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BEGIN:VEVENT
DTSTART;VALUE=DATE:20250619
DTEND;VALUE=DATE:20250620
DTSTAMP:20260420T070808
CREATED:20250316T002422Z
LAST-MODIFIED:20250316T012200Z
UID:26836-1750291200-1750377599@marketing.com.au
SUMMARY:Story Telling for Marketers – Creating Compelling Narratives that connect
DESCRIPTION:Human beings connect learn and grow through stories. Not dot points. Not spreadsheets. Not data sets. Stories are the glue that binds us together! \nThe challenge\, in business\, is to understand how to harness the power of stories but in a business-appropriate way. \nIn this session\, Chris Meredith will touch on story telling theory and then share a simple and powerful story telling framework. He’ll then showcase examples of business presentations\, one-on-ones\, even media interviews with stories at their heart. By the end\, attendees will walk away with an understanding of the role of storytelling in narratives that connect and the confidence to tell stories in their next business communication. \nKey learnings \n\nThe Power of Storytelling: Learn how stories are a powerful tool for connection and communication in business\, far beyond data and spreadsheets.\nStorytelling Framework: Gain practical insights into a simple yet effective storytelling framework that can be applied in business settings.\nStorytelling Theory: Explore the theory behind storytelling and how it helps build stronger business narratives that resonate with your audience.\nReal-World Examples: Understand how storytelling works in business presentations\, one-on-ones\, and media interviews through clear\, impactful examples.
URL:https://marketing.com.au/event/story-telling-for-marketers-creating-compelling-narratives-that-connect/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Copywriting,Online,Public Relations
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250527
DTEND;VALUE=DATE:20250530
DTSTAMP:20260420T070808
CREATED:20250127T060833Z
LAST-MODIFIED:20250316T012201Z
UID:26701-1748304000-1748563199@marketing.com.au
SUMMARY:Mumbrella 360 2025
DESCRIPTION:Spanning ten content streams across the two conference days\, Mumbrella360 is all about learning directly from the disruptors\, futurists\, challengers\, rulebreakers and master practitioners\, as they reveal the keys to brand building and marketing effectiveness. Whether it’s balancing the long and the short or the art and the science\, make sure you join the entire industry in May for what will be an unforgettable experience. \nAttention is sparse and at a time of rapid technological disruption and flux in Australia’s media environment\, competition amongst brands vying for share of mind has never been so intense. Given this\, you can consider winning share of mind or ‘FAME’ as the theme of the conference this year. More than ever before creativity is a business imperative\, and at Mumbrella360 2025 only the best-in-class local and global talent will take to the stage. \n 
URL:https://marketing.com.au/event/mumbrella-360-2025/
LOCATION:Carriageworks\, NSW
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Conference,Content Marketing,Copywriting,Data,Design,Digital Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250513
DTEND;VALUE=DATE:20250514
DTSTAMP:20260420T070808
CREATED:20250316T001934Z
LAST-MODIFIED:20250316T012201Z
UID:26832-1747094400-1747180799@marketing.com.au
SUMMARY:Dark patterns decoded: How to avoid shady online tactics
DESCRIPTION:Dark patterns (deceptive design patterns) are everywhere in the digital world. They’re so common that as a consumer\, you probably don’t even know when you’ve encountered one because they seem so normal. For example: \n\nAccepting terms and conditions without reading the fine print\nA countdown clock that resets shortly after your “limited time” purchase\nTrying unsuccessfully to unsubscribe from a service\nFinding an extra item in your shopping cart as you’re completing a purchase.\n\nDark patterns impact consumer protection and data protection\, so they’re increasingly subject to government crackdowns. Worldwide\, we’re seeing more and more laws to try and curb the problem. And in Australia\, there are already regulatory moves to bring us into step with the rest of the world. \nAny Australian business that has a website\, should get ready to comply. And any business with international operations may already be subject to laws in other countries. Now is the time to consider how visitors experience the website: whether any sales tactics are\, in fact\, dark patterns\, and what to do about them. \nThis webinar will step through these issues and give you some practical advice about how to start readying your website. And best of all\, how eliminating dark patterns can be used as a marketing advantage.
URL:https://marketing.com.au/event/dark-patterns-decoded-how-to-avoid-shady-online-tactics/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Data,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250512
DTEND;VALUE=DATE:20250513
DTSTAMP:20260420T070808
CREATED:20250215T002834Z
LAST-MODIFIED:20250316T012202Z
UID:26783-1747008000-1747094399@marketing.com.au
SUMMARY:Queensland Business Writers Conference 2025
DESCRIPTION:The Queensland Business Writers Conference 2025 is our one-day training event for corporate and government content writers. Since 2012\, this event has helped them increase their corporate writing skills and knowledge of best practice – and spend a great day with like-minded people. \nThis year\, our talented experts will give us real-world\, easy-to-implement advice on: \n\nmaking the most of Generative AI in our roles – and starting our AI journey\nusing persuasive writing techniques in every type of content to get results\nwriting\, formatting and publishing accessible documents for all\nediting content to a high standard when there’s no time for perfection\ncreating content that creates trust and reassures readers during times of change.
