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DTSTART;VALUE=DATE:20221230
DTEND;VALUE=DATE:20221231
DTSTAMP:20260514T051042
CREATED:20221001T023310Z
LAST-MODIFIED:20221009T002700Z
UID:22744-1672358400-1672444799@marketing.com.au
SUMMARY:Certified Digital Marketing Professional Course – DMI Pro
DESCRIPTION:Learn key digital marketing disciplines. From PPC to SEO\, Content to Video\, Social and Analytics. Perfect for career switchers\, business owners and all marketing professionals seeking to boost their skills. \nGet all the key and latest digital marketing skills with DMI PRO. The course offers the most current and relevant industry thinking available by constantly updating its modules of capability to meet industry changes. Delivered by skills experts working in the field\, we ensure you’ve got the most up to date and relevant learning\, always. \n\nCourse Info \nCourse Length: 30 hours Online\nSelf-Paced Learning\nCompletion Time: up to 26 week\nProfessional Certification \n\nModules of Capability \nDMI Pro give you the tools to become a smart and capable player on the digital stage. When you’re done\, you’ll be able to create a powerful digital marketing strategy all by yourself. The modules are building blocks – of knowledge\, of your career\, of the brand new Certified Digital Marketing Professional that is you. \nHere is what you need to know 1-10: \n\nIntroduction to Digital Marketing\nContent Marketing\nSocial Media Marketing\nSearch Engine Optimisation (SEO)\nPaid Search (PPC) using Google Ads\nDisplay and Video Advertising\nEmail Marketing\nWebsite Optimisation\nAnalytics with Google Analytics\nDigital Marketing Strategy
URL:https://marketing.com.au/event/certified-digital-marketing-professional-course-dmi-pro-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20221117T120000
DTEND;TZID=Australia/Melbourne:20221117T130000
DTSTAMP:20260514T051042
CREATED:20221001T022242Z
LAST-MODIFIED:20221009T002706Z
UID:22731-1668686400-1668690000@marketing.com.au
SUMMARY:Customer Relationships in the Digital World: The role of Online Brand Advocacy
DESCRIPTION:Research shows that user-generated content (UGC) is more authentic and trustworthy\, and subsequently\, more influential\, than brand-generated content (BGC). So\, in this new era of social influence and multiple digital touchpoints\, it is consumers – just like you and I – that have the power. In this webinar\, we will talk about building customer relationships to generate online brand advocacy (OBA) for your brand. \nKey takeaways: \n\nUnderstand what OBA is and how to nurture your consumers to become your online brand advocates.\nView examples of OBA given by consumers\nExplore how brands integrate OBA into their digital marketing strategies\nPreview the latest research into OBA
URL:https://marketing.com.au/event/customer-relationships-in-the-digital-world-the-role-of-online-brand-advocacy/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brand,Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20221020T170000
DTEND;TZID=Australia/Melbourne:20221020T223000
DTSTAMP:20260514T051042
CREATED:20220814T014918Z
LAST-MODIFIED:20220814T044615Z
UID:22397-1666285200-1666305000@marketing.com.au
SUMMARY:2022 AMI Marketing Excellence Gala
DESCRIPTION:You’re invited to attend the annual AMI Marketing Excellence Gala Awards and networking event on Thursday\, 20 October 2022. \nJoin us to celebrate some of the biggest names in the marketing industry and to recognise the best campaigns Australia has brought to life throughout the year. Explore some of the winning campaigns and learn from engaging discussions in our virtual networking rooms\, where guests can mingle with industry peers and colleagues. \nThe interactive event experience is designed to inspire industry members and foster new connections.
URL:https://marketing.com.au/event/2022-ami-marketing-excellence-gala/
LOCATION:Doltone House\, Hyde Park\, Sydney\, SYD\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Award,B2B,Brand,Communications,Content Marketing,Copywriting,Design,Digital Marketing,Email marketing,Market Research,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20221005
DTEND;VALUE=DATE:20221006
DTSTAMP:20260514T051042
CREATED:20220731T073221Z
LAST-MODIFIED:20220814T044617Z
UID:22325-1664928000-1665014399@marketing.com.au
SUMMARY:Reshape 2022
DESCRIPTION:RESHAPE is Insider’s annual conference that brings together marketers and digital disruptors from leading brands to explore A Brand New Way™ in customer experience. \n\n\n\n\n\n\nJoin a community of CMOs\, CDOs\, CEOs\, customer experience experts\, product leaders\, digital disruptors\, and changemakers to explore best practices from top brands\, success stories and iconic technologies that enable companies to see their customers in a different light\, embrace their individuality and create more brand love. You’ll come away more informed about the latest trends\, industry-first technologies\, new approaches in CX\, and pratical insights that are directly applicable to your brand. Become a part of A Brand New Way™ movement. \nMarketing as we know it is over. This is our call for a mindshift — away from “delivering\,” “selling” or “marketing.” Join the movement to explore how you can embrace the individuality of your customers with the power of AI and technology.
