BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Marketing.com.au - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://marketing.com.au
X-WR-CALDESC:Events for Marketing.com.au
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Australia/Melbourne
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20250405T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20251004T160000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20260404T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20261003T160000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+1100
TZOFFSETTO:+1000
TZNAME:AEST
DTSTART:20270403T160000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+1000
TZOFFSETTO:+1100
TZNAME:AEDT
DTSTART:20271002T160000
END:DAYLIGHT
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260602
DTEND;VALUE=DATE:20260603
DTSTAMP:20260418T202643
CREATED:20260403T053458Z
LAST-MODIFIED:20260403T065232Z
UID:27392-1780358400-1780444799@marketing.com.au
SUMMARY:AI in Marketing Accelerator
DESCRIPTION:AI is changing the way we work – from content and research to planning\, strategy and delivery. This course gives you a full\, working system that gets results from day one. \nKey learnings \n\nAI Assistants (Custom GPTs\, Gems or Agents) that work and sound like you\nScalable AI workflows that save time and stay on-brand\nInsight and research strategies for smarter decisions\nContent tools for speed and scale – without losing creativity\nYour personal AI roadmap: what to use\, test\, and grow\nWork smarter. Market better. Build a repeatable AI system that sticks.\n\n\nWho should attend  \n\nMarketers and brand managers who want more control over how AI’s used day-to-day\nCMOs and senior marketers setting the safe\, ethical direction for their teams\nContent creators and social leads ready to scale without losing their voice\nFounders and lean teams needing to grow without big budgets\nCurious marketers across B2B\, B2C or agency-side wanting to do AI properly\n\nLearning experience  \nThe Skills-Lab Format: Learn it. Apply it. Use it. \nDesigned by marketers\, for marketers. We know how busy you are – that’s why we built this to work with your schedule\, not against it: \n\nLive Sessions – 6 x 2-hour interactive workshops (09:00–11:00 AM AEDT)\nDaily Challenges – Quick tasks to lock in what you’ve learned\nPlug-and-Play Resources – Save hours with prompts\, tools\, and templates\nDrop-In Clinics – Ask questions\, get feedback\, stay unstuck\nCatch-Up Recordings – Can’t make a session? Watch when it suits you\nYou’ll be confident building AI into your workflows and seeing results before the course ends.\n\nCourse Structure \n6 focused modules. Everything you need to work smarter with AI. \nModule 1: Unlocking AI’s Business & Marketing Growth\nModule 2: AI-Powered Productivity\, CustomGPTs & Your Tech Stack\nModule 3: AI for Smarter Insights\, Research & Decision-Making\nModule 4: AI-Powered Content\, Copy & Communication\nModule 5: AI for Visual\, Voice & Video Content – Maximise Your Impact\nModule 6: Building a Sustainable AI Roadmap\nBonus Module: Make AI Stick – Without Losing Momentum. 30 Day Check In \nWhat you will learn  \nMaster High-Impact Tools. Get hands-on with the best AI tools for marketing. Learn how to use them properly and plug them into workflows that save time and get results. \nDeliver Smarter\, Faster Marketing. Apply real-world tactics from teams already using AI well. You’ll apply what works – and skip what doesn’t. \nWork Confidently with AI. Prompt smarter\, set up tools effectively and learn when to delegate\, when to collaborate and when to make them part of your team. \nScale What Works. Cut the busy-work. Streamline your day-to-day and grow faster with repeatable\, proven systems. \nWhat you’ll walk away with \n\nA ready-to-use AI setup (assistants\, workflows\, tools)\nFrameworks and templates for faster content\, strategy\, and smarter decisions\nYour own AI Task Tracker + ROI Calculator to prove the impact\nPrompt packs and cheatsheets to save time when you’re under pressure\nOn-demand access to sessions\, updates and bonus resources\nLive support\, expert feedback and an ongoing community of AI marketing peers\n\nTestimonials  \nThe Impact \n\n95% of participants rated the course 10/10\n135% uplift in AI confidence across key marketing skill areas\n2.3 hours saved per day\, on average\n8-12+ hours saved per week with repeatable AI workflows\n\n“Changed my world as a one-person marketing team.” – Gemma Garratt \n“This course was not only amazing; it delivered on everything it promised -and was super engaging.” – Julie Fenwick \n“Such a brilliant course; superbly paced\, helpfully hands-on -both practical & strategy provoking ” – Emma Fulford \n“This isn’t just training. It’s how you actually get time back.” – Brett Parnham \nI’ve learned the most mind blowing AI strategies and tools – Georgia Church \nFacilitators  \nCatherine & Steve Toms \nWith over 35 years of hands-on industry experience\, we’ve upskilled more than 10\,000 marketers and teams worldwide to rethink how they work\, adapt to change\, and actually get results. \nNow? We’re focused on one thing: Helping marketers use AI the *right* way to save time\, think smarter\, and make better decisions. \nOur training is practical\, proven and super engaging – but most importantly- it’s built on everything we’ve learnt working with real-world marketing teams
URL:https://marketing.com.au/event/ai-in-marketing-accelerator/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260617
DTEND;VALUE=DATE:20260618
DTSTAMP:20260418T202643
CREATED:20260403T053258Z
LAST-MODIFIED:20260403T065232Z
UID:27390-1781654400-1781740799@marketing.com.au
SUMMARY:Digital Retail Summit NSW 2026
DESCRIPTION:The Digital Retail Summit brings together senior executives from leading retailers for strategic discussions on optmising tech stacks\, driving customer retention and engagement\, and channel strategy excellence — bringing ecommerce professionals and retail leaders together for meaningful industry dialogue. \nThe digital retail landscape is constantly evolving. With cost-of-living pressures front of mind for customers\, retailers must provide value at every stage of the customer journey in order to remain relevant in a competitive and saturated market. This ecommerce summit addresses the challenges facing the retail industry today. \nThe Digital Retail Summit explores how leading retailers are navigating this period of uncertainty. Thought leaders from top global brands will share insights and strategies around adapting to changes in consumer behaviour\, providing true value to customers outside of discount models\, innovating and optimising digital channels\, and identifying opportunities for growth. This tech conference is designed for retail leaders and ecommerce professionals across the retail industry.
URL:https://marketing.com.au/event/digital-retail-summit-nsw-2026-2/
LOCATION:Doltone House\, Hyde Park\, Sydney\, SYD\, Australia
CATEGORIES:Advertising,AI,All Event Locations,All Event Topics,All Event Types,eCommerce,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260702
DTEND;VALUE=DATE:20260904
DTSTAMP:20260418T202643
CREATED:20260404T014552Z
LAST-MODIFIED:20260404T020226Z
UID:27444-1782950400-1788479999@marketing.com.au
SUMMARY:AI Powered Content & Digital Storytelling
DESCRIPTION:Join us for a dynamic full-day workshop\, “AI-Powered Storytelling Masterclass\,” led by Steve Ballantyne\, an industry veteran with over 30 years of storytelling and branding expertise. Designed for marketers\, business leaders\, and creatives\, this workshop will demonstrate how to integrate traditional storytelling methods with generative AI tools to revolutionise your content creation process. \nThis workshop will give you the practical skills to harness AI tools to craft more engaging\, scalable\, and personalised stories across all digital platforms. From brand narratives to social media campaigns\, you’ll walk away empowered to create content that captures attention and drives impact.
URL:https://marketing.com.au/event/ai-powered-content-digital-storytelling/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Copywriting,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260719
DTEND;VALUE=DATE:20260720
DTSTAMP:20260418T202643
CREATED:20260404T014307Z
LAST-MODIFIED:20260404T020226Z
UID:27440-1784419200-1784505599@marketing.com.au
SUMMARY:Copywriting with AI
DESCRIPTION:Today’s marketers are under pressure to produce high-quality copy at speed. Many have turned to AI tools like ChatGPT for support\, only to realise that without a strong foundation in copywriting\, it is difficult to judge quality\, refine output or achieve meaningful results. \nThis engaging 3 hour workshop bridges that gap. It brings together the fundamentals of human copywriting with practical\, structured AI prompting techniques. Participants will learn how to think like an experienced copywriter first\, then use AI to augment their skills\, improve efficiency and elevate the quality of their writing. The focus is not on replacing human judgement\, but on creating a powerful human and AI workflow that delivers better outcomes.
URL:https://marketing.com.au/event/copywriting-with-ai/
LOCATION:Online
CATEGORIES:AI,All Event Locations,All Event Topics,All Event Types,Communications,Content Marketing,Copywriting,Online
END:VEVENT
END:VCALENDAR