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DTSTART;VALUE=DATE:20250505
DTEND;VALUE=DATE:20250507
DTSTAMP:20260421T161738
CREATED:20250310T063612Z
LAST-MODIFIED:20250316T012202Z
UID:26816-1746403200-1746575999@marketing.com.au
SUMMARY:Digital Marketers Australia 2025
DESCRIPTION:After the recent sold-out conference\, we’re excited to bring together the industry’s brightest minds once again\, this time in Sydney! Get ready to absorb mastermind-level content from the stage and explore an exhibition floor packed with opportunities to advance your career. \nWhether you’re in an Enterprise\, eCommerce\, agency\, a service-based business\, or even a student eager to dive into digital marketing\, this is the event for you. \nUnlike other events\, this conference focuses solely on digital marketing\, helping you scale campaigns as we pull back the curtain. Watch as our speakers break down what’s working step by step\, so you can implement the latest strategies right away!
URL:https://marketing.com.au/event/digital-marketers-australia-2025/
LOCATION:Sydney
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Conference,Content Marketing,Copywriting,Data,Digital Marketing,Marketing,Sydney
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20250512
DTEND;VALUE=DATE:20250513
DTSTAMP:20260421T161738
CREATED:20250215T002834Z
LAST-MODIFIED:20250316T012202Z
UID:26783-1747008000-1747094399@marketing.com.au
SUMMARY:Queensland Business Writers Conference 2025
DESCRIPTION:The Queensland Business Writers Conference 2025 is our one-day training event for corporate and government content writers. Since 2012\, this event has helped them increase their corporate writing skills and knowledge of best practice – and spend a great day with like-minded people. \nThis year\, our talented experts will give us real-world\, easy-to-implement advice on: \n\nmaking the most of Generative AI in our roles – and starting our AI journey\nusing persuasive writing techniques in every type of content to get results\nwriting\, formatting and publishing accessible documents for all\nediting content to a high standard when there’s no time for perfection\ncreating content that creates trust and reassures readers during times of change.
URL:https://marketing.com.au/event/queensland-business-writers-conference-2025/
LOCATION:Queensland\, QLD\, 4000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Queensland
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20250513
DTEND;VALUE=DATE:20250514
DTSTAMP:20260421T161738
CREATED:20250316T001934Z
LAST-MODIFIED:20250316T012201Z
UID:26832-1747094400-1747180799@marketing.com.au
SUMMARY:Dark patterns decoded: How to avoid shady online tactics
DESCRIPTION:Dark patterns (deceptive design patterns) are everywhere in the digital world. They’re so common that as a consumer\, you probably don’t even know when you’ve encountered one because they seem so normal. For example: \n\nAccepting terms and conditions without reading the fine print\nA countdown clock that resets shortly after your “limited time” purchase\nTrying unsuccessfully to unsubscribe from a service\nFinding an extra item in your shopping cart as you’re completing a purchase.\n\nDark patterns impact consumer protection and data protection\, so they’re increasingly subject to government crackdowns. Worldwide\, we’re seeing more and more laws to try and curb the problem. And in Australia\, there are already regulatory moves to bring us into step with the rest of the world. \nAny Australian business that has a website\, should get ready to comply. And any business with international operations may already be subject to laws in other countries. Now is the time to consider how visitors experience the website: whether any sales tactics are\, in fact\, dark patterns\, and what to do about them. \nThis webinar will step through these issues and give you some practical advice about how to start readying your website. And best of all\, how eliminating dark patterns can be used as a marketing advantage.
URL:https://marketing.com.au/event/dark-patterns-decoded-how-to-avoid-shady-online-tactics/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Data,Digital Marketing,Online
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20250527
DTEND;VALUE=DATE:20250528
DTSTAMP:20260421T161738
CREATED:20250316T002059Z
LAST-MODIFIED:20250316T012201Z
UID:26834-1748304000-1748390399@marketing.com.au
SUMMARY:How AI imagery and custom GPTs are redefining marketing
DESCRIPTION:Discover how AI imagery and custom GPTs (AI models trained to communicate in your unique brand voice) are reshaping marketing for businesses with lean teams and marketing budgets. \nSteve will showcase real-world examples of AI-generated imagery and brand-trained GPTs in action across industries such as travel\, professional services\, construction\, and franchising. He’ll reveal how these AI tools are enabling brands to reduce costs\, accelerate campaign rollouts\, and maintain a strong\, cohesive voice across all marketing touchpoints. \nWhat you will learn: \n\nThe best AI image generation platforms and their ideal use cases.\nHow to create AI-generated images that elevate your product photography.\nHow to train a custom GPT to think and write in your brand voice.\nHow AI can help streamline content creation and help lean marketing teams amplify their output.
URL:https://marketing.com.au/event/how-ai-imagery-and-custom-gpts-are-redefining-marketing/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Content Marketing,Design,Graphic Design,UX,Video
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20250527
DTEND;VALUE=DATE:20250530
DTSTAMP:20260421T161738
CREATED:20250127T060833Z
LAST-MODIFIED:20250316T012201Z
UID:26701-1748304000-1748563199@marketing.com.au
SUMMARY:Mumbrella 360 2025
DESCRIPTION:Spanning ten content streams across the two conference days\, Mumbrella360 is all about learning directly from the disruptors\, futurists\, challengers\, rulebreakers and master practitioners\, as they reveal the keys to brand building and marketing effectiveness. Whether it’s balancing the long and the short or the art and the science\, make sure you join the entire industry in May for what will be an unforgettable experience. \nAttention is sparse and at a time of rapid technological disruption and flux in Australia’s media environment\, competition amongst brands vying for share of mind has never been so intense. Given this\, you can consider winning share of mind or ‘FAME’ as the theme of the conference this year. More than ever before creativity is a business imperative\, and at Mumbrella360 2025 only the best-in-class local and global talent will take to the stage. \n 
URL:https://marketing.com.au/event/mumbrella-360-2025/
LOCATION:Carriageworks\, NSW
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Conference,Content Marketing,Copywriting,Data,Design,Digital Marketing,Sydney
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