URL:https://marketing.com.au/event/queensland-business-writers-conference-2025/
LOCATION:Queensland\, QLD\, 4000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Queensland
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250505
DTEND;VALUE=DATE:20250507
DTSTAMP:20260420T070808
CREATED:20250310T063612Z
LAST-MODIFIED:20250316T012202Z
UID:26816-1746403200-1746575999@marketing.com.au
SUMMARY:Digital Marketers Australia 2025
DESCRIPTION:After the recent sold-out conference\, we’re excited to bring together the industry’s brightest minds once again\, this time in Sydney! Get ready to absorb mastermind-level content from the stage and explore an exhibition floor packed with opportunities to advance your career. \nWhether you’re in an Enterprise\, eCommerce\, agency\, a service-based business\, or even a student eager to dive into digital marketing\, this is the event for you. \nUnlike other events\, this conference focuses solely on digital marketing\, helping you scale campaigns as we pull back the curtain. Watch as our speakers break down what’s working step by step\, so you can implement the latest strategies right away!
URL:https://marketing.com.au/event/digital-marketers-australia-2025/
LOCATION:Sydney
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Conference,Content Marketing,Copywriting,Data,Digital Marketing,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250429
DTEND;VALUE=DATE:20250430
DTSTAMP:20260420T070808
CREATED:20250316T001801Z
LAST-MODIFIED:20250316T012203Z
UID:26830-1745884800-1745971199@marketing.com.au
SUMMARY:Getting to better ideas: improving your creative decision making
DESCRIPTION:With insights from over 1\,000 professionals across marketing teams and creative agencies\, the findings reveal concerning trends and critical barriers impacting the industry. The aim of The BetterIdeas Project is to enhance creative decision-making and establish better idea evaluation practices\, helping you deliver more impactful and high-quality work that you can truly be proud of. \n 
URL:https://marketing.com.au/event/getting-to-better-ideas-improving-your-creative-decision-making/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Copywriting,Design,Digital Marketing,Management,Market Research,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250410
DTEND;VALUE=DATE:20250411
DTSTAMP:20260420T070808
CREATED:20250316T011752Z
LAST-MODIFIED:20250316T012203Z
UID:26874-1744243200-1744329599@marketing.com.au
SUMMARY:Adelaide Amplified 2025
DESCRIPTION:South Australia is ascending to the top of the country’s economic leaderboard but how will its media\, marketing and advertising sector capitalise on this growth? In this half-day single stream conference\, AdNews gathers policy leaders\, economists\, marketers and agency heads to discuss the biggest opportunities\, challenges and forces of change ahead.
URL:https://marketing.com.au/event/adelaide-amplified-2025/
LOCATION:Adelaide\, SA\, 5000\, Australia
CATEGORIES:Adelaide,Advertising,All Event Locations,All Event Topics,All Event Types,Communications,Conference,Content Marketing,Copywriting,Event Planning,Market Research
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250319
DTEND;VALUE=DATE:20250320
DTSTAMP:20260420T070808
CREATED:20250127T061057Z
LAST-MODIFIED:20250316T012204Z
UID:26732-1742342400-1742428799@marketing.com.au
SUMMARY:Mumbrella Retail 2025
DESCRIPTION:What drives behaviour change? While factors including technology\, culture and economic market conditions all shift and evolve through time\, what remains static and enduring are the core marketing disciplines necessary to gain market share. Attend Mumbrella’s Retail Marketing Summit for the tips\, tricks\, strategies and insights to help you along the journey to brand salience. \nFrom revenue-generating loyalty programs\, brand building initiatives and CX mastery\, this is a day entirely dedicated to helping retail and FMCG marketers stay on the cutting-edge. \n\n\n\n 
URL:https://marketing.com.au/event/mumbrella-retail-2025/
LOCATION:Crown Sydney\, 1 Barangaroo Ave\, Barangaroo\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Award,Communications,Copywriting
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250130
DTEND;VALUE=DATE:20250131
DTSTAMP:20260420T070808
CREATED:20241006T011628Z
LAST-MODIFIED:20250316T012206Z
UID:26608-1738195200-1738281599@marketing.com.au
SUMMARY:From Numbers to Narrative: Data Storytelling & Visualization
DESCRIPTION:Communicating data is completely different from (and entirely the same as) communicating other types of information. It’s different\, in that there are best practices for how to talk about and visualize data that is different from talking about and visualizing other things. \nBut it’s the same\, in that you need to remember that just because what you’re communicating is numbers\, that doesn’t mean the audience isn’t still a bunch of humans who just need to understand what’s important. And guess what\, it’s not “the data” that’s important. It’s the insights in the data. \nYou will leave this workshop thinking differently about how to communicate with data and armed with some tangible techniques to do so immediately. \n 
URL:https://marketing.com.au/event/from-numbers-to-narrative-data-storytelling-visualization/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Copywriting,Data,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250128
DTEND;VALUE=DATE:20250131
DTSTAMP:20260420T070808
CREATED:20241005T234453Z
LAST-MODIFIED:20250316T012206Z
UID:26567-1738022400-1738281599@marketing.com.au
SUMMARY:Rev Conference 2025
DESCRIPTION:Rev is the best marketing conference for learning skills that are crucial for your job and career. Whether you work for a startup or a growth-oriented company\, you need practical training to hit the ground running and become a valuable member of the team. Rev provides the essential training that you didn’t get in school and won’t get on the job. \nOur conference prioritizes in-depth learning. If you’ve been disappointed by surface-level discussions at conferences\, Rev is your haven. No long-winded anecdotes. No endless slides. No self-promotion. Just valuable sessions focused on how to execute effective marketing and make an impact at your company. \nRev is the virtual marketing conference for startups or anyone eager to accelerate growth.
