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DTSTART;TZID=Australia/Melbourne:20180703T180000
DTEND;TZID=Australia/Melbourne:20180703T200000
DTSTAMP:20260515T152451
CREATED:20180625T102214Z
LAST-MODIFIED:20180625T102251Z
UID:11828-1530640800-1530648000@marketing.com.au
SUMMARY:Tech Talk: Elevating Your Digital Presence with SEO & Analytics - Sydney
DESCRIPTION:At this event you will hear from Jason Borg\, Digital Analyst who is from beyondblue\, he will be discussing how they succeeded with using innovative SEO\, content and accessibility techniques\, he will be giving insights into key challenges and successes of their SEO audit and how they use data\, reporting and analytics to elevate search rankings with more discoverable and accessible content.
URL:https://marketing.com.au/event/tech-talk-elevating-your-digital-presence-with-seo-analytics-sydney/
LOCATION:Level 6\, 50 Carrington Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,SEO,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20180626
DTEND;VALUE=DATE:20180627
DTSTAMP:20260515T152451
CREATED:20180501T154757Z
LAST-MODIFIED:20180501T154757Z
UID:11564-1529971200-1530057599@marketing.com.au
SUMMARY:State Of Social
DESCRIPTION:This conference provides a networking platform for educators\, thought leaders\, students\, and professionals to exchange insights related to innovations and trends in social media and digital marketing\, as well as opportunities and challenges that the industry is currently facing.
URL:https://marketing.com.au/event/state-of-social/
LOCATION:QLD
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Marketing,Perth,Presentation,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20180620T080000
DTEND;TZID=Australia/Melbourne:20180620T103000
DTSTAMP:20260515T152451
CREATED:20180522T062716Z
LAST-MODIFIED:20180522T062811Z
UID:11670-1529481600-1529490600@marketing.com.au
SUMMARY:Best Practice Multichannel Marketing - Melbourne
DESCRIPTION:This event has been designed to help marketers use different marketing channels to drive customers towards their company to purchase their goods or services. Part of the event will be spent looking at how linking channels can increase conversion and look at different way that companies are moving customers from channel to channel. The speakers will also discuss the latest approaches and tools to track multiple channel movements\, attribute sales and bring customers back to buy again.
URL:https://marketing.com.au/event/best-practice-multichannel-marketing-melbourne/
LOCATION:The Angliss Conference Centre\, Level 5\, 555 La Trobe Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Market Research,Marketing,Melbourne,Workshop
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20180619
DTEND;VALUE=DATE:20180621
DTSTAMP:20260515T152451
CREATED:20180514T154310Z
LAST-MODIFIED:20180514T154310Z
UID:11627-1529366400-1529539199@marketing.com.au
SUMMARY:FaceBook and Instagram for Business Masterclass - Brisbane
DESCRIPTION:Are you fully utilising social media to drive business growth? Do you know what the numbers really mean? Do you have what it takes to stand out in an already crowded social market? This two-day intensive course has been specifically designed to deliver the skills you need to help your brand maximise its social media strategy\, understand the needs of its audience\, and speak the language of social success. \nWhat you will learn: \n\nApps and visual effects to enhance your social media content\nMeasure and track your social media marketing investment\nManage campaign structure\, budget placement and breakdown\nDevelop strategy based on clear goals and measurable results\nBuild meaningful customer connections\, plus much more!
URL:https://marketing.com.au/event/facebook-and-instagram-for-business-masterclass-brisbane/
LOCATION:TBC Brisbane
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brisbane,Conference,Content Marketing,Digital Marketing,Marketing,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20180612T090000
DTEND;TZID=Australia/Melbourne:20180612T123000
DTSTAMP:20260515T152451
CREATED:20180418T134429Z
LAST-MODIFIED:20180418T134429Z
UID:11458-1528794000-1528806600@marketing.com.au
SUMMARY:Marketing for NFPs and SMEs
DESCRIPTION:With the marketing industry always changing and evolving it can be hard to keep up with the marketing trends. Small Business and Not for Profit organisations have their own set up challenges\, so this event has been put together to show you how you can maximise your marketing dollar. You will learn how to think outside the box to help promote brand awareness. You will explore the foundations of marketing and look at different platforms including web\, social media and traditional marketing without breaking the bank.
