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DTSTART;VALUE=DATE:20200601
DTEND;VALUE=DATE:20200604
DTSTAMP:20260421T041954
CREATED:20200503T013525Z
LAST-MODIFIED:20200808T045319Z
UID:15182-1590969600-1591228799@marketing.com.au
SUMMARY:Digital Growth Unleashed
DESCRIPTION:Optimizing the complete customer journey – Gathering of international digital growth experts\n\nDigital Growth Unleashed will leave you knowing how to attract the right audience\, align business models with the user experience\, optimize the lifetime value of client relationships and introduce you to the right technology to make it all happen. \nDigital Growth Unleashed evolved from Conversion Conference. Over the course of two dozen highly-rated shows in the US and Europe since 2010\, thousands of people from over 40 countries have taken part in advancing the art and science of conversion rate optimization (CRO). CRO makes websites and landing pages more efficient once someone lands on them. Now it is time to create even more leverage across your whole business!
URL:https://marketing.com.au/event/digital-growth-unleashed/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Email marketing,Marketing,Online,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200521
DTEND;VALUE=DATE:20200522
DTSTAMP:20260421T041954
CREATED:20200422T090222Z
LAST-MODIFIED:20200808T045320Z
UID:15120-1590019200-1590105599@marketing.com.au
SUMMARY:ADSIDER LIVE - Online programmatic conference
DESCRIPTION:ADSIDER LIVE is an 8-hour online programmatic conference with 20 industry thought-leaders broadcasting live from London\, Munich\, Tel Aviv\, Kyiv\, and other cities. The event includes 14 speeches\, 2 panel discussions\, online chat\, and Q&A. You’ll get the recordings of all speeches after the event. \n8 hour live broadcasting from London\, Munich\, Tel Aviv\, Kyiv and more \n14 speeches\, 2 panel discussions\, online chat and Q&A \n20 top programmatic experts speaking on: \n\n\nProgrammatic in the post-cookie era\n\n10:00 – 10:30\n\nWhat Happened to Adtech in 2020 \n\n\n\n10:30 – 11:00\n\nIdentifying Users in a Cookie-Less World \n\n\n\n11:00 – 11:30\n\nBuilding Your Own DMP for Implementing Data-Driven Marketing Strategies \n\n\n\n11:30 – 12:00\n\nMaking Alliances and Unified Login for Publishers to Stay Competetive \n\n\n\n12:00 – 12:30\n\nPublisher’s Guide on How to Prepare to a Post-Cookie Era: Tech Stack\, Business Model and Strategy \n\n\n\n12:30 – 13:00\n\nHow Advertisers Are Planning to Adapt Their Marketing Strategies \n\n\n\n13:00 – 13:30\n\nSolving Targeting\, Trust and Brand Safety Issues with Contextual Targeting \n\n\n\n13:30 – 14:00\n\nPanel Discussion. Topic TBA \n\n\n\nNew ways of app and game monetization\n\n14:30 – 15:00\n\nMobile Ads Can Be a Win for Everyone: In-App Advertising Market Overview \n\n\n\n15:00 – 15:30\n\nHow to Make the Most of Mobile Retargeting \n\n\n\n15:30 – 16:00\n\nEvolution of Ad Revenue for Game Developers \n\n\n\n16:00 – 16:30\n\nIn-App Advertising Fraud: The Biggest Threats to Advertisers \n\n\n\n16:30 – 17:00\n\nAttribution and Analytics for App Marketers: Reaching Audience at Scale \n\n\n\n17:00 – 17:30\n\nHow In-App Programmatic Is Changing the Mobile App Advertising \n\n\n\n17:30 – 18:00\n\nPanel Discussion. Topic TBA
URL:https://marketing.com.au/event/adsider-live-online-programmatic-conference/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200520
DTEND;VALUE=DATE:20200522
DTSTAMP:20260421T041954
CREATED:20200422T085511Z
LAST-MODIFIED:20210131T060803Z
UID:15118-1589932800-1590105599@marketing.com.au
SUMMARY:2020 Midwest Digital Marketing Conference - MDMC20
DESCRIPTION:The 2020 Midwest Digital Marketing Conference is now online event consisting of 2 parts: \n\nFREE LIVE 2-day virtual summit Wednesday\, May 20th and Thursday\, May 21st.  During this event\, we will be live-streaming 7 breakout sessions each day led by our most in-demand speakers.\n\nThe Midwest Digital Marketing Conference is the largest digital marketing conference in the Midwest. The MDMC20 On-Demand Digital Experience will feature over 80 sessions led by across nine tracks: Data\, Digital\, Social Media\, Creative\, E-commerce\, Innovation\, academic/student\, Tech and entrepreneurial. \nABOUT THE MIDWEST DIGITAL MARKETING CONFERENCE\nIn 2013\, the State of Digital Media Marketing Conference was born at the campus of the University of Missouri – St. Louis. The first was a half day event featuring prominent speakers mostly via Google Hangouts held at the J.C. Penney Conference Center at UMSL. The conference grew to a full-day in 2014\, taking up all of the conference center\, and by 2015\, it was obvious the venue was too small as sessions\, the exhibit hall and keynote were packed. Then in 2016\, the event took over St. Louis Union Station\, nearly doubling the capacity and attendance along with it. The conference also took on a rebrand\, now known as the Midwest Digital Marketing Conference\, or MDMC. \nThe Midwest Digital Marketing Conference is the largest digital marketing conference in the Midwest. Last year MDMC19 set attendance records with nearly 2\,000 marketers and friends. There were over 130 speakers including BuzzFeed\, Pandora\, Instagram\, Facebook\, Twitter\, Refinery29\, Pinterest\, GoDaddy\, Under Armour\, LinkedIn\, HubSpot\, Google\, Yahoo\, Nielsen and more. MDMC19 featured over 100 sessions across nine tracks: Data\, Digital\, Social Media\, Creative\, E-commerce\, Innovation\, academic/student\, Tech and entrepreneurial. MDMC19 will be held at St. Louis Union Station April 8 – 10\, 2020.
