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DTSTART;VALUE=DATE:20210806
DTEND;VALUE=DATE:20210810
DTSTAMP:20260517T134602
CREATED:20210625T084722Z
LAST-MODIFIED:20211204T072950Z
UID:19719-1628208000-1628553599@marketing.com.au
SUMMARY:Digital Asia Summit - Asia's Biggest Virtual Digital Marketing Conference
DESCRIPTION:Digital Asia Summit | Asia’s Biggest Virtual Digital Marketing Conference | August 6-8\, 2021 \n\n\nDigital Asia Summit is a three-day event being curated by a group of digital marketing professionals. In our first edition\, we’re targeting an audience of about 10\,000 people including marketing professionals\, SMEs\, agencies\, CMOs\, and students. Our goal is to bring together some of the most influential minds of the digital world to hold dialogue on critical marketing topics\, and to inspire and inform young learners & professionals. \nAs we all know\, everything is going digital; technology has changed our lives\, and it is still evolving every minute slowly. In this changing world\, we acknowledge the digital power space plays in today’s business environment. We are always seeking to find new and exciting advancements from which we can grow into the industry leaders we aspire to be. Digital media is a marketers fantasy world because everyone has unlimited options\, opinions\, and ideas for literary everything. After all\, it’s a continuously evolving platform. \nAnd this pandemic was an excellent push for many people\, brands\, and companies to go digital\, take their business on the social platform\, especially sales and marketing. \nWe are having our speakers from worldwide\, name of our one of the most respected and astonishing speaker is Philip Kotler\, father of modern marketing our following few speakers are Perry Marshal\, Michael Janda\, Fernando Angulo\, David Fallarme\, Stefan Georgi\, Barry Schwartz\, Michael Antonicelli\, Utkarsh Amitabh and many more\, these digital marketing experts are going to speak about the topics like The future of SEO\, copywriting\, youtube growth\, finance\, education\, google ads\, etc.  \nHow is this conference beneficial for you? Well\, suppose you are a marketing professional\, corporate executives\, or business owners. In that case\, this conference will be very informative and advantageous for you; here\, you will learn something new and creative\, network with the best and the brightest\, gain a fresh perspective you will learn new tactics and strategies for your business. You will be learning from the people who live and breathe in this marketing environment. You will not only learn about the current state of marketing\, but you will also discover solid predictions about the market status. And if you are a student and are passionate about digital marketing\, desire to learn and be a professional one day\, this conference is perfect for you.
URL:https://marketing.com.au/event/digital-asia-summit-asias-biggest-virtual-digital-marketing-conference/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210811T093000
DTEND;TZID=Australia/Melbourne:20210811T130000
DTSTAMP:20260517T134602
CREATED:20210625T075317Z
LAST-MODIFIED:20211204T072950Z
UID:19698-1628674200-1628686800@marketing.com.au
SUMMARY:Digital Marketing Masterclass
DESCRIPTION:Online masterclass held over four half day sessions. Learn the core components of developing and delivering a successful digital strategy. \nIn the age of the customer\, digital has never been so important as a vital part of the marketing mix. But for many managers and leaders\, the path to effectively leveraging digital is still unclear. \nThere are many digital marketing strategy courses out there but most focus on channel strategies and tactical execution. \nOur program is designed to help mid-senior level marketing professionals understand the key aspects of digital marketing\, how they fit into a wider marketing strategy and how to effectively enable success across marketing tech\, data and ways of working. This course will provide participants with the confidence as individuals and as a team to ask the right questions and guide the digital journey. \nHighly interactive and practical\, the program also provides a forum for you to sound board thoughts and ideas and wrestle with what digital means for your marketing strategy. \nThis course is currently available as onsite training for marketing teams and is a collaboration between Arktic Fox and Ryvalmedia. \n\nWhat you can expect to learn \n01/ digital – changing the nature of marketing:  \n• Understanding key digital trends\, changing consumer behaviors and consumption habits \n• The benefits of digital \n02/ digital strategy  \n• The marketing mix in a digital age \n• Defining digital objectives & strategy inline with corporate and marketing strategy \n• Development of online target audience and value proposition/s. \n03/ customer journey mapping & the role of digital channels:  \n• Understanding and mapping the customer journey \n• Introduction to the RACE model to plan an integrated marketing approach \n04/ digital channel and experience management \n• Leveraging digital channels as part of an integrated approach \n• A closer look at search\, programmatic\, web\, social\, email and the role of content \n05/ ways of working:  \n• Evolving ways of working to take advantage of the digital opportunity \n• A look at agile ways of working in a marketing context \n06/ data and analytics:  \n• Leveraging data and analytics to power digital ambitions \n• A look at the world without 3rd party cookies \n• Changing privacy regulations and the implications for marketers \n07/ marTech:  \n• Navigating the MarTech landscape – tools and technologies available \n• Selecting the right MarTech to underpin your digital strategy \n08/ measurement:  \n• Defining a measurement framework to measure short- and long-term success \n• Leverage learnings to improve performance \n09/ building a case for change:  \n• Selling the vision to garner stakeholder buy-in \n• Sizing the investment and staying the course
URL:https://marketing.com.au/event/digital-marketing-masterclass-3/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210818T080000
DTEND;TZID=Australia/Melbourne:20210819T170000
DTSTAMP:20260517T134602
CREATED:20210625T072516Z
LAST-MODIFIED:20211204T072949Z
UID:19686-1629273600-1629392400@marketing.com.au
SUMMARY:Advertising Week APAC
DESCRIPTION:2 Days\, 50+ Speakers\, 30 Seminars & Workshops \n\n\nAdvertising Week APAC returns this August for a hybrid learning experience. \nHosted in Sydney\, Australia\, AWAPAC will unite the advertising community in person and virtually for inspiring thought leadership\, curated networking events and a celebration of brand excellence. \nAWAPAC is purpose-built to bring the marketing\, media\, technology and creative industries together to drive change. Providing unrivaled content with skill-building presentations\, insightful keynotes\, and thought-provoking debates\, AWAPAC will give you the tools and insights to elevate your career. \n\n\n\n\n\nThe Innovation Factory\nPresenting the home for brands and marketers\, culture and transformation.\n\n\n\n\n\n\n\n\n\n\nThe Tech Lab\nDiscussing all things AdTech\, MarTech\, Machines and Automation.\n\n\n\n\n\n\n\n\n\n\nThe Creative Showcase\nUncover how marketers can win big in the media\, sport and entertainment worlds.
URL:https://marketing.com.au/event/advertising-week-apac/
LOCATION:Sydney
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Digital Marketing,Sydney
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20210824
DTEND;VALUE=DATE:20210826
DTSTAMP:20260517T134602
CREATED:20210321T084421Z
LAST-MODIFIED:20210410T092207Z
UID:18788-1629763200-1629935999@marketing.com.au
SUMMARY:State of Social 21
DESCRIPTION:Australia’s brainiest digital marketing event is back to help you choose the right path when the apocalypse comes out of leftfield. \nHow do you find the silver lining in the dark cloud of a global pandemic? How do you open the door to new opportunities when your best-laid plans go out the window? How do you clean up when Facebook throws its toys out of the pram? Find out at SOS ’21. \n\n\nTwo days of killer keynotes\, discussions and breakout brainstorms analysing the latest trends\, techniques and real-world case studies to help you plan\, create and convert\, no matter what the world throws at you. \nRub shoulders\, butt heads\, swap notes and share a barista-brewed coffee with the brightest minds in the business. \nWhat’s included in the ticket price?\nIn addition to an all-you-can-eat buffet of insightful inspiration and intelligent inference delivered by our roll call of social and digital royalty\, your ticket includes: \n\nan equally mouth-watering menu of morning coffee\, lunch and afternoon treats\nthe now legendary State of the Social gift bag\nentry to post-conference #SMPerth Drinksw
URL:https://marketing.com.au/event/state-of-social-21/
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Social Media,Video
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20210825
DTEND;VALUE=DATE:20210827
DTSTAMP:20260517T134602
CREATED:20210705T230757Z
LAST-MODIFIED:20211204T072950Z
UID:19821-1629849600-1630022399@marketing.com.au
SUMMARY:DigiMarCon Australia 2021