URL:https://marketing.com.au/event/marketing-for-nfps-and-smes/
LOCATION:Cliftons Brisbane\, Level 3\, 288 Edward Street\, Brisbane\, Queensland\, 5000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brisbane,Content Marketing,Digital Marketing,Marketing,Presentation,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20180612
DTEND;VALUE=DATE:20180614
DTSTAMP:20260515T152451
CREATED:20180514T153357Z
LAST-MODIFIED:20180514T153407Z
UID:11624-1528761600-1528934399@marketing.com.au
SUMMARY:FaceBook and Instagram for Business MasterClass
DESCRIPTION:Social media is a main part of your company’s digital marketing success. The channels represent a powerful and dynamic marketing tool\, delivering your message to potentially millions of customers. This two-day course has been specifically designed to deliver the skills you need to help your brand maximise its social media strategy\, understand the needs of its audience\, and speak the language of social success. You will get an understand on how to build an effective and market-specific content calendar\, ensuring your content is fresh\, innovative\, and strategically aligned with your brand. \nEnhance the skills you need to help your brand maximise its social media strategy: \n\nFacebook and Instagram for business\nOvercome common social media fears\nContent marketing and content strategy\nUnderstand Business Manager\, Ads Manager and Power Editor\, plus much more!\n\nSpeakers:\nJordana Borensztajn\, Keynote Speaker\, Social Media\, Trainer\, Humourist\nGloria Alexander\, Senior Social Media Account Manager\, Thinktank Social
URL:https://marketing.com.au/event/facebook-and-instagram-for-business-masterclass/
LOCATION:Cliftons Sydney\, Level 13\, 60 Margaret Street\, Sydney\, Victoria\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Marketing,Social Media,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20180608
DTEND;VALUE=DATE:20180609
DTSTAMP:20260515T152451
CREATED:20180501T150955Z
LAST-MODIFIED:20201002T004121Z
UID:11559-1528416000-1528502399@marketing.com.au
SUMMARY:Social Media Course (Sydney)
DESCRIPTION:This Social Media Course will give you clearer understanding of how to use social media for marketing by giving you the direction\, tools and confidence to help you become more focused and effective. We help you think strategically about your social media so you can be successful in the long run and give you practical tips for quick gains.
URL:https://marketing.com.au/event/social-media-course-sydney-4/
LOCATION:Media School Studio – Sydney\, 335 Clovelly Road\, Clovelly\, NSW\, 2031\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Social Media,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20180607T083000
DTEND;TZID=Australia/Melbourne:20180607T123000
DTSTAMP:20260515T152451
CREATED:20180501T150432Z
LAST-MODIFIED:20180501T150432Z
UID:11557-1528360200-1528374600@marketing.com.au
SUMMARY:Digital Marketing Masterclass - Morning - Sydney
DESCRIPTION:This half day MasterClass combines succinct presentations with in-depth discussions with leading digital experts\, allowing you to focus on topics that matter to you. The theme at this event ranges from search and social media strategies to data management\, content marketing\, mobile marketing and programmatic advertising.
URL:https://marketing.com.au/event/digital-marketing-masterclass-morning-sydney/
LOCATION:TBA – Sydney\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,Digital Marketing,Marketing,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20180606T180000
DTEND;TZID=Australia/Melbourne:20180606T200000
DTSTAMP:20260515T152451
CREATED:20180518T051222Z
LAST-MODIFIED:20201002T040901Z
UID:11636-1528308000-1528315200@marketing.com.au
SUMMARY:Sunset Marketing with AMI
DESCRIPTION:With the rate of change in social media it can be hard to keep up. The bigger it gets the bigger the conversations get. In 2017 there were plenty of big conversations which included trust\, health\, political influence\, privacy\, regulation\, and advertising. As a marketer it was hard to keep up with where they stood in relation to the big platforms\, the best approach and what were the right results. \nThe speaker\, Zeina Khodr will talk about what marketers need to know for 2018\, creating thumb stopping content and how to be prepared as social media matures.
