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DTSTART;VALUE=DATE:20160402
DTEND;VALUE=DATE:20160404
DTSTAMP:20260429T090521
CREATED:20160316T040445Z
LAST-MODIFIED:20160316T040445Z
UID:7550-1459555200-1459727999@marketing.com.au
SUMMARY:48-hour Success Accelerator
DESCRIPTION:An intensive program designed to build your startup in just two days! \nYou will learn from a crew of industry experts who can help you develop your business dreams and grow your startup. \nIs there any area of business that needs a little more love and attention? \nWe’ve got you covered! – A jam-packed program covering branding\, product development\, publicity and marketing\, video storytelling\, social media\, sales\, coding and web development\, legal\, public speaking\, lead funnels and so much more! \nYou will be able to tap into the knowledge of your fellow entrepreneurs as well as expert insights of the facilitator and guest speakers. \nWhat You Will Learn: \n\nHow to develop your initial business model and value proposition\nWhat it takes to grow a successful start up including why startups fail and succeed.\nHow to gain funding for your startup including crowdfunding and raising capital\nLearn the fundamentals of branding and building an incredible brand\nCompiling a pitch deck and perfecting it\nGearing your mindset towards business growth\nLead fundamentals and marketing automation\n\nFor tickets and more information – https://www.entrepreneursocialclub.com.au/success-accelerator-registration/ \nThis is an intensive value-packed program designed to help you accelerate your success in one weekend.
URL:https://marketing.com.au/event/48-hour-success-accelerator/
LOCATION:RC Creative Melbourne\, 231 Chapel Street\, Prahran\, VIC\, 3181\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Melbourne,Workshop
ORGANIZER;CN="Entrepreneur Social Club":MAILTO:jess(at)entrepreneursocialclub.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20160404
DTEND;VALUE=DATE:20160406
DTSTAMP:20260429T090521
CREATED:20160205T014613Z
LAST-MODIFIED:20160205T014613Z
UID:7369-1459728000-1459900799@marketing.com.au
SUMMARY:Google Analytics Training presented by Loves Data\, Brisbane 4 & 5 April 2016
DESCRIPTION:Unlock the potential of Google Analytics and learn how to build a successful online presence with Google Analytics Certified experts from Loves Data. More info is found on: http://lovesdata.co/W1AyH
URL:https://marketing.com.au/event/google-analytics-training-presented-by-loves-data-brisbane-4-5-april-2016/
LOCATION:University of Queensland Business School\, Central Plaza One\, 345 Queen St\, Brisbane\, QLD\, 4000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Brisbane,Content Marketing,Digital Marketing,Marketing,Workshop
ORGANIZER;CN="Loves Data":MAILTO:info(at)lovesdata.com
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20160411
DTEND;VALUE=DATE:20160414
DTSTAMP:20260429T090521
CREATED:20151119T052036Z
LAST-MODIFIED:20151119T052036Z
UID:7253-1460332800-1460591999@marketing.com.au
SUMMARY:Digital Marketing Training
DESCRIPTION:During this three day course you will learn how to measure and improve your social media advertising\, search and display marketing activities with Google Certified experts from Loves Data.
URL:https://marketing.com.au/event/digital-marketing-training/
LOCATION:Melbourne Business School\, 200 Leicester Street\, Melbourne\, Victoria\, 3053\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Market Research,Marketing,Melbourne,Workshop
ORGANIZER;CN="Loves Data":MAILTO:info(at)lovesdata.com
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DTSTART;TZID=Australia/Melbourne:20160411T180000
DTEND;TZID=Australia/Melbourne:20160411T203000
DTSTAMP:20260429T090521
CREATED:20160404T101150Z
LAST-MODIFIED:20160404T101150Z
UID:7581-1460397600-1460406600@marketing.com.au
SUMMARY:Social Marketing: Evidence-driven?
DESCRIPTION:This event brings together social marketers from the government\, research consultancy\, and non-government sectors for a thought-provoking discussion and Q&A session. \nSocial marketing\, or as now often referred to ‘social change marketing’ (to distinguish it from Twitter and Facebook ads!) has evolved dramatically over the past four decades in Australia and overseas. We are a long way now from Norm telling us to think about “Life.” and to “Be in it.” How far have we come in this journey and in developing effective campaigns for social change and health promotion? And importantly what’s been the role of good social and market research in optimising effectiveness of such campaigns? This is what we will explore at our upcoming 11 April event in Sydney.
