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DTSTART;TZID=Australia/Melbourne:20221020T170000
DTEND;TZID=Australia/Melbourne:20221020T223000
DTSTAMP:20260420T143921
CREATED:20220814T014918Z
LAST-MODIFIED:20220814T044615Z
UID:22397-1666285200-1666305000@marketing.com.au
SUMMARY:2022 AMI Marketing Excellence Gala
DESCRIPTION:You’re invited to attend the annual AMI Marketing Excellence Gala Awards and networking event on Thursday\, 20 October 2022. \nJoin us to celebrate some of the biggest names in the marketing industry and to recognise the best campaigns Australia has brought to life throughout the year. Explore some of the winning campaigns and learn from engaging discussions in our virtual networking rooms\, where guests can mingle with industry peers and colleagues. \nThe interactive event experience is designed to inspire industry members and foster new connections.
URL:https://marketing.com.au/event/2022-ami-marketing-excellence-gala/
LOCATION:Doltone House\, Hyde Park\, Sydney\, SYD\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Award,B2B,Brand,Communications,Content Marketing,Copywriting,Design,Digital Marketing,Email marketing,Market Research,Marketing,Sydney
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20220406
DTEND;VALUE=DATE:20220422
DTSTAMP:20260420T143921
CREATED:20220306T051737Z
LAST-MODIFIED:20220425T054111Z
UID:21275-1649203200-1650585599@marketing.com.au
SUMMARY:The B2B Marketing Conference 2022
DESCRIPTION:From strategies that stand the test of time to the latest and greatest tactics\, the #mpb2b program is jam-packed with inspiration and actionable insights to help you (and your team) succeed today… and into the future. \nPlus\, shenanigans! Because learning sticks when you’re also having fun. \nAnd with our signature Watch Party format\, you’ll have the opportunity to chat directly with speakers and fellow attendees. \nBut just because the session doors close\, doesn’t mean the learning and comradery is over. Because each paid ticket to the event also includes a full year of PRO membership\, with access to all of MarketingProfs’ Master Classes\, premium webinars\, courses\, and more. \n\n\n\n\n\nBy B2B Marketers. For B2B Marketers. \nFrom strategy to execution (and everything in between)\, B2B Forum is the conference for B2B Marketers looking to: \n\nHear from expert leaders\, authors\, and inspiring new voices\nGrow\nGet real\, actionable advice\nConnect with other B2B Marketers (and laugh a lot)\nGet up to some shenanigans
URL:https://marketing.com.au/event/the-b2b-marketing-conference-2022/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,B2B,Online
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20211214
DTEND;VALUE=DATE:20211215
DTSTAMP:20260420T143921
CREATED:20211114T112604Z
LAST-MODIFIED:20211204T072954Z
UID:20639-1639440000-1639526399@marketing.com.au
SUMMARY:You Need a New Toolbox to Win the B2B Content Game
DESCRIPTION:IF YOU WANT TO RANK\, YOU NEED TO INNOVATE. \nSearch expert\, Wil Reynolds\, has a belief about winning in search: If everyone has the same off-the-shelf tools\, then everyone is looking at the same information to win. \nBut if you want to find the big blue ocean opportunity\, you need to break free of the “same tools\, same insights!” Sound good? Then this B2B Backstage is for you. \nJoin Wil to discover how tools like Power Bi\, Tableau\, SQL\, N-grams\, and surveys can help you get insights from your own data so you can develop smarter content that Google loves. \nYou’ll walk away knowing how to: \n\nAvoid the content “best practices” trap your competitors are following and use your own data\nUse Google’s “People also ask” to write the content people want\nFind wasted spend in your PPC accounts to fund writing the content you actually need
URL:https://marketing.com.au/event/you-need-a-new-toolbox-to-win-the-b2b-content-game/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,B2B,Content Marketing,Online
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20211202
DTEND;VALUE=DATE:20211203
DTSTAMP:20260420T143921
CREATED:20211114T113056Z
LAST-MODIFIED:20211204T072949Z
UID:20641-1638403200-1638489599@marketing.com.au
SUMMARY:B2B Marketers: Seven Steps for Writing a Killer Creative Brief
DESCRIPTION:Does it sometimes feel like your writers\, graphic designers\, and video folks\, and/or your creative agency\, are not on the same page—and so the performance of your content suffers? If so\, it’s probably because the creative brief wasn’t rigorous enough\, if there was a brief at all. It’s time to up your content game. \nIf you’re a B2B marketer\, you know how much hard work goes into developing content\, but you don’t begrudge it because content is king\, right? And by “content” we mean customer-facing assets: blog posts\, infographics\, webpages\, videos\, podcasts\, social posts\, etc. \nUnfortunately\, all too often\, the content is off the mark and assets don’t perform well. Usually\, it’s because there wasn’t a rigorous creative brief with clear marching orders for your writer\, designer\, video team\, creative agency\, etc. A solid creative brief averts surprises\, rework\, and frustration that can happen late in the content review cycle. \nJoin us to learn: \n\nWhat is a creative brief?\nWhy is the brief so critical to building great content?\nWhat goes into a killer creative brief—the who\, what\, where\, when\, why\, and how?\nWhat are real-world examples of content done right?\n\n 
URL:https://marketing.com.au/event/b2b-marketers-seven-steps-for-writing-a-killer-creative-brief/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,B2B,Content Marketing,Copywriting,Online
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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20211117T080000
DTEND;TZID=Australia/Melbourne:20211118T170000
DTSTAMP:20260420T143921
CREATED:20210919T044031Z
LAST-MODIFIED:20211204T072952Z
UID:20323-1637136000-1637254800@marketing.com.au
SUMMARY:Intergrate 2021
DESCRIPTION:Integrate is Australia’s leading platform dedicated to helping businesses harness the power of AV to transform customer experiences. It is nexus for local and global brands to promote the latest AV solutions and products\, as well as share insights and innovations to the region’s largest gathering of AV professionals and end users. \nIn 2021 the AVIXA and Integrate Education programs will combine to present a not-to-be-missed education stream. With an increased focus on AV technology and its importance in our ‘new normal’ this stream will combine essential training\, latest AV insights and trends and offer solutions to help you harness the power of AV. \nJoin us for a unique industry networking opportunity this 24 March 2022\, as we bring an invite-only networking event to Melbourne to help you reconnect with key AV buyers in this market. This one-day event will be an invite-only showcase with a simple move in – move out so that you are able to focus on meeting and connecting with personalised\, pre-qualified visitors\, in a relaxed\, engaging setting.