URL:https://marketing.com.au/event/sunset-marketing-with-ami-2/
LOCATION:J. Walter Thompson Sydney Headquarters\, Level 7\, 235 Pyrmont St\, Pyrmont\, NSW\, 2009\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Social Media,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20180606T083000
DTEND;TZID=Australia/Melbourne:20180606T123000
DTSTAMP:20260515T152451
CREATED:20180129T105902Z
LAST-MODIFIED:20201002T041158Z
UID:11077-1528273800-1528288200@marketing.com.au
SUMMARY:Digital Marketing Masterclass - Brisbane
DESCRIPTION:This Digital Marketing Masterclass in Brisbane has been designed to show senior management from B2C brands how they can use all of the latest tools and techniques to help new business and retain loyal customers across all customer touch points. At this event you will also head from a leading brand will give a keynote about its digital journey.
URL:https://marketing.com.au/event/digital-marketing-masterclass-brisbane-2/
LOCATION:TBC Brisbane
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brisbane,Content Marketing,Digital Marketing,Marketing,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20180606T080000
DTEND;TZID=Australia/Melbourne:20180606T103000
DTSTAMP:20260515T152451
CREATED:20180522T051345Z
LAST-MODIFIED:20180522T051345Z
UID:11665-1528272000-1528281000@marketing.com.au
SUMMARY:Best Practice Multichannel Marketing
DESCRIPTION:This event has been designed to help marketers use cross-channels marketing to drive consumers towards purchasing. You will look at how linking channels can increase conversion and look at different way that companies are moving customers from channel to channel. The speakers will also discuss the latest approaches and tools to track multiple channel movements\, attribute sales and bring customers back to buy again.
URL:https://marketing.com.au/event/best-practice-multichannel-marketing/
LOCATION:The Grove\, 480 Queen Street\, Brisbane\, QLD\, 4000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brisbane,Content Marketing,Digital Marketing,Marketing,Workshop
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20180605T150000
DTEND;TZID=Australia/Melbourne:20180605T200000
DTSTAMP:20260515T152451
CREATED:20180517T093237Z
LAST-MODIFIED:20210131T054902Z
UID:11642-1528210800-1528228800@marketing.com.au
SUMMARY:Search Marketing Professionals 2018
DESCRIPTION:Want to be at the top of the Search Marketing industry in Australia? For one day only\, we’re bringing some of the best from around Australia and overseas to share the latest trends\, tools and industry insights at Search Marketing Professionals. \nJoin us on Tuesday 5th of June at The Honey Bar in South Melbourne to hear from Olga Andrienko\, the Head of Global Marketing at SEMrush\, and Dan Petrovic\, from Dejan Marketing. We’ve also secured local Australian talent with Brie Moreau (Digital Marketing SkillShare)\, Jason Mun (Bespoke)\, and James Norquay (Prosperity Media). Don’t miss out on this opportunity to up your game and network with some of the best – all for only $10.
URL:https://marketing.com.au/event/search-marketing-professionals-2018/
LOCATION:Honey Bar and Restaurant\, 345 Clarendon Street\, South Melbourne\, VIC\, 3205\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Digital Marketing,Meetup,Melbourne,SEO
ATTACH;FMTTYPE=image/jpeg:https://marketing.com.au/wp-content/uploads/2018/05/Search-Marketing-Professionals.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20180605T083000
DTEND;TZID=Australia/Melbourne:20180605T123000
DTSTAMP:20260515T152452
CREATED:20180418T150019Z
LAST-MODIFIED:20180418T150019Z
UID:11463-1528187400-1528201800@marketing.com.au
SUMMARY:Digital Marketing Masterclass - Melbourne\, June
DESCRIPTION:The Digital Marketing Masterclass will show senior management from B2C brands how they can deploy the latest digital marketing tools and techniques to generate new business and retain loyal customers across all customer touchpoints. Core themes range from search and social media strategies to data management\, content marketing\, mobile marketing and programmatic advertising.