URL:https://marketing.com.au/event/2020-midwest-digital-marketing-conference-mdmc20/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200519
DTEND;VALUE=DATE:20200521
DTSTAMP:20260421T041954
CREATED:20200503T012905Z
LAST-MODIFIED:20200808T045322Z
UID:15177-1589846400-1590019199@marketing.com.au
SUMMARY:SMX London
DESCRIPTION:Join the biggest Search Marketing Conference Series worldwide – Programme by Search Engine Land\, the leading Source of Search Marketing News. \nSearch marketing is by far the biggest area of digital marketing. You can’t afford to waste time or money getting it wrong. Attend SMX\, and you’ll get it right! \nImmerse yourself in three days of SEO\, SEM and Online Marketing sessions and you’re guaranteed to leave with practical tips and techniques to immediately improve your search marketing efforts. SMX also has strategic sessions to help you with what’s coming over the horizon. \nWith sessions designed to serve a diverse search marketing audience\, you’ll discover topics tailored for your needs — whether you’re into SEO or SEM\, whether you’re an advanced search marketing veteran or are a beginner just learning the ropes. \nPlus — if you work at an agency or as part of an in-house team\, SMX team rates let you divide and conquer to attend multiple tracks simultaneously. \nFeatured 2020 SMX London Sessions:\n\nSEO \n\nCreating Blockbuster Content\nKeywords Are Dead — Long Live Concepts\, Entities & Audiences!\nThe Most Common SEO Mistakes\, And How to Fix Them\nMeet The Search Engines\nSEO Success Without Link Building\nPenguin Prevention: Link Acquisition & Audit Techniques You Need To Know\n\n\nSEM/Paid Search \n\nAmazing Paid Search Tactics & Tools\nDeep Dive: Ad Bidding Strategies & Bid Modifiers\nConversion Rate Rockstars\nTaking Retargeting To The Next Level\n\n\n\nSearch & Social \n\nBetter Together: Search and Social\nWinning Strategies With Facebook Ads\nFaceoff: Adwords\, Linkedin & Twitter Compared\nMeasuring Up With Social Analytics\n\n\n\n 
URL:https://marketing.com.au/event/smx-london/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Copywriting,Digital Marketing,Email marketing,Graphic Design,Marketing,Online,Public Relations,SEO,Social Media,Video,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200518
DTEND;VALUE=DATE:20200519
DTSTAMP:20260421T041954
CREATED:20200422T084938Z
LAST-MODIFIED:20200808T045322Z
UID:15116-1589760000-1589846399@marketing.com.au
SUMMARY:Confab The Content Strategy Conference
DESCRIPTION:Everyone’s excited for the first-ever virtual Confab!\nSince we can’t come together in person this year\, we’re bringing Confab to you. Join us online wherever you are for three days of content strategy goodness (and various social antics). \nWhat will the online conference include?\n\nFrom UX to storytelling\, accessibility to structure\, Confab brings together curious folks who are committed to making content more useful and usable. At this year’s virtual event\, you’ll get: \n\nA live broadcast connecting you with content strategists all over the world\nQ&A sessions with some of the brightest minds in content strategy\nLive demos of helpful tools and processes\nSmall group networking opportunities and antics\nAn on-demand library of all conference content available for a full year
URL:https://marketing.com.au/event/confab-the-content-strategy-conference/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200512
DTEND;VALUE=DATE:20200514
DTSTAMP:20260421T041954
CREATED:20200503T012417Z
LAST-MODIFIED:20200808T045324Z
UID:15174-1589241600-1589414399@marketing.com.au
SUMMARY:#OMR20
DESCRIPTION:At OMR20\, we are bringing together international superstars of the digial scene\, hidden industry champions and local heroes for 2 days of action in Hamburg. It’s a solid mix of absolute experts with profound insights and engaging personalities. Here’s a small taste of what’s to come—more details to come! \n#OMR20 TRACKS – THE PROGRAM AT OMR20\nCONFERENCE\ni\nIndustry a-listers\, CEOs\, movers and shakers at the world’s biggest companies deliver exclusive insights to the 7000-person strong audience.\n\n\nExpo Stages – Actionable strategies and relevant business insights you can use\nOMR20 will see three Expo stages for the first time in the history of the OMR Festival. That means\, more content than ever before. Speakers from around the world on both Festival days discussing their tips\, tricks and strategies they’ve employed to solve the challenges facing them in their digital business.\n\n\n\nTHE TOP EXHIBITORS AT #OMR20\n\n\n\n\nAt the Expo\, industry titans like Adobe\, Google\, Facebook & co. rub shoulders with medium-sized companies\, eCommerce enterprises and digital startups. Find out about the latest trends in digital marketing and meet up with business contacts face-to-face.
URL:https://marketing.com.au/event/omr20/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Digital Marketing,Online,Social Media
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200507
DTEND;VALUE=DATE:20200508
DTSTAMP:20260421T041954
CREATED:20200422T084014Z
LAST-MODIFIED:20200808T045431Z
UID:15110-1588809600-1588895999@marketing.com.au
SUMMARY:The Brand Safety Summit
DESCRIPTION:Live Virtual Brand Safety Summit London \nA new platform to meet the needs of the rapidly evolving advertising industry and brand safety community \nIdentifying and Protecting Consumers in a Cookieless Future \nBusinesses are rethinking ways to connect with customers and prospects\, and we at The 614 Group have reimagined how we can continue to bring our audience of brand safety leaders together. That’s why we’ve launched a series of Live Virtual Brand Safety Summits for 2020. The virtual version of each Summit will be collaborative and interactive\, just like our in-person events.The Live Virtual Summit will feature a mix of keynotes\, panel discussions and fireside chats covering the most pressing brand safety issues. \nOur speaker lineup will feature experts on brand safety\, advertising fraud\, measurement\, contextual advertising\, consumer data protection and more. \nJoin us as we expand the ways our community learns and comes together while advancing the most important brand safety conversations.