URL:https://marketing.com.au/event/rev-conference-2025/
LOCATION:Online
CATEGORIES:Advertising,AI,All Event Locations,All Event Topics,All Event Types,Brand,Content Marketing,Copywriting,Data,Design,Digital Marketing,Market Research,Marketing,Online,Podcast,PPC,Public Relations
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250115
DTEND;VALUE=DATE:20250227
DTSTAMP:20260420T070808
CREATED:20241006T010929Z
LAST-MODIFIED:20250316T012206Z
UID:26604-1736899200-1740614399@marketing.com.au
SUMMARY:AMA Digital Marketing Copywriting
DESCRIPTION:Great marketing writers know that using the right messaging tailored to their customers’ needs through a specific platform can make all the difference in growing a business. \nThis small-group online training will help you build your writing skills by exploring the latest techniques and best practices in copywriting for the web — specifically social media\, blogs and email. \nYou’ll learn how to drive action by using powerful\, emotive copy and how to explain complicated or technical details of your products in accessible ways. We’ll look at how today’s leading companies use words to shape their brand\, convey their purpose and motivate people to become customers. Plus\, you’ll leave ready to write the perfect headline and produce content people actually want to read.
URL:https://marketing.com.au/event/ama-digital-marketing-copywriting/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Copywriting,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241118
DTEND;VALUE=DATE:20241123
DTSTAMP:20260420T070808
CREATED:20240817T235637Z
LAST-MODIFIED:20250316T012207Z
UID:26473-1731888000-1732319999@marketing.com.au
SUMMARY:Pubtech2024
DESCRIPTION:Discover the future of digital publishing at our virtual event! Join us as we delve into the latest technological trends shaping the digital publishing landscape. From cutting-edge AI tools to innovative content distribution strategies\, this event is a must-attend for industry professionals and enthusiasts alike. \n  \nEngage with top experts as they unravel insights on data-driven content optimization strategies\, AI-assisted SEO techniques\, latest advertising and monetization models\, and more. Uncover opportunities to elevate your digital publishing efforts\, network with like-minded peers\, and stay ahead in this dynamic realm.
URL:https://marketing.com.au/event/pubtech2024/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Copywriting,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240926
DTEND;VALUE=DATE:20240927
DTSTAMP:20260420T070808
CREATED:20240602T031402Z
LAST-MODIFIED:20241006T014559Z
UID:26367-1727308800-1727395199@marketing.com.au
SUMMARY:Mumbrella Publish Awards 2024
DESCRIPTION:Now in its 28th year\, the Mumbrella Publish Awards spotlight the industry’s best work in consumer\, B2B and custom publishing across a variety of categories. This year there are 26 categories available spanning editorial\, sales\, marketing\, design\, branded content\, online\, events\, audio and more. This is your opportunity to benchmark yourself against the competition\, throw your name in the hat and put your best work and people in front of our jury of senior industry leaders. \n\n\n\n\n\n2024 Award Categories\n\n\n\n\n\n\n\n\n\n\n\nAssociation or Member Organisation Publication of the Year\nBest Advertising Campaign for a Publisher\nBest Engagement Strategy\nBest Podcast (Series)\nBest Podcast (Single Episode)\nBest Use of Video\nBrand of the Year\nBranded Content Studio of the Year\nColumnist of the Year\nCustom Publication of the Year\nDesigner of the Year\nEditor of the Year\nEducational Publication of the Year – NEW \n\n\n\n\n\n\n\n\n\n\nEvent or Virtual Event of the Year\nJournalist of the Year – Small/Large\nLaunch/Relaunch of the Year\nMagazine Cover of the Year\nNewsletter of the Year\nPublication of the Year\nPublish Leader of the Year\nPublishing Company of the Year – Small/Large\nSalesperson/Team of the Year\nSingle Article of the Year\nSpecial Edition of the Year\nWebsite of the Year\nYoung Writer of the Year (30 or under)
URL:https://marketing.com.au/event/mumbrella-publish-awards-2024/
LOCATION:Doltone House\, Hyde Park\, Sydney\, SYD\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Conference,Content Marketing,Copywriting,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240814
DTEND;VALUE=DATE:20240816
DTSTAMP:20260420T070808
CREATED:20240309T055033Z
LAST-MODIFIED:20241006T014600Z
UID:26291-1723593600-1723766399@marketing.com.au
SUMMARY:DigiMarCon Australia 2024 - Digital Marketing\, Media and Advertising Conference & Exhibition
DESCRIPTION:DigiMarCon Australia 2024 is your chance to … \n– Hear from some of the most audacious and thought-provoking speakers in the digital marketing\, media and advertising industry.\n– Gain insight into emerging strategies\, the latest innovative technologies\, and best practices to move your business to the next level.\n– Network with thought leaders\, reunite with your peers\, and build your professional network.
