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X-WR-CALDESC:Events for Marketing.com.au
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DTSTART;TZID=Australia/Melbourne:20170803T070000
DTEND;TZID=Australia/Melbourne:20170803T090000
DTSTAMP:20260520T185352
CREATED:20170628T131753Z
LAST-MODIFIED:20170628T131923Z
UID:10144-1501743600-1501750800@marketing.com.au
SUMMARY:Storytelling & how to stay relevant in a digital content landscape
DESCRIPTION:The art of storytelling is an essential part of your brand and marketing strategy due to the changing online environment in which we engage our customers. Great content that tells your brand’s ‘story’ in a genuine and authentic way will resonate with your customer\, and as a result word of mouth endorsements in the form of social sharing takes over. Your brand perception increases and so does your engagement\, all whilst being light on your marketing wallet.
URL:https://marketing.com.au/event/storytelling-stay-relevant-digital-content-landscape/
LOCATION:Fraser’s Restaurant\, Fraser Avenue\, West Perth\, WA\, 6005\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Market Research,Marketing,Perth,Presentation,Workshop
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20170823T080000
DTEND;TZID=Australia/Melbourne:20170823T103000
DTSTAMP:20260520T185352
CREATED:20170804T024237Z
LAST-MODIFIED:20170810T012352Z
UID:10318-1503475200-1503484200@marketing.com.au
SUMMARY:The Rise of the Machines: AI in Marketing
DESCRIPTION:At this event you will be learning about the world of Artificial Intelligence (AI)\, what the future holds for AI\, learn about all the bots\, including how and why you should be using them and also how it will effect the marketing industry\, including how to provide better insights on your current customers\, detailed analysis and how you can identify prospective customers. \nSpeakers\n\nMichelle Zamora\, Head of Marketing\, IBM Watson\nNoor Hammad\, Head of Product Marketing\, Stackla\nBen Leane\, Group Manager\, Avanade
URL:https://marketing.com.au/event/rise-machines-ai-marketing/
LOCATION:WeWork Sydney\, 333 George Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Market Research,Marketing,Sydney,Workshop
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
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DTSTART;TZID=Australia/Melbourne:20170823T083000
DTEND;TZID=Australia/Melbourne:20170823T120000
DTSTAMP:20260520T185352
CREATED:20170817T143529Z
LAST-MODIFIED:20201002T045818Z
UID:10404-1503477000-1503489600@marketing.com.au
SUMMARY:Understanding Facebook Advertising
DESCRIPTION:With there being millions of Facebook accounts all over the world\, Facebook is a great way to advertise your business. It is a very powerful medium\, if you know how to use it. This event has been created to show marketers how to use it\, from Facebook Local\, Running a campaign in Ads Manager to Tips and Tricks and everything in between. \nThe spots at this event are limited\, so book now to avoid disappointment!
URL:https://marketing.com.au/event/understanding-facebook-advertising/
LOCATION:The Alex Hotel\, 50 James Street\, Perth\, WA\, 6000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Market Research,Marketing,Perth,Social Media,Workshop
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20170830T080000
DTEND;TZID=Australia/Melbourne:20170830T103000
DTSTAMP:20260520T185352
CREATED:20170816T113223Z
LAST-MODIFIED:20170816T113317Z
UID:10395-1504080000-1504089000@marketing.com.au
SUMMARY:Best Practice User Experience for Digital Marketers
DESCRIPTION:Every business needs customers; customers are who make a business. With the everything moving so quickly in the world it is important for marketers to give the customer the knowledge and information that they need fast and efficiently.\nThere are many different areas of digital marketing including website design\, search engine optimisation\, mobile and more. At this event you will hear from 2 experts who will share their experience in creating user first journeys to achieve digital marketing results. \nSpeakers:\nChristian Newski – Manager UX/UI\, Catch GroupDavid Kennedy – Experience Design Manager\, Deloitte Australia\nThomas Corneteau – User Experience & InterfaceDesign\, Carter Digital
URL:https://marketing.com.au/event/best-practice-user-experience-digital-marketers/
LOCATION:The Cluster\, 31 Queen Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Market Research,Marketing,Melbourne,SEO,Workshop
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
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DTSTART;TZID=Australia/Melbourne:20170831T083000
DTEND;TZID=Australia/Melbourne:20170831T120000
DTSTAMP:20260520T185352
CREATED:20170728T021311Z
LAST-MODIFIED:20201002T054310Z
UID:10288-1504168200-1504180800@marketing.com.au
SUMMARY:Social Media – Connecting Businesses to the World
DESCRIPTION:Social Media is such an important part of anyone’s marketing plan. This event is designed to help you understand the platforms and the power that they have\, you will be looking at Facebook\, Twitter and Instagram. During this masterclass you will learn how social media communicates your brand\, the basics of different social media platforms\, content strategy and management plus much more.\nThe speaker is Meg Coffey\, who is a social media strategist\, brand marketing specialist\, public speaker\, and coach.
URL:https://marketing.com.au/event/social-media-connecting-businesses-world-2/
LOCATION:Alex Hotel\, 50 James Street\, Perth\, WA\, 6000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Market Research,Marketing,Perth,Social Media,Workshop
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