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DTSTART;VALUE=DATE:20221206
DTEND;VALUE=DATE:20221210
DTSTAMP:20260417T040614
CREATED:20221009T000752Z
LAST-MODIFIED:20221009T002704Z
UID:22802-1670284800-1670630399@marketing.com.au
SUMMARY:CISCO Live! Melbourne 2022
DESCRIPTION:Over 200 technical and business sessions covering Applications\, Networking\, Security\, Cloud\, and more. \nIf anyone’s been ALL IN this past year\, it’s you. Keeping apps running\, connections connected\, and companies adapting and growing. And keeping everything\, everywhere\, secure. So we’d like to invite you to be ALL IN with us at Cisco Live. \nCisco Live is the place to be to meet\, greet\, learn\, and share ways of solving some of the biggest challenges out there. Let’s get back together to build community\, share experiences\, and discover solutions. We can’t wait to see you! \nExperience Cisco Live Melbourne in person with a Full Conference or Explorer Plus pass. Or watch the event from anywhere in the world with a Digital pass. \nLimited in-person passes available.
URL:https://marketing.com.au/event/cisco-live-melbourne-2022/
LOCATION:Melbourne Convention & Exhibition Centre\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Melbourne
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DTSTART;VALUE=DATE:20221209
DTEND;VALUE=DATE:20221210
DTSTAMP:20260417T040614
CREATED:20221009T002303Z
LAST-MODIFIED:20221009T002702Z
UID:22820-1670544000-1670630399@marketing.com.au
SUMMARY:Marketing Essentials Training in Adelaide
DESCRIPTION:This training\, ‘Marketing Essentials’ covers the basics of marketing and are intended not only for people who are new to a marketing role\, but just about anybody in the organisation. A basic understanding of the subject is particularly valuable to people in management\, selling and customer service roles. \nCourse Contents: \nEffective marketing is vital to ensure the survival and growth of any business. It does not matter whether the business is large or small or what products or services the business supplies\, the truth is that effective marketing cannot be ignored and is essential for any successful organisation. \nCourse Topics: \nThis training on\, ‘Marketing Essentials’ will help you understand marketing concepts and how they link to the growth strategy of the business. They will also give you a solid grounding in market analysis and how marketing influences customers. The Marketing Essentials training include: \n\nCookies – In this activity learners are introduced to the concept of marketing by considering how a small local business should market itself.\nWhat is marketing? – This short exercise helps learners to understand what marketing is and the wide range of business activities it involves.\nGrowth Strategies – Learners find out about different types of growth strategies adopted by businesses and how important it is for marketing to align to strategy.\nThe Marketing Mix – The Marketing Mix and the Extended Marketing mix are explained to learners.\nThe Marketing Triangle – Participants are provided with a logical approach to marketing using our marketing triangle.\nThe Marketing Triangle: Understand – The importance of market research is explained and learners find about the four elements they need to understand to market effectively. There is also a short introduction to the PESTEL analysis.\nThe Marketing Triangle: Solve – The importance of providing solutions based on customer requirements is explained.\nThe Mystery of the British Motor Cycle Industry – The British Motor Cycle industry is used as a case study to consider what can happen when products no longer meet customer requirements.\nThe Marketing Triangle: Communicate – Learners are introduced to the promotional mix and the various communication media available. They are then asked to apply this information in a brief activity.\nPromotional Poster– An activity to consolidate key themes covered during the training\n\nCourse Features: \nAt the end of this Marketing Essentials training you will be able to: \n\nExplain what marketing is and how it links to the growth strategy of a business\nIdentify the components of the marketing mix and extended marketing mix and explain how marketing affects all areas of the business\nUse the marketing triangle as a logical and customer centred approach to marketing\n\n 
URL:https://marketing.com.au/event/marketing-essentials-training-in-adelaide/
LOCATION:Adelaide\, SA\, 5000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types
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