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DTSTART;VALUE=DATE:20250130
DTEND;VALUE=DATE:20250131
DTSTAMP:20260416T140942
CREATED:20241006T011628Z
LAST-MODIFIED:20250316T012206Z
UID:26608-1738195200-1738281599@marketing.com.au
SUMMARY:From Numbers to Narrative: Data Storytelling & Visualization
DESCRIPTION:Communicating data is completely different from (and entirely the same as) communicating other types of information. It’s different\, in that there are best practices for how to talk about and visualize data that is different from talking about and visualizing other things. \nBut it’s the same\, in that you need to remember that just because what you’re communicating is numbers\, that doesn’t mean the audience isn’t still a bunch of humans who just need to understand what’s important. And guess what\, it’s not “the data” that’s important. It’s the insights in the data. \nYou will leave this workshop thinking differently about how to communicate with data and armed with some tangible techniques to do so immediately. \n 
URL:https://marketing.com.au/event/from-numbers-to-narrative-data-storytelling-visualization/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Copywriting,Data,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250122
DTEND;VALUE=DATE:20250124
DTSTAMP:20260416T140942
CREATED:20241006T011055Z
LAST-MODIFIED:20250316T012206Z
UID:26606-1737504000-1737676799@marketing.com.au
SUMMARY:The Year Ahead in Marketing 2025
DESCRIPTION:As the marketing landscape continues to evolve\, it’s essential for professionals to stay informed and adaptable to the changes ahead. Join us for a dynamic two-day conference where we’ll explore the key trends\, challenges\, and opportunities that will define the year in marketing. This event is designed to equip you with the insights and strategies needed to thrive in an ever-changing environment. \nIndustry experts will lead discussions on the most pressing topics\, from emerging technologies and shifting consumer behaviors to innovative marketing strategies and best practices. Whether you’re focused on digital marketing\, brand management\, or customer engagement\, this conference will provide you with the tools and knowledge to make the most of the year ahead.
URL:https://marketing.com.au/event/the-year-ahead-in-marketing-2025/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Conference,Content Marketing,Digital Marketing,Management,Market Research,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250115
DTEND;VALUE=DATE:20250227
DTSTAMP:20260416T140942
CREATED:20241006T010929Z
LAST-MODIFIED:20250316T012206Z
UID:26604-1736899200-1740614399@marketing.com.au
SUMMARY:AMA Digital Marketing Copywriting
DESCRIPTION:Great marketing writers know that using the right messaging tailored to their customers’ needs through a specific platform can make all the difference in growing a business. \nThis small-group online training will help you build your writing skills by exploring the latest techniques and best practices in copywriting for the web — specifically social media\, blogs and email. \nYou’ll learn how to drive action by using powerful\, emotive copy and how to explain complicated or technical details of your products in accessible ways. We’ll look at how today’s leading companies use words to shape their brand\, convey their purpose and motivate people to become customers. Plus\, you’ll leave ready to write the perfect headline and produce content people actually want to read.
URL:https://marketing.com.au/event/ama-digital-marketing-copywriting/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Copywriting,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241024
DTEND;VALUE=DATE:20241025
DTSTAMP:20260416T140942
CREATED:20240820T220446Z
LAST-MODIFIED:20241006T014558Z
UID:26503-1729728000-1729814399@marketing.com.au
SUMMARY:Masterclass: Storytelling For Business
DESCRIPTION:Human beings are wired to listen and learn via stories.  Despite this\, the world of business has sidelined the power of storytelling and relied too heavily on data and logic. \nA half day hands-on workshop-style program that’s designed to give you practical tools to help communicate your ideas to colleagues\, stakeholders or customers. \nTopics Covered \n\nTheory – what is a story? Story telling vs business communication.\nStory Telling Frameworks – Simple but powerful story telling frameworks including 4P’s and SCQA that translate a raw business idea into story format.\nTips and tricks – how to put flesh on the bones of the story so that that it will engage the audience and encourage them to take action.\n\nKey Learnings \n\nA portfolio of tools and techniques to add power to your next presentation\, keynote or briefing document.\nConfidence to share your story and encourage your audience to take action.\nPractical application – your own live business message translated into story format.
