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X-WR-CALDESC:Events for Marketing.com.au
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20240206
DTEND;VALUE=DATE:20240207
DTSTAMP:20260412T035113
CREATED:20240114T063907Z
LAST-MODIFIED:20240610T103853Z
UID:26116-1707177600-1707263999@marketing.com.au
SUMMARY:Sub-editing and proofreading course
DESCRIPTION:Taught by a former Sydney Morning Herald editor\, this practical course covers: \n• how to tighten copy\n• writing strong intros\n• connecting paragraphs\n• making sure the lead isn’t buried\n• structuring copy so it flows well\n• writing strong headlines for both print and online\n• search engine optimisation (SEO) techniques\n• knowing when to change other people’s copy\n• grammar and punctuation tips\n• maintaining consistency\n• fact checking\n• proofreading techniques\n• using mark-up symbols\n• how to manage production flow\n• tips on working with writers and designers\n• defamation and media law tips. \nOnly eight places are available to ensure every participant receives personalised attention. \nEditing exercises are included throughout the class so you can immediately practise what you’ve learnt.
URL:https://marketing.com.au/event/sub-editing-and-proofreading-course/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Copywriting
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240208
DTEND;VALUE=DATE:20240209
DTSTAMP:20260412T035113
CREATED:20240115T025302Z
LAST-MODIFIED:20240610T103852Z
UID:26176-1707350400-1707436799@marketing.com.au
SUMMARY:eCommerce Fundamentals Masterclass
DESCRIPTION:There’s a lot of advice\, data\, case studies and opinions out there about how to do eCommerce well. Sometimes you just need a hand cutting through the noise to find what exactly it is you need to do with your time\, budget and resources. This workshop takes the many complexities that exist in the eCommerce landscape today and simplifies them into 6 fundamental pillars. \nIt aims to help students create an eCommerce Roadmap/Strategy that can be implemented following the workshop\, to help drive long term success in-market. \nIt concludes with a deep dive into the decision-making metrics to pay attention to when analysing performance\, and how these can be used to inform an eCommerce Roadmap/longer term strategy.
URL:https://marketing.com.au/event/ecommerce-fundamentals-masterclass/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,eCommerce
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240213
DTEND;VALUE=DATE:20240216
DTSTAMP:20260412T035113
CREATED:20231008T050650Z
LAST-MODIFIED:20240610T103852Z
UID:26027-1707782400-1708041599@marketing.com.au
SUMMARY:eTail 2024
DESCRIPTION:We’re excited to announce that the 3rd eTail Australia is back in-person\, and one thing remains true: there is power in people coming together. \nAs a market leading annual meeting place for ANZ’s top retail leaders\, only at eTail Australia can you learn from\, network and collaborate with leading Founders\, CEOs\, CMOs\, Heads of eCommerce and Digital Marketing Leaders (and more!) as they share practical insights for: \n\nTried and tested retail strategies to survive and thrive amidst interest rate hikes\, inflation and other economic forces shaping the Australian retail industry in 2024\nAI adoption in retail & eCommerce and the wins and regrets of early adopters\nNavigating the tricky privacy landscape by investing in the right data technology to ensure data clean rooms\, consent orchestrations capabilities and proper usage of first party data\nCreating a standout brand and cultivating consumer thirst in a competitive omnichannel retail world\nLeveraging on retail media to generate additional revenue and attract more eyeballs to your ecommerce site\nCreating a business with a heart and giving back to the community
URL:https://marketing.com.au/event/etail-2024/
LOCATION:Sheraton Grand Sydney Hyde Park
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,eCommerce,Online,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240221
DTEND;VALUE=DATE:20240222
DTSTAMP:20260412T035113
CREATED:20240114T080356Z
LAST-MODIFIED:20240610T103852Z
UID:26132-1708473600-1708559999@marketing.com.au
SUMMARY:Global Virtual MarTech Summit 2024
DESCRIPTION:We are back with our Virtual offering of 2024 covering both the EMEA & APAC regions. A brand new and exciting agenda awaits filled with fireside chats and panels that will feature many interesting conversations – all from the very best top industry talents. There will be 20+ thought leaders & experts who will reveal both pain points & best practices for the MarTech industry through significant topics such as recent advancements in AI & ML technology\, full funnel marketing\, talent acquisition and developments & so much more! \nThe 2024 Global Virtual MarTech Summit aims to not only leave you with new insight and knowledge\, but will hopefully allow you to be able to reflect and improve on your own from gaining a broader view of the industry and also learning from other’s successes and failures.
