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DTSTART;VALUE=DATE:20160402
DTEND;VALUE=DATE:20160404
DTSTAMP:20260520T230407
CREATED:20160316T040445Z
LAST-MODIFIED:20160316T040445Z
UID:7550-1459555200-1459727999@marketing.com.au
SUMMARY:48-hour Success Accelerator
DESCRIPTION:An intensive program designed to build your startup in just two days! \nYou will learn from a crew of industry experts who can help you develop your business dreams and grow your startup. \nIs there any area of business that needs a little more love and attention? \nWe’ve got you covered! – A jam-packed program covering branding\, product development\, publicity and marketing\, video storytelling\, social media\, sales\, coding and web development\, legal\, public speaking\, lead funnels and so much more! \nYou will be able to tap into the knowledge of your fellow entrepreneurs as well as expert insights of the facilitator and guest speakers. \nWhat You Will Learn: \n\nHow to develop your initial business model and value proposition\nWhat it takes to grow a successful start up including why startups fail and succeed.\nHow to gain funding for your startup including crowdfunding and raising capital\nLearn the fundamentals of branding and building an incredible brand\nCompiling a pitch deck and perfecting it\nGearing your mindset towards business growth\nLead fundamentals and marketing automation\n\nFor tickets and more information – https://www.entrepreneursocialclub.com.au/success-accelerator-registration/ \nThis is an intensive value-packed program designed to help you accelerate your success in one weekend.
URL:https://marketing.com.au/event/48-hour-success-accelerator/
LOCATION:RC Creative Melbourne\, 231 Chapel Street\, Prahran\, VIC\, 3181\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Melbourne,Workshop
ORGANIZER;CN="Entrepreneur Social Club":MAILTO:jess(at)entrepreneursocialclub.com.au
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DTSTART;VALUE=DATE:20160404
DTEND;VALUE=DATE:20160406
DTSTAMP:20260520T230407
CREATED:20160205T014613Z
LAST-MODIFIED:20160205T014613Z
UID:7369-1459728000-1459900799@marketing.com.au
SUMMARY:Google Analytics Training presented by Loves Data\, Brisbane 4 & 5 April 2016
DESCRIPTION:Unlock the potential of Google Analytics and learn how to build a successful online presence with Google Analytics Certified experts from Loves Data. More info is found on: http://lovesdata.co/W1AyH
URL:https://marketing.com.au/event/google-analytics-training-presented-by-loves-data-brisbane-4-5-april-2016/
LOCATION:University of Queensland Business School\, Central Plaza One\, 345 Queen St\, Brisbane\, QLD\, 4000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Brisbane,Content Marketing,Digital Marketing,Marketing,Workshop
ORGANIZER;CN="Loves Data":MAILTO:info(at)lovesdata.com
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20160411
DTEND;VALUE=DATE:20160414
DTSTAMP:20260520T230407
CREATED:20151119T052036Z
LAST-MODIFIED:20151119T052036Z
UID:7253-1460332800-1460591999@marketing.com.au
SUMMARY:Digital Marketing Training
DESCRIPTION:During this three day course you will learn how to measure and improve your social media advertising\, search and display marketing activities with Google Certified experts from Loves Data.
URL:https://marketing.com.au/event/digital-marketing-training/
LOCATION:Melbourne Business School\, 200 Leicester Street\, Melbourne\, Victoria\, 3053\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Market Research,Marketing,Melbourne,Workshop
ORGANIZER;CN="Loves Data":MAILTO:info(at)lovesdata.com
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DTSTART;TZID=Australia/Melbourne:20160414T083000
DTEND;TZID=Australia/Melbourne:20160414T123000
DTSTAMP:20260520T230407
CREATED:20160404T092055Z
LAST-MODIFIED:20160404T092055Z
UID:7567-1460622600-1460637000@marketing.com.au
SUMMARY:Fundamental Workshop: Video Marketing
DESCRIPTION:Learn how to think strategically about video content as part of the marketing mix\, as well as how to create engaging content that can be used in a variety of different business contexts. \nWho should Attend?\nMarketing\, PR and communications managers in B2B or B2C roles\, no detailed production experience required.
