143000
DTSTAMP:20260420T231103
CREATED:20200712T070845Z
LAST-MODIFIED:20200808T045154Z
UID:15809-1597759200-1597761000@marketing.com.au
SUMMARY:Get to know a CMO Series - Dean Gould
DESCRIPTION:AMI’s Livestream Chats bring together marketers across multiple industries and sectors to foster conversation and spark debate. \nAMI Livestream Chat events are held live and online\, they consist of experts speaking on topics relevant to professionals. These topics can be within the marketing or professional sphere. The Chats are focused on a conversation around the topic\, encouraging new perspectives\, ideas and conversations.\nEach Livestream Chat will include: \n\nTopic conversation\nHear about topics relevant to all professionals\nQ&A\nAsk questions of the experts\nConnecting with peers\nYour time to connect with marketers across the country (and sometimes the world!)\n\nTopic and Focus: \nGet to know a CMO Series\nPresented by the AMI Queensland Committee \n‘Marketing is the fun part of any business. It is the point of interpretation\, translation and connection. Spending your career in that light bulb moment between supplier and customer is a privilege.’\n– Dean Gould
URL:https://marketing.com.au/event/get-to-know-a-cmo-series-dean-gould/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200618T080000
DTEND;TZID=Australia/Melbourne:20200619T170000
DTSTAMP:20260420T231103
CREATED:20200530T121707Z
LAST-MODIFIED:20201002T041029Z
UID:15400-1592467200-1592586000@marketing.com.au
SUMMARY:Forward Marketing Summit Singapore 2020
DESCRIPTION:Live-streamed direct to your desk\, home or sofa\, our new and improved Forward Marketing Summit Singapore on 18-19 June 2020\, will cover the latest factors that are set to transform the future of the marketing\, technology and data functions.\nAnd our digital networking platforms will allow unrivalled real-time interaction and seamless networking experience with speakers\, sponsors\, and fellow delegates.\nTopics in full include:\n\n\n\n\n\n\n\n\nMarketing technology\nBrand persona and purpose\nData science in marketing\n\n\nBrand marketing\nOmnichannel\, e-Commerce & Mobile marketing\nCMO leadership\n\n\nB2B marketing\nContent marketing and storytelling\nMarketing management strategy\n\n\n\nWho should attend: \n\n\n\n\n\n\nAcross the two-day virtual conference\, we will bring together over 250 senior marketing experts from globally renowned companies of sectors including Banking\, Computing\, Electronics\, News Media\, Retail\, Pharmaceutical and many more… \nSo if you are a professional in AdTech\, Advertising\, AI\, Analytics\, Branding\, Consumer Insights\, Creative Design\, CRM\, Data Science\, Marketing Intelligence\, Marketing Strategy\, MarTech\, Mobile Marketing\, Omnichannel\, Research & Development or UX\, then this is the summit for you!
URL:https://marketing.com.au/event/forward-marketing-summit-singapore-2020-2/
LOCATION:Online
CATEGORIES:Advertising,AI,All Event Locations,All Event Topics,All Event Types,Digital Marketing,Email marketing,Marketing,Online,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200618
DTEND;VALUE=DATE:20200620
DTSTAMP:20260420T231103
CREATED:20200422T091346Z
LAST-MODIFIED:20201002T041113Z
UID:15126-1592438400-1592611199@marketing.com.au
SUMMARY:Forward Marketing Summit Singapore 2020
DESCRIPTION:The Forward Marketing Summit Singapore 2020 is going VIRTUAL.\nLive-streamed direct to your desk\, home or sofa\, our new and improved Forward Marketing Summit Singapore on 18-19 June 2020\, will cover the latest factors that are set to transform the future of the marketing\, technology and data functions.\nAnd our digital networking platforms will allow unrivalled real-time interaction and seamless networking experience with speakers\, sponsors\, and fellow delegates.\n\nTopics in full include:\n\nMarketing technology\nBrand persona and purpose\nData science in marketing\nBrand marketing\nOmnichannel\, e-Commerce & Mobile marketing\nCMO leadership\nB2B marketing\nContent marketing and storytelling\nMarketing management strategy\n\n\n\n\n\n\nWho should attend:\nAcross the two-day virtual conference\, we will bring together over 250 senior marketing experts from globally renowned companies of sectors including Banking\, Computing\, Electronics\, News Media\, Retail\, Pharmaceutical and many more… \nSo if you are a professional in AdTech\, Advertising\, AI\, Analytics\, Branding\, Consumer Insights\, Creative Design\, CRM\, Data Science\, Marketing Intelligence\, Marketing Strategy\, MarTech\, Mobile Marketing\, Omnichannel\, Research & Development or UX\, then this is the summit for you!
