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BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200105T140000
DTEND;TZID=Australia/Melbourne:20200105T153000
DTSTAMP:20260424T050831
CREATED:20191228T060205Z
LAST-MODIFIED:20200222T051739Z
UID:14666-1578232800-1578238200@marketing.com.au
SUMMARY:Digital Marketing Social Networking Meetup
DESCRIPTION:his will be a relaxed and friendly meetup for people interested in digital marketing. This is the perfect opportunity to: \n✔Meet people and expand your network \n✔Learn about digital marketing \n✔Grow your business \n✔Earn backlinks\, reviews and testimonials \n✔Collaborate on projects \n✔Overcome sticking points \nPlease note that this event will recur on a weekly basis – so it’s a perfect opportunity to build relationships and skills.
URL:https://marketing.com.au/event/digital-marketing-social-networking-meetup/
LOCATION:Transit Rooftop Bar\, Victoria\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Meetup,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200109T183000
DTEND;TZID=Australia/Melbourne:20200109T203000
DTSTAMP:20260424T050831
CREATED:20191117T012111Z
LAST-MODIFIED:20201002T055100Z
UID:14480-1578594600-1578601800@marketing.com.au
SUMMARY:Customer Journey Mapping
DESCRIPTION:About This Class\nConsumer empathy. It’s the key to successful product strategy\, design\, and marketing. Through it\, we find unanswered questions\, unmet needs\, and idea­ catalysing behaviours. But building a business\, product\, or service around a point­-in-­time understanding of your consumer is a strategy destined to fail. To successfully create an offering that dramatically shifts behaviour\, organically generates habitual engagement\, and promotes a profitable viral cycle\, we must first understand the consumer journey. \nThis workshop with introduce you to the core concept and practice of capturing a consumer journey map so that you may better empathise and design for them. It will cover the key research methods\, and outputs from the process for quality product design to occur. \nYou will leave equipped with the approach\, tools\, and knowledge to successfully employ consumer journey mapping in a range of scenarios requiring an empathetic understanding across time. \n\n\nTakeaways\nParticipants of this workshop will learn: \n\nWhat\, Where\, Who\, How and Why about Customer Journey Maps\nGuidelines to creating a simple but effective Customer Journey Map\nIndustry examples and Journey Map template you can use yourself\nUsing and unlocking value of Customer Journey Maps\nApplied design approach examples from real life business case studies you can apply immediately
URL:https://marketing.com.au/event/customer-journey-mapping-january-9/
LOCATION:General Assembly Sydney\, Level 2\, 1 Market Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200110
DTEND;VALUE=DATE:20200111
DTSTAMP:20260424T050831
CREATED:20191228T053548Z
LAST-MODIFIED:20200222T051738Z
UID:14639-1578614400-1578700799@marketing.com.au
SUMMARY:Internet Marketing Fundamentals 1 Day Training in Sydney
DESCRIPTION:Marketing has changed dramatically over the last decade. Marketing is all about communicating\, and the Internet has completely changed the way people communicate. The Internet is a marketer”s dream come true\, especially with Social Media\, as you have a low cost marketing tool that can reach a large audience. \nInternet Marketing Fundamentals will provide your participants with a great set of skills to market your business online. Content is the king of Internet marketing\, and your participants will need to know how to utilize your great content. If you want your business to grow then your participants need to understand Internet Marketing Fundamentals.
URL:https://marketing.com.au/event/internet-marketing-fundamentals-1-day-training-in-sydney/
LOCATION:Regus – Sydney\, Regus – Sydney Circular Quay Level 34 AMP Tower\, 50 Bridge St\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200113T080000
DTEND;TZID=Australia/Melbourne:20200113T170000
DTSTAMP:20260424T050831
CREATED:20191228T053946Z
LAST-MODIFIED:20200222T051738Z
UID:14642-1578902400-1578934800@marketing.com.au
SUMMARY:Blast Off Workshop (Sydney)
DESCRIPTION:Many business owners struggle with marketing. Yet they know that marketing is necessary in order to grow their businesses. There is so much information available\, it can be overwhelming to try and stay up to date with what’s working right now. \nThe Blast Off marketing workshop was created by successful entrepreneurs to share with you how to map out a one-page marketing plan for your business to have more clarity\, focus and direction. \nThe job of your marketing is not to be annoying\, sleazy or convincing. The purpose of marketing is to be educational\, engaging and attractive. You want your marketing to bring a constant flow of customers to your business so you can avoid the crazy cashflow rollercoaster!
