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DTSTART;VALUE=DATE:20250108
DTEND;VALUE=DATE:20250109
DTSTAMP:20260410T001549
CREATED:20241005T232526Z
LAST-MODIFIED:20250316T012206Z
UID:26557-1736294400-1736380799@marketing.com.au
SUMMARY:2025 B2B Digital Marketing Predictions & Resolutions With Professor Lou Cohen
DESCRIPTION:It’s 2025… and a new year brings new opportunities\, new fears\, and new hope. As B2B Marketers\, what lies ahead for us in 2025? Join EY’s Americas Digital Marketing & Demand Generation Leader\, Lou Cohen\, aka NYU & Baruch College’s Professor Cohen\, as he shares insights he’s gathered from Marketing leaders about what we should expect to encounter in 2025. We’ll also look back on Lou’s 2024 predictions to see what he got right or wrong. You won’t want to miss out on these 2025 predictions about what’s to come\, his views on the concerns we share\, and resolutions we can take with us to ensure a successful 2025.
URL:https://marketing.com.au/event/2025-b2b-digital-marketing-predictions-resolutions-with-professor-lou-cohen/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,B2B,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250108
DTEND;VALUE=DATE:20250109
DTSTAMP:20260410T001549
CREATED:20241006T010650Z
LAST-MODIFIED:20250316T012206Z
UID:26598-1736294400-1736380799@marketing.com.au
SUMMARY:Mastering Short-Form Video Content
DESCRIPTION:In today’s social media landscape\, short-form video content is taking the reigns. If you aren’t in the game\, now is the time to level up your video presence. When you only have a few seconds to capture your audience\, your short-form video strategy can make or break whether you get their attention or not. \nThis 1-day bootcamp will help you boost your confidence in creating short-form video content efficiently and effectively. Learn about best practices for content creation\, the impact of different types of short-form video\, and how to strategically repurpose video content you already have.
URL:https://marketing.com.au/event/mastering-short-form-video-content/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Online,Podcast,Social Media,UX,Video
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20250114
DTEND;VALUE=DATE:20250115
DTSTAMP:20260410T001549
CREATED:20241006T010820Z
LAST-MODIFIED:20250316T012206Z
UID:26601-1736812800-1736899199@marketing.com.au
SUMMARY:How to Write a Marketing Plan
DESCRIPTION:Join us to learn the components of a great plan and how to prioritize those strategies\, as well as gain access to a framework for documenting everything so senior leaders are aligned and support your direction. \nIt can be easy to get wrapped up in the daily grind of executing various marketing tactics and initiatives—especially when new tactics are available to us each and every day. To ensure that the marketing work we do has the best chance of delivering business results\, it’s imperative to have a clear and well-thought-out marketing plan that connects your prioritized strategies to tactics that will actually deliver on those strategies. \nTo get the most out of this training\, we recommend collecting some basic diagnostic metrics on your current marketing initiatives in advance. For example\, what are all of your current marketing tactics and how effective do you believe them to be?
URL:https://marketing.com.au/event/how-to-write-a-marketing-plan/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Management,Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250115
DTEND;VALUE=DATE:20250227
DTSTAMP:20260410T001549
CREATED:20241006T010929Z
LAST-MODIFIED:20250316T012206Z
UID:26604-1736899200-1740614399@marketing.com.au
SUMMARY:AMA Digital Marketing Copywriting
DESCRIPTION:Great marketing writers know that using the right messaging tailored to their customers’ needs through a specific platform can make all the difference in growing a business. \nThis small-group online training will help you build your writing skills by exploring the latest techniques and best practices in copywriting for the web — specifically social media\, blogs and email. \nYou’ll learn how to drive action by using powerful\, emotive copy and how to explain complicated or technical details of your products in accessible ways. We’ll look at how today’s leading companies use words to shape their brand\, convey their purpose and motivate people to become customers. Plus\, you’ll leave ready to write the perfect headline and produce content people actually want to read.
URL:https://marketing.com.au/event/ama-digital-marketing-copywriting/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Copywriting,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250122
DTEND;VALUE=DATE:20250124
DTSTAMP:20260410T001549
CREATED:20241006T011055Z
LAST-MODIFIED:20250316T012206Z
UID:26606-1737504000-1737676799@marketing.com.au
SUMMARY:The Year Ahead in Marketing 2025
DESCRIPTION:As the marketing landscape continues to evolve\, it’s essential for professionals to stay informed and adaptable to the changes ahead. Join us for a dynamic two-day conference where we’ll explore the key trends\, challenges\, and opportunities that will define the year in marketing. This event is designed to equip you with the insights and strategies needed to thrive in an ever-changing environment. \nIndustry experts will lead discussions on the most pressing topics\, from emerging technologies and shifting consumer behaviors to innovative marketing strategies and best practices. Whether you’re focused on digital marketing\, brand management\, or customer engagement\, this conference will provide you with the tools and knowledge to make the most of the year ahead.
URL:https://marketing.com.au/event/the-year-ahead-in-marketing-2025/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Conference,Content Marketing,Digital Marketing,Management,Market Research,Marketing,Online
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20250128
DTEND;VALUE=DATE:20250131
DTSTAMP:20260410T001549
CREATED:20241005T234453Z
LAST-MODIFIED:20250316T012206Z
UID:26567-1738022400-1738281599@marketing.com.au
SUMMARY:Rev Conference 2025
DESCRIPTION:Rev is the best marketing conference for learning skills that are crucial for your job and career. Whether you work for a startup or a growth-oriented company\, you need practical training to hit the ground running and become a valuable member of the team. Rev provides the essential training that you didn’t get in school and won’t get on the job. \nOur conference prioritizes in-depth learning. If you’ve been disappointed by surface-level discussions at conferences\, Rev is your haven. No long-winded anecdotes. No endless slides. No self-promotion. Just valuable sessions focused on how to execute effective marketing and make an impact at your company. \nRev is the virtual marketing conference for startups or anyone eager to accelerate growth.
URL:https://marketing.com.au/event/rev-conference-2025/
LOCATION:Online
CATEGORIES:Advertising,AI,All Event Locations,All Event Topics,All Event Types,Brand,Content Marketing,Copywriting,Data,Design,Digital Marketing,Market Research,Marketing,Online,Podcast,PPC,Public Relations
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250130
DTEND;VALUE=DATE:20250131
DTSTAMP:20260410T001549
CREATED:20241006T011628Z
LAST-MODIFIED:20250316T012206Z
UID:26608-1738195200-1738281599@marketing.com.au
SUMMARY:From Numbers to Narrative: Data Storytelling & Visualization
DESCRIPTION:Communicating data is completely different from (and entirely the same as) communicating other types of information. It’s different\, in that there are best practices for how to talk about and visualize data that is different from talking about and visualizing other things. \nBut it’s the same\, in that you need to remember that just because what you’re communicating is numbers\, that doesn’t mean the audience isn’t still a bunch of humans who just need to understand what’s important. And guess what\, it’s not “the data” that’s important. It’s the insights in the data. \nYou will leave this workshop thinking differently about how to communicate with data and armed with some tangible techniques to do so immediately. \n 
URL:https://marketing.com.au/event/from-numbers-to-narrative-data-storytelling-visualization/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Copywriting,Data,Online
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