URL:https://marketing.com.au/event/reshape-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Digital Marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220928
DTEND;VALUE=DATE:20220930
DTSTAMP:20260514T051042
CREATED:20220723T114259Z
LAST-MODIFIED:20220814T044617Z
UID:22270-1664323200-1664495999@marketing.com.au
SUMMARY:The MarTech Conference 2022
DESCRIPTION:As B2B and B2C customers continue to engage in digital environments\, their expectations of seamless\, efficient\, and memorable purchasing experiences continue to rise. \n\n\n\n\n\n\n\n\nAdd to that the increasingly critical role of customer data\, marketing automation\, and beyond – plus the staggering volume of tools for streamlined management – and you get an unprecedented wealth of challenges and opportunities to connect with your customers and stay ahead of your competitors. \nJoin us online at MarTech\, September 28-29\, for FREE to easily and efficiently discover dozens of tools and tactics that will empower you to: \n\nIdentify and connect with customers based on their current relationship with your brand\nOrchestrate and personalize exceptional customer journeys that nurture strong retention\nMessage customers with a single\, authentic voice to encourage desired actions\nEngage and delight customers across marketing channels\, devices\, and internal functions (everything from sales to customer service)
URL:https://marketing.com.au/event/the-martech-conference-2022-3/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Email marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220824
DTEND;VALUE=DATE:20220826
DTSTAMP:20260514T051042
CREATED:20220529T054532Z
LAST-MODIFIED:20220814T044622Z
UID:21875-1661299200-1661471999@marketing.com.au
SUMMARY:DigiMarCon New Zealand 2022
DESCRIPTION:The 4th annual DigiMarCon New Zealand\, the Premier Digital Marketing\, Media and Advertising Conference & Exhibition for New Zealand returns August 24th to 25th\, 2022 to the luxurious Hilton Auckland Hotel in Auckland\, New Zealand. Join your peers in-person or online for 2 days jam packed with digital marketing best practices\, latest trends\, practical solutions\, strategy and networking\, also check out the next generation of technology & innovation; Internet\, Mobile\, AdTech\, MarTech & SaaS Technology.\n\nBe a part of DigiMarCon New Zealand 2022 and discover how to thrive and succeed as a marketer in a rapidly evolving digital world. Top keynotes\, case studies\, strategy sessions\, networking and more in a safe and hygienic environment! See why people keep coming back year after year to this must-attend event! Register and secure your seat today. \nThis year’s edition will feature topics such as:\n\n\n\nAccount-Based Marketing\nBehavioral & Neuromarketing\nContent Marketing\nConversational Marketing\nConversion Rate Optimization\nData Science & Big Data\nEmail Marketing\nGeo-Targeting & Proximity Marketing\n\n\n\n\nGrowth Hacking\nInbound & Outbound Marketing\nInfluencer Marketing\nMobile Marketing\nNative & Contextual Advertising\nOmnichannel Marketing\nPaid Search Marketing\nPersonalization & Privacy\n\n\n\n\nPodcast & Webinar Marketing\nPR & Cause Marketing\nPredictive Analytics & Attribution\nProgrammatic Advertising\nSales & Marketing Automation\nSearch Engine Optimization\nShopper Marketing\nSmarketing & Customer Experience\n\n\n\n\nSocial Commerce\nSocial Media Marketing\nUI / UX Design\nUser-Generated Content\nVideo Marketing\nViral & Buzz Marketing\nVisual & Voice Search\nWeb Analytics
URL:https://marketing.com.au/event/digimarcon-new-zealand-2022/
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220823
DTEND;VALUE=DATE:20220825
DTSTAMP:20260514T051042
CREATED:20220529T055148Z
LAST-MODIFIED:20220814T044623Z
UID:21877-1661212800-1661385599@marketing.com.au
SUMMARY:Global Virtual Martech Summit - APAC Track
DESCRIPTION:After having almost recovered from the disruptions caused by COVID-19\, businesses are on the look for innovative and cost-efficient ways of rendering their digital marketing transformation efforts sustainable. As a result\, their business needs\, priorities and processes are under revision. The MarTech Summit Team invite you to join The Global Virtual MarTech Summit to discuss what the fundamentals are in the long run and\, most importantly\, learn how to sustainably take this momentum of innovation to the next level to connect with customers. \nThis LIVE streaming two-day summit will be focusing on Digital Marketing Transformation and Customer Experience in two regions: APAC & Europe. 44+ industry-thought leaders and experts will reveal both pain points and best practices for recent advancements in predictive analytics\, personalisation\, brand loyalty\, digital capabilities\, customer-centricity and much more.