URL:https://marketing.com.au/event/forward-marketing-summit-singapore-2020/
LOCATION:Online
CATEGORIES:Adelaide,All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200617T080000
DTEND;TZID=Australia/Melbourne:20200618T170000
DTSTAMP:20260420T231103
CREATED:20200530T122045Z
LAST-MODIFIED:20200808T045316Z
UID:15402-1592380800-1592499600@marketing.com.au
SUMMARY:Mumbrella Digital Essentials Virtual
DESCRIPTION:Mumbrella’s Digital Essentials\, powered by digitalbrief\, has gone online. The course is designed to give you an essential up-to-the minute update on the fast paced digital marketing landscape. Whether you’re a seasoned professional looking to brush up or benchmark your strategies\, or someone new to the digital world\, this workshop format suits a variety of skill levels. Learn what you need to add to your digital know-how as we cover strategic models\, content marketing\, website development\, paid media\, social\, retention marketing\, search\, strategy development – and look to the future. After attending the two-day virtual workshop\, you’ll walk away with greater confidence across digital marketing topics\, tools and techniques to help you long after the course has ended\, and a look at where your strategies and marketing activities sit compared to others across industries. \nTwo Day Course Outline\nCheck out the full course outline across the two days. Every participant will also gain access to the workshop content online for a full 365 days after the course. Students will learn about digital marketing tools\, techniques & chrome extensions along the way. \n\n\n\nDigital Marketing and Media Strategic Principles\n\n\nBefore heading into digital marketing examples\, ideas\, products and tech\, the course will bring you ‘back to basics’ with core strategic digital marketing models\, setting a framework for the learning ahead. During this component we will review multiple models and see their impact on digital marketing. \n\nBuild thorough groundwork in digital marketing and media strategic models\nAppreciate the underlying principles that drive digital marketing strategy\nGain the digital confidence to apply these to your day-to-day marketing\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nAustralia’s Digital Landscape and Trends\n\n\nUnderstand the changing trends within Australia’s digital media landscape is fundamental to creating great digital marketing strategy and outcomes. We’ll refer to select research across the industry to paint an unbiased picture of the current landscape. All research papers will be available to download following the course\, within the online learning area. \n\nUnderstand the bigger picture of Australia’s digital landscape\nExplore the trends that are driving the innovation in digital strategies\nFocus your marketing efforts where the Australian audience resides\n\n\n\n\n\n\n\n\n\n\n\n\n\nOwning Owned Media\n\n\nTake a look at the two dominant strategies of owned media production and learn helpful tools and tricks to optimise your website. With these insights you’ll be able to refine the impact of traffic and audiences across your owned platforms to achieve your marketing goals. \n\nLearn how to tweak your website\, apps\, emails & more to increase marketing results\nFollow an on-screen demonstration of a leading analytics package\nDiscover marketing tools and techniques to take your assets to the next level\n\n\n\n\n\n\n\n\n\n\n\n\n\nContent Marketing Strategy\n\n\nContent marketing has long been a buzzword and many brands are making it key to their marketing strategies. This part of the course will outline the major opportunities and challenges that content marketing provides. We highlight this through case study analysis\, reviews of strategic models and helpful marketing tools and on-screen demonstrations. \n\nDiscover the four major strategies to make content stick with your target audience\nReview examples of Australian and international content marketing campaigns\nLearn how to leverage your content across paid\, owned and earned media\n\n\n\n\n\n\n\n\n\n\n\n\n\n10 Steps to Social Media\n\n\nSocial media strategies can be grouped into common strategies that are applied over and over again across the industry. We boil down every social media strategy into 10 convenient steps allowing you to benchmark your strategies. \n\nBreak down social media strategies into 10 simple steps so you can can apply them to your business or