URL:https://marketing.com.au/event/global-virtual-martech-summit-2024/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240221
DTEND;VALUE=DATE:20240222
DTSTAMP:20260412T035113
CREATED:20240115T024950Z
LAST-MODIFIED:20240610T103852Z
UID:26172-1708473600-1708559999@marketing.com.au
SUMMARY:The Art of Employee Storytelling: Harnessing Authentic Voices for Powerful Branding
DESCRIPTION:This webinar delves into the transformative power of employee storytelling in shaping a brand’s identity and forging deeper connections with audiences. Learn how user-generated content (UGC) can be leveraged to enhance marketing strategies and authentically communicate your company’s values and culture.\n \nUncover the secrets to unlocking the storytelling potential within your organisation. Explore strategies to encourage and amplify employee voices\, turning personal narratives into compelling brand stories. Discover the impact of UGC in creating relatable\, engaging content that resonates with your audience.
URL:https://marketing.com.au/event/the-art-of-employee-storytelling-harnessing-authentic-voices-for-powerful-branding/
LOCATION:NSW
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brand
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240222
DTEND;VALUE=DATE:20240223
DTSTAMP:20260412T035113
CREATED:20240115T025121Z
LAST-MODIFIED:20240610T103851Z
UID:26174-1708560000-1708646399@marketing.com.au
SUMMARY:Present Like a Pro – Face to Face & Virtual
DESCRIPTION:In early 2020 people were forced to harness technology with zero notice. For many of us that meant learning to connect\, communicate\, collaborate and deliver results in brand new ways. The learning curve was steep and fast and we adapted quickly. But 3 years down the road – it’s time to pause and check in. Are we using technology effectively? \nThe ability to share your message\, collaboratively problem solve\, steer decision making and gain buy in from stakeholders is vital.
URL:https://marketing.com.au/event/present-like-a-pro-face-to-face-virtual/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240222
DTEND;VALUE=DATE:20240223
DTSTAMP:20260412T035113
CREATED:20240115T030640Z
LAST-MODIFIED:20240610T103851Z
UID:26178-1708560000-1708646399@marketing.com.au
SUMMARY:AdNews Agency of the Year Awards 2023
DESCRIPTION:The AdNews Agency of the Year Awards is an annual event celebrating excellence in the advertising industry. The awards recognize outstanding agencies\, campaigns\, and game changers in the Australian adland. \nHere is the complete list of categories for the AdNews Agency of the Year Awards \n\nCreative Agency of the Year\nMedia Agency of the Year\nIndependent Agency of the Year\nSmall Agency of the Year (Headcount under 25)\nDigital Agency of the Year\nPR Agency of the Year\nAd Campaign of the Year\nMedia Campaign of the Year\nSmall Budget Media Campaign of the Year (Less than $500\,000)\nSocial Media Campaign of the Year\nBest Use of Data in Campaign Planning\nBest Use of Content\nBrand Partnership Award\nSocial Responsibility/Pro Bono Award\nDiversity Award\nThe Game Changer Award\nBest use of AI\nEmployer of the Year (headcount over 75)\nEmployer of the Year (headcount under 75)\nMarketing Team of the Year\nThe AdNews Effectiveness Award\nAdNews Agency of the Year (selected by AdNews)\nHall of Fame (selected by AdNews)
URL:https://marketing.com.au/event/adnews-agency-of-the-year-awards-2023/
LOCATION:Sydney
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Award
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240227
DTEND;VALUE=DATE:20240301
DTSTAMP:20260412T035113
CREATED:20240114T075734Z
LAST-MODIFIED:20240610T103851Z
UID:26129-1708992000-1709251199@marketing.com.au
SUMMARY:Social Media Strategies Summit 2024
DESCRIPTION:Join Your Peers at the #1 Social Media Event for Senior-Level Marketing Professionals. \n\n\n\nLearn the nuts and bolts of a winning social media strategy to position your brand for success\, regardless of team size or budget. \n\n\n\n\n\n\nLeverage cross-industry case studies to help you gauge the best opportunities for your brand across social media platforms. \n\n\n\n\n\n\nAudit the efficacy of your brand’s social media\, content\, advertising\, and analytics to stay competitive. \n\n\n\n\n\n\nUnderstand how to explore\, define\, and engage your unique audiences to improve your brand’s online presence. \n\n\n\n\n\n\nTake advantage of our speakers’ knowledge\, creativity\, innovation\, and inspiration that will translate to hundreds of new ideas for you to take back to the office. \n\n\n\n\n\n\nCultivate an arsenal of tools\, resources\, and networking connections to keep your social media strategy fresh\, timely\, and relevant.