URL:https://marketing.com.au/event/the-brand-safety-summit/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200505T080000
DTEND;TZID=Australia/Melbourne:20200508T170000
DTSTAMP:20260421T041954
CREATED:20200422T083803Z
LAST-MODIFIED:20200808T045432Z
UID:15108-1588665600-1588957200@marketing.com.au
SUMMARY:2020 Sellers Summit
DESCRIPTION:On May 6-8\, you can catch ALL the conference sessions LIVE from the comfort of your own home! \n\n\nThat’s right! We are holding our entire conference virtually by streaming all of the live sessions direct to your device. You will have the opportunity to ask our speakers questions live as well as participate in all of our virtual networking events. \nNot only that\, but every session is also recorded. As a result\, you’ll get full access to the replays of EVERY session. Yes\, every keynote\, all the breakouts\, workshops and every great session. \nYou can watch playbacks or join us live from your computer\, tablet or smartphone at your leisure.
URL:https://marketing.com.au/event/2020-sellers-summit/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200505
DTEND;VALUE=DATE:20200506
DTSTAMP:20260421T041954
CREATED:20200422T082930Z
LAST-MODIFIED:20200808T045433Z
UID:15103-1588636800-1588723199@marketing.com.au
SUMMARY:Ads Camp 2020
DESCRIPTION:Europe’s advanced Social Advertising Conference\nADS CAMP 2020 – FROM EXPERTS FOR EXPERTS\nOn May 5th\, 2020 the international social advertising scene will meet for a class reunion – this year completely digital. ? No basics! We go into detail. \nLive stream with 11 exclusive sessions ✔︎ Practical how-to presentations ✔︎ International experts ✔︎ Directly applicable tips ✔︎ Facebook Ads ✔︎ Instagram Ads ✔︎ Pinterest Ads ✔︎ LinkedIn Ads \nWe will do the networking part in autumn. In Q3 (probably during DMEXCO) we are planning an exclusive event for all performance marketing nerds\, with lectures\, experts and plenty of Kölsch. Access only for Ads Camp ticket holders!
URL:https://marketing.com.au/event/ads-camp-2020/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Digital Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200421
DTEND;VALUE=DATE:20200424
DTSTAMP:20260421T041954
CREATED:20200422T080815Z
LAST-MODIFIED:20200808T045436Z
UID:15097-1587427200-1587686399@marketing.com.au
SUMMARY:Discover MarTech
DESCRIPTION:A Virtual Event For Strategies & Solutions\n\n\nTues. April 21 – 1:00pm – 5:00pm ET\n\n\nWeds. April 22 – 1:00pm – 5:00pm ET\n\n\nThurs. April 23 – 1:00pm – 3:00pm ET\n\nDiscover MarTech: A Virtual Event For Strategies & Solutions is a free educational experience for senior-level marketers who need to stay up-to-speed on the latest developments in modern marketing and identify\, evaluate\, and implement time-saving\, profit-generating marketing technologies. \nThe all-new program will kick off with exclusive keynote presentations from MarTech program chair Scott Brinker and Real Story Group’s Tony Byrne. \nTopics include… \n\n\nWhat marketing might look like in a post-coronavirus world: What can you be doing to prepare? How will you adapt and thrive when the dust settles?\nFour archetypes of marketing technologists and a look at their roles and responsibilities\nThe current state of marketing technology and operations careers\, featuring insights from the latest chiefmartec.com/MarTech Today Career Survey\nA state-of-the-art martech stack: What does it look like? How does it work?\nHow you can manage change and uncertainty in marketing — in a changing and uncertain world\nPractical advice for vetting and buying marketing technology so you get the right fit for your specific enterprise needs\n\n\nDon’t miss this exciting opportunity to continue your learning initiatives\, engage with solution providers\, and connect with the MarTech community — all from the comfort and safety of your home or office. \n\n\n\n\n…with job titles like… \n\n\n\n\n\n\n\n\n\nChief Analytics Officer\nCreative Director\nDigital Marketing Director\nDirector of Data Engineering\, Marketing Technology\nDirector of Marketing\nDirector of MarTech\nDirector Software Development\nGlobal CRM Solutions Lead\nGlobal Marketing Technology Manager\nLead Developer\n\n\n\n\n\nMarketing Director\nMarketing Engineering Lead\nMarketing Technology Architect\nPrincipal IT Engineer\nPrincipal Solution Architect\nSenior Data Analyst\nSenior Manager\, Marketing Technology\nSVP Marketing Analytics\nVP Customer Engagement\nVP Marketing Technology
URL:https://marketing.com.au/event/discover-martech/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Copywriting,Digital Marketing,Marketing,Online,SEO,Social Media,Website
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20200416
DTEND;VALUE=DATE:20200418
DTSTAMP:20260421T041954
CREATED:20200421T215012Z
LAST-MODIFIED:20200808T045436Z
UID:15083-1586995200-1587167999@marketing.com.au
SUMMARY:REV Growth Summit 2020
DESCRIPTION:We’re bringing the sales & marketing community together for a new kind of event.\nTwo days. Two tracks. Countless opportunities to learn. Zero barriers to entry.\n\nGiven the current climate surrounding travel and large group gatherings amid the virus outbreak\, many of our friends and partners have made the difficult decision to cancel conferences and events. These events are the focal points of our year. They bring together our employees\, customers\, partners and communities. They are endless sources of information and inspiration. \nBut the safety and well-being of our entire community is the highest priority. So in light of the situation\, we brainstormed how we might be able to enable learning and sharing among our community from the comfort of our own homes. \nWe’ve decided to bring you an online event unlike any you’ve experienced before.\nRevGrowth Virtual Summit gives attendees the opportunity to exchange ideas\, offer input\, and seek out viewpoints from a community of learners gathered from across the globe. In partnership with ON24\, we’re bringing the conference to you — no matter where in the world that might be.