URL:https://marketing.com.au/event/global-virtual-martech-summit-apac-track/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220822
DTEND;VALUE=DATE:20220825
DTSTAMP:20260514T051042
CREATED:20220529T055706Z
LAST-MODIFIED:20220814T044623Z
UID:21880-1661126400-1661385599@marketing.com.au
SUMMARY:iMedia Online Retail Summit New Zealand 2022
DESCRIPTION:iMedia Online Retail Summit NZ is an exclusive invitation-only event for New Zealand’s leading senior eCommerce professionals. \nThe  2.5 day event is a unique environment where eCommerce meets business networking\, thought-leadership presentations\, 1:1 meetings and interactive roundtable discussions. 55 selected senior digital product\, transformation and marketing professionals from New Zealand’s leading retail brands will embark on 2.5 days to: \n\nUnlock new insight and discover new strategies from today’s online retail industry\nGain insight into the latest innovative technologies and best practice\nCollaborate with peers in the retail space and build valuable connections
URL:https://marketing.com.au/event/imedia-online-retail-summit-new-zealand-2022/
LOCATION:Hilton Lake Taupo
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,eCommerce
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220808
DTEND;VALUE=DATE:20220811
DTSTAMP:20260514T051042
CREATED:20220529T060018Z
LAST-MODIFIED:20220814T044624Z
UID:21883-1659916800-1660175999@marketing.com.au
SUMMARY:iMedia Online Retail Summit Australia 2022
DESCRIPTION:iMedia Online Retail Summit Australia is an exclusive invitation-only event for leading senior eCommerce professionals of enterprise brands.\nThe event is a unique environment where eCommerce meets business networking\, thought-leadership presentations\, 1:1 meetings and interactive roundtable discussions. 200 selected senior digital product\, transformation and marketing professionals from Australia’s leading Enterprise retail brands will embark on 2.5 days to: \n\nUnlock new insight and discover new strategies from today’s online retail industry\nGain insight into the latest innovative technologies and best practice\nCollaborate with peers in the retail space and build valuable connections
URL:https://marketing.com.au/event/imedia-online-retail-summit-australia-2022/
LOCATION:Sheraton Grand Mirage\, Gold Coast\, QLD
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,Queensland
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220731
DTEND;VALUE=DATE:20220801
DTSTAMP:20260514T051042
CREATED:20220529T065458Z
LAST-MODIFIED:20220814T044624Z
UID:21910-1659225600-1659311999@marketing.com.au
SUMMARY:Certified Digital Marketing Professional Course – DMI Pro
DESCRIPTION:Learn key digital marketing disciplines. From PPC to SEO\, Content to Video\, Social and Analytics. Perfect for career switchers\, business owners and all marketing professionals seeking to boost their skills. \nGet all the key and latest digital marketing skills with DMI PRO. The course offers the most current and relevant industry thinking available by constantly updating its modules of capability to meet industry changes. Delivered by skills experts working in the field\, we ensure you’ve got the most up to date and relevant learning\, always.
URL:https://marketing.com.au/event/certified-digital-marketing-professional-course-dmi-pro/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220720
DTEND;VALUE=DATE:20220722
DTSTAMP:20260514T051042
CREATED:20220529T060245Z
LAST-MODIFIED:20220814T044625Z
UID:21885-1658275200-1658447999@marketing.com.au
SUMMARY:Online Retailer Conference & Expo 2022
DESCRIPTION:Online Retailer Conference & Expo is the #1 meeting destination for the eCommerce industry to access the relevant strategic insights\, solutions\, technologies and connections that make a positive difference to your business – no matter what stage of online retail you are in. \nOnline Retailer is the industry’s number one meeting place\, bringing together a diverse mix of attendees across digital\, retail\, technology\, marketing\, and ecommerce across a variety of industries: Fashion and Apparel\, Personal and Recreational Goods\, B2B Services\, Toys\, Electronics\, Games\, Daily Deals and Marketplaces\, Homewares and Appliances\, Media\, IT\, Finance and Services\, Groceries and Liquor\, Department and Variety Stores. \n\n\nConference\n\n\n\nThe largest online retail conference in Australia\, featuring insights\, case studies and panel discussions from leading local and international retailers. \n\n\n\n\n\nExpo\n\n\n\nEcommerce tailored education\, networking events and a wide variety of solution providers for retailers of all sizes to learn and connect to achieve their goals. \n\n\n\n\n\nAustralia Post ORIAS\n\n\n\nThe original and most sought after awards night in the industry\, bringing together all retailers to celebrate the excellence in online retail throughout the year. \n 
URL:https://marketing.com.au/event/online-retailer-conference-expo-2022/
LOCATION:ICC Sydney\, 14 Darling Drive\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,eCommerce,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20220714T123000
DTEND;TZID=Australia/Melbourne:20220714T163000
DTSTAMP:20260514T051042
CREATED:20220529T065111Z
LAST-MODIFIED:20220814T044626Z
UID:21908-1657801800-1657816200@marketing.com.au
SUMMARY:Workshop: Digital Marketing Fundamentals
DESCRIPTION:We’ll dive into the latest online trends before introducing the importance of knowing your brand value and audience. We’ll then dive into the fundamentals of key digital marketing channels and how you might use them. \nWe will use real life examples to give you a better understanding of key channels like\, search engine marketing and SEO\, social media\, email marketing\, content and more. \nLearning outcomes: \n\n\nGet a basic understanding of key digital marketing channels \n\n\nLearn key digital terminology\n\n\nGet a introductory insight into the key channels\n\n\nGet up to date with latest concepts\n\n\nIf you want to learn more about the fundamentals of digital marketing\, get a introductory insight into the key channels and get up to date with latest lingo and concepts\, this 4-hour workshop is for you.\nThis hands on workshop will deliver actionable insight to get your started in digital marketing\, whether you are new to digital or looking to enhance your learning.