URL:https://marketing.com.au/event/blast-off-workshop-sydney/
LOCATION:Basic Bananas Headquarters\, Northen Beaches\, Sydney\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200115T090000
DTEND;TZID=Australia/Melbourne:20200115T123000
DTSTAMP:20260424T050831
CREATED:20191228T054408Z
LAST-MODIFIED:20200222T051738Z
UID:14649-1579078800-1579091400@marketing.com.au
SUMMARY:Digital Marketing Workshop
DESCRIPTION:Are you sick of digital marketing overwhelming you? You are not alone! Most business owners admit they know they need digital marketing but have no idea where to start or what to do. What they produce never seems quite right and it is incredibly time-consuming. \nIts time to change that! 2020 is a brand new decade and its time to take your business to the heights you know you can take it to! Come along to a small mastermind group where you will learn how to make digital marketing easier and more manageable. I will give you the mindset\, the tips\, tricks and tools to make sure you get a great start to the rockin 20s! \nOnce you have some brand new knowledge and tools up your sleeve we will mastermind each business to make sure you leave with some actionable items! There is no point in new knowledge unless you take A C T I O N! \nThere will be tea\, coffee\, and light refreshments available as the morning can be quite intensive! The mastermind will be held at my office in Willow Vale in the gorgeous hinterland of the Gold Coast so you can leave all your worries behind and spend some time working on your business! \nBook today as spaces are limited!
URL:https://marketing.com.au/event/digital-marketing-workshop/
LOCATION:Willow Vale\, Queensland\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Queensland
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200118
DTEND;VALUE=DATE:20200119
DTSTAMP:20260424T050831
CREATED:20191228T053310Z
LAST-MODIFIED:20201002T042224Z
UID:14631-1579305600-1579391999@marketing.com.au
SUMMARY:Digital Marketing Training - One Day Master Class
DESCRIPTION:LEARN DIGITAL MARKETING IN A ONE DAY NORTH SYDNEY MASTERCLASS.\n\n\n\nCover all important aspects of digital marketing in one day\, at a convenient North Sydney CBD location or via Webinar.\nSuitable for business owners or employees looking to accelerate their digital marketing knowledge.\nLearn directly from Michael Verghios\, a worldwide Digital Marketing thought leader\, who has run the largest global websites e.g Dell.com North America.\nSmall workshop environment to ensure high tutor attention\, and tailor the day to your needs.\n\nTHE DAY’S CONTENT INCLUDES\n\nUnderstanding your audience: Demographics & Building a Reporting Framework.\nLaunching a website: choosing web platforms\, domain names\, hosting.\nSEO: Maximise FREE traffic from Search Engines using Audits\, Tools and Techniques.\nPaid Search: Google Search Ads\, Google Shopping\, Bing Ads.\nWeb Analytics: Conversion Rate Optimisation\, Google Analytics. Building and testing killer landing pages. Site Structure.\nDisplay & Retargeting: Google Display Network\, Biddable Media on Adroll.\nSocial Media Community Building & Content Marketing: Facebook Ads\, Hootsuite\, Social Calendars\, Article Development\, Canva & More.\nEmail marketing: Mailchimp campaigns and automation.\nShopping Engines\, Affiliate Networks & Couponing sites: eBay\, Amazon\, Ozbargain\, Commission Factory
URL:https://marketing.com.au/event/digital-marketing-training-one-day-master-class/
LOCATION:Sydney
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200118T080000
DTEND;TZID=Australia/Melbourne:20200118T170000
DTSTAMP:20260424T050831
CREATED:20191228T053116Z
LAST-MODIFIED:20200722T233902Z
UID:14629-1579334400-1579366800@marketing.com.au
SUMMARY:Create a Content Marketing Strategy in One Day
DESCRIPTION:Content marketing solves customer problems through engaging with valuable content. And it’s consistently the most popular approach in marketing\, with 1 in 5 professionals using it as their number one approach ( Smart Insights\, January 2018). \nSo why is everyone talking about content marketing; and how do I use it to achieve marketing success for my business? \nIn this full day bootcamp you’ll get your hands dirty using popular content marketing tools\, approaches and trends; developing and presenting an end-to-end content marketing plan – from developing marketing objectives\, social media campaigns\, through to measuring effectiveness. During the day\, you will deep dive into current tools and updates on emerging content marketing trends. \nThis workshop would suit you if you’re new to content marketing and want to make a splash with practical takeaways on the day. You’ll have support from an experienced Marketing Instructor to work through your ideas and shape your lean marketing plan you can use in the real world.
