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DTSTART;VALUE=DATE:20260616
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DTSTAMP:20260405T035815
CREATED:20260403T060435Z
LAST-MODIFIED:20260403T065232Z
UID:27407-1781568000-1781654399@marketing.com.au
SUMMARY:Email Marketing Strategy
DESCRIPTION:Want to make your emails impossible to ignore? Learn how to plan\, create and optimise email campaigns that convert. \n\nThink email marketing is past its prime? Think again. \nEmail is one of the most effective and profitable digital channels. But only when used strategically. \nThis course will show you how to plan and execute campaigns that cut through the clutter and deliver value for your customers. \nYou’ll learn to write compelling copy\, build effective layouts and segment your audiences for maximum relevance. \nYou’ll also master key testing and optimisation tactics to help refine your campaigns – boosting engagement\, inbox placement and conversions across every send. \n\n\n\nWhat you’ll learn \n\n\nYou’ll gain the practical skills to plan and execute impactful\, results-driven email campaigns. By the end of this course\, you’ll be able to: \n\nDevelop a customer-centric email strategy that supports your marketing goals\nWrite\, design and structure emails that drive engagement and conversion\nUse data to segment audiences and personalise content for maximum impact\nEnsure every campaign is compliant with current spam and privacy regulations\nTest\, measure and optimise campaigns to improve performance over time
URL:https://marketing.com.au/event/email-marketing-strategy/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Data,Digital Marketing,Email marketing,Online
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