URL:https://marketing.com.au/event/digital-marketing-masterclass-melbourne-june/
LOCATION:Melbourne TBC\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Melbourne,Presentation,Social Media,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20180605
DTEND;VALUE=DATE:20180607
DTSTAMP:20260515T152452
CREATED:20180501T153947Z
LAST-MODIFIED:20180501T153947Z
UID:11562-1528156800-1528329599@marketing.com.au
SUMMARY:Facebook and Instagram for Business Masterclass - Melbourne
DESCRIPTION:Are you utilising social media the best possible way to drive business growth? This two-day intensive course has been designed to deliver the skills you need to help your brand maximise its social media strategy.Expert insights\, tools and tips to create an adaptive Facebook and Instagram marketing strategy that delivers results and revenue. \nAt this event you will learn: \n\nFacebook and Instagram for business\nOvercome common social media fears\nContent marketing and content strategy\nUnderstand Business Manager\, Ads Manager and Power Editor\, plus more!
URL:https://marketing.com.au/event/facebook-and-instagram-for-business-masterclass-melbourne/
LOCATION:QLD
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Marketing,Melbourne,Social Media,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20180531T090000
DTEND;TZID=Australia/Melbourne:20180531T120000
DTSTAMP:20260515T152452
CREATED:20180514T150605Z
LAST-MODIFIED:20201002T045953Z
UID:11620-1527757200-1527768000@marketing.com.au
SUMMARY:Content Marketing – Creation\, Curation & Strategies
DESCRIPTION:Creating a consistent\, relevant and successful digital strategy can be a confusing and often overwhelming process at this event you will learn the inside track for creating and curating content and how to maximise your efforts. \nThe Masterclass will examine: \n\ncreate v curate: what does it all mean\nuser generated content – where to find it and what to do with it\nunderstanding your brand personality and how to stay consistent\nthe apps and tools we use and love\nhow to create a content calendar\ntime-saving tips & tricks for content creation\nhow to measure your effectiveness and report on (ROI)\n\nAbout the speaker\nSocial media strategist\, brand marketing specialist\, public speaker\, and coach Meg Coffey is uniquely positioned to provide a holistic range of services to individual businesses operating in niche industries. By combining research\, in-depth experience\, passion\, and outcome-driven results\, Meg creates business strategies that are individually tailored to her clients.
URL:https://marketing.com.au/event/content-marketing-creation-curation-strategies/
LOCATION:InterContinential Perth\, 815 Hay Street\, Perth\, WA\, 6000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Market Research,Marketing,SEO,Workshop
ORGANIZER;CN="Social Media Perth":MAILTO:info@smperth.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20180529T073000
DTEND;TZID=Australia/Melbourne:20180529T103000
DTSTAMP:20260515T152452
CREATED:20180425T023659Z
LAST-MODIFIED:20180425T023734Z
UID:11493-1527579000-1527589800@marketing.com.au
SUMMARY:Implementing Customer Transformation - Sydney
DESCRIPTION:This practical event focuses on what it takes to implement marketing\, sales and service transformation in enterprise businesses. \nAttendees will: \n\nTake away insights for implementing transformation faster and more effectively\nHear practical stories of how implementation has been managed in leading enterprises\nExperience an exclusive behind-the-scenes demo of Blackdot’s marketing & sales engine
URL:https://marketing.com.au/event/implementing-customer-transformation-sydney/
LOCATION:Hyatt Regency Sydney\, 161 Sussex Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Presentation,Sydney,Workshop
ORGANIZER;CN="Blackdot":MAILTO:02 8246 7300
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20180528
DTEND;VALUE=DATE:20180602
DTSTAMP:20260515T152452
CREATED:20180419T060439Z
LAST-MODIFIED:20180424T140304Z
UID:11101-1527465600-1527897599@marketing.com.au
SUMMARY:Search Marketing Summit