URL:https://marketing.com.au/event/create-a-content-marketing-strategy-in-one-day/
LOCATION:General Assembly Sydney\, Level 2\, 1 Market Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200119T093000
DTEND;TZID=Australia/Melbourne:20200119T163000
DTSTAMP:20260424T050831
CREATED:20191228T052349Z
LAST-MODIFIED:20200222T051725Z
UID:14623-1579426200-1579451400@marketing.com.au
SUMMARY:Instagram\, Influencers & Content
DESCRIPTION:There’s a breakfast blog in Sydney with more Instagram followers than Kia\, Ford and Telstra… combined. Two girls started a face scrub with more followers than Australia’s leading 10 companies… combined. How is this possible? \nShow\, don’t tell. This course unpacks the successful engagement and lead strategies currently being used on Instagram by a range of sole traders\, commercial and not-for-profit organisations. \nThe brands who are winning new customers and social interactions are creating content to delight their audience and it’s not always who you might think. This course showcases some of the internet’s best original content creators. We’ll examine how new cutting edge content concepts are bucking the trend when it comes to social media content creation. \nWe’ll also cover every imaginable technical aspect of Instagram\, including intricacies of posting times\, geo-tagging hacks and why posting with particular image dimensions will get you more likes. We’ll also cover in detail the implications of Instagram’s new business profiles\, Instagram paid boosting and of course\, Instagram stories. (Yes\, it’s a copy of Snapchat) \nThe presenter\, Marcus Willis\, is the force behind many wildly popular Instagram accounts\, including @MelbourneToDo\, which has amassed over 90\,000 followers. Marcus also operates the Instagram marketing agency – Eight Clients which manages the social and Instagram accounts for many businesses across the world. He’ll share his key insights from his experience from working in fashion\, hospitality\, education\, tourism and FMCG on accounts with over 500\,000 followers.
URL:https://marketing.com.au/event/instagram-influencers-content/
LOCATION:WeWork – Melbourne\, 120 Spencer Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Melbourne,Social Media,Workshop
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200121
DTEND;VALUE=DATE:20200122
DTSTAMP:20260424T050831
CREATED:20191228T051825Z
LAST-MODIFIED:20200222T051725Z
UID:14618-1579564800-1579651199@marketing.com.au
SUMMARY:Intro to Digital Marketing (APAC Livestream)
DESCRIPTION:Step into the world of digital marketing with General Assembly. During our online introductory workshop\, explore the components of brand building and see how modern marketers drive successful campaigns using content\, email\, social media\, paid advertising channels\, and more. Using real-world case studies\, you’ll: \n\nBreak down the components of a digital marketing campaign.\nSurvey today’s digital marketing landscape and its career opportunities.\nLearn to approach a marketing campaign by identifying your objectives first.\nGet hands-on practice identifying key performance indicators (KPIs).
URL:https://marketing.com.au/event/intro-to-digital-marketing-apac-livestream-melbourne/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200121
DTEND;VALUE=DATE:20200122
DTSTAMP:20260424T050831
CREATED:20191228T054205Z
LAST-MODIFIED:20200222T051725Z
UID:14645-1579564800-1579651199@marketing.com.au
SUMMARY:Blast Off Workshop (Canberra)
DESCRIPTION:Many business owners struggle with marketing. Yet they know that marketing is necessary in order to grow their businesses. There is so much information available\, it can be overwhelming to try and stay up to date with what’s working right now. \nThe Blast Off marketing workshop was created by successful entrepreneurs to share with you how to map out a one-page marketing plan for your business to have more clarity\, focus and direction. \nThe job of your marketing is not to be annoying\, sleazy or convincing. The purpose of marketing is to be educational\, engaging and attractive. You want your marketing to bring a constant flow of customers to your business so you can avoid the crazy cashflow rollercoaster!
