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DTSTART;VALUE=DATE:20150710
DTEND;VALUE=DATE:20150713
DTSTAMP:20260522T145113
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UID:6747-1436486400-1436745599@marketing.com.au
SUMMARY:Traffic and Conversion Summit Australia 2015
DESCRIPTION:This 3 day event focuses on marketing\, traffic conversion and everything in between. Showcasing a mentoring panel of advisers\, speakers and experts\, this event is sure to be packed with marketing information and resources that should not be passed up on.
URL:https://marketing.com.au/event/traffic-and-conversion-summit-australia-2015/
LOCATION:Hilton Sydney\, 488 Georges Street\, Sydney\, New South Wales\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Marketing,Social Media,Sydney
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150715T080000
DTEND;TZID=Australia/Melbourne:20150715T123000
DTSTAMP:20260522T145113
CREATED:20150624T111225Z
LAST-MODIFIED:20150624T111225Z
UID:6833-1436947200-1436963400@marketing.com.au
SUMMARY:Connected Consumer: The future of digital retail experience
DESCRIPTION:In a changing customer world\, where technology is evolving and the consumer is demanding a more personal touch to their relationship with brands\, ‘always on’ technology makes it possible for consumers to interact with brands in new ways\, and whenever they want. \nAnd as omni-channel provides consumers with a seamless experience\, how are retailers going to make it profitable using the traditional supply chain? How can retailers remain relevant to the consumer? And how can retailers use design thinking to put the consumer at the heart of everything they do? \nConsumers are now better than retailers at using the technology and information at their fingertips to shop. \nAnd they demand more. Retailers need to move fast to embrace marketing technology\, avoid consumer frustrations\, and keep their customers from going elsewhere. The way retail brands adapt towards the new retail business model will affect the consumer’s perception for years to come. \nFor every brand that needs improvement\, there’s but a handful that are doing it well. \nApple has the greatest sales revenue per square metre space of any retailer in the world ahead of luxury brands and jewellery retailers – they are at the apex of digital tech\, luxury brand and consumer science. Commonwealth Bank went from being the laggard in their sector in customer experience in Australia becoming #1 and in the process have risen their fortunes to become Australia’s largest company. Delta Airlines in the US had a similar journey.
URL:https://marketing.com.au/event/connected-consumer-the-future-of-digital-retail-experience/
LOCATION:Teachers Federation Conference Centre\, 37 Reservoir Street\, Surry Hills\, NSW\, 2010\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Presentation,Sydney
ORGANIZER;CN="AIMIA":MAILTO:info(at)aimia.com.au 
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20150721
DTEND;VALUE=DATE:20150724
DTSTAMP:20260522T145113
CREATED:20150428T063010Z
LAST-MODIFIED:20150428T063010Z
UID:6672-1437436800-1437695999@marketing.com.au
SUMMARY:Online Retail Conference & eCommerce Expo
DESCRIPTION:The Online Retail Conference & eCommerce Expo is a 3 day event that brings the Australasian industry together\, showcasing the latest in eCommerce technology\, digital marketing and retailing solutions. Hailed as the largest omni- retailing expo in the Southern Hemisphere\, this event will be featuring over 95 expert speakers and 5 international specialists to help introduce\, educate and share ideas on how success can be achieved in today’s digital ecosystem that is the online retailing and eCommerce industry. \n  \n 
URL:https://marketing.com.au/event/online-retail-conference-ecommerce-expo/
LOCATION:Sydney Hordern Pavilion\, 1 Driver Ave\, Moore Park\, Sydney\, NSW\, 2021\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Market Research,Marketing,Sydney
ORGANIZER;CN="Reed Exhibitions":MAILTO:inquiry(at)reedexhibitions.com.au
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DTSTART;TZID=Australia/Melbourne:20150723T180000
DTEND;TZID=Australia/Melbourne:20150723T190000
DTSTAMP:20260522T145113
CREATED:20150714T062719Z
LAST-MODIFIED:20150714T062719Z
UID:6932-1437674400-1437678000@marketing.com.au
SUMMARY:Intro to Adwords for Enterprise
DESCRIPTION:Google AdWords is greater than just an advertising platform\, its a fine science and avenue on consumer intent. This workshop will take you through what premier agencies and enterprise search marketing experts do to prepare an AdWords campaign. Learn keyword research tips\, campaign structure and design\, tools and techniques the way the experts do it.
URL:https://marketing.com.au/event/intro-to-adwords-for-enterprise/
LOCATION:Collective Campus\, Level 1\, 20 Queen St\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Melbourne,Social Media,Workshop
ORGANIZER;CN="Collective Campus":MAILTO:info(at)collectivecamp.us
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150728T083000
DTEND;TZID=Australia/Melbourne:20150728T180000
DTSTAMP:20260522T145113
CREATED:20150403T044128Z
LAST-MODIFIED:20150403T044128Z
UID:6607-1438072200-1438106400@marketing.com.au
SUMMARY:Adobe Digital Marketing Symposium
DESCRIPTION:The 2015 Adobe Digital Marketing Symposium gives marketers the opportunity to gather the latest insights\, best practices and trends in the digital marketing world. The event will focus on creating\, measuring and maximizing digital experiences to help marketers build brand loyalty and bring in new customers. The symposium will also focus on best practices for optimizing web analytics\, social\, cross-channel campaign management and web experience management. \nThe Adobe Symposium has quickly become a key marketing event in Australia\, last year boasting more than 1\,400 marketers attending.
URL:https://marketing.com.au/event/adobe-digital-marketing-symposium/
LOCATION:The Star\, 80 Pyrmont Street\, Sydney\, New South Wales\, 2009\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Graphic Design,Market Research,Marketing,Presentation,Social Media,Sydney,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150730T080000
DTEND;TZID=Australia/Melbourne:20150730T130000
DTSTAMP:20260522T145113
CREATED:20150611T044412Z
LAST-MODIFIED:20150611T044412Z
UID:6803-1438243200-1438261200@marketing.com.au
SUMMARY:Video and content marketing: Gaining and measuring customer mindshare (NSW)
DESCRIPTION:Video and content marketing: Gaining and measuring customer mindshare (NSW) | Half Day Forum \nIf you’re not using online video – to create attention\, increase engagement\, and measure your digital performance – you’re missing out.
URL:https://marketing.com.au/event/video-and-content-marketing-gaining-and-measuring-customer-mindshare-nsw/
LOCATION:Teachers Federation Conference Centre\, 37 Reservoir Street\, Surry Hills\, NSW\, 2010\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Presentation,Social Media,Sydney,Workshop
ORGANIZER;CN="AIMIA":MAILTO:info(at)aimia.com.au 
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