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DTSTART;VALUE=DATE:20211027
DTEND;VALUE=DATE:20211030
DTSTAMP:20260423T051139
CREATED:20210705T090102Z
LAST-MODIFIED:20211204T072949Z
UID:19767-1635292800-1635551999@marketing.com.au
SUMMARY:AdWorld 2021
DESCRIPTION:Join 70\,000 of the world’s brightest minds in advertising to learn\, share secrets and connect online. \nFor three days on 27-29 Oct\, Ad World will stream 10+ Digital Advertising Tracks\, consisting of hyper-focused speeches\, panels and live Q&A sessions to help take your business to the next level. \nThe all-in-one advertising event will bring you closer to leading marketers and brands than ever before from the comfort of your home. \n\nTHE ONLINE ADVERTISING EVENT OF THE YEAR\n\n\n\nLEARNING\nAttend a 3 day Masterclass: Learn the strategies\, systems and insider secrets used by the top advertising experts across every major marketing channel. \nGet access to 50+ hours of hyper-focused speeches\, exclusive interviews\, and in-depth panels covering digital marketing’s hottest topics. \n\n\n\n\nNETWORKING\nThe networking event of the year: Meet the industry elite\, network with 70\,000 marketers\, advertisers\, ecommerce brands\, entrepreneurs and founders through 1-on-1 networking. \nConnect with speakers directly at Live Speaker Q&A Sessions and get your questions answered by the experts as part of an engaging virtual experience. \n\n\n\n\nLEAD GENERATION\nGet more global leads: Forge valuable\, long-lasting connections with industry-leading marketers and advertisers from across the world. \n\n\n\n\nCAREER DEVELOPMENT\nAd World is an IAB approved event that will work towards IAB Certified professional’s Continuing Education Credits.
URL:https://marketing.com.au/event/adworld-2021-3/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Marketing,Online
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DTSTART;TZID=Australia/Melbourne:20211027T120000
DTEND;TZID=Australia/Melbourne:20211027T130000
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CREATED:20210919T042718Z
LAST-MODIFIED:20211204T072954Z
UID:20313-1635336000-1635339600@marketing.com.au
SUMMARY:The 3P’s of Demystifying AI for Marketers: Webinar
DESCRIPTION:The topic for this session is not new\, but it’s one that continues to surface across the industry and is still causing us some confusion. And\, that topic is AI. \nThe term AI alone can be daunting\, over the years it’s become a marketing buzzword that a lot of businesses have claimed to have and do well. But what does it mean for you as a marketer and how can it help you drive efficiencies and effectiveness? \nWebinar key learnings: \nArtificial Intelligence (AI) is key to driving marketing efficiency and effectiveness today\, but there is also plenty of resistance. Instead of putting it all into the “too-hard” basket\, marketers need to understand that data\, combined with AI and machine learning technologies\, provides three key indicators that can help revolutionise marketing strategies: \n\n\nPatterns\n\n\nPreferences\n\n\nPredictions\n\n\nJoin Quantcast Chief Marketing Officer\, Ingrid Burton\, as she breaks down the essentials of AI for Marketers and explains each of the ‘3Ps’. \nIngrid brings a wealth of knowledge and experience to the table having led the marketing function for various global organisations operating within the AI\, machine learning\, SaaS and big data space.
URL:https://marketing.com.au/event/the-3ps-of-demystifying-ai-for-marketers-webinar/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Online
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