URL:https://marketing.com.au/event/masterclass-storytelling-for-business/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240926
DTEND;VALUE=DATE:20240927
DTSTAMP:20260416T140942
CREATED:20240602T031402Z
LAST-MODIFIED:20241006T014559Z
UID:26367-1727308800-1727395199@marketing.com.au
SUMMARY:Mumbrella Publish Awards 2024
DESCRIPTION:Now in its 28th year\, the Mumbrella Publish Awards spotlight the industry’s best work in consumer\, B2B and custom publishing across a variety of categories. This year there are 26 categories available spanning editorial\, sales\, marketing\, design\, branded content\, online\, events\, audio and more. This is your opportunity to benchmark yourself against the competition\, throw your name in the hat and put your best work and people in front of our jury of senior industry leaders. \n\n\n\n\n\n2024 Award Categories\n\n\n\n\n\n\n\n\n\n\n\nAssociation or Member Organisation Publication of the Year\nBest Advertising Campaign for a Publisher\nBest Engagement Strategy\nBest Podcast (Series)\nBest Podcast (Single Episode)\nBest Use of Video\nBrand of the Year\nBranded Content Studio of the Year\nColumnist of the Year\nCustom Publication of the Year\nDesigner of the Year\nEditor of the Year\nEducational Publication of the Year – NEW \n\n\n\n\n\n\n\n\n\n\nEvent or Virtual Event of the Year\nJournalist of the Year – Small/Large\nLaunch/Relaunch of the Year\nMagazine Cover of the Year\nNewsletter of the Year\nPublication of the Year\nPublish Leader of the Year\nPublishing Company of the Year – Small/Large\nSalesperson/Team of the Year\nSingle Article of the Year\nSpecial Edition of the Year\nWebsite of the Year\nYoung Writer of the Year (30 or under)
URL:https://marketing.com.au/event/mumbrella-publish-awards-2024/
LOCATION:Doltone House\, Hyde Park\, Sydney\, SYD\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Conference,Content Marketing,Copywriting,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240816
DTEND;VALUE=DATE:20240817
DTSTAMP:20260416T140942
CREATED:20240602T035207Z
LAST-MODIFIED:20241006T014559Z
UID:26371-1723766400-1723852799@marketing.com.au
SUMMARY:B&T Women in Media Awards 2024
DESCRIPTION:B&T’s Women in Media Awards\, presented by Are Media\, are BACK. \nThese awards recognise the exceptional female-identifying talent who have achieved incredible success in their professional arenas\, as well as those who mentor and support other women. \nThis year\, we have 26 categories spanning the advertising\, marketing and media industries. Women at any level of their business—from CEOs to new starters—are welcome to enter. \nWe are also delighted to announce a new category for 2024: Sustainability Champion. \nAll entries will be judged by a panel of industry leaders. \nThe award ceremony\, sponsored by Are Media\, will be held on Friday 16 August at Sydney’s White Bay Cruise Terminal.
URL:https://marketing.com.au/event/bt-women-in-media-awards-2024/
LOCATION:White Bay Cruise Terminal\, NSW\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Award,Brand,Communications,Conference,Sydney
ORGANIZER;CN="B&T":MAILTO:emma(at)bandt.com.au
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240814
DTEND;VALUE=DATE:20240816
DTSTAMP:20260416T140942
CREATED:20240309T055351Z
LAST-MODIFIED:20241006T014600Z
UID:26294-1723593600-1723766399@marketing.com.au
SUMMARY:TECHSPO Melbourne 2024
DESCRIPTION:The annual TECHSPO Melbourne\, two-day technology expo returns August 14th and 15th\, 2024 to the iconic Melbourne Cricket Ground (MCG) in Melbourne\, Australia. TECHSPO Melbourne brings together some of the best developers\, brands\, marketers\, technology providers\, designers\, innovators and evangelists looking to set the pace in our advanced world of technology. Watch exhibitors showcase the next generation of advances in technology & innovation\, including; Internet\, Mobile\, AdTech\, MarTech and SaaS technologies. Be prepared to be inspired\, amazed and educated on how these evolving technologies will impact your business for greater growth.
URL:https://marketing.com.au/event/techspo-melbourne-2024/
LOCATION:Melbourne Cricket Ground\, Brunton Avenue\, Richmond\, VIC\, 3002\, Australia
CATEGORIES:Advertising,AI,All Event Locations,All Event Topics,All Event Types,B2B,Communications,Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240808
DTEND;VALUE=DATE:20240810
DTSTAMP:20260416T140942
CREATED:20240309T054728Z
LAST-MODIFIED:20241006T014600Z
UID:26288-1723075200-1723247999@marketing.com.au
SUMMARY:TECHSPO Auckland 2024
DESCRIPTION:The 10th annual TECHSPO Auckland\, two-day technology expo returns August 8th and 9th\, 2024 to the luxurious Hilton Auckland Hotel in Auckland\, New Zealand. TECHSPO Auckland brings together some of the best developers\, brands\, marketers\, technology providers\, designers\, innovators and evangelists looking to set the pace in our advanced world of technology. Watch exhibitors showcase the next generation of advances in technology & innovation\, including; Internet\, Mobile\, AdTech\, MarTech and SaaS technologies. Be prepared to be inspired\, amazed and educated on how these evolving technologies will impact your business for greater growth.
