BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Marketing.com.au - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://marketing.com.au
X-WR-CALDESC:Events for Marketing.com.au
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Australia/Melbourne
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20250405T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20251004T160000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20260404T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20261003T160000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20270403T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20271002T160000
END:DAYLIGHT
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260702
DTEND;VALUE=DATE:20260904
DTSTAMP:20260501T111851
CREATED:20260404T014552Z
LAST-MODIFIED:20260404T020226Z
UID:27444-1782950400-1788479999@marketing.com.au
SUMMARY:AI Powered Content & Digital Storytelling
DESCRIPTION:Join us for a dynamic full-day workshop\, “AI-Powered Storytelling Masterclass\,” led by Steve Ballantyne\, an industry veteran with over 30 years of storytelling and branding expertise. Designed for marketers\, business leaders\, and creatives\, this workshop will demonstrate how to integrate traditional storytelling methods with generative AI tools to revolutionise your content creation process. \nThis workshop will give you the practical skills to harness AI tools to craft more engaging\, scalable\, and personalised stories across all digital platforms. From brand narratives to social media campaigns\, you’ll walk away empowered to create content that captures attention and drives impact.
URL:https://marketing.com.au/event/ai-powered-content-digital-storytelling/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Copywriting,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260811
DTEND;VALUE=DATE:20260812
DTSTAMP:20260501T111851
CREATED:20251231T031011Z
LAST-MODIFIED:20251231T073701Z
UID:27247-1786406400-1786492799@marketing.com.au
SUMMARY:How to build a never-ending source of content ideas across an entire content marketing year
DESCRIPTION:Struggling with “what do we post next?” is the #1 killer of consistent content marketing. In 2026\, the brands who win are those who’ve built sustainable\, systemised idea engines — so they never run out of inspiration\, never repeat themselves\, and always stay ahead of their audience’s needs. \nIn this one-hour virtual Lunch n’ Learn\, you’ll learn how to create a year’s worth of content ideas without burnout or creative block. Using proven frameworks and creative prompts\, we’ll show you how to design a repeatable system that fuels endless ideas\, aligns with business goals\, and works across every social platform you’re active on. You’ll leave with a plug-and-play idea generation process that you can revisit again and again. \nWhat we’ll cover: \n\nWhy most businesses run out of content ideas [and how to avoid it]\nThe key frameworks for mapping ideas to the customer journey\nHow to build a “content bank” that lasts an entire year\nTools and techniques to spark creativity on-demand\nHow to repurpose one strong idea into multiple formats + platforms\nTapping into trends without losing consistency or brand voice\nReal examples of businesses running endless\, cohesive campaigns
URL:https://marketing.com.au/event/how-to-build-a-never-ending-source-of-content-ideas-across-an-entire-content-marketing-year/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,Communications,Content Marketing,Marketing,Online
END:VEVENT
END:VCALENDAR