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SUMMARY:Digital Marketing Training in Perth for Beginners
DESCRIPTION:This Instructor-led LIVE Digital Marketing training course will be provided for a total duration of 16 hours spread across 4 weeks by our highly professional Digital Marketing trainers. \nThis Digital Marketing training course will cover SEO (Search Engine Optimization)\, SEM (Search Engine Marketing)\, SMO (Social Media Optimization)\, SMM (Social Media Marketing) and more. \nIf you are interested in purchasing tickets for this training\, please contact us: trainings@entiretytech.com \nFEATURES AND BENEFITS\n\n4 weeks\, 8 sessions\, 16 hours of total Instructor led LIVE training\nTraining material\, instructor handouts and access to useful resources on the cloud provided\nPractical Hands on Lab exercises provided\nActual code and scripts provided\nReal-life Scenarios\n\nCourse Objectives\n\nComprehensive knowledge of Digital marketing.\nLearn about Digital marketing tools and technologies.\nLearn about branding and sales.\nReporting and tracking Metrics.\nHow to design digital marketing tools and online customer experience.\nHow to manage social media – Facebook\, Twitter\, LinkedIn\, etc.\n\nCourse Outline\n1. Introduction to Digital Marketing \n\nWhat is Digital Marketing?\nWhy Digital Marketing?\nDigital Marketing platforms?\nDigital Marketing Strategy\nTypes of Digital Marketing – Organic & Paid\nDigital Marketing VS Traditional Marketing\nHow is it different from traditional marketing?\nROI between Digital and traditional marketing?\n\n2. Understanding the Website \n\nWhat is a website\nTypes of websites?\nStatic Website\nDynamic Website\nE-Commerce Website\nDomain Booking\nWeb Hosting Purchase\nWebsite Architecture\n\n3. Website Creations \n\nBlogger\nWordPress\n\n4. Keyword Selection Strategies \n\nKeyword Analysis\nKeyword Competition\n\n5. Search Engine Optimization (SEO) \n\nWhat is SEO?\nHow do search engines work?\nSEO Tools\nWeb position Analysis\nCompetition Analysis\nGoogle Algorithms and Update\n\n6. On Page Optimization\n \n\nTitle Tag\nMeta Description\nMeta Tags\nCanonical form\nAlt Tag\nAnchor Text\nHeader Tag\nRobots.txt\nXml Sitemap\nRedirections ( 301\, 302)\n403 Forbidden\n404 File Not Found\nWebmaster\nGoogle Analytics\n\n7. Offpage Optimization \n\nSearch Engine Submissions\nBacklink Submission\nSocial Bookmarking\nClassified Submissions\nArticle Submissions\nContent Marketing\nImage Marketing\nVideo Marketing\nVideo Strategy\nEvent Creations\nQuestion And Answers\n\n8. Social Media Optimization (SMO) \n9. Facebook \n\nProfile Creations\nCreating groups and pages\nTips and Guides\nPosts And promotions\nEvents Creations\nVideo Marketing\nPromotional Techniques\nIntegration Techniques\n\n10. Twitter \n\nSet-up and usage\nTips\nPromoted Tweets\nVideo Marketing\nPromotional Techniques\nIntegration Techniques\nAnalytics\n\n11. LinkedIn \n\nProfile Creations\nCompany Page Creations\nTips and Guides\nLinkedin posts\nLinkedin promotions\nLinkedin Groups\nVideo Marketing\nPromotional Techniques\nIntegration Techniques\n\n12. Instagram \n\nIntegration Techniques\nPromotional Techniques\n\n13. Search Engine Marketing (SEM) \n14. Introduction to SEM \n15. Google Adwords \n\nSearch Advertising\nDisplay Advertising\nMobile Advertising\nVideo Advertising\nShopping Advertising\nReport generation\n\n16. Google Adwords Express \n\nSetup\nGoogle Mapping Ads\n\n17. Bing Ads \n\nSetup\nMarketing\n\n18. Social Media Marketing (SMM) \n19. Introduction to SMM \n20. Facebook \n\nSing up\nPayments Methods\nPaid Promotion\nVideo Ads\nEvent Marketing\n\n21. Twitter \n\nSet-up and usage\nTips\nPromoted Tweets\n\n22. LinkedIn \n\nSetup Paid Ads\nLinkedin Post promotions\nLinkedIn Paid Campaigns\n\n23. Affiliate Marketing \n\nWhat is Affiliate Marketing\nComponents of Affiliate Marketing\nAffiliate marketing types\nAffiliate marketing tools\nEarning Techniques\n\n24. Email Marketing \n\nHow Email Marketing Works?\nTypes of emails\nWhat to write\nHow to write\nlist creation\nCreating e-mailers\nTracking emailers\nCreate Template\nReporting\n\n25. Mobile App Promotions \n\nAndroid Apps\niPhone Apps\nMarketing Strategies\nMarketing Tips\n\n26. Certifications \n\nGoogle Partners\nSearch Advertising\nDisplay Advertising\nMobile Advertising\nVideo Advertising\nShopping Advertising\nGoogle Analytics\nSocial Media Marketing Certification\n\n27. Reporting \n\nGoogle Webmasters\nGoogle Analytics\n\n28. Tools \n\nAlexa\nVIDIQ\nAddThis\nPinterest\nMOZ\n\n29. Youtube Marketing \n\nYoutube Channel Setup\nHow to Rank and Optimize Youtube Videos\nHow to get more views and Subscribers\nHow to Promote Your Youtube Channel\nHow to boost your Business with youtube Channel\nLearn to Edit VideoLearn ways to Make Money from Youtube\nHow to Setup youtube Premiere\nYoutube Earning\nYoutube Advertising\n\n30. Online Earning Types \n31. Google Adsense \n\nContent Marketing\nVideo Marketing\n\n32. Affiliate Marketing \n33. Freelancing \n34. Entrepreneur
URL:https://marketing.com.au/event/digital-marketing-training-in-perth-for-beginners/
LOCATION:Perth\, WA\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Perth
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