URL:https://marketing.com.au/event/blast-off-workshop-canberra/
LOCATION:Rydges Canberra\, Capital Hill\, Canberra\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Canberra
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200121T093000
DTEND;TZID=Australia/Melbourne:20200121T113000
DTSTAMP:20260424T050831
CREATED:20191228T055156Z
LAST-MODIFIED:20200222T051725Z
UID:14656-1579599000-1579606200@marketing.com.au
SUMMARY:Sales Funnels to Grow Your Business
DESCRIPTION:Sales Funnels – “we’re not closing sales\, we’re opening relationships”.\nCat Holmes will be demonstrating how to create sales funnels that are authentic and genuine\, and with the aim of building long term relationships with clients over time. A sales funnel is also a relationship funnel.\nThis sales funnel will take a cold audience (someone who doesn’t know you) and develops a relationship over time\, leading to an offer. Of course with the intention that the “offer” is made in a genuine\, valuable way\, not pushy\, not “salesy.” \nABOUT CAT HOLMES\nCat Holmes (from Authentic Marketing) is a Mindset + Marketing Mentor who helps other entrepreneurs get started on their business. She guides them to overcome the hurdles she knows are coming and teaches them the mindset tools for genuine and long term success.\nCat believes life’s an adventure and you only get one shot.\nWhen you are your best authentic self you give confidence and inspiration for other around you to shine as well and the world becomes a brighter place.\nCat’s mission is to help you discover for yourself\, and teach you the tasks to take action and ignite your big dreams.
URL:https://marketing.com.au/event/sales-funnels-to-grow-your-business/
LOCATION:Belmont Sport & Recreation Centre\, 400 Abernethy Road\, Cloverdale\, Perth\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Perth
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200122T070000
DTEND;TZID=Australia/Melbourne:20200122T083000
DTSTAMP:20260424T050831
CREATED:20191228T054952Z
LAST-MODIFIED:20200222T051725Z
UID:14652-1579676400-1579681800@marketing.com.au
SUMMARY:Developing your 2020 Content Calendar - NetSquared Brisbane
DESCRIPTION:We will be holding a very hands-on morning on developing your content calendar for the new year. Bring along anything you’re working on for 2020 for show and tell! \nCome along to NetSquared Brisbane in partnership with Digital For Good. The International Meetup for charities and nonprofits wanting to use #tech4good #digitalforgood
URL:https://marketing.com.au/event/developing-your-2020-content-calendar-netsquared-brisbane/
LOCATION:Merivale\, QLD\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Queensland
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200123T100000
DTEND;TZID=Australia/Melbourne:20200123T160000
DTSTAMP:20260424T050831
CREATED:20191228T051945Z
LAST-MODIFIED:20200222T051725Z
UID:14621-1579773600-1579795200@marketing.com.au
SUMMARY:Digital Marketing Bootcamp
DESCRIPTION:The digital landscape is moving at lightning speed. Every industry has been affected by the advances in digital—from retail to brands and agencies. Has your manager recently assigned a digital marketing role to you? Are you a project or account manager at a creative agency? Do you work for a small company or a start-up\, and handle all things digital on your own? Then this bootcamp may be just what you need! Specifically created for participants and professionals interested in gaining a deeper understanding of everything digital marketing can encompass. \nThis activity-driven class will equip you with tips and strategies on how to devise your brand and marketing strategy\, what digital channels are available to you and how to use them\, and how to track and analyze all of your marketing efforts with data-driven decisions. as
URL:https://marketing.com.au/event/digital-marketing-bootcamp/
LOCATION:General Assembly Melbourne
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200128T173000
DTEND;TZID=Australia/Melbourne:20200128T200000
DTSTAMP:20260424T050831
CREATED:20191228T055450Z
LAST-MODIFIED:20200222T051725Z
UID:14663-1580232600-1580241600@marketing.com.au
SUMMARY:How to build your CREDIBILITY online
DESCRIPTION:Get a practical plan to build your credibility online to attract the business\, customers\, and followers you want\n\n\n\n\n\n\nAbout this Event\n\n\nAre you tired of…  \n– Failing to create traction online or deliver your message \n– Spending hours creating content that don’t deliver returns \n– Feeling overwhelmed with digital marketing options \nBeing good at what you do is no longer enough. If you operate in an industry where you provide expertise or knowledge\, it can be hard for others to see the value of your time or experience and for you to explain why you are different or even better. \n Why should clients trust you? Why is your service more expensive?  \nWould you like to get a practical plan to build your credibility and manage the way people perceive you online?  \nWe are going to explore why a piece of quality video content is a priceless way to deliver your marketing message\, your value proposition but most importantly your authentic YOU. \nDURING THIS MINI GROUP WORKSHOP YOU WILL LEARN HOW TO: \n– Build confidence to step out \n– How to create the content you need to get ahead \n– Build higher engagement with your community \n– Display your brand’s human side \n– Overcome the fear of being in front of the camera \n– Film your first video post \nThe goal of the session is to review what you are currently doing to grow your business online and find ways to effectively incorporate video into your marketing strategy to get better quality clients faster.