URL:https://marketing.com.au/event/digimarcon-australia-2024-digital-marketing-media-and-advertising-conference-exhibition/
LOCATION:Accor Stadium\, NSW
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,SEO,Social Media,UX,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240725
DTEND;VALUE=DATE:20240726
DTSTAMP:20260420T070808
CREATED:20240602T030937Z
LAST-MODIFIED:20241006T014600Z
UID:26360-1721865600-1721951999@marketing.com.au
SUMMARY:Mumbrella Finance Marketing Summit 2024
DESCRIPTION:The past twelve months has seen extraordinary changes in capital and financial markets\, driven by various factors\, including interest rate hikes\, inflation concerns\, and geopolitical tensions. Coupled with emerging ESG considerations\, tightening regulations and the cost-of-living crunch\, marketers within the financial services industry are left navigating choppy waters. \nMumbrella’s Finance Marketing Summit is your opportunity to hear from the trailblazing marketing execs who are leading the way across all areas of banking\, superannuation\, finance\, insurance and more. Lock in your front row seats now for first-class insights. \n\n\nCheck out the lineup\n\n\n\n\n\n\n\n Mim Haysom – Executive General Manager of Brand & Customer Experience\, Suncorp\nJulie Nestor – Executive Vice President\, Head of Marketing and Communications\, Asia Pacific\, Mastercard\nBryan Wilmot – Chief Marketing Officer\, Stake\nEmma Grainge – Head of Communication and Brand\, Australian Ethical\nPotta Findikidis – Group Head of Brand and Marketing\, Cbus Super\nTatiana Papavero – GM Marketing\, HCF\nSue Brailsford – Head of Group Brand\, NAB\nSimon Wassef – Chief Strategy & Experience Officer\, Clemenger BBDO\nDave Annesley – Head of Marketing Strategy\, Youi\nElly Bloom – General Manager\, Marketing for the Business & Private Bank\, NAB\nEloise Liley – Co-Head of Planning\, TBWA\Melbourne\nMark Hunter – Chief Customer Officer\, Bank of Queensland Group
URL:https://marketing.com.au/event/mumbrella-finance-marketing-summit-2024/
LOCATION:Sydney
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Communications,Conference,Content Marketing,Copywriting,Data,Design,Digital Marketing,Event Planning,Management,Market Research,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240327
DTEND;VALUE=DATE:20240328
DTSTAMP:20260420T070808
CREATED:20240117T054450Z
LAST-MODIFIED:20240610T103845Z
UID:26199-1711497600-1711583999@marketing.com.au
SUMMARY:Mumbrella Comms Con 2024
DESCRIPTION:Step into the spotlight at Australia’s premier PR and communications awards – the Mumbrella CommsCon Awards. These accolades possess the power to shape the future success of your PR agency or communications team. \nSeize this golden opportunity to assess your accomplishments from the past year and pit them against the best in the business. Whether you’re vying for recognition in a campaign\, team\, or personal category\, a triumph at the Mumbrella CommsCon Awards has the potential to chart an entirely new course for your year ahead. \n\n\nWho should enter the awards? \n\n\n\n\n\nAre you a standout player in the world of PR and communications? Have you and your team developing innovative campaigns and achieving remarkable results? If so\, this is your chance to shine. \nBe sure to enter if you work in the following areas: \n\nPR and Brand Communications\nSocial Media and Influencer Marketing\nStakeholder\, External\, Media or Community Relations\nCorporate (including CSR) or Public Affairs\nEmployee Communications\nMarketing Communications\nPublicity\nAccount Management and Business Development
URL:https://marketing.com.au/event/mumbrella-comms-con-2024/
LOCATION:Sydney
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Copywriting
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240206
DTEND;VALUE=DATE:20240207
DTSTAMP:20260420T070808
CREATED:20240114T063907Z
LAST-MODIFIED:20240610T103853Z
UID:26116-1707177600-1707263999@marketing.com.au
SUMMARY:Sub-editing and proofreading course
DESCRIPTION:Taught by a former Sydney Morning Herald editor\, this practical course covers: \n• how to tighten copy\n• writing strong intros\n• connecting paragraphs\n• making sure the lead isn’t buried\n• structuring copy so it flows well\n• writing strong headlines for both print and online\n• search engine optimisation (SEO) techniques\n• knowing when to change other people’s copy\n• grammar and punctuation tips\n• maintaining consistency\n• fact checking\n• proofreading techniques\n• using mark-up symbols\n• how to manage production flow\n• tips on working with writers and designers\n• defamation and media law tips. \nOnly eight places are available to ensure every participant receives personalised attention. \nEditing exercises are included throughout the class so you can immediately practise what you’ve learnt.