URL:https://marketing.com.au/event/15083/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200408T080000
DTEND;TZID=Australia/Melbourne:20200408T170000
DTSTAMP:20260421T041954
CREATED:20200421T214139Z
LAST-MODIFIED:20200808T045436Z
UID:15067-1586332800-1586365200@marketing.com.au
SUMMARY:Marketers In Pajamas - Claire Salvetti and Nicole Taylor
DESCRIPTION:Your lighthearted lunch-and-learn during lockdown. \nAs we confront our new reality; seeing inside our colleagues’ kitchens\, hearing kids fight in the next room and starting every meeting with “you’re still on mute”; one thing we know for sure… Marketers still need to deliver. \nJoin Facebook and TRIBE’s Jules Lund\, as we stream into the homes of the world’s most innovative marketers to uncover how they’re leading their teams to use this disruption as an opportunity to thrive\, not just survive. \nWe’ll deconstruct the tools\, tactics and tricks these agile marketers are deploying to pivot their strategies and trial new marketing channels so they can achieve more with less. \n\n\nJoin CEO power couple\, Claire Salvetti from DDB and Nicole Taylor from C14TORCE as they uncover:\n\n\n\n• Claire’s game-changing definition of resilience\n• The one thing good leaders should recognise and discuss\n• The silver lining that’s emerging from physical isolation\n• How to surface the brilliance in your company right now\n• Whether Jules can pronounce C14TORCE
URL:https://marketing.com.au/event/marketers-in-pajamas-claire-salvetti-and-nicole-taylor/
LOCATION:NSW
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200406T080000
DTEND;TZID=Australia/Melbourne:20200406T170000
DTSTAMP:20260421T041954
CREATED:20200421T214413Z
LAST-MODIFIED:20200808T045437Z
UID:15069-1586160000-1586192400@marketing.com.au
SUMMARY:Marketers In Pajamas - Lisa Ronson and Chris Taylor
DESCRIPTION:Your lighthearted lunch-and-learn during lockdown. \nAs we confront our new reality; seeing inside our colleagues’ kitchens\, hearing kids fight in the next room and starting every meeting with “you’re still on mute”; one thing we know for sure… Marketers still need to deliver. \nJoin Facebook and TRIBE’s Jules Lund\, as we stream into the homes of the world’s most innovative marketers to uncover how they’re leading their teams to use this disruption as an opportunity to thrive\, not just survive. \nWe’ll deconstruct the tools\, tactics and tricks these agile marketers are deploying to pivot their strategies and trial new marketing channels so they can achieve more with less. \n\n\nTwo marketers for the price of one! As we chat with Coles CMO\, Lisa Ronson\, her husband Chris Taylor\, CMO for The Heart Foundation drops in. Literally. Lisa covers:\n\n\n\n\n• The flip as a marketer “telling people to stop buying things!”\n• How Coles is teaming up with Woolworths\, Aldi & IGA for the greater good\n• The need for humour during and after the crisis\n• How Coles came to appoint two agencies in the midst of industry turmoil\n• Why marketing into the future is so critical
URL:https://marketing.com.au/event/marketers-in-pajamas-lisa-ronson-and-chris-taylor/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200403T080000
DTEND;TZID=Australia/Melbourne:20200403T170000
DTSTAMP:20260421T041954
CREATED:20200421T214558Z
LAST-MODIFIED:20200808T045438Z
UID:15070-1585900800-1585933200@marketing.com.au
SUMMARY:Marketers In Pajamas - Carmen Bekker and Brent Smart
DESCRIPTION:Your lighthearted lunch-and-learn during lockdown. \nAs we confront our new reality; seeing inside our colleagues’ kitchens\, hearing kids fight in the next room and starting every meeting with “you’re still on mute”; one thing we know for sure… Marketers still need to deliver. \nJoin Facebook and TRIBE’s Jules Lund\, as we stream into the homes of the world’s most innovative marketers to uncover how they’re leading their teams to use this disruption as an opportunity to thrive\, not just survive. \nWe’ll deconstruct the tools\, tactics and tricks these agile marketers are deploying to pivot their strategies and trial new marketing channels so they can achieve more with less. \n\n\nCarmen Bekker leads KPMG’s CMO Advisory\, while IAG’s Brent Smart is one of Australia’s top CMO’s. We cover…\n\n\n\n• Why IAG thinks now\, more than ever\, is the time to invest in your brand\n• What Carmen identifies as the silver lining amongst the panic\n• Why Brent isn’t cutting a cent from his Agency’s fees\n• What ingredients your Post-COVID strategies require\n• IAG’s poignant Bushfire campaign that never saw the light of day
URL:https://marketing.com.au/event/marketers-in-pajamas-carmen-bekker-and-brent-smart/
LOCATION:Online
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Marketing,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200317T080000
DTEND;TZID=Australia/Melbourne:20200317T170000
DTSTAMP:20260421T041954
CREATED:20200222T060858Z
LAST-MODIFIED:20201002T054742Z
UID:14914-1584432000-1584464400@marketing.com.au
SUMMARY:Learn Mailchimp in Adelaide (Advanced)
DESCRIPTION:Take your Mailchimp marketing to the next level\nLearn from a Mailchimp listed training partner! See our partner page at Mailchimp.  \nWant to learn how to use advanced Mailchimp functionality? If you already use Mailchimp and want to get exception results then this practical class is for you (looking for beginner and intermediate training? \nThis class\, combining examples and practice\, covers topics intended for experienced Mailchimp users. \nNote: Our classes are small so please book early to avoid missing out. Mailchimp training certificates are provided to all attendees. \nWhat you’ll learn\nLearn the following and more: \n\nAutomation: How to create automated marketing e.g. a series of welcome emails when a contact subscribes.\nA/B campaign testing: Learn to test email campaign variations with Mailchimp.\nAdvanced segmentation: Know how to trigger a follow up email campaign based on a click.\nIntegrations: Connect your online CRM\, POS\, eCommerce and so on with Mailchimp.\nData manipulation and correction: Automate the capitalization of the first name field in Mailchimp.\nPopup signup forms: Create a popup form for your website.\nInserting countdown timers into email campaigns: Create and insert a countdown timer into an email campaign for enhanced conversions.\nAnimated images: Create and insert animated images into an email campaign.\nSurveys in email marketing: What works (and doesn’t) and how to insert a Typeform question into an email campaign.\nand more\n\nLevel: Advanced. \nWhat you’ll need to bring: A laptop is required to complete exercises.