DESCRIPTION:DigiMarCon Australia 2021 is your chance to …\n– Experience a safe and intimate gathering with marketing leaders and professionals in a clean and hygienic environment.\n– Hear from some of the most audacious and thought provoking speakers in the digital marketing\, media and advertising industry.\n– Gain insight into emerging strategies\, the latest innovative technologies\, and best practices to move your business to the next level.\n– Network with thought leaders\, collaborate with your peers and build your professional network. \nThe 4th annual DigiMarCon Australia\, the Premier Digital Marketing\, Media and Advertising Conference & Exhibition in Australia returns August 25th to 26th\, 2021 to the iconic ANZ Stadium in Sydney\, Australia. Join your peers in-person or online for 2-days jam packed with digital marketing best practices\, latest trends\, practical solutions\, strategy and networking\, also check out the next generation of technology & innovation; Internet\, Mobile\, AdTech\, MarTech & SaaS Technology. \nImmerse yourself in topics like digital strategy\, programmatic advertising\, web experience management\, usability / design\, mobile marketing & retargeting\, customer engagement\, user acquisition\, social media marketing\, targeting & optimization\, video marketing\, data science & big data\, web analytics & A/B testing\, email marketing\, content marketing\, conversion rate optimization\, search engine optimization\, paid search marketing\, geo-targeting\, predictive analysis & attribution\, growth hacking\, conversion rate optimization\, growth marketing tools\, marketing & sales automation\, sustainable growth strategies\, product marketing & UX / UI and much\, much more! \nAt DigiMarCon Australia 2021\, you will receive all the elements you need to achieve digital marketing success! Conventional thought will be challenged\, new ways of thinking will emerge\, and you will leave with your head\, notebooks and professional toolkit full of action items and ideas to lead and supercharge your agency / team / account to even greater success. \nBe a part of DigiMarCon Australia 2021 and discover how to thrive and succeed as a marketer in a rapidly evolving digital world. Top keynotes\, case studies\, strategy sessions\, networking and more in a safe and hygienic environment! \nSee why people keep coming back year after year to this must-attend event! Register and secure your seat today.
URL:https://marketing.com.au/event/digimarcon-australia-2021/
LOCATION:ANZ Stadium\, Edwin Flack Avenue\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,SEO,Social Media,Sydney,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210826T100000
DTEND;TZID=Australia/Melbourne:20210826T110000
DTSTAMP:20260517T134602
CREATED:20210625T083221Z
LAST-MODIFIED:20211204T072953Z
UID:19710-1629972000-1629975600@marketing.com.au
SUMMARY:Reset. Restart: Digital Marketing and Social Media Webinar
DESCRIPTION:Digital Marketing and Social Media – so much to do\, so little time and knowledge!\n\n\n\n\n\nAbout this event\n\n\nWorking with the British Library and Business & IP Centre Nottingham\, Smorgasbord is excited to be able to offer you a series of webinars as part of the Reset. Restart Business Recovery Programme. \n– Setting the Scene \n\nHow you treat people with your marketing is a reflection of your brand\nMore than ever\, you need to get to know your customer\nGive your customers results-oriented content\nProvide quick insights.\nMake finding you easier\n\n– Email Marketing – Top Tips \n– Social Media Marketing – Top Tips \n– Cost-Effective Tools \n\nCRM\nSocial Media Publishing\nSales & Marketing Automation\nBlog Publishing\nWebsites & eCommerce
URL:https://marketing.com.au/event/reset-restart-digital-marketing-and-social-media-webinar-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Email marketing,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210826T120000
DTEND;TZID=Australia/Melbourne:20210826T123000
DTSTAMP:20260517T134602
CREATED:20210625T075806Z
LAST-MODIFIED:20211204T072950Z
UID:19702-1629979200-1629981000@marketing.com.au
SUMMARY:Digital Fundraising – Next Level
DESCRIPTION:Writing copy for digital fundraising is very different to direct mail. Learn smart tactics to advance your digital fundraising copy skills. \n\n\nOnce you’ve got the basics of copywriting for digital\, this free 30-minute webinar will help you reach the next level. \nLearn the important differences you need to master when writing for digital appeals rather than direct mail – and tips to convince donors to open\, read and respond to your online appeals. \nWe’ll also discuss how to take your DM packs online\, including smart tactics for repurposing content across multiple channels to boost your engagement with a digital audience. \nAbout heart for causes\nheart for causes is a team of strategists\, wordsmiths\, and fundraising specialists with passion and heart for the causes we support. \nPresenter Dominique Antarakis is CEO and head of content strategy at heart for causes. She has more than 23 years’ experience as a journalist and copywriter and is one of Australia’s most successful fundraising copywriters.
URL:https://marketing.com.au/event/digital-fundraising-next-level/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Copywriting,Digital Marketing,Online
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