URL:https://marketing.com.au/event/intergrate-2021/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,B2B,Event Planning,Online,Video
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20210726
DTEND;VALUE=DATE:20210728
DTSTAMP:20260420T143921
CREATED:20210523T075029Z
LAST-MODIFIED:20210529T024126Z
UID:19431-1627257600-1627430399@marketing.com.au
SUMMARY:B2B Online
DESCRIPTION:The World’s Leading eCommerce & Digital Marketing Virtual Summit for Manufacturers & Distributors. \n\n\n\nSince 2013\, B2B Online has helped the top minds in manufacturing and distribution implement new ideas through interactive workshops\, innovative keynotes and intimate networking sessions. All designed to take you to the next level. \nGet ready for the biggest event in B2B: the B2B Virtual Summit & Expo\, where we’ll be laying out a bold vision of the future with two days of incredible content. \nYou’ll team up with 30+ eCommerce professionals who will take you behind the scenes on their 2021 strategy\, and get the hard questions answered in real-time with live Q&A and multiple unique networking opportunities. \n\n\n\n\n\n\nExpect Creative Takeaways\, Timely Perspectives\, & New Best Practices For:\n\nCreating a roadmap to operationalize your customer-first digital strategy\nIdentifying the right technology and resources to hit your eCommerce goals\nProviding your customers with a seamless purchasing experience\n\n\n\nCross-Industry Perspectives From The Best in B2B\nYou’ll listen to 30+ senior executives from leading manufacturing and distribution companies who will provide you with insights and takeaways from the past year’s B2B eCommerce acceleration. Brimming with inspirational content and real-world examples to show you where B2B is headed\, you’re guaranteed to make new connections\, and walk away with actionable insights to take your B2B strategies to the next level. \n\n\n\n\nThe Most Interactive Online Event\, Ever:\nJoin and interact with your peers for 40+ sessions over two days with multiple tracks and formats to choose from. From panels\, fireside chats\, workshops\, roundtables\, and much more\, you’re guaranteed to bump virtual elbows with B2B’s most innovative minds. \n\n\n\n\nYour One-Stop-Shop For Tech Innovation\nAt our virtual exhibit hall\, you’re one click away from the most innovative suppliers in the industry. Explore their products\, attend 1:1 demos\, and learn from their experts. You’ll discover new tech that can help you build a winning B2B strategy. All from the comfort of your own remote office.
URL:https://marketing.com.au/event/b2b-online-2/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,B2B,eCommerce
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20210525
DTEND;VALUE=DATE:20210528
DTSTAMP:20260420T143921
CREATED:20210410T033446Z
LAST-MODIFIED:20210410T092232Z
UID:19006-1621900800-1622159999@marketing.com.au
SUMMARY:Digital Summit At Home: B2B
DESCRIPTION:A Digital Marketing Event Exclusively for B2B Businesses \n\n\n\n\n\n\n\n\n\n\n\n\nJoin us for this 3-day\, fully interactive online event designed for B2B marketers with an agenda to help you thrive in this new era of business. Covering CRO\, automation\, ABM\, SEO\, Content & Social\, Video\, Email\, Influencer Marketing\, Ecommerce\, and more! \n\nMore than 40 sessions and workshops over 3 days! Topics include things like:\n\n\n\n\n\n\n\n\nCashing in on Creativity: Achieving Growth Through Powerful Creative\n10 Brain Science Secrets to Make Your B2B Content 10X More Effective\nHow Agile Marketers Respond to Change Without Neglecting Their Plans\nThe Psychology of a Website: Mastering Cognitive Biases\, Conversion Triggers and Modern SEO\nThe Most Common B2B Marketing Mistakes & How to Fix Them\n10 Steps to Show Content Marketing ROI to Your Boss\nUnlocking the Power of B2B Influencer Marketing\nBrain Science Secrets Behind Powerful\, Persuasive Emails\nHow to Measure Marketing Performance in the New Age of Privacy\nBuilding Advocates with World-Class Customer Experience\nThe Secrets to B2B Lead Generation Success\nBuilding Blocks for Content that Rocks
URL:https://marketing.com.au/event/digital-summit-at-home-b2b/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,B2B,Conference,Online
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