brand\nLearn how to evaluate social media influencers and social media accounts\nGo behind the scenes of the largest paid social media platform in the world – Facebook\n\n\n\n\n\n\n\n\n\n\n\n\n\nManaging and Buying Digital Paid Media\n\n\nThrough a unique approach\, get insights on the structure of digital paid media so you can increase your confidence when dealing with paid media buys. You’ll be more confident spending your budgets\, and pushing back on your media agency as you’ll have the inside knowledge on managing your digital paid media investment. \n\nGain a unique approach to managing digital paid media\nGet your head around digital marketing acronyms so you can negotiate and evaluate your agency’s digital schedule\nBe more confident investing in and signing off on digital media plans\n\n\n\n\n\n\n\n\n\n\n\n\n\nProgrammatic Media Priming\n\n\nWatch and learn as we outline the two major programmatic processes and delve into the current landscape so you can finally understand this often complex topic. Through the session we will review the major players and outline multiple measures for how you can protect your brand when purchasing programmatic. \n\nUnderstand the programmatic media landscape and the major benefits to the industry\nReview the major players and how the technology is working for marketers\nAppreciate the major challenges and pitfalls programmatic media can bring to marketers\n\n\n\n\n\n\n\n\n\n\n\n\n\nDelving into Data and Analytics\n\n\nLearn about and witness firsthand both the communication and commercial opportunities popular analytics programs can provide marketers. You’ll also learn how you can automate this process to save you stacks of time and energy. \n\nSee first hand how popular analytics programs are being used\nLearn how to generate great consumer insights from your paid\, owned and earned media\nLeverage stacks of free tools to use the very next day after the workshop\n\n\n\n\n\n\n\n\n\n\n\n\n\nMarketing Automation Work\n\n\nMarketing automation is potentially one of the most underrated digital marketing opportunities available right now. Using one lucky participant’s brand\, the attendees will walk through a live demonstration\, creating an automation strategy and developing an outline for their marketing automation program. \n\nWatch as we craft an automation program live in the workshop for one lucky participant\nUncover great resources to help you choose the technology that will help you implement an automation program\nLearn the major marketing applications of this under-utilised channel\n\n\n\n\n\n\n\n\n\nMeasuring and Presenting Your Return on Digital Investment\n\n\nSome things change\, others stay the same. We get to the bottom of measurement and reporting issues around attribution & vanity metrics by cutting through the mountains of crap around reporting. Build your confidence – so that you’ll never fear analysing a digital media report again – by learning a simple six step process to digital marketing and media reporting. \n\nLearn how to simplify and confidently present your digital marketing reports\nAutomate and create shortcuts to fast track your regular reports\nReframe and position your reports differently to stakeholders to avoid confusion and information overload
URL:https://marketing.com.au/event/mumbrella-digital-essentials-virtual/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Online,Public Relations,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200601
DTEND;VALUE=DATE:20200604
DTSTAMP:20260420T231103
CREATED:20200503T013525Z
LAST-MODIFIED:20200808T045319Z
UID:15182-1590969600-1591228799@marketing.com.au
SUMMARY:Digital Growth Unleashed
DESCRIPTION:Optimizing the complete customer journey – Gathering of international digital growth experts\n\nDigital Growth Unleashed will leave you knowing how to attract the right audience\, align business models with the user experience\, optimize the lifetime value of client relationships and introduce you to the right technology to make it all happen. \nDigital Growth Unleashed evolved from Conversion Conference. Over the course of two dozen highly-rated shows in the US and Europe since 2010\, thousands of people from over 40 countries have taken part in advancing the art and science of conversion rate optimization (CRO). CRO makes websites and landing pages more efficient once someone lands on them. Now it is time to create even more leverage across your whole business!