URL:https://marketing.com.au/event/workshop-digital-marketing-fundamentals/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220707
DTEND;VALUE=DATE:20220709
DTSTAMP:20260514T051042
CREATED:20220529T060809Z
LAST-MODIFIED:20220814T044627Z
UID:21889-1657152000-1657324799@marketing.com.au
SUMMARY:DigiMarCon America 2022
DESCRIPTION:DigiMarCon America 2022 Digital Marketing\, Media and Advertising Conference will take place July 7th to 8th\, 2022\, Online; Live and On Demand.\n\nIt’s the one digital marketing event for marketing professionals in North America you can’t afford to miss! Whether your goal is to reinforce customer loyalty\, improve lead generation\, increase sales\, or drive stronger consumer engagement\, DigiMarCon America 2022’s agenda will help attendees enhance their marketing efforts. Sessions will focus on building traffic\, expanding brand awareness\, improving customer service and gaining insight into today’s latest digital tools.\nThis year’s edition will feature topics such as:\n\n\nAccount-Based Marketing\nBehavioral & Neuromarketing\nContent Marketing\nConversational Marketing\nConversion Rate Optimization\nData Science & Big Data\nEmail Marketing\nGeo-Targeting &Proximity Marketing\n\n\n\n\nGrowth Hacking\nInbound & Outbound Marketing\nInfluencer Marketing\nMobile Marketing\nNative & Contextual Advertising\nOmnichannel Marketing\nPaid Search Marketing\nPersonalization & Privacy\n\n\n\n\nPodcast & Webinar Marketing\nPR & Cause Marketing\nPredictive Analytics & Attribution\nProgrammatic Advertising\nSales & Marketing Automation\nSearch Engine Optimization\nShopper Marketing\nSmarketing & Customer Experience\n\n\n\n\nSocial Commerce\nSocial Media Marketing\nUI / UX Design\nUser-Generated Content\nVideo Marketing\nViral & Buzz Marketing\nVisual & Voice Search\nWeb Analytics
URL:https://marketing.com.au/event/digimarcon-america-2022-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220706
DTEND;VALUE=DATE:20220707
DTSTAMP:20260514T051042
CREATED:20220529T062614Z
LAST-MODIFIED:20220814T044627Z
UID:21896-1657065600-1657151999@marketing.com.au
SUMMARY:SaaSGrowth2022
DESCRIPTION:The SaaSGrowth experience we all know and love – but online\, and back for it’s 5th year! This event has now established itself as the number 1 thought-leadership event in Europe\, powered by Sales Confidence. \nConnecting you remotely with the best homegrown and international sales thought leaders in our fully-virtual conference for 2022. Develop your skills\, expand your networks and reimagine the sales experiences you are making with a global community without any barriers. We will have an inspirational lineup of authors\, CEO’s\, and world-class sales leaders to hear from. Come for the day\, one session or sign up for recordings – your choice! \nScroll down to learn about the speakers\, content and sponsors. Do not wait around and make sure to book your seat today and book the time in your diary. \nWho will be attending:\n\nSales Leaders (CRO\, VP\, Head of Sales\, Sales Managers and Sales Development Managers)\nRevenue Leaders (Marketing\, Sales Operations and Sales Enablement) will come to learn and be inspired.\nThis is combined with the drive of Founders and VC’s supporting the ecosystem in Europe.
URL:https://marketing.com.au/event/saasgrowth2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220706
DTEND;VALUE=DATE:20220707
DTSTAMP:20260514T051042
CREATED:20220529T062239Z
LAST-MODIFIED:20220814T044627Z
UID:21894-1657065600-1657151999@marketing.com.au
SUMMARY:Performance Marketing Conference
DESCRIPTION:With an agenda curated by the experienced teams of Boussias and Google\, Performance Marketing Conference will set the stage for 10+ targeted talks to showcase the latest trends and most impactful strategies that will take your business to the next level. \nKey Topics \n\nMeasure your Marketing\nScale your Marketing\nExpand your Marketing\n\n\n\n\nPractical Content that Matters \nWith every session designed with the needs of performance marketers in mind\, the conference will showcase the tools and strategies that can bring the best results for your business. Our speakers will provide a fine blend of inspiration\, future-gazing\, and best practices around Data\, Tech\, YouTube & Creative. Every one of them will focus on what has proven to work and what has not. Therefore\, expect to leave the conference with pages upon pages of tried and tested tactics that you can implement the minute you get back to the office. \n\n\n\n\n\n\n\nElite Networking \nHundreds of professionals from around SE Europe are expected to join Performance Marketing Conference. And even though we will not get together in the flesh\, our interactive online conference platform will ensure that you’ll get the chance to discuss with fellow marketers on all things Google Marketing and connect with attendees from different industries\, disciplines\, and markets.
URL:https://marketing.com.au/event/performance-marketing-conference/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220607
DTEND;VALUE=DATE:20220609
DTSTAMP:20260514T051042
CREATED:20220529T060515Z
LAST-MODIFIED:20220814T044628Z
UID:21887-1654560000-1654732799@marketing.com.au
SUMMARY:DigiMarCon Latin America 2022
DESCRIPTION:DigiMarCon Latin America 2022 Digital Marketing\, Media and Advertising Conference will take place July 7th to 8th\, 2022\, Online; Live and On Demand. It is the largest Digital Marketing Event in Latin America and will be attended by thousands of Digital Marketing Professionals. \n\n\nIt’s the one digital marketing event you can’t afford to miss! Whether your goal is to reinforce customer loyalty\, improve lead generation\, increase sales\, or drive stronger consumer engagement\, DigiMarCon Latin America 2022’s agenda will help attendees enhance their marketing efforts. Sessions will focus on building traffic\, expanding brand awareness\, improving customer service and gaining insight into today’s latest digital tools.\nThis year’s edition will feature topics such as:\n\n\nDigital Strategy\nWeb Experience Management\nUsability / Design\nMobile Marketing & Retargeting\nCustomer Engagement\nUser Acquisition\n\n\n\n\nSocial Media Marketing\nTargeting & Optimization\nVideo Marketing\nData Science & Big Data\nWeb Analytics & A/B Testing\nEmail Marketing\n\n\n\n\nContent Marketing\nConversion Rate Optimization\nSearch Engine Optimization\nPaid Search Marketing\nGeo-Targeting\nPredictive Analysis & Attribution\n\n\n\n\nGrowth Hacking\nConversion Rate Optimization\nGrowth Marketing Tools\nMarketing & Sales Automation\nSustainable Growth Strategies\nProgrammatic Advertising
URL:https://marketing.com.au/event/digimarcon-latin-america-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220427
