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DTSTART;VALUE=DATE:20241024
DTEND;VALUE=DATE:20241025
DTSTAMP:20260416T024358
CREATED:20240820T220446Z
LAST-MODIFIED:20241006T014558Z
UID:26503-1729728000-1729814399@marketing.com.au
SUMMARY:Masterclass: Storytelling For Business
DESCRIPTION:Human beings are wired to listen and learn via stories.  Despite this\, the world of business has sidelined the power of storytelling and relied too heavily on data and logic. \nA half day hands-on workshop-style program that’s designed to give you practical tools to help communicate your ideas to colleagues\, stakeholders or customers. \nTopics Covered \n\nTheory – what is a story? Story telling vs business communication.\nStory Telling Frameworks – Simple but powerful story telling frameworks including 4P’s and SCQA that translate a raw business idea into story format.\nTips and tricks – how to put flesh on the bones of the story so that that it will engage the audience and encourage them to take action.\n\nKey Learnings \n\nA portfolio of tools and techniques to add power to your next presentation\, keynote or briefing document.\nConfidence to share your story and encourage your audience to take action.\nPractical application – your own live business message translated into story format.
URL:https://marketing.com.au/event/masterclass-storytelling-for-business/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Online
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