URL:https://marketing.com.au/event/learn-mailchimp-in-adelaide-advanced-2/
LOCATION:Regus – Adelaide\, 121 King William Street\, Adelaide\, South Australia\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Email marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200212T180000
DTEND;TZID=Australia/Melbourne:20200212T200000
DTSTAMP:20260421T041954
CREATED:20200105T104328Z
LAST-MODIFIED:20200222T051724Z
UID:14771-1581530400-1581537600@marketing.com.au
SUMMARY:Creating Killer Events With Hype and Marketing Buzz
DESCRIPTION:Creating powerful offline experiences is important to capture the imaginations of your audience. It allows you to amplify your brand\, organise your user base\, and impact real people in the real world. \nSo how do you create event hype and create an energy-filled event\, full of the right people? How do you craft creative marketing strategies to maximize your impact? \nHear from our panel of event experts and industry gurus about: \n\n\n\nWhat it takes to create an amazing event experience\nHow to generate a media buzz and social hype to make your event go viral\, before during and after an event\nHow to engage your audience and fill your event to capacity\n\n\n\nThis event is perfect for anyone looking to get more out of the events they are planning\, whether it be a small networking event\, a conference or a large festival.
URL:https://marketing.com.au/event/creating-killer-events-with-hype-and-marketing-buzz/
LOCATION:General Assembly Melbourne
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Marketing,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200212T080000
DTEND;TZID=Australia/Melbourne:20200212T170000
DTSTAMP:20260421T041954
CREATED:20200105T102217Z
LAST-MODIFIED:20201002T055001Z
UID:14749-1581494400-1581526800@marketing.com.au
SUMMARY:Customer Journey Mapping
DESCRIPTION:Consumer empathy. It’s the key to successful product strategy\, design\, and marketing. Through it\, we find unanswered questions\, unmet needs\, and idea­ catalyzing behaviors. But building a business\, product\, or service around a point­-in-­time understanding of your consumer is a strategy destined to fail. To successfully create an offering that dramatically shifts behavior\, organically generates habitual engagement\, and promotes a profitable viral cycle\, we must first understand the consumer journey. \nThis introductory workshop will teach you a multidisciplinary approach to consumer journey mapping research\, design\, and implementation. Having successfully designed and implemented consumer journey maps for clients like Anthem Blue Cross\, Sprint\, Target\, and Taco Bell\, this team of subject matter experts will use real project expertise to equip you with the approach\, tools\, and knowledge to successfully employ consumer journey mapping in product design\, service design\, marketing\, and business design.
URL:https://marketing.com.au/event/customer-journey-mapping/
LOCATION:General Assembly Melbourne
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20200203T090000
DTEND;TZID=Australia/Melbourne:20200203T130000
DTSTAMP:20260421T041954
CREATED:20200122T230813Z
LAST-MODIFIED:20200222T051724Z
UID:14802-1580720400-1580734800@marketing.com.au
SUMMARY:Google Ads Fundamentals Training
DESCRIPTION:Google Ads is kind of like skipping the queue at an amusement park. People are most likely already looking for you on search\, and Google Ads will get you right to the top of results. \nInterested? Here’s the catch – for your ads to be effective\, you have to show up in front of a relevant audience\, at a relevant time. This is where this workshop comes in. \nGordon Digital is a Google partner agency and over the years we’ve helped numerous small businesses grow with Google. In this training\, we get straight to the point and give you the fundamental skills to build a successful campaign. \nThis workshop gives you the skills required to operate the Google Ads platform. With attendance limited to 6 people only\, it’s an intimate learning environment to give you the best results. \nMorning tea and coffee included but remember to bring a laptop! \nWhat we’ll cover and do on the day: \n\nGoogle Ads terminology\nKeyword research\nCampaign optimisation techniques\nPersuasive copywriting techniques\nBuilding a Google Ads campaign\nQ&A Session\nCampaign build checklist to take home\n\nYour workshop host:\nNgawai Mason is the Google Ads strategist here at Gordon Digital. She has a knack for strategy and reading data\, not to mention the ability to break down complex information in a way that’s easy to understand. Wondering how to create ad campaigns convert? Ngawai’s your gal.
