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DTSTART;VALUE=DATE:20240319
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UID:26134-1710806400-1710979199@marketing.com.au
SUMMARY:Amplify Summit 2024
DESCRIPTION:An exciting 2 Day Live Streamed Virtual Learning Summit offering affiliates and affiliate managers working across ALL industries a series of informed debates covering new trends and expert led thought leadership workshops designed to help affiliate businesses AMPLIFY their performance!
URL:https://marketing.com.au/event/amplify-summit-2024/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Website
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UID:26166-1710921600-1710954000@marketing.com.au
SUMMARY:ChatGPT Essentials – Power Insights for Marketers
DESCRIPTION:This masterclass will work through ChatGPT’s features — from basic to advanced — to give you a comprehensive understanding of the scope of what’s possible – what can ChatGPT do. \nIt will also cover how to use ChatGPT\, by crafting an AI Avatar. Marketing is about nudging people to think\, feel\, or act in a certain way. The more insight you have about those people\, the more convincing you can be. Having an AI avatar is like having an on-call focus group. Every year\, marketers have more channels to fill\, each with a voracious appetite for content. We’ll use ChatGPT to create content\, and to repurpose content. \nWho Should Attend \n\nAre under pressure to “do more with less”\nWant to improve their productivity\nWant to use AI copywriting to its full potential\n Want to understand the potential of AI copywriting to help them in their work\nNeed to create volumes of content\nAre under pressure to increase conversions\n\nTopics Covered \n\nTalking with ChatGPT\n• Understand the GPT models\n• How to select the right model for your task\n• Setting up\nCrafting an AI Avatar\n\n\nRepresenting your audience\n• Use avatar to further understand audience\n• Use avatar to create content\n\n\nRepurposing Content\n• Social media posts\n• Break long-form content into multiple posts\n\nLearning Outcomes \n\n Understand the principles of AI copywriting (applicable to all AI copywriters)\, including the potential and the limitations of AI copywriting\nConfigure ChatGPT’s options\nPrime ChatGPT — setting up an AI copywriter to work at its full potential\nWrite and layer prompts for the most persuasive results\nBuild an avatar that can be reused in multiple ways\nUse ChatGPT to create content ideas and content quickly and effectively
URL:https://marketing.com.au/event/chatgpt-essentials-power-insights-for-marketers/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Online
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