URL:https://marketing.com.au/event/digital-growth-unleashed/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Email marketing,Marketing,Online,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200520
DTEND;VALUE=DATE:20200522
DTSTAMP:20260420T231103
CREATED:20200422T085511Z
LAST-MODIFIED:20210131T060803Z
UID:15118-1589932800-1590105599@marketing.com.au
SUMMARY:2020 Midwest Digital Marketing Conference - MDMC20
DESCRIPTION:The 2020 Midwest Digital Marketing Conference is now online event consisting of 2 parts: \n\nFREE LIVE 2-day virtual summit Wednesday\, May 20th and Thursday\, May 21st.  During this event\, we will be live-streaming 7 breakout sessions each day led by our most in-demand speakers.\n\nThe Midwest Digital Marketing Conference is the largest digital marketing conference in the Midwest. The MDMC20 On-Demand Digital Experience will feature over 80 sessions led by across nine tracks: Data\, Digital\, Social Media\, Creative\, E-commerce\, Innovation\, academic/student\, Tech and entrepreneurial. \nABOUT THE MIDWEST DIGITAL MARKETING CONFERENCE\nIn 2013\, the State of Digital Media Marketing Conference was born at the campus of the University of Missouri – St. Louis. The first was a half day event featuring prominent speakers mostly via Google Hangouts held at the J.C. Penney Conference Center at UMSL. The conference grew to a full-day in 2014\, taking up all of the conference center\, and by 2015\, it was obvious the venue was too small as sessions\, the exhibit hall and keynote were packed. Then in 2016\, the event took over St. Louis Union Station\, nearly doubling the capacity and attendance along with it. The conference also took on a rebrand\, now known as the Midwest Digital Marketing Conference\, or MDMC. \nThe Midwest Digital Marketing Conference is the largest digital marketing conference in the Midwest. Last year MDMC19 set attendance records with nearly 2\,000 marketers and friends. There were over 130 speakers including BuzzFeed\, Pandora\, Instagram\, Facebook\, Twitter\, Refinery29\, Pinterest\, GoDaddy\, Under Armour\, LinkedIn\, HubSpot\, Google\, Yahoo\, Nielsen and more. MDMC19 featured over 100 sessions across nine tracks: Data\, Digital\, Social Media\, Creative\, E-commerce\, Innovation\, academic/student\, Tech and entrepreneurial. MDMC19 will be held at St. Louis Union Station April 8 – 10\, 2020.
URL:https://marketing.com.au/event/2020-midwest-digital-marketing-conference-mdmc20/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200520
DTEND;VALUE=DATE:20200521
DTSTAMP:20260420T231103
CREATED:20200503T013212Z
LAST-MODIFIED:20200808T045321Z
UID:15179-1589932800-1590019199@marketing.com.au
SUMMARY:Impact Summit
DESCRIPTION:The UK’s leading purpose-led business event\nImpact Summit is an annual event that brings together some of the brightest minds of our time. We give a platform to the people shaking things up\, changing the status quo\, and using purpose-driven business models as a means of tackling global challenges. \nJoin us online to find inspiration\, discuss ideas and connect with the people who are not only sharing in this vision\, but bringing it to life. \n 
URL:https://marketing.com.au/event/impact-summit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Market Research,Marketing,Online,Public Relations,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200519
DTEND;VALUE=DATE:20200521
DTSTAMP:20260420T231103
CREATED:20200503T012905Z
LAST-MODIFIED:20200808T045322Z
UID:15177-1589846400-1590019199@marketing.com.au
SUMMARY:SMX London
DESCRIPTION:Join the biggest Search Marketing Conference Series worldwide – Programme by Search Engine Land\, the leading Source of Search Marketing News. \nSearch marketing is by far the biggest area of digital marketing. You can’t afford to waste time or money getting it wrong. Attend SMX\, and you’ll get it right! \nImmerse yourself in three days of SEO\, SEM and Online Marketing sessions and you’re guaranteed to leave with practical tips and techniques to immediately improve your search marketing efforts. SMX also has strategic sessions to help you with what’s coming over the horizon. \nWith sessions designed to serve a diverse search marketing audience\, you’ll discover topics tailored for your needs — whether you’re into SEO or SEM\, whether you’re an advanced search marketing veteran or are a beginner just learning the ropes. \nPlus — if you work at an agency or as part of an in-house team\, SMX team rates let you divide and conquer to attend multiple tracks simultaneously. \nFeatured 2020 SMX London Sessions:\n\nSEO \n\nCreating Blockbuster Content\nKeywords Are Dead — Long Live Concepts\, Entities & Audiences!\nThe Most Common SEO Mistakes\, And How to Fix Them\nMeet The Search Engines\nSEO Success Without Link Building\nPenguin Prevention: Link Acquisition & Audit Techniques You Need To Know\n\n\nSEM/Paid Search \n\nAmazing Paid Search Tactics & Tools\nDeep Dive: Ad Bidding Strategies & Bid Modifiers\nConversion Rate Rockstars\nTaking Retargeting To The Next Level\n\n\n\nSearch & Social \n\nBetter Together: Search and Social\nWinning Strategies With Facebook Ads\nFaceoff: Adwords\, Linkedin & Twitter Compared\nMeasuring Up With Social Analytics\n\n\n\n 
URL:https://marketing.com.au/event/smx-london/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Copywriting,Digital Marketing,Email marketing,Graphic Design,Marketing,Online,Public Relations,SEO,Social Media,Video,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200507
DTEND;VALUE=DATE:20200508
DTSTAMP:20260420T231103
CREATED:20200422T084330Z
LAST-MODIFIED:20200808T045431Z
UID:15112-1588809600-1588895999@marketing.com.au
SUMMARY:AGS Virtual Summit NYC 2020
DESCRIPTION:20 Expert Speakers\n12 Custom-Curated Sessions\nInteractive Networking & Fun Gamifications \nThis event\, like all App Growth Summit events\, will still be a limited-vendor event\, and will feature dozens of expert presenters and panelists who are ready and willing to share secrets from their mobile app growth strategies with a new and interactive virtual format! \nApp Publishers\, Developers\, and Brands; marketers\, product experts\, and data experts alike\, please feel free to open register! We are also accepting agencies and consultants for this virtual event.