URL:https://marketing.com.au/event/techspo-auckland-2024/
LOCATION:Auckland
CATEGORIES:Advertising,AI,All Event Locations,All Event Topics,All Event Types,Coding,Communications
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240725
DTEND;VALUE=DATE:20240726
DTSTAMP:20260416T140942
CREATED:20240602T030937Z
LAST-MODIFIED:20241006T014600Z
UID:26360-1721865600-1721951999@marketing.com.au
SUMMARY:Mumbrella Finance Marketing Summit 2024
DESCRIPTION:The past twelve months has seen extraordinary changes in capital and financial markets\, driven by various factors\, including interest rate hikes\, inflation concerns\, and geopolitical tensions. Coupled with emerging ESG considerations\, tightening regulations and the cost-of-living crunch\, marketers within the financial services industry are left navigating choppy waters. \nMumbrella’s Finance Marketing Summit is your opportunity to hear from the trailblazing marketing execs who are leading the way across all areas of banking\, superannuation\, finance\, insurance and more. Lock in your front row seats now for first-class insights. \n\n\nCheck out the lineup\n\n\n\n\n\n\n\n Mim Haysom – Executive General Manager of Brand & Customer Experience\, Suncorp\nJulie Nestor – Executive Vice President\, Head of Marketing and Communications\, Asia Pacific\, Mastercard\nBryan Wilmot – Chief Marketing Officer\, Stake\nEmma Grainge – Head of Communication and Brand\, Australian Ethical\nPotta Findikidis – Group Head of Brand and Marketing\, Cbus Super\nTatiana Papavero – GM Marketing\, HCF\nSue Brailsford – Head of Group Brand\, NAB\nSimon Wassef – Chief Strategy & Experience Officer\, Clemenger BBDO\nDave Annesley – Head of Marketing Strategy\, Youi\nElly Bloom – General Manager\, Marketing for the Business & Private Bank\, NAB\nEloise Liley – Co-Head of Planning\, TBWA\Melbourne\nMark Hunter – Chief Customer Officer\, Bank of Queensland Group
URL:https://marketing.com.au/event/mumbrella-finance-marketing-summit-2024/
LOCATION:Sydney
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Communications,Conference,Content Marketing,Copywriting,Data,Design,Digital Marketing,Event Planning,Management,Market Research,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240724
DTEND;VALUE=DATE:20240725
DTSTAMP:20260416T140942
CREATED:20240602T040641Z
LAST-MODIFIED:20241006T014600Z
UID:26383-1721779200-1721865599@marketing.com.au
SUMMARY:Mastering LinkedIn Build Connections\, Drive Engagement and Accelerate Your Business
DESCRIPTION:Unlock the potential of LinkedIn with expert guidance from Karen Tisdell\, one of Australia’s leading LinkedIn marketing experts. \nJoin us for an exclusive live workshop where you’ll gain the skills and knowledge needed to elevate both your personal and company profiles on LinkedIn. \nIn this workshop\, Karen will provide a step-by-step approach to mastering LinkedIn marketing. You’ll learn to optimise your profile and company page\, understand LinkedIn’s features\, and uncover hidden opportunities to build a strong presence on the platform. \nWhat you will learn \nOptimising Your Profile: Learn how to create a compelling LinkedIn profile that attracts attention and builds credibility.\nElevating Your Company Page: Strategies for enhancing your company’s LinkedIn presence to effectively showcase its value proposition.\nContent Strategies That Work: Understand how to craft content that resonates with your audience and drives engagement.\nNetworking Effectively: Gain insights into building meaningful connections and expanding your professional network.\nLinkedIn Analytics: Discover how to analyse and interpret your performance to refine your LinkedIn strategy.\nBy the end\, you’ll know how to create a LinkedIn presence that attracts more leads and conversions. You’ll also leave the workshop with more clarity and confidence to implement your LinkedIn strategy effectively. \nWho should attend \nThis workshop is perfect for professionals looking to enhance their personal and company LinkedIn presence\, including marketers\, business owners\, and HR professionals.
URL:https://marketing.com.au/event/mastering-linkedin-build-connections-drive-engagement-and-accelerate-your-business/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,B2B,Communications,Digital Marketing,Management,Market Research,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240605
DTEND;VALUE=DATE:20240606
DTSTAMP:20260416T140942
CREATED:20240309T061439Z
LAST-MODIFIED:20241006T014601Z
UID:26313-1717545600-1717631999@marketing.com.au
SUMMARY:Stakeholder Management
DESCRIPTION:Doug Kessler (Velocity Partners UK) nailed it in his summary of one of the key challenges for marketers – managing stakeholders. So\, we thought we better provide a workshop that takes you through the both the theory of stakeholder management and the practicalities of identifying which stakeholders are important and then developing a road map in managing them. \nAn interactive workshop looking at both internal and external stakeholders as well reviewing cultural considerations. Plus\, you will hear from some of New Zealand’s leading marketers on ‘traps for young players’ in stakeholder management and how they approach this critical part of implementing marketing strategy. \nWho Should Attend \nAll marketers who want to manage their stakeholders in a more efficient manner. \nTopics Covered \n\nKey theories of stakeholder management\nWhy Mendalow’s matrix is a key tool in your stakeholder toolbox\nIdentify who some of marketers’ typical stakeholders are and which are the most important\n\nLearning Outcomes \n\nUnderstand who your various stakeholders are and why they are important\nUnderstand how to sell your marketing strategy and receive minimal change\nHow to develop your own stakeholders’ management plan for your various projects\n\nCourse Experience \nA live session will be held each Thursday for 90 minutes over 4 weeks. \nThe facilitator will present that week’s topic live online with other participants. There will also be activities and resources to support your learning. \n 
URL:https://marketing.com.au/event/stakeholder-management/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240523
DTEND;VALUE=DATE:20240524
DTSTAMP:20260416T140942
CREATED:20240309T061151Z
LAST-MODIFIED:20240610T103840Z
UID:26309-1716422400-1716508799@marketing.com.au
SUMMARY:Creativity at Work
DESCRIPTION:There has never been a greater need for new ideas and agile thinking in the world of business. Without knowing it most organisations (and people) are highly skilled at killing new ideas. “Creativity At Work” re-kindles belief in the power of new ideas. It shows how the creative brain works and how to use proven creative techniques to solve business challenges. An interactive hands-on program that explains how to develop and deploy creative skills to solve a business challenge.