DESCRIPTION:Search Marketing Summit is the refreshed and updated leading 5-day event that offers Online Marketing practitioners in Australia\, New Zealand & Asia Pacific the best place to update their skills. \nBelow are the topics that will be talked about on each day: \n\nMay 28\, Day One – Advanced PPC Workshop\nMay 29\, Day Two – Search Marketing Summit + FREE SEMrush Networking Cruise\nMay 30\, Day Three – Search Marketing Summit\nMay 31\, Day Four – Advanced SEO Workshop\nJune 1st\, Day Five – Mobile Marketing Workshop with Cindy Krum\n\nThere are twenty-six of our local and international speakers\, including: \n\nAshley Ward\, Corporate Speaker & Evangelist\, SEMrush\nBritney Muller\, Senior SEO Scientist\, Moz\nJohn Mueller\, Senior Webmaster Trends Analyst\, Google\nRoey Rafael\, Paid Growth Director\, Envato\, plus many more!
URL:https://marketing.com.au/event/search-marketing-summit/
LOCATION:SMC Conference & Function Centre\, 66 Goulburn St\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Marketing,Presentation,Sydney,Workshop
ATTACH;FMTTYPE=image/jpeg:https://marketing.com.au/wp-content/uploads/2018/04/Search-Marketing-Summit-2018.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20180524
DTEND;VALUE=DATE:20180526
DTSTAMP:20260515T152452
CREATED:20180313T141828Z
LAST-MODIFIED:20201008T045318Z
UID:11262-1527120000-1527292799@marketing.com.au
SUMMARY:Digital Sales and Marketing Masterclass
DESCRIPTION:Over 2-days\, you will be immersed in: \n\nHow to run a better\, more efficient digital business;\nHow to make more money and increase overall sales by creating and managing a sales funnel unique to your situation;\nTactics perfect for generating leads\, demonstrate how to make networking and referral marketing work for you and unlock all the best practices for your services and Avatar.\n\nAt the end of the final day\, you will develop a 3-month Digital Sales & Marketing Strategy\, unique to your own agency’s needs that delivers any outcome you create.
URL:https://marketing.com.au/event/digital-sales-and-marketing-masterclass-2/
LOCATION:The Sitting Rooms\, Level 1/484 Albany Highway\, Victoria Park\, WA\, 6100\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Marketing,Perth,Social Media,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20180524
DTEND;VALUE=DATE:20180525
DTSTAMP:20260515T152452
CREATED:20180501T144204Z
LAST-MODIFIED:20180501T144219Z
UID:11554-1527120000-1527206399@marketing.com.au
SUMMARY:The Marketing Conference “Chameleon: Becoming an Expert Adapter”
DESCRIPTION:As marketers we know consumers and disruptive technologies constantly change in this industries. There are always battles with pressure\, while still relying on experience of best practice. You understand the nature of this profession and the increased accountability to be revenue-drivers and not cost centres. \nSome of the key takeaways include: \n\nGain actionable insights\nMake industry connections\nBe active in your marketing community\nBe inspired by a supercharged line-up of thought leaders
URL:https://marketing.com.au/event/the-marketing-conference-chameleon-becoming-an-expert-adapter/
LOCATION:Pullman Hotel\, King George Square\, Corner Ann & Roma Street\, Brisbane\, QLD\, 4000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brisbane,Content Marketing,Digital Marketing,Marketing,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20180523
DTEND;VALUE=DATE:20180525
DTSTAMP:20260515T152452
CREATED:20180425T025426Z
LAST-MODIFIED:20201002T055423Z
UID:11496-1527033600-1527206399@marketing.com.au
SUMMARY:Youth Marketing Australia Conference
DESCRIPTION:Previously known as Millennials Marketing Conference\, YMA Melbourne is here to help marketing professionals keep their finger on the pulse of youth marketing (millennials and GenZ). Some of the speakers come from companies such as Google\, Junkee Media\, UNiDAYS\, Pedestrian.TV\, Ooh! Media and many more. It has been designed for Marketing Directors\, Marketing Managers\, CEO’s\, Social Media Managers\, Brand Managers & everyone in between. \nDay one of YMA follows a single stream conference structure. Hear from 12+ industry heavy weights and help your brand get the edge. Day two of YMA revolves around your personal and professional development to help you stay on top of your game as a modern marketer. \nIf you would like to arrange 1-1 meetings\, problem solve and form long lasting relationships\, YMA is the place to be. Build relationships with 400+ advanced marketers from around Australia.