URL:https://marketing.com.au/event/social-media-strategies-summit-2024/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240228
DTEND;VALUE=DATE:20240301
DTSTAMP:20260412T035113
CREATED:20231008T050343Z
LAST-MODIFIED:20240610T103850Z
UID:26024-1709078400-1709251199@marketing.com.au
SUMMARY:Social Media Strategies Summit - Virtual 2024
DESCRIPTION:Join Your Peers at the #1 Social Media Event for Senior-Level Marketing Professionals. \nSix reasons SMSsummit needs to be your social media conference of the year \nHere’s what our summit can help you achieve. \n\nLearn the nuts and bolts of a winning social media strategy to position your brand for success\, regardless of team size or budget.\nLeverage cross-industry case studies to help you gauge the best opportunities for your brand across social media platforms.\nAudit the efficacy of your brand’s social media\, content\, advertising\, and analytics to stay competitive.\nUnderstand how to explore\, define\, and engage your unique audiences to improve your brand’s online presence.\nTake advantage of our speakers’ knowledge\, creativity\, innovation\, and inspiration that will translate to hundreds of new ideas for you to take back to the office.\nCultivate an arsenal of tools\, resources\, and networking connections to keep your social media strategy fresh\, timely\, and relevant.
URL:https://marketing.com.au/event/social-media-strategies-summit-virtual-2024/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240229
DTEND;VALUE=DATE:20240301
DTSTAMP:20260412T035113
CREATED:20240115T024807Z
LAST-MODIFIED:20240610T103850Z
UID:26170-1709164800-1709251199@marketing.com.au
SUMMARY:Paid Channel Strategies
DESCRIPTION:Creating a digital strategy can be daunting and challenging without the knowledge of wider business goals\, the metrics that define success and how channels work together holistically to drive growth. \nThis workshop helps participants to build a holistic digital marketing strategy from the ground up\, starting with setting the expectations of the wider business on what success looks like for each channel\, followed by showing participants how channels work together and how to identify the value they each bring\, particularly when some key stakeholders look solely at numbers and conversions. \nIt guides participants to set a strategy using data unique to their customer and product offering\, offers a take home marketing budget template for participants to utilize in their workplace\, as well as some strategies to implement across paid social\, paid search\, SEO\, and content.
URL:https://marketing.com.au/event/paid-channel-strategies/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Online,PPC
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20240229
DTEND;VALUE=DATE:20240301
DTSTAMP:20260412T035113
CREATED:20240115T030921Z
LAST-MODIFIED:20240610T103850Z
UID:26181-1709164800-1709251199@marketing.com.au
SUMMARY:Australian Influencer Marketing Council Awards 2024
DESCRIPTION:Are open to any business or creator operating within the Australian influencer marketing ecosystem. \nWe welcome entries from individuals and entities working within the influencer marketing ecosystem in Australia. This includes agencies\, brands\, influencers\, content creators\, platforms\, technology companies and any other individual or business working in influencer marketing.
URL:https://marketing.com.au/event/australian-influencer-marketing-council-awards-2024/
LOCATION:Sydney
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Award,Brand,Social Media
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