URL:https://marketing.com.au/event/how-to-build-your-credibility-online/
LOCATION:350 Williams St\, Melbourne\, VIC\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200129
DTEND;VALUE=DATE:20200201
DTSTAMP:20260424T050831
CREATED:20191228T052932Z
LAST-MODIFIED:20200222T051724Z
UID:14626-1580256000-1580515199@marketing.com.au
SUMMARY:ANZ Influencer\, Millennial and Growth Hacking Marketing Forum
DESCRIPTION:In this new age of customer experience\, marketing professionals need to continuously evolve and adopt strategic differentiators to gain a competitive edge for their brands against the ultra-competitive landscape. Three key strategies have been repeatedly emphasized as what can set the leaders apart from the laggards: Influencer\, Millennial and Growth Hacking. With the Internet and social media platforms like Instagram\, Facebook and YouTube\, consumers have unlimited freedom and choice over the content they wish to view\, creating a huge problem for brands. Influencer marketing\, while not a new concept\, has made its way to the forefront of the marketing game and could offer a solution to this problem. Twitter estimates that the influencer marketing industry can hit $10 billion by 2020 and more brands are hopping on the influencer marketing train. \nUnderstanding your need to build your capabilities to serve the next generation customers\, Clariden Global cordially invites you to the inaugural ANZ Influencer\, Millennial and Growth Hacking Marketing Forum: Powerful Strategies to Reach the Largest and Most Influential Generation of Customer this coming January. Join the global gathering of marketing\, communications and CX experts and thought leaders in the region to better understand\, incorporate and devise successful and strategic customer-centric strategies. This event is carefully researched and crafted with the most desired and unparalleled insights on influencer\, millennial and growth hacking marketing that will help you ignite a successful transformation. \nMark 29 – 31 January 2020 on your calendar and book your seat now! Join us in harnessing the promising potential of the ANZ Influencer\, Millennial and Growth Hacking Marketing Forum by tapping into the expertise of marketing\, communications and CX professionals with leading case studies and proven solutions. We look forward to welcoming you!
URL:https://marketing.com.au/event/anz-influencer-millennial-and-growth-hacking-marketing-forum/
LOCATION:Hilton Sydney\, 488 George Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200131
DTEND;VALUE=DATE:20200303
DTSTAMP:20260424T050831
CREATED:20200127T031944Z
LAST-MODIFIED:20200222T051724Z
UID:14851-1580428800-1583193599@marketing.com.au
SUMMARY:Rainmaker Digital Summit
DESCRIPTION:A Virtual Business & Marketing Summit to benefit the people and animals of Australia\n45 Speakers. One Global Community. One Goal: Australian Bushfire Relief. \nAttendance fee: minimum $50 suggested donation to one of our recommended Australian charities. 100% of all donations go directly to recognized charities working in Australia. \nJoin 45 international speakers and recognized top industry experts as they bring you the best tutorial sessions packed full of actionable strategies and advice for business and marketing. \nYour donation gets you full access to the online summit from January 31 to March 2\, 2020 with topics covering digital marketing\, social media\, content creation\, and business development.
URL:https://marketing.com.au/event/rainmaker-digital-summit/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types
END:VEVENT
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