URL:https://marketing.com.au/event/sub-editing-and-proofreading-course/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Copywriting
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20231122
DTEND;VALUE=DATE:20231125
DTSTAMP:20260420T070808
CREATED:20230723T115738Z
LAST-MODIFIED:20230910T053251Z
UID:25872-1700611200-1700870399@marketing.com.au
SUMMARY:Annual Comms and Social Media Leaders’ Summit 2023
DESCRIPTION:audiences an unmissable opportunity to hear from 3 case study packed streams on how to maximise use of the latest trends\, technologies and strategies in communications. Delegates will gain tools and strategies to maximise the use of limited resources\, develop an integrated and omni-channel communications and optimise the customer service and employee experience through impactful and data backed communications.
URL:https://marketing.com.au/event/annual-comms-and-social-media-leaders-summit-2023/
LOCATION:NSW\, NSW
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Conference,Content Marketing,Copywriting,Digital Marketing,Social Media,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20231106
DTEND;VALUE=DATE:20231109
DTSTAMP:20260420T070808
CREATED:20230910T055439Z
LAST-MODIFIED:20240610T103856Z
UID:25992-1699228800-1699487999@marketing.com.au
SUMMARY:DigiMarCon At Home 2023
DESCRIPTION:DigiMarCon At Home 2023 is your chance to …\n– Hear from some of the most audacious and thought provoking speakers in the digital marketing\, media and advertising industry.\n– Gain insight into emerging strategies\, the latest innovative technologies\, and best practices to move your business to the next level.\n– Network with thought leaders\, reunite with your peers and build your professional network. \nThe 8th annual DigiMarCon At Home\, the Premier Digital Marketing\, Media and Advertising Conference Online will be held November 6th and 8th\, 2023\, available live stream and on-demand. Join your peers online for 3-days jam packed with digital marketing best practices\, latest trends\, practical solutions\, strategy and networking. \nExpand your knowledge on the following topics: Account-Based Marketing\, Behavioral & Neuromarketing\, Content Marketing\, Conversational Marketing\, Conversion Rate Optimization\, Data Science & Big Data\, Email Marketing\, Geo-Targeting & Proximity Marketing\, Growth Hacking\, Inbound & Outbound Marketing\, Influencer Marketing\, Mobile Marketing\, Native & Contextual Advertising\, Omnichannel Marketing\, Paid Search Marketing\, Personalization & Privacy. \nYou’ll also learn the following: Podcast & Webinar Marketing\, PR & Cause Marketing\, Predictive Analytics & Attribution\, Programmatic Advertising\, Sales & Marketing Automation\, Search Engine Optimization\, Shopper Marketing\, Marketing & Customer Experience\, Social Commerce\, Social Media Marketing\, UI / UX Design\, User-Generated Content\, Video Marketing\, Viral & Buzz Marketing\, Visual & Voice Search\, Web Analytics\, and much more! \nAt DigiMarCon At Home 2023\, you will receive all the elements you need to achieve digital marketing success! Conventional thought will be challenged\, new ways of thinking will emerge\, and you will leave with your head\, notebooks and professional toolkit full of action items and ideas to lead and supercharge your agency / team / account to even greater success. \nBe a part of DigiMarCon At Home and discover how to thrive and succeed as a marketer in a rapidly evolving digital world. \nSee why people keep coming back year after year to this must-attend event! Register and secure your seat today.
URL:https://marketing.com.au/event/digimarcon-at-home-2023/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Design,Digital Marketing,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20230329
DTEND;VALUE=DATE:20230331
DTSTAMP:20260420T070808
CREATED:20230103T040633Z
LAST-MODIFIED:20230131T073538Z
UID:24210-1680048000-1680220799@marketing.com.au
SUMMARY:Ad World 2023
DESCRIPTION:Join 20\,000+ of the world’s brightest minds in advertising to learn\, share secrets and connect online. \nFor two days on 29-30 March 2023\, Ad World will stream 6+ Digital Advertising Tracks\, consisting of hyper-focused speeches\, panels and live Q&A sessions to help take your business to the next level. \nThe all-in-one advertising event will bring you closer to leading marketers and brands than ever before from the comfort of your home.