URL:https://marketing.com.au/event/creativity-at-work/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Design
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240327
DTEND;VALUE=DATE:20240328
DTSTAMP:20260416T140942
CREATED:20240117T054450Z
LAST-MODIFIED:20240610T103845Z
UID:26199-1711497600-1711583999@marketing.com.au
SUMMARY:Mumbrella Comms Con 2024
DESCRIPTION:Step into the spotlight at Australia’s premier PR and communications awards – the Mumbrella CommsCon Awards. These accolades possess the power to shape the future success of your PR agency or communications team. \nSeize this golden opportunity to assess your accomplishments from the past year and pit them against the best in the business. Whether you’re vying for recognition in a campaign\, team\, or personal category\, a triumph at the Mumbrella CommsCon Awards has the potential to chart an entirely new course for your year ahead. \n\n\nWho should enter the awards? \n\n\n\n\n\nAre you a standout player in the world of PR and communications? Have you and your team developing innovative campaigns and achieving remarkable results? If so\, this is your chance to shine. \nBe sure to enter if you work in the following areas: \n\nPR and Brand Communications\nSocial Media and Influencer Marketing\nStakeholder\, External\, Media or Community Relations\nCorporate (including CSR) or Public Affairs\nEmployee Communications\nMarketing Communications\nPublicity\nAccount Management and Business Development
URL:https://marketing.com.au/event/mumbrella-comms-con-2024/
LOCATION:Sydney
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Copywriting
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20231122
DTEND;VALUE=DATE:20231125
DTSTAMP:20260416T140942
CREATED:20230723T115738Z
LAST-MODIFIED:20230910T053251Z
UID:25872-1700611200-1700870399@marketing.com.au
SUMMARY:Annual Comms and Social Media Leaders’ Summit 2023
DESCRIPTION:audiences an unmissable opportunity to hear from 3 case study packed streams on how to maximise use of the latest trends\, technologies and strategies in communications. Delegates will gain tools and strategies to maximise the use of limited resources\, develop an integrated and omni-channel communications and optimise the customer service and employee experience through impactful and data backed communications.
URL:https://marketing.com.au/event/annual-comms-and-social-media-leaders-summit-2023/
LOCATION:NSW\, NSW
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Conference,Content Marketing,Copywriting,Digital Marketing,Social Media,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20231113
DTEND;VALUE=DATE:20231116
DTSTAMP:20260416T140942
CREATED:20230806T042826Z
LAST-MODIFIED:20230910T053253Z
UID:25910-1699833600-1700092799@marketing.com.au
SUMMARY:Podcasting for Business Conference
DESCRIPTION:Podcasting for your business is a little bit different than podcasting as a passion project\, or even as a business in and of itself. Businesses and business owners have specific needs for their content marketing – a company podcast is one of the many\, many things an entrepreneur or marketing manager works on every week. \n\n\n\n\nThat means they need to be efficient and they need to be effective. \nBut a lot of the content out there\, while highly valuable\, doesn’t take into account the unique needs and opportunities of a company show. \nThe Podcasting for Business Virtual Conference is an event bringing together experts from across the podcast and content marketing industries to provide training and support to people podcasting as part of their work.
URL:https://marketing.com.au/event/podcasting-for-business-conference/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Digital Marketing,Online,Podcast
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20231031
DTEND;VALUE=DATE:20231102
DTSTAMP:20260416T140942
CREATED:20230806T034651Z
LAST-MODIFIED:20230910T053255Z
UID:25900-1698710400-1698883199@marketing.com.au
SUMMARY:Product Marketing Summit 2023
DESCRIPTION:Brought to you by Product Marketing Alliance\, this is your chance to get in a room with the experts as they reveal case studies\, best practices\, and common challenges\, so you can:\n➡ Leverage the latest trends to amplify the differentiated value of your product➡ Discover the exact actions needed to accelerate your PMM career from those that have been there\, done that\n➡ Meet mentors and form relationships within the world’s biggest PMM community \nBreak the cycle\nStep away from the daily grind of being a PMM. Rejuvenate\, refocus\, & upskill in go-to-market\, sales enablement\, cross-functional collaboration\, plus a whole lot more. \nCollaborate\nFoster new connections with local peers and PMM experts and benchmark against the best in the business. \nSpark new ideas\nNetwork\, share ideas\, get feedback & trade perspectives. Solve the current challenges you’re facing as a PMM & elevate your career.