DTEND;VALUE=DATE:20220428
DTSTAMP:20260514T051042
CREATED:20220306T054728Z
LAST-MODIFIED:20220425T054110Z
UID:21294-1651017600-1651103999@marketing.com.au
SUMMARY:Content Strategy & Copywriting Workshop
DESCRIPTION:Content strategy and copywriting are essential parts of Marketing in today’s business world. It’s more important than ever to have the copywriting skills to produce valuable and engaging content across several mediums which is on-brand\, cuts through the noise and engages your audience effectively. \nMarketing has evolved significantly in recent years which has changed the way we do business by altering our consumer’s behaviour and expectations. This is why your content must be relevant\, valuable and highly personalised to stay ahead of your industry and be successful. Copywriting is an essential skill to help your business unlock its full potential\, by producing video scripts\, blogs\, articles\, podcasts\, collateral\, website copy and EDMs\, all of which nurture and meet the needs of your audience. \nParticipants will gain foundational knowledge through this informative and collaborative session\, develop ideas for their own business\, share relevant experiences to take away\, and most importantly\, hone their skills to improve their copywriting and content strategy. \nKey learning outcomes \n\nExplore examples of what good copywriting is and why quality copywriting is a crucial element of an effective content marketing strategy.\nUnderstand the benefits of content marketing vs traditional marketing.\nImprove your copywriting for different types of content and channels to engage your audience.\nUnderstand who your customer is and learn how to create customer personas.\nLearn to manage budgets and calculate ROI on your content marketing campaigns.\nFoundations of content amplification on different channels including social media.
URL:https://marketing.com.au/event/content-strategy-copywriting-workshop-3/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220421
DTEND;VALUE=DATE:20220423
DTSTAMP:20260514T051042
CREATED:20220306T051950Z
LAST-MODIFIED:20220425T054111Z
UID:21277-1650499200-1650671999@marketing.com.au
SUMMARY:DigiMarCon At Home 2022
DESCRIPTION:DigiMarCon At Home 2022 Digital Marketing\, Media and Advertising Conference will take place April 21st to 22nd\, 2022\, Online; Live and On Demand.\n\nIt’s the one digital marketing event you can’t afford to miss! Whether your goal is to reinforce customer loyalty\, improve lead generation\, increase sales\, or drive stronger consumer engagement\, DigiMarCon At Home 2022’s agenda will help attendees enhance their marketing efforts. Sessions will focus on building traffic\, expanding brand awareness\, improving customer service and gaining insight into today’s latest digital tools.
URL:https://marketing.com.au/event/digimarcon-at-home-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220420
DTEND;VALUE=DATE:20220422
DTSTAMP:20260514T051042
CREATED:20220306T050814Z
LAST-MODIFIED:20220425T054111Z
UID:21268-1650412800-1650585599@marketing.com.au
SUMMARY:Digital Customer Experience Series - EUROPE
DESCRIPTION:Companies are witnessing a gradual shift in customer preferences. The initial days of the pandemic had forced both the companies and customers to adopt digital means of communication. Now is the time to put those strategies to test to understand the business impact of Digital Transformation. \nAlso\, now that the consumers have understood the importance of these changes\, companies need to strive hard to meet and exceed those expectations. The customer groups who were comfortable with the brick and mortar units in the high streets are to be provided with renewed hybrid experiences in the days to come. \nCustomer Experience Management (CXM) is fast becoming a critical differentiator in today’s hyper-connected\, sensitive\, and competitive European market. \nCustomer Experience encapsulates the entire lifecycle of your customers. There’s a sizeable business value in managing customer experiences effectively\, which correlates with revenue growth potential. \nTransforming the enterprise through customer experience means: \n\nIncreased customer engagement\, enhancing and augmenting sales while boosting reve-nue from existing customers as well as creating new sales channels by word of mouth.\nStrengthening brand fondness using technology to establish distinguished experiences.\nLower costs due to effective interaction with customers in real-time with consistent cus-tomer service.\nIncreasing customer retention and loyalty through cherished and memorable customer interactions.\nAligning the organisation to develop better products and services by successful quantifi-cation of customer feedback.\nOrganisations that bridge the gap between customer demand and what they are deliver-ing lead in customer experience and outperform the broader market by a substantial percentage.
URL:https://marketing.com.au/event/digital-customer-experience-series-europe/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220411
DTEND;VALUE=DATE:20220413
DTSTAMP:20260514T051042
CREATED:20220205T064251Z
LAST-MODIFIED:20220220T105603Z
UID:21112-1649635200-1649807999@marketing.com.au
SUMMARY:2022 Women Transforming Technology Conference "Elevate Joy"
DESCRIPTION:Women Transforming Technology (WT2) is a consortium of companies and organizations in industry\, academia\, and non-profit sectors committed to building a community and tackling issues that are top of mind for women in technology. Our goals are to inspire\, support\, and connect women in all areas and levels of technology in Silicon Valley and beyond. \nThe theme of this year’s conference is “Elevate Joy”. \nThe challenges of the past two years have impacted everyone in our community.  The theme of the 2022 Women Transforming Technology Conference is “Elevate Joy.”  Striving for joy is not about ignoring the difficulties of life  but instead reflects our determination to move from surviving to thriving. We ask our speakers to share their stories\, experiences and hacks in tech\, their careers and personal lives.  Let us find the excitement again for our work and our careers together. \nOur program this year will focus on: \n\nNew technologies that are creating the greatest positive impact and excitement in the world today.\nWays we are overcoming challenges and creating greater positive  opportunities and experiences for ourselves and our communities\, both personally and professionally.\n\nOver 5\,000 attendees will range from students to executives from industry\, academia and nonprofit organizations around the globe. \nThe conference is free for all attendees thanks to the generosity of our sponsors.