URL:https://marketing.com.au/event/youth-marketing-australia-conference/
LOCATION:ACMI\, Federation Square\, Flinders St\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Market Research,Marketing,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20180522T120000
DTEND;TZID=Australia/Melbourne:20180522T130000
DTSTAMP:20260515T152452
CREATED:20180514T145434Z
LAST-MODIFIED:20180514T145434Z
UID:11617-1526990400-1526994000@marketing.com.au
SUMMARY:Unearth Your Audience: Data Accuracy and Goal Setting in Google Analytics
DESCRIPTION:Management consultant and author Peter Drucker once said\, “You can’t manage what you can’t measure.” This means that in order to achieve success\, businesses and startups need to have well-defined and trackable metrics. \nGoogle Analytics is a tool designed to help businesses track the performance of their website or application through a variety of metrics. Like most tools\, Google Analytics comes with default settings that are customisable. To ensure that business decisions are based on the correct information\, it’s vital that Google Analytics is customised to suit the businesses’ specific goals and needs. \nAt our event\, Unearth your Audience: Data Accuracy and Goal Setting in Google Analytics\, improve your Google Analytics dashboard by: \n\nImproving the Accuracy of Google Analytics Data\nGoal Setting\nData Retention Controls
URL:https://marketing.com.au/event/unearth-your-audience-data-accuracy-and-goal-setting-in-google-analytics/
LOCATION:Academy Xi – Melbourne\, Level 3\, 45 Exhibition Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Melbourne,Presentation,SEO,Social Media,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20180522
DTEND;VALUE=DATE:20180525
DTSTAMP:20260515T152452
CREATED:20180418T140856Z
LAST-MODIFIED:20180418T140856Z
UID:11460-1526947200-1527206399@marketing.com.au
SUMMARY:2nd Social Media for Higher Education
DESCRIPTION:With so many people going into university and being on social media. The most powerful tool for both current and prospective student engagement is in social media. Social media will expand market scope\, increase student recruitment and also drive engagement. This event is about using the current and upcoming online platform’s to fuel engagement with students throughout their higher education experience. This conference will explore best practices for creating media content\, amplifying your message to your target audience and help with returns on your social media investment
URL:https://marketing.com.au/event/2nd-social-media-for-higher-education/
LOCATION:Grace Hotel\, Sydney\, 77 York street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Marketing,Social Media,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20180510T090000
DTEND;TZID=Australia/Melbourne:20180510T120000
DTSTAMP:20260515T152452
CREATED:20180316T142621Z
LAST-MODIFIED:20180316T142621Z
UID:11320-1525942800-1525953600@marketing.com.au
SUMMARY:Facebook Marketing – Advertising\, Analytics & Content Basics
DESCRIPTION:With social media always changing and expanding\, there is a lot to learn and understand. This event will include an in-depth look at the best practices of Facebook marketing including advertising\, analytics and strategies. The speaker will go through the foundations\, you will lean the important technical aspects of the platform. This event is will also cover: \n\nBusiness basics\nUnderstanding analytics\nContent strategies\nOffers & competitions\nIntegrating 3rd party apps\nIntro to advertising\n\nSpeaker\nMeg Coffey is a social media strategist\, brand marketing specialist\, public speaker\, and coach