URL:https://marketing.com.au/event/google-ads-fundamentals-training/
LOCATION:Gordon Digital Studio\, 2b/643 Wynnum Road\, Morningside\, QLD\, 4170\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Digital Marketing,Queensland
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191205T083000
DTEND;TZID=Australia/Melbourne:20191205T173000
DTSTAMP:20260421T041954
CREATED:20191116T225437Z
LAST-MODIFIED:20200222T051739Z
UID:14437-1575534600-1575567000@marketing.com.au
SUMMARY:Video Strategy Workshop for Marketing and Business Leaders - Melbourne
DESCRIPTION:IDEO STRATEGY WORKSHOP – MELBOURNE \nEARLY BIRD TICKETS AVAILABLE – LIMITED SEATS \nThe Video Strategy Workshop presents an insightful and revolutionary approach to strategically implementing video in your organisation. Discover a unique framework to increase brand awareness\, lead generation and conversion rate using the power of video. You will develop a 12 month video content strategy and the knowledge to implement it yourself or pass on to your marketing team. Delivered by the expert video strategist and producer Cristian Trujillo\, ex-PWC\, engineer and videographer. \nContent Structure | 4 Parts: \n\nIntroduction to Video.\nVideo Framework for Marketing.\nLead Generation Using Video on Social Media.\nTechniques and Tips to Film Video.\n\nPart 1: Introduction to Video \n\nLearn how video works and why it’s the most effective tool to promote your business\nDemystify video as a tool and learn why quality is vital to an effective video\nRedefine the buying process and learn why it’s an emotional process 100% of the time\nLearn the three components of video and their importance: Message\, Look & Feel and Quality\nIdentify your ideal client’s needs\, values and standards and discover their importance when producing video\nUnderstand the psychology of video and how it communicates on Auditory\, Visual and Kinaesthetic levels\nDiscover the difference between animation videos and videos with real people\nLearn why animations videos are not an effective selling tool\nLearn other applications of video and how it can support your entire organisation – not just marketing and sales\nLearn how to brief a videographer and what to consider when evaluating the quality and effectiveness of a video\n\nPart 2: Video Framework for Marketing  \n\nLearn a unique framework to use video strategically in your marketing and sales\nUnderstand how video can help you:\n\n\nIncrease Brand Awareness\nIncrease Conversion Rate\nIncrease Lead Generation\n\n\nUnderstand the client’s journey and the steps required to buy from you\nLearn about the different types of video productions and their specific use:\n\n\nProfile Videos\nCase Studies (Client Testimonials)\nEducational Videos (How to Videos)\n\n\nReceive a step by step guide to ensure these videos are produced effectively and achieve their purpose according to your business needs\nLearn how to prepare your scripts and what to consider when creating your videos\n\nPart 3: Lead Generation Using Video on Social Media \n\nLearn the basics of an effective Social Media Strategy\nLearn how educational videos can position you as the expert in your industry\nDesign and plan a 12-month video content strategy for social media\nIdentify 52 videos to produce for the next 12 months to increase lead generation\nLearn how to write your scripts for educational content\nReceive a guide on effective scriptwriting for educational content\nWrite your first script from start to finish\n\nPart 4: Techniques and Tips to Film Educational Videos \n\nLearn what’s required to film your videos\nLearn about the available equipment\, the different options and the costs:\n\n\nCameras\nTripods\nLights\nMicrophones\nTeleprompter\nEditing Software\n\n\nLearn how to put together a filming kit for under $500\nLearn how to achieve the best quality when filming videos\nLearn how to get the best sound with affordable equipment\nUnderstand how light works and how to get the most out of it\nLearn the basics of presenting in front of the camera\, body language\, preparation\, dress and make up\nLearn about the different editing software available\n\nYou will receive a book written by Cristian that contains all the content described above. You can use this book to produce your own videos\, to brief your marketing team and implement this strategy or to engage the right videographer to do all of this for you.
URL:https://marketing.com.au/event/video-strategy-workshop-for-marketing-and-business-leaders-melbourne/
LOCATION:The Cluster\, 31 Queen Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Content Marketing,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191106T080000
DTEND;TZID=Australia/Melbourne:20191106T170000
DTSTAMP:20260421T041954
CREATED:20190414T010300Z
LAST-MODIFIED:20190414T031450Z
UID:13495-1573027200-1573059600@marketing.com.au
SUMMARY:IAB Digital Ad Ops Conference - Sydney
DESCRIPTION:Join the IAB on Wednesday\, 6 November 2019 for Digital Ad Ops in Sydney\, one of the most hotly anticipated conferences in the digital advertising industry for 2019. \n\n\n\n\n\nAd Ops will cover local and global trends affecting the online advertising industry from an AdOp and TechOps perspective; an engaging panel discussion on considerations and options for developing your career in Ops and an inspirational working panel of senior tech ops industry experts delivering best practice presentations on critical topics.
URL:https://marketing.com.au/event/iab-digital-ad-ops-conference-sydney/
LOCATION:PwC Sydney\, Darling Park Tower 2\, 201 Sussex Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Advertising,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20191029T080000
DTEND;TZID=Australia/Melbourne:20191029T170000
DTSTAMP:20260421T041954
CREATED:20190414T010421Z
LAST-MODIFIED:20190414T031508Z
UID:13497-1572336000-1572368400@marketing.com.au
SUMMARY:MeasureUp 2019
DESCRIPTION:As digital advertising investment has increased to represent over half of the total ad market in Australia in FY 2018\, accurately measuring its impact is more important than ever. The MeasureUp conference\, the only measurement focussed conference in Australia\, will look at the latest ways to assess digital ad effectiveness. Hear local and international speakers discussing ways of measuring both the opportunities available for advertisers and the impact of their investments. \nWhether that’s the revenue component\, the audience measurement\, the challenge of ROI\, measurement across media or measurement of the digital value chain\, it’s never been a more critical topic for the industry. \nSo\, on Tuesday October 25\, 2019\, IAB Australia will hold its annual measurement conference\, MeasureUp\, at PwC in Sydney. \nAs the body\, at the heart of independent measurement\, the IAB is bringing together the smartest brains on the topic both locally and from overseas to shed light and provide perspective. The conference will help shape digital and cross-media measurement in the Australian market for the next 12 months. \nHow do you and your business MeasureUp?
URL:https://marketing.com.au/event/measureup-2019/
LOCATION:PwC Sydney\, Darling Park Tower 2\, 201 Sussex Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Advertising,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190821T080000
DTEND;TZID=Australia/Melbourne:20190821T170000
DTSTAMP:20260421T041954
CREATED:20190414T010551Z
LAST-MODIFIED:20190414T031450Z
UID:13499-1566374400-1566406800@marketing.com.au
SUMMARY:Mobile Council Event
DESCRIPTION:Join IAB Australia and our Mobile Advertising Council on Wednesday\, 21 August 2019 as we discuss key topics in the Australian mobile advertising landscape.