URL:https://marketing.com.au/event/2022-women-transforming-technology-conference-elevate-joy/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220407
DTEND;VALUE=DATE:20220408
DTSTAMP:20260514T051042
CREATED:20220306T051118Z
LAST-MODIFIED:20220425T054111Z
UID:21270-1649289600-1649375999@marketing.com.au
SUMMARY:LocalU Advanced
DESCRIPTION:We are excited to offer access to our entire 9+ hour event recorded on April 7\, 2021!  You will view the following presentations in their entirety – including Q&A and more – just add to the cart above and you’ll be given instant access upon payment! \nThis training is available on demand.  Consume at your own pace\, rewind\, replay\, or just save for when you have a few minutes to spare.  Our intention is to leave this up and available to you for as long as possible. \n\nShades Of Grey: Controversial Local SEO Tactics that Drive Results\n\nColan Nielsen\, SterlingSky.ca\n\n\n\n\nSuccessful Local SEO for Hotels – A Model for Success when Google Restricts your Access\n\nTim Capper\, OnlineOwnership.com\n\n\n\n\nGMB/Spamfighting Q&A Panel\n\nTim Capper\, Colan Nielsen\, Tom Waddington & Joy Hawkins\n\n\n\n\nHow to Factor E-A-T into Your Local SEO Strategy\n\nLily Ray\, AmsiveDigital.com\n\n\n\n\nAn In-Depth Look at Local Services Ads and Upgraded GMB Profiles\n\nTom Waddington\, Wachae.com\n\n\n\n\nTable Stakes – Automation Storytelling for Local SEO\n\nNoah Learner\, TwoOctobers.com\n\n\n\n\nLocal SEO – The Proof is In The Pudding\n\n– Greg Gifford\, SearchLabDigital.com\n\n\n\n\nOffline to Online – Strategies to Make the Transition\n\nTrevor Grace\, Erin Jones\, Noah Learner\n\n\n\n\nGoogle Posts – Ranking\, Tactics & Strategy for Local Businesses\n\nJoy Hawkins\, SterlingSky.ca\n\n\nFinal Q&A
URL:https://marketing.com.au/event/localu-advanced/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220329
DTEND;VALUE=DATE:20220401
DTSTAMP:20260514T051042
CREATED:20220205T071242Z
LAST-MODIFIED:20220220T105603Z
UID:21122-1648512000-1648771199@marketing.com.au
SUMMARY:Digital Marketing Europe 2022 Conference
DESCRIPTION:Introducing Digital Marketing Europe 2022 Conference\, a virtual 3-day experience including inspiring sessions and keynotes\, hands-on workshops\, networking opportunities and much more! It is an opportunity for global experts at any level to participate\, network\, and advance in their careers! \nWelcome to a 3-day marketers event full of global and local expertise\nOur event will feature over 40 speakers from all over the globe. We made sure you could interact with speakers and ask questions throughout the conference.
URL:https://marketing.com.au/event/digital-marketing-europe-2022-conference/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220329
DTEND;VALUE=DATE:20220331
DTSTAMP:20260514T051042
CREATED:20220205T064900Z
LAST-MODIFIED:20220220T105603Z
UID:21115-1648512000-1648684799@marketing.com.au
SUMMARY:The MarTech Conference 2022
DESCRIPTION:100% free to attend. Available live and on-demand.\n\nJourney into 2022 armed with the tools\, technologies\, and tactics that will help you and your organization overcome critical marketing challenges: Attend MarTech\, online March 29-30\, 2022\, for FREE. \nAt MarTech\, you’ll unlock dozens of tactic-rich sessions led by real-world marketers and successful brands — and discover cutting-edge marketing technologies that save time\, streamline operations\, and boost profits. \nThe entire program is 100% free and 100% virtual — and all sessions and keynotes will be available both live and on-demand so you can train when it fits your schedule. \nRegistration is open! Click the button below to secure your free pass now… and keep scrolling for a preview of what this spring’s sessions will tackle…  \nThe customer has changed. We’ve all changed. Whether we’re talking about consumers\, SMB buyers\, or enterprise purchase teams… the old strategies to persuade someone to click on “Place Order” or sign on the dotted line have gotten tired. \nB2B buyers are reluctant to fill out forms\, very reluctant to spend time on video calls with sales reps. B2C buyers don’t want to scroll through endless catalog pages trying to find what they need or have to abandon their shopping cart when they discover the product will arrive too late or that the shipping cost is exorbitant. \nPeople who have a bad experience won’t come back — and part of the bad experience is treating them like customers rather than like people. Like people your brand is going to recognize when they arrive in an unexpected channel. Like people you want to have an ongoing relationship with rather than just transact business with. \nYes\, marketing technology can help you resolve identities\, understand their needs across multiple channels\, orchestrate a journey (never forgetting that the customer is now in charge of the journey) and deliver personalized experiences. But MarTech isn’t just technology. It’s about the strategies\, beliefs\, and attitudes that support its effective use. \nAcross the board\, we’re going to see smart businesses building communities\, expressing empathy with their customers’ values and trying to solve problems rather than just sell them a product or service. \nWe’re going to see the value of retention\, especially in an experience-driven\, subscription economy. And we’re going to learn that customers are for life\, not just for Christmas. \nExplore these essential themes\, the challenges and opportunities they present modern marketers\, and the marketing technologies that can help you achieve your organizational goals online at MarTech\, March 29-30\, 2022\, for free. \nRegistration will be open soon… complete the form at the top of this page and we’ll keep you posted.