URL:https://marketing.com.au/event/facebook-marketing-advertising-analytics-content-basics/
LOCATION:The Alex Hotel\, 50 James Street\, Perth\, WA\, 6000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Perth,Presentation,Social Media,Workshop
ORGANIZER;CN="Social Media Perth":MAILTO:info@smperth.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20180508T073000
DTEND;TZID=Australia/Melbourne:20180508T093000
DTSTAMP:20260515T152452
CREATED:20180425T021453Z
LAST-MODIFIED:20180425T021453Z
UID:11490-1525764600-1525771800@marketing.com.au
SUMMARY:Implementing Customer Transformation - Melbourne
DESCRIPTION:This practical event focuses on what it really takes to implement marketing\, sales and service transformation in enterprise businesses. \nAt this event you will learn: \n\nTake away insights for implementing transformation faster and more effectively\nHear practical stories of how implementation has been managed in other leading enterprises\nExperience an exclusive behind-the-scenes demo of Blackdot’s marketing & sales engine\nNetwork with 150+ like-minded transformation executives from leading brands
URL:https://marketing.com.au/event/implementing-customer-transformation-melbourne/
LOCATION:Sofitel Melbourne\, 25 Collins Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Melbourne,Presentation,Workshop
ORGANIZER;CN="Blackdot":MAILTO:02 8246 7300
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20180426
DTEND;VALUE=DATE:20180428
DTSTAMP:20260515T152452
CREATED:20180316T141747Z
LAST-MODIFIED:20201002T060937Z
UID:11315-1524700800-1524873599@marketing.com.au
SUMMARY:Digital Marketing Leaders Summit
DESCRIPTION:Join over 100 senior marketers and Digital Strategists at this 2 day conference of networking and learning. Some of the topics that will be covered include: \n\nMeasuring ROI – How to prove the real effectiveness of campaigns\nNative Advertising and the growth of smart content\nContent consolidation and Influencer Marketing\nThe growth correlation of Mobile and Video\nCan Chatbots move just from customer service to social integration?\nShould your Marketing feel like one big story? Plus more!
URL:https://marketing.com.au/event/digital-marketing-leaders-summit/
LOCATION:InterContinental Double Bay\, 33 Cross Street\, Double Bay\, NSW\, 2028\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Market Research,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20180419
DTEND;VALUE=DATE:20180420
DTSTAMP:20260515T152452
CREATED:20180402T050141Z
LAST-MODIFIED:20180402T050141Z
UID:11397-1524096000-1524182399@marketing.com.au
SUMMARY:Digiday Hot Topic: Remaking Retail
DESCRIPTION:With more and more people using online shopping as their preference for shopping there has been a profound impact on the world of retail. With amazon now on Australian shores there has also been an increase in customer expectations. This is one day event explores the new retail landscape through the lens of new technologies\, new channels\, customer experience vs price and more. \nConfirmed presenters: \n\nJack Gillespie\, Director\, Emerging Technology\, Deloitte Digital\nJohn Batistich\, Advisor\, Zip.co\, Non-Executive Director\, Foodco\nSimon Hickson\, ANZ Business Development\, Alibaba\nKath Blackham\, Managing Director\, Versa\nJeff Gibb\, Sr. Business Development Manager\, Amazon Alexa\, plus many more!