URL:https://marketing.com.au/event/mobile-council-event/
LOCATION:PwC Sydney\, Darling Park Tower 2\, 201 Sussex Street\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Advertising,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20190724
DTEND;VALUE=DATE:20190726
DTSTAMP:20260421T041954
CREATED:20190622T074716Z
LAST-MODIFIED:20190622T074716Z
UID:13798-1563926400-1564099199@marketing.com.au
SUMMARY:Online retailer
DESCRIPTION:Transform your business with Online Retailer Conference & Expo – two days jam-packed with cutting-edge ecommerce insights\, the latest trends\, tech innovation and retail solutions. \nDiscover the solutions to your biggest business problems with 140+ exhibitors\, plus experience a plethora of exhilarating show floor features.
URL:https://marketing.com.au/event/online-retailer/
LOCATION:ICC Sydney\, 14 Darling Drive\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Advertising,Conference,Digital Marketing
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190717T080000
DTEND;TZID=Australia/Melbourne:20190719T170000
DTSTAMP:20260421T041954
CREATED:20190414T002331Z
LAST-MODIFIED:20190414T031450Z
UID:13469-1563350400-1563555600@marketing.com.au
SUMMARY:Media + Entertainment Tech Expo
DESCRIPTION:For more than a century\, the people of the Society of Motion Picture and Television Engineers (SMPTE)\, have driven the details behind many significant advances in media and entertainment technology. Today\, SMPTE continues to enhance the quality of the moving image\, despite strong disruption within the media and entertainment landscape. \nIn recognition of the evolution of media\, in 2018 a decision was made to re-brand the event to MEDIA + ENTERTAINMENT TECH EXPO\, which will continue to run in conjunction with SMPTE. As a part of this re-brand\, our event will greatly expand its exhibition categories to all leading suppliers within the media\, entertainment and technology industries. \n  \nOUR CATEGORIES FOR 2019 WILL BE EXPANDING TO INCLUDE: \nAudio Mixers\nAudio Processing & effects\nAudio Production\nCameras & Lenses\nCapture Devices & Software\nCloud Technology\nDelivery & Distribution *NEW*\nDigital Solutions *NEW*\nEsports *NEW*\nIP Broadcast Solutions\nLighting\nMicrophones\nMobile/Vehicle Production\nMotion Picture/Virtual Production\nMotion Picture/Production\nNetworking Technologies\nPost Production\nSet Design/Props/Furniture\nWorkflow Solutions \n  \nThe newly launched Media + Entertainment Tech Expo is here to appeal to a wider audience within the media industry. Focusing on all aspects of the industry that drives the “creation\, distribution and consumption” of media\, entertainment and technology. \nWe invite you to be a part of the 2019 Media + Entertainment Tech Expo and join us in injecting new ideas\, passion and enthusiasm into the industry.
URL:https://marketing.com.au/event/media-entertainment-tech-expo/
LOCATION:ICC Sydney\, 14 Darling Drive\, Sydney\, NSW\, 2000\, Australia
CATEGORIES:Advertising,Conference,Graphic Design,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190620T080000
DTEND;TZID=Australia/Melbourne:20190620T170000
DTSTAMP:20260421T041954
CREATED:20190414T010743Z
LAST-MODIFIED:20190414T031450Z
UID:13501-1561017600-1561050000@marketing.com.au
SUMMARY:IAB Digital Ad Ops Conference - Melbourne
DESCRIPTION:This half day IAB Ad Ops Conference in Melbourne on June 20 will cover local and global trends affecting the online advertising industry from an AdOp and TechOps perspective; an engaging panel discussion on considerations and options for developing your career in Ops and an inspirational working panel of senior tech ops industry experts delivering best practice presentations on critical topics. \nJoin us for what promises to be an engaging and educational IAB Ad Ops event. \nContact Jennifer Thomas\, IAB Head of Membership\, for information on sponsorship and speaking opportunities. \nWhere:\nPwC Australia\nLevel 19/2 Riverside Quay\nSouthbank\, VIC 3006 \nWhen:\nJune 20\, half-day \n 
URL:https://marketing.com.au/event/iab-digital-ad-ops-conference-melbourne/
LOCATION:PwC Melbourne\, Lvl 19\, 2 Riverside Quay\, Southbank\, 3006\, Australia
CATEGORIES:Advertising,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190604T180000
DTEND;TZID=Australia/Melbourne:20190604T220000
DTSTAMP:20260421T041954
CREATED:20190414T012329Z
LAST-MODIFIED:20210410T130509Z
UID:13515-1559671200-1559685600@marketing.com.au
SUMMARY:APG presents Battle of Big Thinking at Vivid
DESCRIPTION:Trust has been linked to every business and every kind of human emotion. But how does it connect to modern life? \nIs it tangible? Is it intangible? Does it live in institutions\, in people\, in leaders\, in brands? or is it up to every individual to decide. \nIs Australia a nation that has been taught not to trust? To only offer it as the ultimate reward. Have we been taught to start from distrust\, to be more cynical and to always expect someone or something to let us down? Or are we more tolerant and expecting of trust breaches? Can they still break a deal? Once trust is lost can it ever be truly regained? Or does it even exist anymore? \nIn today’s modern world\, standards are in flux and everything has become more movable\, more flippant and more transient. That means key values that guide business are shifting too. They are eroding and also being redefined with the way brands and business work. In this climate is it naïve to hope that trust will remain a key guiding principle of how we engage and how we operate? \nGrappling with the question “has trust left the building?” will be tricky. It will take the most trusted and brilliant minds around to provoke\, to debate\, to convince and to put forward a credible and trustworthy point of view. \nCome along and listen for yourself at The Battle of Big Thinking\, an APG event at Vivid Sydney this June. \nDiving into the trust fray will never be this much fun again. \nThis event is being held in partnership with Powered\, a division of Nine Entertainment. \n2019 Speakers\n\nLisa Davies\, Editor\, Sydney Morning Herald\nCarl Ratcliff\, Chief Strategy Officer\, DDB\, Sydney\nPeter Fray\, Co-Director at Centre for Media Transition\, University of Technology Sydney\nKate Smither\, Chief Strategy Officer & APG co-Chair\, Publicis Communications\nFran Clayton\, Chief Strategy Officer\, McCann Australia\nDavid Warren\, Group Strategy Director\, BMF\n\n 