URL:https://marketing.com.au/event/fundamental-workshop-video-marketing/
LOCATION:Cliftons Brisbane\, Level 3\, 288 Edward Street\, Brisbane\, Queensland\, 5000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brisbane,Content Marketing,Digital Marketing,Workshop
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20160419
DTEND;VALUE=DATE:20160421
DTSTAMP:20260520T230407
CREATED:20160205T013816Z
LAST-MODIFIED:20160205T013816Z
UID:7368-1461024000-1461196799@marketing.com.au
SUMMARY:Content Strategy Masterclass - Melbourne
DESCRIPTION:With brands publishing so much content every day\, the question is no longer whether you should be creating content\, but how to make your content more effective in achieving your business goals. \nThis two-day practical and interactive masterclass is designed to offer unambiguous and clear steps to designing\, documenting\, implementing and improving a content strategy. \n\nStep by step processes to create customer profiles\, identify content goals and structure a content journey from first awareness to final sale\nApplying storytelling theory to make your content more effective\nCreating effective workflows to turn your documented strategy and editorial calendar into reality\nSetting appropriate KPIs your CEO and CFO will value\nDeveloping a clear plan to test\, measure and improve your content strategy\n\nAll attendees will receive example document templates that can be used in the workshop activities. Clean copies are also provided for attendees to reuse\, adapt and refine for the specific needs of your final strategy. \nThe masterclass is limited to 20 participants.
URL:https://marketing.com.au/event/content-strategy-masterclass-melbourne/
LOCATION:Karstens Melbourne\, 123 Queen Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Melbourne,Workshop
ORGANIZER;CN="Progress Media":MAILTO:davidl@progressmedia.com.au
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DTSTART;TZID=Australia/Melbourne:20160421T084500
DTEND;TZID=Australia/Melbourne:20160421T163000
DTSTAMP:20260520T230407
CREATED:20160404T093442Z
LAST-MODIFIED:20160404T093442Z
UID:7573-1461228300-1461256200@marketing.com.au
SUMMARY:Marketing Automation Strategy
DESCRIPTION:Marketing automation is a fast-growing area of marketing strategy and technology that enables both B2B and B2C businesses organisations to automate\, streamline and closely monitor their marketing campaigns\, brand exposure and consumer interaction and and activity\, increasing efficiencies and results. \nSuccessful marketing automation can achieve great ROI with components across lead generation strategies\, customer segmentation processes\, manage the overall customer journey and marketing lifecycle\, cross-sell and up-sell to existing customers\, retain customers; and measure your marketing ROI to best deploy marketing spend and resources. \nMarketing automation solutions feature a centralised database for all your marketing data and information that enables you to target consumers or business customers with relevant messages and campaigns\, a solution that powers engagement marketing activities for all your marketing channels; and an analytics structure that enables you to track campaigns.
URL:https://marketing.com.au/event/marketing-automation-strategy/
LOCATION:Clifton Melbourne\, Level 1\, 440 Collins Street\, Melbourne\, Victoria\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Melbourne,Workshop
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20160427T121500
DTEND;TZID=Australia/Melbourne:20160427T134500
DTSTAMP:20260520T230407
CREATED:20160404T102413Z
LAST-MODIFIED:20160404T102413Z
UID:7586-1461759300-1461764700@marketing.com.au
SUMMARY:Digital Stream - Content Chaos\, are you ready to disrupt?
DESCRIPTION:Generating and sharing compelling content has quickly become a vital weapon in the professional services marketing arsenal. But how do you meet the challenge to produce professional content that cuts through the clutter and finds its way to the right audience? \nMelita Francis from Melita.Digital will share her thoughts on the current content marketing landscape and what marketers need to consider prior to planning and distributing content. She will address what content disruption looks like and provide examples of who has successfully used content to create ‘chaos’ within their industries. \nMelita will also take a broad look at what content marketing strategy looks like; from planning\, developing and reviewing different content distribution channels (paid\, owned and earned) through to effectively measuring content performance. \nThis session will arm marketers with new ideas to better manage their content marketing strategy as well as tips and tools for achieving greater engagement (and hopefully creating content anarchy!).
URL:https://marketing.com.au/event/digital-stream-content-chaos-ready-disrupt/
LOCATION:Pilot Partners\, Level 10 Waterfront Place\, 1 Eagle Street\, Brisbane\, Queensland\, 4000\, Australia
CATEGORIES:All Event Locations,All Event Topics,Brisbane,Content Marketing,Digital Marketing
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