URL:https://marketing.com.au/event/social-marketing-evidence-driven/
LOCATION:GTs Hotel\, 64 Devonshire Street\, Surry Hills \, New South Wales\, 2010\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Marketing,Sydney,Workshop
ORGANIZER;CN="Australian Market & Social Research Society":MAILTO:amsrs@amsrs.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20160419
DTEND;VALUE=DATE:20160421
DTSTAMP:20260429T090521
CREATED:20160205T013816Z
LAST-MODIFIED:20160205T013816Z
UID:7368-1461024000-1461196799@marketing.com.au
SUMMARY:Content Strategy Masterclass - Melbourne
DESCRIPTION:With brands publishing so much content every day\, the question is no longer whether you should be creating content\, but how to make your content more effective in achieving your business goals. \nThis two-day practical and interactive masterclass is designed to offer unambiguous and clear steps to designing\, documenting\, implementing and improving a content strategy. \n\nStep by step processes to create customer profiles\, identify content goals and structure a content journey from first awareness to final sale\nApplying storytelling theory to make your content more effective\nCreating effective workflows to turn your documented strategy and editorial calendar into reality\nSetting appropriate KPIs your CEO and CFO will value\nDeveloping a clear plan to test\, measure and improve your content strategy\n\nAll attendees will receive example document templates that can be used in the workshop activities. Clean copies are also provided for attendees to reuse\, adapt and refine for the specific needs of your final strategy. \nThe masterclass is limited to 20 participants.
URL:https://marketing.com.au/event/content-strategy-masterclass-melbourne/
LOCATION:Karstens Melbourne\, 123 Queen Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Melbourne,Workshop
ORGANIZER;CN="Progress Media":MAILTO:davidl@progressmedia.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20160420T073000
DTEND;TZID=Australia/Melbourne:20160420T090000
DTSTAMP:20260429T090521
CREATED:20160404T093052Z
LAST-MODIFIED:20160404T093052Z
UID:7571-1461137400-1461142800@marketing.com.au
SUMMARY:Creating & Maximising Your Marketing Stack
DESCRIPTION:IntelligenceBank is one of Australia’s fastest growing technology companies\, a local success story and a recent finalist in the 2015 global Stackies Awards. \nThis breakfast session will focus on Marketing Technology and the all important\, ‘Customer Journey’. IntelligenceBank will share their strategy and present their own technology stack in a B2B case study\, demonstrating the significant impact it has had on their business. \nCEO\, Tessa Court will discuss some challenges and big wins from the CEO’s perspective and in-house MarTech expert\, Dominic Gluchowski will share his insights on what to consider throughout the customer journey\, how to get the ‘stackholders’ buy-in and how to manage it all once you’ve got it!
URL:https://marketing.com.au/event/creating-maximising-marketing-stack/
LOCATION:RMIT City Campus – Storey Hall\, Building 16\, Level 7\, "Green Brain". 342 Swanston Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Melbourne,Presentation
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20160428T084500
DTEND;TZID=Australia/Melbourne:20160428T130000
DTSTAMP:20260429T090521
CREATED:20160404T093954Z
LAST-MODIFIED:20160404T093954Z
UID:7574-1461833100-1461848400@marketing.com.au
SUMMARY:Fundamental Workshop: Communicating for Change
DESCRIPTION:Workshop Outline\nEffective communication is your greatest tool in leading stakeholders towards productive change. The half-day workshop can be applied internally or externally – stakeholders will vary\, but the process is essentially the same. \nKey Learning Outcomes\nTo provide a best-practice overview in the area of communicating change: \n\nSession one – Change and it’s management: To help clarify attendees’ relevant opportunity for change.\nSession two – Communicating of change: To assist attendees’ ensure the right communication environment for their change to occur\n\nWhat will we cover?\nThis facilitated communications workshop involves two main sessions:\n>> Workshop one: Change and it’s management\n>> Types of change\n>> Change Process\, and\n>> Change models\n>> Workshop two: Communication for change\n>> Feedback loop\n>> Recent communication developments and\n>> A four-step process \nWho Should Attend?\nC-suite\, Executives and Managers
URL:https://marketing.com.au/event/fundamental-workshop-communicating-change/
LOCATION:Cliftons Brisbane\, Level 3\, 288 Edward Street\, Brisbane\, Queensland\, 5000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brisbane,Marketing,Workshop
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