URL:https://marketing.com.au/event/product-marketing-summit-2023/
LOCATION:Doltone House\, Hyde Park\, Sydney\, SYD\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Brand,Communications,Conference,Content Marketing,Digital Marketing,Email marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20231018T123000
DTEND;TZID=Australia/Melbourne:20231018T133000
DTSTAMP:20260416T140942
CREATED:20230806T032034Z
LAST-MODIFIED:20230910T053256Z
UID:25890-1697632200-1697635800@marketing.com.au
SUMMARY:B2B Marketing Storytelling – Secrets for Success
DESCRIPTION:It’s time to stop being bland. AI is great\, but it makes everything sound the same. Gina Balarin knows a good few secrets of B2B storytelling success\, though. In this webinar you’ll discover where to find the best stories\, how to align them with your brand\, who should be telling them\, and how to capture insights from the truth-tellers\, frustrated storytellers and undiscovered idea-generators in your business.
URL:https://marketing.com.au/event/b2b-marketing-storytelling-secrets-for-success/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,B2B,Brand,Communications,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20230329
DTEND;VALUE=DATE:20230331
DTSTAMP:20260416T140942
CREATED:20230103T040633Z
LAST-MODIFIED:20230131T073538Z
UID:24210-1680048000-1680220799@marketing.com.au
SUMMARY:Ad World 2023
DESCRIPTION:Join 20\,000+ of the world’s brightest minds in advertising to learn\, share secrets and connect online. \nFor two days on 29-30 March 2023\, Ad World will stream 6+ Digital Advertising Tracks\, consisting of hyper-focused speeches\, panels and live Q&A sessions to help take your business to the next level. \nThe all-in-one advertising event will bring you closer to leading marketers and brands than ever before from the comfort of your home.
URL:https://marketing.com.au/event/ad-world-2023/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Brand,Communications,Content Marketing,Copywriting,Digital Marketing,eCommerce,Email marketing,Graphic Design,Marketing,Online,Podcast,PPC,Presentation,Public Relations,Sales,SEO,Social Media,UX,Video,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20230202T123000
DTEND;TZID=Australia/Melbourne:20230202T160000
DTSTAMP:20260416T140942
CREATED:20230103T064523Z
LAST-MODIFIED:20230131T073548Z
UID:24241-1675341000-1675353600@marketing.com.au
SUMMARY:Masterclass: Content Strategy & Copywriting
DESCRIPTION:Content strategy and copywriting are essential parts of Marketing in today’s business world. It’s more important than ever to have the copywriting skills to produce valuable and engaging content across several mediums which is on-brand\, cuts through the noise and engages your audience effectively. \nMarketing has evolved significantly in recent years which has changed the way we do business by altering our consumer’s behaviour and expectations. This is why your content must be relevant\, valuable and highly personalised to stay ahead of your industry and be successful. Copywriting is an essential skill to help your business unlock its full potential\, by producing video scripts\, blogs\, articles\, podcasts\, collateral\, website copy and EDMs\, all of which nurture and meet the needs of your audience. \nParticipants will gain foundational knowledge through this informative and collaborative session\, develop ideas for their own business\, share relevant experiences to take away\, and most importantly\, hone their skills to improve their copywriting and content strategy. \nKey learning outcomes \n\nExplore examples of what good copywriting is and why quality copywriting is a crucial element of an effective content marketing strategy.\nUnderstand the benefits of content marketing vs traditional marketing.\nImprove your copywriting for different types of content and channels to engage your audience.\nUnderstand who your customer is and learn how to create customer personas.\nLearn to manage budgets and calculate ROI on your content marketing campaigns.\nFoundations of content amplification on different channels including social media.
URL:https://marketing.com.au/event/masterclass-content-strategy-copywriting/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20221020T170000
DTEND;TZID=Australia/Melbourne:20221020T223000
DTSTAMP:20260416T140942
CREATED:20220814T014918Z
LAST-MODIFIED:20220814T044615Z
UID:22397-1666285200-1666305000@marketing.com.au
SUMMARY:2022 AMI Marketing Excellence Gala
DESCRIPTION:You’re invited to attend the annual AMI Marketing Excellence Gala Awards and networking event on Thursday\, 20 October 2022. \nJoin us to celebrate some of the biggest names in the marketing industry and to recognise the best campaigns Australia has brought to life throughout the year. Explore some of the winning campaigns and learn from engaging discussions in our virtual networking rooms\, where guests can mingle with industry peers and colleagues. \nThe interactive event experience is designed to inspire industry members and foster new connections.