URL:https://marketing.com.au/event/ags-virtual-summit-nyc-2020/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200507
DTEND;VALUE=DATE:20200508
DTSTAMP:20260420T231103
CREATED:20200422T084014Z
LAST-MODIFIED:20200808T045431Z
UID:15110-1588809600-1588895999@marketing.com.au
SUMMARY:The Brand Safety Summit
DESCRIPTION:Live Virtual Brand Safety Summit London \nA new platform to meet the needs of the rapidly evolving advertising industry and brand safety community \nIdentifying and Protecting Consumers in a Cookieless Future \nBusinesses are rethinking ways to connect with customers and prospects\, and we at The 614 Group have reimagined how we can continue to bring our audience of brand safety leaders together. That’s why we’ve launched a series of Live Virtual Brand Safety Summits for 2020. The virtual version of each Summit will be collaborative and interactive\, just like our in-person events.The Live Virtual Summit will feature a mix of keynotes\, panel discussions and fireside chats covering the most pressing brand safety issues. \nOur speaker lineup will feature experts on brand safety\, advertising fraud\, measurement\, contextual advertising\, consumer data protection and more. \nJoin us as we expand the ways our community learns and comes together while advancing the most important brand safety conversations.
URL:https://marketing.com.au/event/the-brand-safety-summit/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200506
DTEND;VALUE=DATE:20200508
DTSTAMP:20260420T231103
CREATED:20200422T083350Z
LAST-MODIFIED:20200808T045432Z
UID:15106-1588723200-1588895999@marketing.com.au
SUMMARY:Digital Summit At Home
DESCRIPTION:Why Attend Digital Summit At Home? \n\n25+ business critical digital marketing sessions you can view from anywhere.\nGet your biggest questions answered by our industry-leading speakers.\nFully interactive virtual networking space and vendor gallery.\nAll session recordings delivered to you post-event.\n$100 credit toward a future DS in-person event.\n\n\nAgenda-At-A-Glance \nMore than 25 practical sessions over 2 days! Topics include: \n\n\n\n\n\n\n\n\nThis is Marketing: A Live Q&A with Seth Godin on How We Move Forward\nHow to Be an Agile Digital Marketer in A Time of Crisis\nTips for Mastering Your Value Prop in a Changing Economy\n4 Ways to Measure Your Social Content Better Right Now (w/ Tool Recommendations!)\nHow Voice Tech Can Revolutionize Your Marketing During a Pandemic\nBuilding Trust in the Future: Human-Centric Marketing Strategies\nAnd much more!
URL:https://marketing.com.au/event/digital-summit-at-home/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Marketing,Online,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200505T080000
DTEND;TZID=Australia/Melbourne:20200508T170000
DTSTAMP:20260420T231103
CREATED:20200422T083803Z
LAST-MODIFIED:20200808T045432Z
UID:15108-1588665600-1588957200@marketing.com.au
SUMMARY:2020 Sellers Summit
DESCRIPTION:On May 6-8\, you can catch ALL the conference sessions LIVE from the comfort of your own home! \n\n\nThat’s right! We are holding our entire conference virtually by streaming all of the live sessions direct to your device. You will have the opportunity to ask our speakers questions live as well as participate in all of our virtual networking events. \nNot only that\, but every session is also recorded. As a result\, you’ll get full access to the replays of EVERY session. Yes\, every keynote\, all the breakouts\, workshops and every great session. \nYou can watch playbacks or join us live from your computer\, tablet or smartphone at your leisure.