URL:https://marketing.com.au/event/ad-world-2023/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Brand,Communications,Content Marketing,Copywriting,Digital Marketing,eCommerce,Email marketing,Graphic Design,Marketing,Online,Podcast,PPC,Presentation,Public Relations,Sales,SEO,Social Media,UX,Video,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20221020T170000
DTEND;TZID=Australia/Melbourne:20221020T223000
DTSTAMP:20260420T070808
CREATED:20220814T014918Z
LAST-MODIFIED:20220814T044615Z
UID:22397-1666285200-1666305000@marketing.com.au
SUMMARY:2022 AMI Marketing Excellence Gala
DESCRIPTION:You’re invited to attend the annual AMI Marketing Excellence Gala Awards and networking event on Thursday\, 20 October 2022. \nJoin us to celebrate some of the biggest names in the marketing industry and to recognise the best campaigns Australia has brought to life throughout the year. Explore some of the winning campaigns and learn from engaging discussions in our virtual networking rooms\, where guests can mingle with industry peers and colleagues. \nThe interactive event experience is designed to inspire industry members and foster new connections.
URL:https://marketing.com.au/event/2022-ami-marketing-excellence-gala/
LOCATION:Doltone House\, Hyde Park\, Sydney\, SYD\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Award,B2B,Brand,Communications,Content Marketing,Copywriting,Design,Digital Marketing,Email marketing,Market Research,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20221014
DTEND;VALUE=DATE:20221016
DTSTAMP:20260420T070808
CREATED:20220402T113214Z
LAST-MODIFIED:20220425T054107Z
UID:21459-1665705600-1665878399@marketing.com.au
SUMMARY:CopyCon 2022
DESCRIPTION:CopyCon\, Australia’s favourite dedicated copywriting conference is back in 2022. \nFrom client management and content marketing\, to multicultural copywriting\, health copywriting\, SEO\, personal branding and conquering imposter syndrome\, CopyCon is overflowing with good stuff this year. \nThe event will also feature an exclusive Mastermind day on Friday 14 October\, with the opportunity for attendees to workshop with seven top experts on topics including scaling-up\, prices and packaging\, websites and SEO\, and effective time management. \nFounder of CopyCon and The Clever Copywriting School\, Kate Toon\, says the event is shaping up to be the best it’s ever been in 2022\, after having to be put on hold for the past three years: \n“After the Zoom fatigue and working from home doldrums of 2021\, the copywriting community has been crying out for opportunities to connect with real people\, in real life\, again. The line-up of speakers\, amazing topics and money-can’t-buy collaborations that come out of CopyCon mean we have people travelling from all over Australia to attend\,” says Kate.
URL:https://marketing.com.au/event/copycon-2022/
LOCATION:The Kirribilli Club Sydney\, 11 Harbourview Crescent\, Lavender Bay\, NSW\, 2060
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Conference,Content Marketing,Copywriting,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220427
DTEND;VALUE=DATE:20220428
DTSTAMP:20260420T070808
CREATED:20220306T054728Z
LAST-MODIFIED:20220425T054110Z
UID:21294-1651017600-1651103999@marketing.com.au
SUMMARY:Content Strategy & Copywriting Workshop
DESCRIPTION:Content strategy and copywriting are essential parts of Marketing in today’s business world. It’s more important than ever to have the copywriting skills to produce valuable and engaging content across several mediums which is on-brand\, cuts through the noise and engages your audience effectively. \nMarketing has evolved significantly in recent years which has changed the way we do business by altering our consumer’s behaviour and expectations. This is why your content must be relevant\, valuable and highly personalised to stay ahead of your industry and be successful. Copywriting is an essential skill to help your business unlock its full potential\, by producing video scripts\, blogs\, articles\, podcasts\, collateral\, website copy and EDMs\, all of which nurture and meet the needs of your audience. \nParticipants will gain foundational knowledge through this informative and collaborative session\, develop ideas for their own business\, share relevant experiences to take away\, and most importantly\, hone their skills to improve their copywriting and content strategy. \nKey learning outcomes \n\nExplore examples of what good copywriting is and why quality copywriting is a crucial element of an effective content marketing strategy.\nUnderstand the benefits of content marketing vs traditional marketing.\nImprove your copywriting for different types of content and channels to engage your audience.\nUnderstand who your customer is and learn how to create customer personas.\nLearn to manage budgets and calculate ROI on your content marketing campaigns.\nFoundations of content amplification on different channels including social media.