URL:https://marketing.com.au/event/digiday-hot-topic-remaking-retail/
LOCATION:Aerial UTS Function Centre\, Building 10\, 235 Jones Street\, Ultimo\, NSW\, 2007\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20180418
DTEND;VALUE=DATE:20180421
DTSTAMP:20260515T152452
CREATED:20180416T154423Z
LAST-MODIFIED:20210131T054709Z
UID:11446-1524009600-1524268799@marketing.com.au
SUMMARY:Big Digital 2018 - Adelaide
DESCRIPTION:Big Digital is one of Australia’s most exciting digital marketing conferences and it returns to Adelaide in 2018 with a fantastic line up of world class speakers. Day 1 is the Workshop and Day 2 and 3 are the main conference with two streams. \nLearn about all aspects of search engine optimisation (SEO)\, paid search tactics and tools\, social media marketing\, blogging content development and other topics to help boost your online results. \nGet your tickets here – http://www.big.digital.customers.tigertech.net/tickets/
URL:https://marketing.com.au/event/big-digital-2018-adelaide/
LOCATION:Tandanya National Aboriginal Cultural Institute\, 253 Grenfell St\, Adelaide\, South Australia\, 5000\, Australia
CATEGORIES:Adelaide,Advertising,All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,SEO,Workshop
ATTACH;FMTTYPE=image/jpeg:https://marketing.com.au/wp-content/uploads/2016/05/Big-Digital-Adelaide-2016.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20180413
DTEND;VALUE=DATE:20180414
DTSTAMP:20260515T152452
CREATED:20180402T024930Z
LAST-MODIFIED:20201002T042624Z
UID:11389-1523577600-1523663999@marketing.com.au
SUMMARY:Social Media Course - Sydney
DESCRIPTION:This Social Media course has been designed to give you a clearer understanding of using social media for marketing\, it will help give you direction\, different tools and also the confidence with social media. You will learn how to think strategically about social media to help you become more successful in the long run\, you will also get practical tips for quick gains.
URL:https://marketing.com.au/event/social-media-course-sydney-3/
LOCATION:Media School Studio – Sydney\, 335 Clovelly Road\, Clovelly\, NSW\, 2031\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Presentation,Social Media,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20180412T090000
DTEND;TZID=Australia/Melbourne:20180412T130000
DTSTAMP:20260515T152452
CREATED:20180316T140610Z
LAST-MODIFIED:20180316T140610Z
UID:11311-1523523600-1523538000@marketing.com.au
SUMMARY:Social Media Analytics and Reporting
DESCRIPTION:Reporting and analytics are the most compelling ways you can determine what works and what doesn’t and how to refine and improve your efforts quickly and painlessly. At this event you will learn about native analytics for the major social media channels\, including Facebook\, Instagram\, Twitter and LinkedIn. \nThis course will cover: \n\nthe importance of social media analytics\nrecommended social media reporting tools\nnative Facebook page insights\nnative Instagram business analytics\nnative Linkedin company page insights\nnative Twitter analytics\nsocial media reporting template(s).
URL:https://marketing.com.au/event/social-media-analytics-and-reporting/
LOCATION:The IVC (International Visualisation Centre)\, 19 Young Street\, Adelaide\, SA\, 5000\, Australia
CATEGORIES:Adelaide,All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Presentation,Social Media,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20180407T100000
DTEND;TZID=Australia/Melbourne:20180407T170000
DTSTAMP:20260515T152452
CREATED:20180316T135636Z
LAST-MODIFIED:20201002T051118Z
UID:11307-1523095200-1523120400@marketing.com.au
SUMMARY:Launch into Growth Marketing - Melbourne
DESCRIPTION:To help grow your business\, offering or idea is to look at Growth Marketing; this also creates a platform for companies to move forward in what they are doing. Those who work as a Growth Marketer have a mix of technical\, tactical & strategic skills in product\, data and marketing. To do what they do they use different options including data-driven \, unconventional & experimental marketing approaches. At this event you will learn the fundamental techniques to unlock scalable and repeatable hockey stick growth as a growth marketer or entrepreneur. \nAt this event you will: \n\nGain a general overview of Growth Marketing and what a successful growth engine looks like\nLearn key differences between traditional digital and Growth Marketing\nExplore strategies to ensure success in your product and its growth in the market you’re tackling\, plus more!
URL:https://marketing.com.au/event/launch-into-growth-marketing-melbourne/
LOCATION:Academy Xi – Melbourne\, Level 3\, 45 Exhibition Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Melbourne,Workshop
END:VEVENT
END:VCALENDAR