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X-WR-CALDESC:Events for Marketing.com.au
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DTSTART;TZID=Australia/Melbourne:20190306T090000
DTEND;TZID=Australia/Melbourne:20190306T133000
DTSTAMP:20260519T135231
CREATED:20190301T010156Z
LAST-MODIFIED:20201002T014853Z
UID:13266-1551862800-1551879000@marketing.com.au
SUMMARY:Conversion Optimisation: Reaching Your Full Digital Potential Using Customer Data
DESCRIPTION:Data is the voice of your customers. Yet it is rarely used when trying to answer common dilemmas such as how to increase conversion rates\, how optimise landing pages or deciding on website redesigns and rebuilds. In today’s interconnected world it is this data\, opinions that should be dictating marketing strategy. \nThis Seminar is designed for senior marketers\, digital marketers and e-commerce specialists wanting to learn how to truly understand their customer’s behaviour online and how to leverage that data to engage customers and profit their brand.
URL:https://marketing.com.au/event/conversion-optimisation/
LOCATION:Bentleys Sydney\, Level 14\, 60 Margaret Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Market Research,Marketing,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190308T123000
DTEND;TZID=Australia/Melbourne:20190308T140000
DTSTAMP:20260519T135231
CREATED:20190224T061010Z
LAST-MODIFIED:20191020T054415Z
UID:13227-1552048200-1552053600@marketing.com.au
SUMMARY:International Women’s day lunch at Grossi Florentino
DESCRIPTION:Join us to celebrate INTERNATIONAL WOMEN’S DAY upstairs at the Iconic Grossi Florentino’s and enjoy round table discussions about how we can create a #balanceforbetter. We invite Men and Women to come to attend this exclusive and delicious three-course luncheon with proceeds going to charity. \nFRIDAY 8TH MARCH 2019 \n12:30-2:30PM \nGROSSI FLORENTINO UPSTAIRS \n80 BOURKE STREET\, MELBOURNE 3000 \nNetwork the day away\, meet Guy Grossi and a few of our key speakers with a glass of bubbles on arrival! We also have incredible door prizes and goodie bags from our friends at Melbourne Skin for all that attend on the day.
URL:https://marketing.com.au/event/international-womens-day-lunch-at-grossi-florentino/
LOCATION:Florentino\, 80 Bourke Street\, Melbourne\, Vic\, 3000\, Australia
CATEGORIES:Digital Marketing,Melbourne
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20190314
DTEND;VALUE=DATE:20190315
DTSTAMP:20260519T135231
CREATED:20190301T012937Z
LAST-MODIFIED:20190301T012937Z
UID:13274-1552521600-1552607999@marketing.com.au
SUMMARY:Brilliant Digital Marketing
DESCRIPTION:Learn digital marketing techniques to grow your business fast. This workshop is an opportunity to develop your digital marketing strategy with one of Australia’s most successful marketers\, you will leave knowing how to leverage all the available channels and with a plan you can implement immediately. \nThis event has been designed for any business owners and entrepreneurs who want to expand their business quickly and marketers or managers who want to learn how the most successful start- ups leverage digital channels effectively. \nThere are 5 modules as part of this workshop \n\nUnderstand how to measure success\nDemand generation\nDemand capture\nBecoming truly customer focused\nThe role of data in marketing
URL:https://marketing.com.au/event/brilliant-digital-marketing/
LOCATION:Hall Chadwick\, Level 40\, 2 Park Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Market Research,Marketing,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190321T090000
DTEND;TZID=Australia/Melbourne:20190321T130000
DTSTAMP:20260519T135231
CREATED:20190301T015829Z
LAST-MODIFIED:20190310T093047Z
UID:13283-1553158800-1553173200@marketing.com.au
SUMMARY:Digital Retail & FMCG Masterclass
DESCRIPTION:Attendance at this event will help senior management who work for retail and FMCG brands\, how they can deploy the latest digital and social marketing tools and techniques to generate new business and retain loyal customers. Core themes range from search and social media strategies to data management\, content marketing\, mobile marketing and programmatic advertising.
URL:https://marketing.com.au/event/digital-retail-fmcg-masterclass/
LOCATION:TBC Sydney\, TBC\, Sydney\, New South Wales\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190321T090000
DTEND;TZID=Australia/Melbourne:20190321T133000
DTSTAMP:20260519T135231
CREATED:20190301T010544Z
LAST-MODIFIED:20190310T093047Z
UID:13269-1553158800-1553175000@marketing.com.au
SUMMARY:Creating & Distributing Smart Content for the Speed of Today
DESCRIPTION:Digital and social channels are becoming more complex\, as the audiences we create content for are becoming more demanding and sophisticated. The imperative for today’s marketers is to not only create innovative content that connects brands with audiences in meaningful ways but to develop a content practice that is sustainable and generates proven business results.
URL:https://marketing.com.au/event/creating-distributing-smart-content-for-the-speed-of-today/
LOCATION:Bentleys Perth\, Level 3\, 216 St Georges Terrace\, Perth\, WA\, 6000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Market Research,Marketing,Perth,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190321T133000
DTEND;TZID=Australia/Melbourne:20190321T170000
DTSTAMP:20260519T135231
CREATED:20190301T022042Z
LAST-MODIFIED:20201002T041828Z
UID:13292-1553175000-1553187600@marketing.com.au
SUMMARY:Digital Marketing Masterclass
DESCRIPTION:This event combines succinct presentations with in-depth discussions with leading digital experts\, the format allows you to focus on the topics that matter most to you. Core themes range from search and social media strategies to data management\, content marketing\, mobile marketing and programmatic advertising.
URL:https://marketing.com.au/event/digital-marketing-masterclass-2/
LOCATION:TBC Sydney\, TBC\, Sydney\, New South Wales\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20190326
DTEND;VALUE=DATE:20190327
DTSTAMP:20260519T135231
CREATED:20190301T020742Z
LAST-MODIFIED:20190310T093047Z
UID:13286-1553558400-1553644799@marketing.com.au
SUMMARY:Video Strategy Workshop
DESCRIPTION:This Video Strategy Workshop explores an insightful and revolutionary approach to strategically implementing video in your organisation. \nAt this event you will learn: \n\nIncrease brand awareness and conversion rate using the right videos\nProperly brief a videographer or your internal team to produce your content\nDesign and implement a 12-month corporate video strategy to increase lead generation\nIdentify content to produce 1 educational video a week for the next 52 weeks\nIdentify the equipment you need to produce your own educational videos internally
URL:https://marketing.com.au/event/video-strategy-workshop/
LOCATION:Aeona\, Level 3\, 1 Buckingham Street\, Surry Hills\, NSW\, 2010\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190328T070000
DTEND;TZID=Australia/Melbourne:20190328T090000
DTSTAMP:20260519T135231
CREATED:20190301T014514Z
LAST-MODIFIED:20190310T093047Z
UID:13281-1553756400-1553763600@marketing.com.au
SUMMARY:AI to Drive Better Audience Engagement
DESCRIPTION:Join us at the Guru Breakfast with Alicia Olson-Keating\, Head of Audience Data & Insights at Australian Broadcasting Corporation (ABC). \nAlicia will unpack the changes happening in the media industry from a technology and impact on media consumption perspective. This presentation will delve into four key themed case studies demonstrating how the ABC are using machine learning to create a better understanding of their audiences and using key learnings to create meaningful and engaging relationships with their customers.
URL:https://marketing.com.au/event/ai-to-drive-better-audience-engagement/
LOCATION:Fraser’s Restaurant\, Fraser Avenue\, West Perth\, WA\, 6005\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Perth
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