URL:https://marketing.com.au/event/2022-ami-marketing-excellence-gala/
LOCATION:Doltone House\, Hyde Park\, Sydney\, SYD\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Award,B2B,Brand,Communications,Content Marketing,Copywriting,Design,Digital Marketing,Email marketing,Market Research,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20221014
DTEND;VALUE=DATE:20221016
DTSTAMP:20260416T140942
CREATED:20220402T113214Z
LAST-MODIFIED:20220425T054107Z
UID:21459-1665705600-1665878399@marketing.com.au
SUMMARY:CopyCon 2022
DESCRIPTION:CopyCon\, Australia’s favourite dedicated copywriting conference is back in 2022. \nFrom client management and content marketing\, to multicultural copywriting\, health copywriting\, SEO\, personal branding and conquering imposter syndrome\, CopyCon is overflowing with good stuff this year. \nThe event will also feature an exclusive Mastermind day on Friday 14 October\, with the opportunity for attendees to workshop with seven top experts on topics including scaling-up\, prices and packaging\, websites and SEO\, and effective time management. \nFounder of CopyCon and The Clever Copywriting School\, Kate Toon\, says the event is shaping up to be the best it’s ever been in 2022\, after having to be put on hold for the past three years: \n“After the Zoom fatigue and working from home doldrums of 2021\, the copywriting community has been crying out for opportunities to connect with real people\, in real life\, again. The line-up of speakers\, amazing topics and money-can’t-buy collaborations that come out of CopyCon mean we have people travelling from all over Australia to attend\,” says Kate.
URL:https://marketing.com.au/event/copycon-2022/
LOCATION:The Kirribilli Club Sydney\, 11 Harbourview Crescent\, Lavender Bay\, NSW\, 2060
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Conference,Content Marketing,Copywriting,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20221005
DTEND;VALUE=DATE:20221006
DTSTAMP:20260416T140942
CREATED:20220731T073221Z
LAST-MODIFIED:20220814T044617Z
UID:22325-1664928000-1665014399@marketing.com.au
SUMMARY:Reshape 2022
DESCRIPTION:RESHAPE is Insider’s annual conference that brings together marketers and digital disruptors from leading brands to explore A Brand New Way™ in customer experience. \n\n\n\n\n\n\nJoin a community of CMOs\, CDOs\, CEOs\, customer experience experts\, product leaders\, digital disruptors\, and changemakers to explore best practices from top brands\, success stories and iconic technologies that enable companies to see their customers in a different light\, embrace their individuality and create more brand love. You’ll come away more informed about the latest trends\, industry-first technologies\, new approaches in CX\, and pratical insights that are directly applicable to your brand. Become a part of A Brand New Way™ movement. \nMarketing as we know it is over. This is our call for a mindshift — away from “delivering\,” “selling” or “marketing.” Join the movement to explore how you can embrace the individuality of your customers with the power of AI and technology.
URL:https://marketing.com.au/event/reshape-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Digital Marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220421
DTEND;VALUE=DATE:20220423
DTSTAMP:20260416T140942
CREATED:20220306T051950Z
LAST-MODIFIED:20220425T054111Z
UID:21277-1650499200-1650671999@marketing.com.au
SUMMARY:DigiMarCon At Home 2022
DESCRIPTION:DigiMarCon At Home 2022 Digital Marketing\, Media and Advertising Conference will take place April 21st to 22nd\, 2022\, Online; Live and On Demand.\n\nIt’s the one digital marketing event you can’t afford to miss! Whether your goal is to reinforce customer loyalty\, improve lead generation\, increase sales\, or drive stronger consumer engagement\, DigiMarCon At Home 2022’s agenda will help attendees enhance their marketing efforts. Sessions will focus on building traffic\, expanding brand awareness\, improving customer service and gaining insight into today’s latest digital tools.
URL:https://marketing.com.au/event/digimarcon-at-home-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220421
DTEND;VALUE=DATE:20220422
DTSTAMP:20260416T140942
CREATED:20220306T054618Z
LAST-MODIFIED:20220425T054111Z
UID:21291-1650499200-1650585599@marketing.com.au
SUMMARY:E-mail Marketing Workshop
DESCRIPTION:The program’s focus will be to upskill marketing specialists in the discipline of email marketing strategy and management. Participants will gain a foundational knowledge through this informative and collaborative session\, share relevant experiences and most importantly\, hone their skills to improve their approach e-mail marketing. \nThe content is suitable for marketers\, event managers\, sales and business development\, and those in creative and design roles. \nThe format is accessible for those in entry level positions through to leadership roles. \nTopics Covered:\n\nEmail marketing fundamentals\nDeveloping an email marketing strategy\nPlanning email marketing campaigns\nLead generation methods\nBest practices for email marketing\nImprove the deliverability\, open rate and click through rates of emails\nSegmentation and personalisation\nHow to write subject lines that will solicit more opens\nUnderstand how to use data to optimise email performance\nHow and what to A/B test\nEmail marketing regulation\n\nKey Learnings:  \nThe workshop is a practical session using best practice for participants to learn how to plan\, create\, and evaluate effective\, ROI-driven e-mail marketing campaigns.