URL:https://marketing.com.au/event/the-martech-conference-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online,SEO,Social Media,UX,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220328
DTEND;VALUE=DATE:20220401
DTSTAMP:20260514T051042
CREATED:20220220T104759Z
LAST-MODIFIED:20220220T105603Z
UID:21187-1648425600-1648771199@marketing.com.au
SUMMARY:Search Marketing Summit 2022
DESCRIPTION:Search Marketing Summit\, a concept that we started working on 2006\, was the our original branding of our multi stream/multi day conference targeted at the Australian & New Zealand search marketing community\, it set the standard for search marketing conference content here in Australia with sessions specifically built for marketers with an interest in more intermediate to advanced search marketing conferences here in Australia\, the conference also complimented our Search Engine Boot-Camp event that was targeted at entry marketers. \nIn 2007 our Keynote Speaker was Chris Sherman\, having Chris at the event indirectly led to us joining forces with Third Door Media in a licensing agreement to rebrand Search Marketing Summit to SMX Sydney – Search Marketing Expo in Australia. \nWhilst we enjoyed our long relationship with TDM & SMX we decided that SMX Sydney 2015 would mark the end of our licensing agreement for the Search Marketing Expo brand as we seek to recapture our unique Australian brand and identity with Search Marketing Summit\, 2016 see’s us in our tenth year of educating marketers on the fine arts of search engine marketing. \nFrom a content\, delegate and exhibiting perspective nothing will change\, as we are still catering towards search marketing professionals and in house marketers that work within search every day and Barry Smyth will still be responsible for conference programming and speaker selection.
URL:https://marketing.com.au/event/search-marketing-summit-2022/
LOCATION:Sydney\, Sydney\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,SEO
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220322
DTEND;VALUE=DATE:20220324
DTSTAMP:20260514T051042
CREATED:20220220T104318Z
LAST-MODIFIED:20220220T105604Z
UID:21185-1647907200-1648079999@marketing.com.au
SUMMARY:DigiMarCon Australia 2022
DESCRIPTION:DigiMarCon Australia 2022 is your chance to …\n\n\nExperience a safe and intimate gathering with marketing leaders and professionals in a clean and hygienic environment.\nHear from some of the most audacious and thought-provoking speakers in the digital marketing\, media and advertising industry.\nGain insight into emerging strategies\, the latest innovative technologies\, and best practices to move your business to the next level.\nNetwork with thought leaders\, collaborate with your peers and build your professional network.\n\n\n\nThe 4th annual DigiMarCon Australia\, the Premier Digital Marketing\, Media and Advertising Conference & Exhibition in Australia returns March 22nd to 23rd\, 2022 to the iconic Accor Stadium in Sydney\, Australia. Join your peers in-person or online for 2 days jam packed with digital marketing best practices\, latest trends\, practical solutions\, strategy and networking\, also check out the next generation of technology & innovation; Internet\, Mobile\, AdTech\, MarTech & SaaS Technology.\n\nBe a part of DigiMarCon Australia 2022 and discover how to thrive and succeed as a marketer in a rapidly evolving digital world. Top keynotes\, case studies\, strategy sessions\, networking and more in a safe and hygienic environment! See why people keep coming back year after year to this must-attend event! Register and secure your seat today. \nThis year’s edition will feature topics such as:\n\n\n\nAccount-Based Marketing\nBehavioral & Neuromarketing\nContent Marketing\nConversational Marketing\nConversion Rate Optimization\nData Science & Big Data\nEmail Marketing\nGeo-Targeting & Proximity Marketing\n\n\n\n\nGrowth Hacking\nInbound & Outbound Marketing\nInfluencer Marketing\nMobile Marketing\nNative & Contextual Advertising\nOmnichannel Marketing\nPaid Search Marketing\nPersonalization & Privacy\n\n\n\n\nPodcast & Webinar Marketing\nPR & Cause Marketing\nPredictive Analytics & Attribution\nProgrammatic Advertising\nSales & Marketing Automation\nSearch Engine Optimization\nShopper Marketing\nSmarketing & Customer Experience\n\n\n\n\nSocial Commerce\nSocial Media Marketing\nUI / UX Design\nUser-Generated Content\nVideo Marketing\nViral & Buzz Marketing\nVisual & Voice Search\nWeb Analytics
URL:https://marketing.com.au/event/digimarcon-australia-2022/
LOCATION:Sydney
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brand,Communications,Conference,Content Marketing,Copywriting,Data,Design,Digital Marketing,eCommerce,Email marketing,Graphic Design,Market Research,Marketing,PPC,Public Relations,SEO,Social Media,Sydney,UX,Video,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220317
DTEND;VALUE=DATE:20220319
DTSTAMP:20260514T051042
CREATED:20220205T025509Z
LAST-MODIFIED:20220220T105604Z
UID:21105-1647475200-1647647999@marketing.com.au
SUMMARY:Design Research 2022
DESCRIPTION:Design Research 2022 takes a deep dive into all things related to research for design work. \nTaking all aspects of research\, from initial assessment to planning and conducting\, and analysis and use. The event is divided into 1 day of workshops followed by 2 full days of conference presentations. \nAbout the Event\nDesign Research 2022 will pick up on the themes of conducting design research under various conditions\, and with diverse groups; research operations; and positioning design research within product and service teams. \nThe event will be hosted online\, broadcasting live from Sydney. \nWho Should Go\nWhether you work alone or in a team\, Design Research 2022 is ideal for anyone who undertakes research for a design project or product. \n\nDesign researchers\nDesigners\nProduct owners\nDesign Consultants\nand those aspiring to enter the field\n\nMost sessions are aimed at current practitioners\, but we encourage those new to research to attend. \nDon’t forget to tag #DR2022 on socials!