URL:https://marketing.com.au/event/apg-presents-battle-of-big-thinking-at-vivid/
LOCATION:Australia
CATEGORIES:Advertising,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190515T180000
DTEND;TZID=Australia/Melbourne:20190515T200000
DTSTAMP:20260421T041954
CREATED:20190414T012538Z
LAST-MODIFIED:20190425T113130Z
UID:13518-1557943200-1557950400@marketing.com.au
SUMMARY:AWARD presents The Work Behind The Work - Melbourne
DESCRIPTION:We’ve asked some of the best in the business to come along and share their infinite wisdom. We’ll talk about process\, inspiration and the all-important client relationships. This event is about asking questions\, getting answers and having a glass of wine. \n2019 Melbourne line up\n\nMyer Christmas Bauble – Presented by Pippa O’Regan\, General Manager and Stephen De Wolf\, Executive Creative Director\, Clemenger BBDO\nAustralian Red Cross Blood Service – Presented by Johnny Corpuz\, Head Of Connections Strategy and Adam Slater\, Associate Creative Director\, Cummins&Partners\nEnter Asahi – Presented by Navin Arunasalam\, Account Director\, Hugh Gurney\, Copywriter\, Joe Sibley\, Art Director\, The Monkeys\n\n 
URL:https://marketing.com.au/event/award-presents-the-work-behind-the-work-melbourne/
LOCATION:Clemenger BBDO
CATEGORIES:Advertising,Marketing,Melbourne
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Melbourne:20190514T180000
DTEND;TZID=Australia/Melbourne:20190514T200000
DTSTAMP:20260421T041954
CREATED:20190414T012652Z
LAST-MODIFIED:20190425T113130Z
UID:13522-1557856800-1557864000@marketing.com.au
SUMMARY:AWARD presents The Work Behind The Work - Sydney
DESCRIPTION:We’ve asked some of the best in the business to come along and share their infinite wisdom. We’ll talk about process\, inspiration and the all-important client relationships. This event is about asking questions\, getting answers and having a glass of wine. \n2019 Sydney line up\n\n\nProject Revoice – BWM Dentsu\, client ALS Association\nStop Your Boobs Playing Their Own Game – The Monkeys\, client Berlei\nAutoAds – CHE Proximity\, client carsales.com.au\n\n\n 
URL:https://marketing.com.au/event/award-presents-the-work-behind-the-work-sydney/
LOCATION:NSW
CATEGORIES:Advertising,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20190228
DTEND;VALUE=DATE:20190301
DTSTAMP:20260421T041954
CREATED:20190105T023729Z
LAST-MODIFIED:20191020T054415Z
UID:12987-1551312000-1551398399@marketing.com.au
SUMMARY:Future TV Advertising Forum Sydney
DESCRIPTION:THE FUTURE OF BRANDS\, AGENCIES AND TELEVISION ADVERTISING IN ANZ \nFuture TV Advertising Forum is co-located in Sydney with The Future of Brands\, (Wednesday 27 February 2019) and we have a great dual-pass offer for delegates. \nFuture TV Advertising Forum Sydney returns in February\, asking whether we are heading for a media effectiveness and brand health crisis\, fuelled by short-termism (including cost cutting) and sub-optimal planning. We will debate the future of ad-funded broadcast in Australia and look at all the tools TV can employ to make TV better measured\, traded\, targeted and data-led.
URL:https://marketing.com.au/event/the-future-of-advertising-forum/
LOCATION:Doltone House\, 26-32 Pirrama Rd\, Pyrmont\, NSW\, 2009\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Marketing,Sydney
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20190227
DTEND;VALUE=DATE:20190228
DTSTAMP:20260421T041954
CREATED:20190105T024144Z
LAST-MODIFIED:20191020T054416Z
UID:12990-1551225600-1551311999@marketing.com.au
SUMMARY:Future of Brands Sydney
DESCRIPTION:DRIVING BRAND GROWTH THROUGH MARKETING \nThe Future of Brands is co-located in Sydney with our leading broadcast event\, Future TV Advertising Forum \nWe will be picking up on the key issues facing brands in in this complex\, digital world. \nWe are keen to explore the impact voice marketing will make over the next few years – very significant in the view of some; and we will look more broadly at marketing to machines. \nWe will hear case studies on the development of brand experiences\, pulling together both offline and online examples; and explore the growth of social e-commerce. \nWith so many vying for the consumer’s attention in so many ways\, loyalty marketing is taking on new emphasis. We will explore that\, and the other possibility that you might be battling to deal with a loss of trust in your brand? \nIt’s no wonder in such a fast-moving world that marketers are starting to seek new and different agency relationships; and agencies in turn are keen to preserve their place at the table and extend their impact and influence where possible. We ask what agency models are coming to the fore and where the management consultancies sit in all this.
URL:https://marketing.com.au/event/future-of-brands-sydney/
LOCATION:Doltone House\, 26-32 Pirrama Rd\, Pyrmont\, NSW\, 2009\, Australia
CATEGORIES:Advertising,All Event Locations,All Event Topics,All Event Types,Marketing,Sydney
END:VEVENT
END:VCALENDAR