URL:https://marketing.com.au/event/e-mail-marketing-workshop-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Copywriting,Email marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220322
DTEND;VALUE=DATE:20220324
DTSTAMP:20260416T140942
CREATED:20220220T104318Z
LAST-MODIFIED:20220220T105604Z
UID:21185-1647907200-1648079999@marketing.com.au
SUMMARY:DigiMarCon Australia 2022
DESCRIPTION:DigiMarCon Australia 2022 is your chance to …\n\n\nExperience a safe and intimate gathering with marketing leaders and professionals in a clean and hygienic environment.\nHear from some of the most audacious and thought-provoking speakers in the digital marketing\, media and advertising industry.\nGain insight into emerging strategies\, the latest innovative technologies\, and best practices to move your business to the next level.\nNetwork with thought leaders\, collaborate with your peers and build your professional network.\n\n\n\nThe 4th annual DigiMarCon Australia\, the Premier Digital Marketing\, Media and Advertising Conference & Exhibition in Australia returns March 22nd to 23rd\, 2022 to the iconic Accor Stadium in Sydney\, Australia. Join your peers in-person or online for 2 days jam packed with digital marketing best practices\, latest trends\, practical solutions\, strategy and networking\, also check out the next generation of technology & innovation; Internet\, Mobile\, AdTech\, MarTech & SaaS Technology.\n\nBe a part of DigiMarCon Australia 2022 and discover how to thrive and succeed as a marketer in a rapidly evolving digital world. Top keynotes\, case studies\, strategy sessions\, networking and more in a safe and hygienic environment! See why people keep coming back year after year to this must-attend event! Register and secure your seat today. \nThis year’s edition will feature topics such as:\n\n\n\nAccount-Based Marketing\nBehavioral & Neuromarketing\nContent Marketing\nConversational Marketing\nConversion Rate Optimization\nData Science & Big Data\nEmail Marketing\nGeo-Targeting & Proximity Marketing\n\n\n\n\nGrowth Hacking\nInbound & Outbound Marketing\nInfluencer Marketing\nMobile Marketing\nNative & Contextual Advertising\nOmnichannel Marketing\nPaid Search Marketing\nPersonalization & Privacy\n\n\n\n\nPodcast & Webinar Marketing\nPR & Cause Marketing\nPredictive Analytics & Attribution\nProgrammatic Advertising\nSales & Marketing Automation\nSearch Engine Optimization\nShopper Marketing\nSmarketing & Customer Experience\n\n\n\n\nSocial Commerce\nSocial Media Marketing\nUI / UX Design\nUser-Generated Content\nVideo Marketing\nViral & Buzz Marketing\nVisual & Voice Search\nWeb Analytics
URL:https://marketing.com.au/event/digimarcon-australia-2022/
LOCATION:Sydney
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brand,Communications,Conference,Content Marketing,Copywriting,Data,Design,Digital Marketing,eCommerce,Email marketing,Graphic Design,Market Research,Marketing,PPC,Public Relations,SEO,Social Media,Sydney,UX,Video,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20220119T123000
DTEND;TZID=Australia/Melbourne:20220119T160000
DTSTAMP:20260416T140942
CREATED:20211204T060743Z
LAST-MODIFIED:20211204T072950Z
UID:20756-1642595400-1642608000@marketing.com.au
SUMMARY:Content Strategy & Copywriting Workshop
DESCRIPTION:Content strategy and copywriting are essential parts of Marketing in today’s business world. It’s more important than ever to have the copywriting skills to produce valuable and engaging content across several mediums which is on-brand\, cuts through the noise and engages your audience effectively. \nMarketing has evolved significantly in recent years which has changed the way we do business by altering our consumer’s behaviour and expectations. This is why your content must be relevant\, valuable and highly personalised to stay ahead of your industry and be successful. Copywriting is an essential skill to help your business unlock its full potential\, by producing video scripts\, blogs\, articles\, podcasts\, collateral\, website copy and EDMs\, all of which nurture and meet the needs of your audience. \nParticipants will gain foundational knowledge through this informative and collaborative session\, develop ideas for their own business\, share relevant experiences to take away\, and most importantly\, hone their skills to improve their copywriting and content strategy. \nKey learning outcomes \n\nExplore examples of what good copywriting is and why quality copywriting is a crucial element of an effective content marketing strategy.\nUnderstand the benefits of content marketing vs traditional marketing.\nImprove your copywriting for different types of content and channels to engage your audience.\nUnderstand who your customer is and learn how to create customer personas.\nLearn to manage budgets and calculate ROI on your content marketing campaigns.\nFoundations of content amplification on different channels including social media.