URL:https://marketing.com.au/event/design-research-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Design,Digital Marketing,UX
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220316
DTEND;VALUE=DATE:20220319
DTSTAMP:20260514T051042
CREATED:20220205T065630Z
LAST-MODIFIED:20220220T105604Z
UID:21117-1647388800-1647647999@marketing.com.au
SUMMARY:CMO Digital Summit 2022
DESCRIPTION:CMOs are facing a barrage of new challenges around acquisition and loyalty due to evolving customer behaviours and the accelerating shift towards e-commerce due to the pandemic. \nSense check your approach with likeminded industry experts\, sharing insight on business-critical challenges and disruptive technology and drive your industry forward collaboratively. \n\n\n\n\n70 Attendees\n100% Senior Executives\n9 Hrs Industry Insights\n\n\n\n\nConnect with 70+ senior Marketing leaders for a curated agenda focused on tackling your current business critical challenges and driving industry forward. \nOur summits are designed to help you: \n\n\nBuild new connections with likeminded senior leaders\nStay current with emerging business trends\nUnderstand the impact new technology can make\nDe-risk new projects by gaining a broad range of insights\nAccelerate key projects through meaningful new partnerships\nDownloadable and actionable takeaways
URL:https://marketing.com.au/event/cmo-digital-summit-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220315
DTEND;VALUE=DATE:20220318
DTSTAMP:20260514T051042
CREATED:20220205T070419Z
LAST-MODIFIED:20220220T105604Z
UID:21120-1647302400-1647561599@marketing.com.au
SUMMARY:Adobe Summit — The Digital Experience Conference
DESCRIPTION:Join a community of Experience Makers from around the world to learn\, be inspired\, and make connections that will empower you to create better\, more personalized customer experiences. \n\nLearn how top brands from around the world create loyal customers through exceptional experiences.\nGain and amplify skills from more than 200 sessions and training workshops.\nDiscover Adobe’s current strategy\, vision for the future\, and new product capabilities.\nMake solid connections and build your network with other Experience Makers.\nExplore how to make the most of your Adobe Experience Cloud investment.\n\n  \nMeet innovators across industries and roles.\n\n\nAdvertisers\nAnalysts\nContent managers\nData scientists\nDesigners\nDevelopers\nDigital marketers\nEcommerce professionals\nEmail managers\nIT executives\nIT managers\nIT professionals\nMarketing executives\nRetailers\nProject managers\nPublishers\nSales professionals\nSocial marketers\n\nFind your path to knowledge. \n\nAnalytics for Customer Journeys\nB2B Marketing\nCollaborative Work Management\nContent Management for Personalized Experiences\nOmnichannel Marketing and Optimization\nCustomer Data Management\nDigital Commerce\nDeveloper Ecosystem\nPersonalization at Scale\nTrends and Inspiration
URL:https://marketing.com.au/event/adobe-summit-the-digital-experience-conference-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Data,Design,Digital Marketing,eCommerce,Email marketing,Graphic Design,Online,UX,Video,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220309
DTEND;VALUE=DATE:20220311
DTSTAMP:20260514T051042
CREATED:20220220T103731Z
LAST-MODIFIED:20220220T105604Z
UID:21183-1646784000-1646956799@marketing.com.au
SUMMARY:Digital Marketing Summit
DESCRIPTION:Digital Marketing leaders are facing a barrage of new challenges around acquisition\, retention\, and loyalty due to evolving customer behaviours and the accelerating shift towards e-commerce due to the pandemic. \nSense check your approach with likeminded industry experts\, sharing insight on business-critical challenges and disruptive technology and drive your industry forward collaboratively. \nConnect with 70+ senior Marketing leaders for a curated agenda focused on tackling your current business critical challenges and driving industry forward. \n 
URL:https://marketing.com.au/event/digital-marketing-summit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220131
DTEND;VALUE=DATE:20220307
DTSTAMP:20260514T051042
CREATED:20211202T033901Z
LAST-MODIFIED:20211204T072952Z
UID:20737-1643587200-1646611199@marketing.com.au
SUMMARY:IMPACT 2022
DESCRIPTION:IMPACT 2022 featured more than 120 sessions including presentations\, Q&A sessions\, and networking activities on Performance Engineering\, DevOps\, Monitoring and Observability\, Mainframe\, Data Centers\, Cloud\, and more. \nFor more than 40 years\, CMG’s international conference has been the source for education and peer-to-peer exchange for all things enterprise IT and infrastructure. It is the only conference of its kind where attendees can obtain real-world knowledge and training that is not vendor-run. \nIMPACT features sessions on the full scope of digital transformation technologies including Artificial Intelligence and Machine Learning\, Observability\, DevOps\, Performance Engineering\, Digital Process\, Cloud Native Applications\, and the IT infrastructures that support them.
URL:https://marketing.com.au/event/impact-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Website
END:VEVENT
END:VCALENDAR