URL:https://marketing.com.au/event/content-strategy-copywriting-workshop-3/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220421
DTEND;VALUE=DATE:20220422
DTSTAMP:20260420T070808
CREATED:20220306T054618Z
LAST-MODIFIED:20220425T054111Z
UID:21291-1650499200-1650585599@marketing.com.au
SUMMARY:E-mail Marketing Workshop
DESCRIPTION:The program’s focus will be to upskill marketing specialists in the discipline of email marketing strategy and management. Participants will gain a foundational knowledge through this informative and collaborative session\, share relevant experiences and most importantly\, hone their skills to improve their approach e-mail marketing. \nThe content is suitable for marketers\, event managers\, sales and business development\, and those in creative and design roles. \nThe format is accessible for those in entry level positions through to leadership roles. \nTopics Covered:\n\nEmail marketing fundamentals\nDeveloping an email marketing strategy\nPlanning email marketing campaigns\nLead generation methods\nBest practices for email marketing\nImprove the deliverability\, open rate and click through rates of emails\nSegmentation and personalisation\nHow to write subject lines that will solicit more opens\nUnderstand how to use data to optimise email performance\nHow and what to A/B test\nEmail marketing regulation\n\nKey Learnings:  \nThe workshop is a practical session using best practice for participants to learn how to plan\, create\, and evaluate effective\, ROI-driven e-mail marketing campaigns.
URL:https://marketing.com.au/event/e-mail-marketing-workshop-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Copywriting,Email marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220322
DTEND;VALUE=DATE:20220324
DTSTAMP:20260420T070808
CREATED:20220220T104318Z
LAST-MODIFIED:20220220T105604Z
UID:21185-1647907200-1648079999@marketing.com.au
SUMMARY:DigiMarCon Australia 2022
DESCRIPTION:DigiMarCon Australia 2022 is your chance to …\n\n\nExperience a safe and intimate gathering with marketing leaders and professionals in a clean and hygienic environment.\nHear from some of the most audacious and thought-provoking speakers in the digital marketing\, media and advertising industry.\nGain insight into emerging strategies\, the latest innovative technologies\, and best practices to move your business to the next level.\nNetwork with thought leaders\, collaborate with your peers and build your professional network.\n\n\n\nThe 4th annual DigiMarCon Australia\, the Premier Digital Marketing\, Media and Advertising Conference & Exhibition in Australia returns March 22nd to 23rd\, 2022 to the iconic Accor Stadium in Sydney\, Australia. Join your peers in-person or online for 2 days jam packed with digital marketing best practices\, latest trends\, practical solutions\, strategy and networking\, also check out the next generation of technology & innovation; Internet\, Mobile\, AdTech\, MarTech & SaaS Technology.\n\nBe a part of DigiMarCon Australia 2022 and discover how to thrive and succeed as a marketer in a rapidly evolving digital world. Top keynotes\, case studies\, strategy sessions\, networking and more in a safe and hygienic environment! See why people keep coming back year after year to this must-attend event! Register and secure your seat today. \nThis year’s edition will feature topics such as:\n\n\n\nAccount-Based Marketing\nBehavioral & Neuromarketing\nContent Marketing\nConversational Marketing\nConversion Rate Optimization\nData Science & Big Data\nEmail Marketing\nGeo-Targeting & Proximity Marketing\n\n\n\n\nGrowth Hacking\nInbound & Outbound Marketing\nInfluencer Marketing\nMobile Marketing\nNative & Contextual Advertising\nOmnichannel Marketing\nPaid Search Marketing\nPersonalization & Privacy\n\n\n\n\nPodcast & Webinar Marketing\nPR & Cause Marketing\nPredictive Analytics & Attribution\nProgrammatic Advertising\nSales & Marketing Automation\nSearch Engine Optimization\nShopper Marketing\nSmarketing & Customer Experience\n\n\n\n\nSocial Commerce\nSocial Media Marketing\nUI / UX Design\nUser-Generated Content\nVideo Marketing\nViral & Buzz Marketing\nVisual & Voice Search\nWeb Analytics
URL:https://marketing.com.au/event/digimarcon-australia-2022/
LOCATION:Sydney
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brand,Communications,Conference,Content Marketing,Copywriting,Data,Design,Digital Marketing,eCommerce,Email marketing,Graphic Design,Market Research,Marketing,PPC,Public Relations,SEO,Social Media,Sydney,UX,Video,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220302
DTEND;VALUE=DATE:20220306
DTSTAMP:20260420T070808
CREATED:20220220T105442Z
LAST-MODIFIED:20220220T105604Z
UID:21193-1646179200-1646524799@marketing.com.au
SUMMARY:Women In Publishing
DESCRIPTION:The biggest virtual event for women in the publishing industry! \nOver 40 workshops for Nonfiction/General\, Fiction\, and Children’s book authors! \nThis event is for: authors\, editors\, publishers\, marketers. Culminating on International Women’s Day\, we celebrate\, empower\, encourage\, and support women writers and professionals in the publishing industry. \n4 days: \n\nDay 1: Writing Craft\nDay 2: Editing\, production\, routes to publishing\nDay 3: Marketing Extravaganza!\nDay 4: Tools for business growth!\n\nNetworking\, connection\, publishers\, agents\, experts! We’ve got you covered!