URL:https://marketing.com.au/event/content-strategy-copywriting-workshop-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20211025
DTEND;VALUE=DATE:20211030
DTSTAMP:20260416T140942
CREATED:20210919T043136Z
LAST-MODIFIED:20211204T072951Z
UID:20315-1635120000-1635551999@marketing.com.au
SUMMARY:GrowthHackers Conference 2021 - #GHCONF21
DESCRIPTION:For it’s 5th edition\, GrowthHackers Conference is bringing together the people behind the experimentation process in SaaS\, Mobile Apps\, Fintech\, E-Commerce and Services. Experts from these verticals will be sharing experiments they have tested across each lever in the AARRR funnel\, bringing actionable insights on how to structure and execute experiments across the entire customer journey. \nEach day will be focussed on an industry\, with mornings reserved for 5 AARRR free talks\, and the afternoons reserved for exclusive paid workshops to help companies from experimentation first steps up to advanced training. \nConfirmed Speakers \n\n Sean Ellis – Founder at GrowthHackers.com\n Kristina Quinones – Director\, Growth Marketing for WordPress.com at Automattic\n Jeremy Epperson – Founder and CEO at Conversion Guides\n Ramli John – Managing Director at ProductLed\n Ethan Garr – Growth Trainer and Coach at BreakoutGrowth.net\n Eric Keating – VP\, Marketing at Appcues\n Tiago Kasa – Sr. Growth Manager at Shapermint\n Imteaz Ahamed – Director\, DTC eCommerce at Reckitt Group\n Shanelle Mullin – Experimentation & L Analysis Lead at Shopify\n Guilherme Gomes – Commercia Growth Lead\, Nordincs – Volvo Cars\n Maja Arvidson – Commercial Growth Manager at Care by Volvo Nordics\n Vincent Tollesson – Commercial Growth\, Global Online Business at Volvo Cars\n… more soon!
URL:https://marketing.com.au/event/growthhackers-conference-2021-ghconf21/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Conference,Content Marketing,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20211021T183000
DTEND;TZID=Australia/Melbourne:20211021T193000
DTSTAMP:20260416T140942
CREATED:20210919T040607Z
LAST-MODIFIED:20211204T072950Z
UID:20299-1634841000-1634844600@marketing.com.au
SUMMARY:Content marketing for brand authority and website traffic
DESCRIPTION:Harness the power of blogging as a way to engage your customers\, get found on Google and boost your brand reputation. You’ll learn from blog copywriter\, Kate Merryweather\, who has 20 years of experience in the field. \nIn this session\, Kate will show you how to get started blogging and what to blog about. She’ll also share her insights into writing quality blogs that your audience will read and share.
URL:https://marketing.com.au/event/content-marketing-for-brand-authority-and-website-traffic/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Copywriting,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210909
DTEND;VALUE=DATE:20210910
DTSTAMP:20260416T140942
CREATED:20210705T113332Z
LAST-MODIFIED:20211204T072953Z
UID:19788-1631145600-1631231999@marketing.com.au
SUMMARY:Mumbrella Publish Awards 2021
DESCRIPTION:Now in its 25th year\, the Mumbrella Publish Awards recognise the best work and talent across consumer\, B2B and custom publishing. This year it is back in full as the event returns to a live gala dinner to celebrate the industry’s top achievements. The last year has produced a significant amount of world-leading work and unearthed substantial talent. There is no better place to celebrate this than one of Australia’s most prestigious publishing awards\, whether you’re in editorial\, sales or marketing within the industry.
URL:https://marketing.com.au/event/mumbrella-publish-awards-2021/
LOCATION:Dolton House Sydney\, 3/181 Elizabeth St\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20210903T170000
DTEND;TZID=Australia/Melbourne:20210903T190000
DTSTAMP:20260416T140942
CREATED:20210705T093852Z
LAST-MODIFIED:20211204T072949Z
UID:19770-1630688400-1630695600@marketing.com.au
SUMMARY:Communication Skills 1 Day Training in Sydney
DESCRIPTION:Communication skills are the most highly valued skills in today’s business environment. Successful professionals who add value to their companies communicate clearly\, accurately and effectively. Poor communication skills\, on the other hand\, restrict even the most talented professionals from getting ahead in the business world. \nCommunication Skills intensive is a cutting edge training program designed to help today’s business professionals take their communication skills and effectiveness to the next level. It immerses you into the most advanced and innovative communication techniques. \nYou will dive deep into the all forms of verbal\, non-verbal and written communication\, and come out with a developed sense of personal communication style that will help you to connect with\, communicate to\, and inspire people around you. The ability to communicate information accurately\, clearly and as intended\, is a vital life skill and something that should not be overlooked. It’s never too late to work on your communication skills and by doing so improve your quality of life. \nTarget Audience: \nThere is no Eligibility Criteria for this training\, anyone can attend this training \nLearning Objectives: \n\nScript yourself with clear\, compelling and well-developed messages that reflect your thinking .\nSpeak with vision and a logical structure that drives home your points.\nAnswer questions confidently.\nDevelop professional relationships and networks.\nCommunicate with empathy and compassion .\nInspire people by appealing to their emotions.\nMove from an informational to an inspirational and action oriented style when creating and delivering presentations.\nIntegrate effective slides into your presentations.\nBecome a more powerful leader and communicator by applying effective strategic planning and writing tactics for enhanced writing speed and fluency.
URL:https://marketing.com.au/event/communication-skills-1-day-training-in-sydney/
LOCATION:Regus – Sydney\, Regus – Sydney Circular Quay Level 34 AMP Tower\, 50 Bridge St\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Sydney
END:VEVENT
END:VCALENDAR