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DTSTART;TZID=Australia/Melbourne:20150202T033000
DTEND;TZID=Australia/Melbourne:20150202T173000
DTSTAMP:20260522T200442
CREATED:20150116T055355Z
LAST-MODIFIED:20201002T051730Z
UID:6377-1422847800-1422898200@marketing.com.au
SUMMARY:Mobile Industry Group Meeting
DESCRIPTION:Topic for February will be announced shortly! \nJoin AIMIA on Monday 2nd February at the EY Offices in Sydney for the February Mobile Industry Group Meeting.\nSpeakers will be confirmed shortly. \nShould you have any enquiries or wish to attend the Mobile Industry Group meeting please send an email to mobile@aimia.com.au.
URL:https://marketing.com.au/event/mobile-industry-group-meeting-2/
LOCATION:Ernst & Young\, Level 33\, 680 George Street\, Sydney\, New South Wales\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Sydney,Workshop
ORGANIZER;CN="The Digital Industry Association of Australia (AIMA)":MAILTO:02 9248 7900
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20150203T083000
DTEND;TZID=Australia/Melbourne:20150203T223000
DTSTAMP:20260522T200442
CREATED:20150116T035028Z
LAST-MODIFIED:20210131T055539Z
UID:6339-1422952200-1423002600@marketing.com.au
SUMMARY:Defining Digital Success in 2015
DESCRIPTION:Do you define success by your Facebook likes\, your conversion rate or by your contribution to the organisation’s bottom line? Is your organisation’s strategy focused on attracting more customers or greater share of wallet? Faster churn or higher life time value? \nIn February\, Interactive Minds will explore what are the appropriate KPIs for digital initiatives and how to align these with your business’ broader strategic KPIs. Find out how digital works with finance\, the important questions to ask\, and what rate of return is expected for a digital marketing investment. \nThis event will help digital practitioners at all levels to understand the levers behind defining their success. \nSpeakers Include: \n\nJanelle Scrimgeour\, Assistant Team Leader & Digital Marketing Executive\, Cruiseabout:  Janelle will share how Cruiseabout set their organisational targets and how their digital marketing KPIs are developed accordingly. Find out how they continually track progress\, the role of…\nLaura Campbell\, General Manager – Marketing\, Digital & Sales Services\, Allianz Global Assistance: Learn how Allianz Global Assistance defines digital success from both a B2B and B2C perspective. She’ll provide key success measures to ensure all aspects of the user experience are measured.\nNaina D’Souza\, Senior Manager\, Advisory\, EY: Naina will discuss core principles to setting the right measures for your digital business. Naina has delivered digital solutions for over 17 years\, and has extensive experience both in-house and as…\nSean Cooper\, Managing Partner\, Torque Data: Sean will discuss designing and building a digital measurement strategy. Find out how to align digital across all channels and what you can do to benchmark and drive continuous improvement.\n\n 
URL:https://marketing.com.au/event/defining-digital-success-2015/
LOCATION:Mirra\, 86 Bridge Street\, Brisbane\, Victoria\, 4006\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brisbane,Digital Marketing,Presentation
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
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DTSTART;VALUE=DATE:20150224
DTEND;VALUE=DATE:20150226
DTSTAMP:20260522T200442
CREATED:20150116T043331Z
LAST-MODIFIED:20150116T043331Z
UID:6354-1424736000-1424908799@marketing.com.au
SUMMARY:Google AdWords Training
DESCRIPTION:Learn how to setup\, manage and optimise your Google AdWords campaigns with Google certified experts from Loves Data. \nLoves Data’s training is designed to help you navigate this landscape. We focus on Google AdWords strategies\, features and best practices that will make a difference to your business’ bottom line. Whether you’re a beginner or have years of AdWords experience\, our expert trainers will provide actionable training to create and improve your campaigns. \nWhy should I attend? \n\nYou will learn essential skills and techniques in a small classroom setting. Get answers to your questions from Google certified experts and network with peers during breaks.\nLoves Data has been presenting Australia’s leading Google AdWords training since 2009\nLoves Data is the only Google-Certified AdWords trainer in Australia\nLoves Data’s training is rated 5 out of 5\, based on 183 testimonials\nLoves Data prides its training on being accurate\, accessible and actionable\n\nThe course runs over two days\, Tuesday 24 February and Wednesday 25 February. Participants can opt to attend both days\, or just one of the two.
URL:https://marketing.com.au/event/google-adwords-training/
LOCATION:Melbourne Business School\, 200 Leicester Street\, Melbourne\, Victoria\, 3053\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Melbourne,Workshop
ORGANIZER;CN="Loves Data":MAILTO:info(at)lovesdata.com
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DTSTART;VALUE=DATE:20150224
DTEND;VALUE=DATE:20150227
DTSTAMP:20260522T200442
CREATED:20141230T135846Z
LAST-MODIFIED:20141230T135846Z
UID:6309-1424736000-1424995199@marketing.com.au
SUMMARY:Developing Your Digital Intelligence
DESCRIPTION:Melbourne – 24th February 2015 – Crown Towers\nSydney – 26th February 2015 – MCA\nDeveloping Your Digital Intelligence is an event that brings together IT and marketing leaders to discuss how to orchestrate a comprehensive digital strategy; the role each executive should take; the role of data in making a more responsive and customer-led organisation; and why CMOs and CIOs must become custodians of change if they wish to succeed in a digital-first world. \nBrought to you by ADMA\, CMO and CIO magazines.
URL:https://marketing.com.au/event/developing-digital-intelligence/
LOCATION:Unnamed Venue\, NSW and VIC\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Conference,Digital Marketing,Marketing,Melbourne,Sydney
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DTSTART;VALUE=DATE:20150226
DTEND;VALUE=DATE:20150228
DTSTAMP:20260522T200442
CREATED:20150116T043830Z
LAST-MODIFIED:20201002T055921Z
UID:6358-1424908800-1425081599@marketing.com.au
SUMMARY:Google Analytics Training
DESCRIPTION:Learn how to measure and improve your online channels with Google Analytics certified experts from Loves Data. \nWhether you’re new to online marketing and measurement\, studying to take your individual qualification exams\, in need of a refresher or wanting to boost your skills\, these classroom-style courses will help take your knowledge to the next level. Loves Data provides comprehensive education programs which cover the latest features\, present real world solutions and are Google approved. \nWhy should I attend? \n\nYou will learn essential skills and techniques in a small classroom setting. Get answers to your questions from Google certified experts and network with peers during breaks.\nGoogle selects Loves Data to train their clients – so should you!\nAccurate\, up-to-date and comprehensive product training\nReal world solutions presented by Google certified experts\nLearn Google’s own best practices from setup to advanced features\n\nThe course runs over two days\, Thursday 26 February and Friday 27 February. Participants can opt to attend both days\, or just one of the two.
URL:https://marketing.com.au/event/google-analytics-training/
LOCATION:Melbourne Business School\, 200 Leicester Street\, Melbourne\, Victoria\, 3053\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Melbourne,SEO,Workshop
ORGANIZER;CN="Loves Data":MAILTO:info(at)lovesdata.com
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