URL:https://marketing.com.au/event/2020-sellers-summit/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200429T080000
DTEND;TZID=Australia/Melbourne:20200501T170000
DTSTAMP:20260420T231103
CREATED:20200421T215252Z
LAST-MODIFIED:20200808T045433Z
UID:15087-1588147200-1588352400@marketing.com.au
SUMMARY:Leap Into Live Streaming Bootcamp
DESCRIPTION:Leap Into Live Streaming Bootcamp\nA FREE Bootcamp For Everyone Ready to Take the Leap Into Live Video \nWith over 40 expert speakers in video marketing & live streaming \nApril 29 – May 1\, 2020 \n\n\n\n\n\n\n\n\n\n\nLive video is a powerful and effective way to increase your reach\, grow your audience\, boost engagement\, and drive leads. And now\, you’ll have everything you need to succeed with live video. \nLeap Into Live Streaming Bootcamp is a completely FREE 3-day crash course in all aspects of live video. Our 40+ expert presenters will help you understand how to get up and running with live streaming\, how to build confidence\, how to design graphics to use in live video\, what platforms to broadcast to and why\, and more! \nPlus! Get exclusive access to a private Facebook group where you can ask questions\, grab additional content\, watch live videos from some of our experts\, and practice what you’ve learned in a friendly environment. \nCome take the LEAP into LIVE video with us!
URL:https://marketing.com.au/event/leap-into-live-streaming-bootcamp/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Online,Video
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200421
DTEND;VALUE=DATE:20200424
DTSTAMP:20260420T231103
CREATED:20200422T080815Z
LAST-MODIFIED:20200808T045436Z
UID:15097-1587427200-1587686399@marketing.com.au
SUMMARY:Discover MarTech
DESCRIPTION:A Virtual Event For Strategies & Solutions\n\n\nTues. April 21 – 1:00pm – 5:00pm ET\n\n\nWeds. April 22 – 1:00pm – 5:00pm ET\n\n\nThurs. April 23 – 1:00pm – 3:00pm ET\n\nDiscover MarTech: A Virtual Event For Strategies & Solutions is a free educational experience for senior-level marketers who need to stay up-to-speed on the latest developments in modern marketing and identify\, evaluate\, and implement time-saving\, profit-generating marketing technologies. \nThe all-new program will kick off with exclusive keynote presentations from MarTech program chair Scott Brinker and Real Story Group’s Tony Byrne. \nTopics include… \n\n\nWhat marketing might look like in a post-coronavirus world: What can you be doing to prepare? How will you adapt and thrive when the dust settles?\nFour archetypes of marketing technologists and a look at their roles and responsibilities\nThe current state of marketing technology and operations careers\, featuring insights from the latest chiefmartec.com/MarTech Today Career Survey\nA state-of-the-art martech stack: What does it look like? How does it work?\nHow you can manage change and uncertainty in marketing — in a changing and uncertain world\nPractical advice for vetting and buying marketing technology so you get the right fit for your specific enterprise needs\n\n\nDon’t miss this exciting opportunity to continue your learning initiatives\, engage with solution providers\, and connect with the MarTech community — all from the comfort and safety of your home or office. \n\n\n\n\n…with job titles like… \n\n\n\n\n\n\n\n\n\nChief Analytics Officer\nCreative Director\nDigital Marketing Director\nDirector of Data Engineering\, Marketing Technology\nDirector of Marketing\nDirector of MarTech\nDirector Software Development\nGlobal CRM Solutions Lead\nGlobal Marketing Technology Manager\nLead Developer\n\n\n\n\n\nMarketing Director\nMarketing Engineering Lead\nMarketing Technology Architect\nPrincipal IT Engineer\nPrincipal Solution Architect\nSenior Data Analyst\nSenior Manager\, Marketing Technology\nSVP Marketing Analytics\nVP Customer Engagement\nVP Marketing Technology
URL:https://marketing.com.au/event/discover-martech/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Digital Marketing,Marketing,Online,SEO,Social Media,Website
END:VEVENT
END:VCALENDAR