URL:https://marketing.com.au/event/women-in-publishing/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20211202
DTEND;VALUE=DATE:20211203
DTSTAMP:20260420T070808
CREATED:20211114T113056Z
LAST-MODIFIED:20211204T072949Z
UID:20641-1638403200-1638489599@marketing.com.au
SUMMARY:B2B Marketers: Seven Steps for Writing a Killer Creative Brief
DESCRIPTION:Does it sometimes feel like your writers\, graphic designers\, and video folks\, and/or your creative agency\, are not on the same page—and so the performance of your content suffers? If so\, it’s probably because the creative brief wasn’t rigorous enough\, if there was a brief at all. It’s time to up your content game. \nIf you’re a B2B marketer\, you know how much hard work goes into developing content\, but you don’t begrudge it because content is king\, right? And by “content” we mean customer-facing assets: blog posts\, infographics\, webpages\, videos\, podcasts\, social posts\, etc. \nUnfortunately\, all too often\, the content is off the mark and assets don’t perform well. Usually\, it’s because there wasn’t a rigorous creative brief with clear marching orders for your writer\, designer\, video team\, creative agency\, etc. A solid creative brief averts surprises\, rework\, and frustration that can happen late in the content review cycle. \nJoin us to learn: \n\nWhat is a creative brief?\nWhy is the brief so critical to building great content?\nWhat goes into a killer creative brief—the who\, what\, where\, when\, why\, and how?\nWhat are real-world examples of content done right?\n\n 
URL:https://marketing.com.au/event/b2b-marketers-seven-steps-for-writing-a-killer-creative-brief/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,B2B,Content Marketing,Copywriting,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20211021T183000
DTEND;TZID=Australia/Melbourne:20211021T193000
DTSTAMP:20260420T070808
CREATED:20210919T040607Z
LAST-MODIFIED:20211204T072950Z
UID:20299-1634841000-1634844600@marketing.com.au
SUMMARY:Content marketing for brand authority and website traffic
DESCRIPTION:Harness the power of blogging as a way to engage your customers\, get found on Google and boost your brand reputation. You’ll learn from blog copywriter\, Kate Merryweather\, who has 20 years of experience in the field. \nIn this session\, Kate will show you how to get started blogging and what to blog about. She’ll also share her insights into writing quality blogs that your audience will read and share.
URL:https://marketing.com.au/event/content-marketing-for-brand-authority-and-website-traffic/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Copywriting,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20211020T080000
DTEND;TZID=Australia/Melbourne:20211022T170000
DTSTAMP:20260420T070808
CREATED:20210919T042229Z
LAST-MODIFIED:20211204T072949Z
UID:20308-1634716800-1634922000@marketing.com.au
SUMMARY:Button - The Content Design Conference
DESCRIPTION:At Button\, you’ll finally connect with folks who love content design and UX writing as much as you do. Hear from expert leaders\, beloved authors\, and inspiring new voices\, and take advantage of all Button has to offer: \n\nJoin the three-day live broadcast online.\nHang out in Button Slack with friends old and new.\nParticipate in live Q&A with speakers.\nAttend small-group Zoom calls.\nWatch the on-demand video library (for a whole year!).
URL:https://marketing.com.au/event/button-the-content-design-conference/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Copywriting,Design,Digital Marketing,Online,UX
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210831T083000
DTEND;TZID=Australia/Melbourne:20210831T163000
DTSTAMP:20260420T070808
CREATED:20210705T230015Z
LAST-MODIFIED:20211204T072953Z
UID:19815-1630398600-1630427400@marketing.com.au
SUMMARY:Queensland Business Writers Conference 2021
DESCRIPTION:Live and online!! The Queensland Business Writers Conference is our one-day training event for corporate and government communications professionals. \nThis year we’re live and online – so you can join us in person at the fabulous Emporium Hotel South Brisbane or online from the comfort of your home or office. \nSince 2012\, this event has helped people who write as part of their job to increase their skills and knowledge of best practice. \nThis year\, we’ll answer the question ‘What is best practice in a landscape that is constantly changing?’ \nIt’s been a whirlwind 18 months of pivots and Zoom meetings after years of nonstop technological change. So let’s catch our breath a moment and see where we’re at now.
URL:https://marketing.com.au/event/queensland-business-writers-conference-2021/
LOCATION:Emporium Hotel South Bank\, 267 Grey Street\, South Brisbane\, Queensland\, 4101\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Copywriting
END:VEVENT
END:VCALENDAR