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DTSTART;VALUE=DATE:20251106
DTEND;VALUE=DATE:20251107
DTSTAMP:20260415T153236
CREATED:20250704T095618Z
LAST-MODIFIED:20250704T110254Z
UID:26979-1762387200-1762473599@marketing.com.au
SUMMARY:Email Marketing Workshop: create campaigns that drive engagement
DESCRIPTION:The program’s focus will be to upskill marketing specialists in the discipline of email marketing strategy and management. Participants will gain a foundational knowledge through this informative and collaborative session\, share relevant experiences and most importantly\, hone their skills to improve their approach e-mail marketing. \nThe content is suitable for marketers\, event managers\, sales and business development\, and those in creative and design roles. \nThe format is accessible for those in entry level positions through to leadership roles. \nTopics Covered:\n\nEmail marketing fundamentals\nDeveloping an email marketing strategy\nPlanning email marketing campaigns\nLead generation methods\nBest practices for email marketing\nImprove the deliverability\, open rate and click through rates of emails\nSegmentation and personalisation\nHow to write subject lines that will solicit more opens\nUnderstand how to use data to optimise email performance\nHow and what to A/B test\nEmail marketing regulation
URL:https://marketing.com.au/event/email-marketing-workshop-create-campaigns-that-drive-engagement/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Email marketing,Marketing,Online
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20251110
DTEND;VALUE=DATE:20251111
DTSTAMP:20260415T153236
CREATED:20250907T015930Z
LAST-MODIFIED:20250907T022314Z
UID:27074-1762732800-1762819199@marketing.com.au
SUMMARY:AMI's Assessing Ideas
DESCRIPTION:The only online course in the world that teaches you how to assess ideas\, underpinned by a systematic method. \nLearn how to evaluate ad concepts and make better creative decisions. \nDesigned to help you get to more impactful ideas in less time. This course teaches you HOW to assess ideas from agencies in a more systematic way. The content is designed to be practical\, fun and easy to implement. \n\n\nWho should attend? \nThe course is designed for anyone who is actively involved in assessing and deciding upon creative ideas. \nIt’s designed for both B2C and B2B marketers and is considered a foundational skill of the profession. \nThis course is a great way to learn how to make strong creative decisions that get you to richer and more impactful creative work. \nIt will make you a better marketer overnight. \nTopics covered \n\nImportance of creativity\nThe emotional brain\nThe rational brain\nIdea vs execution\nConstructive feedback\nSelecting an idea\n Keeping an idea pure
URL:https://marketing.com.au/event/amis-assessing-ideas/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Copywriting,Design,Digital Marketing,Graphic Design,Management,Market Research,Marketing,Online,Workshop
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20251113
DTEND;VALUE=DATE:20251115
DTSTAMP:20260415T153236
CREATED:20250830T052556Z
LAST-MODIFIED:20250907T022314Z
UID:27058-1762992000-1763164799@marketing.com.au
SUMMARY:Marketing Tech Retreat 2025
DESCRIPTION:Designed for deeper and more meaningful connections\, this event is the very opposite of a one-day inner-city conference. With not a single exhibition stand in sight\, the Marketing Tech Retreat offers two days of compelling keynote presentations\, fireside chats and curate social experiences – giving you’re the space and the time to have the conversations that matter most. \nAn Exclusive Forum With Content By Victorian MarTech Leaders for the Challenges You Face\, Coming To You From The Stunning RACV Cape Schanck Resort. \nYou’ll form unparalleled connections in a relaxed\, distraction-free setting that no exhibition hall or inner-city venue could ever match. \nAfter an incredible inaugural event in November 2024 with an audience score of 8.9\, we’re excited to be returning on 12th-14th November. Register your interest to stay up to date with speaker announcements and the 2025 program. \nOur agenda and Topics & Trends report focus on two key themes:\nOperationalising the Process of Personalisation: \n\n– Setting the Strategy – Digital Technology & Architecture\n– Data Enablement – Analytics & Insights\n– The Content Supply Chain – Personalisation at Scale\n– MarTech & CX – Connect Customer Journey’s with AI & Automation\n\nContextualising MarTech in 2025 \n\n– Ownership in MarTech – Who Should\, and Who Does\, Own What in the Digital Marketing Ecosystem?\n– Right-Sizing Your Tech Stack – What Good Looks Like in 2025\n– Harmonising Your Owned Marketing with Your Paid Media\n– Privacy and Regulations for the Future
URL:https://marketing.com.au/event/marketing-tech-retreat-2025/
LOCATION:RACV Cape Schanck Resort\, VIC
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Data,Digital Marketing,Email marketing,Marketing,Melbourne,SEO,Website
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20251118
DTEND;VALUE=DATE:20251119
DTSTAMP:20260415T153236
CREATED:20250907T020712Z
LAST-MODIFIED:20250907T022605Z
UID:27076-1763424000-1763510399@marketing.com.au
SUMMARY:Compass Conference 2025 Hobart
DESCRIPTION:Join the community to ponder the year of disruption in the marketing and media industry and delve into the trends that will shape the future. Compass runs as a seven-city roadshow covering Hobart\, Brisbane\, Sydney\, Perth\, Adelaide\, Melbourne and Auckland.
URL:https://marketing.com.au/event/compass-conference-2025-hobart/
LOCATION:Hope & Anchor Hotel\, Hobart\, TAS
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Meetup,Tasmania
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