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UID:22668-1676332800-1676591999@marketing.com.au
SUMMARY:eTail Australia 2023
DESCRIPTION:Your only opportunity to learn from and network with Australia’s leading eCommerce and digital marketing retail leaders at one time.\n\n\n\n\nAs THE market leading annual meeting place for Australia’s top retail leaders\, only at eTail Australia can you learn from\, network and collaborate with leading Founders\, CEOs\, CMOs\, Heads of eCommerce and Digital Marketing Leaders (and more!) as they share practical insights on how to: \n\nThrive in the face of faltering consumer sentiment and overcome rising inflation and a bearish economy\nMeet customers in their channel of choice without burning a hole in your pocket\nUnravel the complexities of Web 3.0 (raise your hand if you still don’t get it) and get the hard truths about metaverse before you dive headfirst into it\nDeliver consistent value to your customers so that they will continue buy from you no matter the circumstances\nExpand into new markets and look like an experienced player while doing so (not the new kid on the block)\n\nWe CAN’T WAIT to welcome you to eTail Australia 2023! Attend and be a part of retails future.
URL:https://marketing.com.au/event/etail-australia-2023/
LOCATION:NSW
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DTSTART;TZID=Australia/Melbourne:20230215T123000
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CREATED:20230103T064627Z
LAST-MODIFIED:20230209T054520Z
UID:24243-1676464200-1676478600@marketing.com.au
SUMMARY:Masterclass: Building a Practical Marketing Plan
DESCRIPTION:Everything you need to know to about crafting a strong Marketing Plan\, including re-engaging with your business’ purpose\, mission\, goals\, objectives and strategies. \nA Marketing Plan is the basis of all Marketing Practice and Strategy. \nIn the fast-moving digital world we live in today\, businesses must set out their Marketing Plan and continually update it if they want to be successful. \nSpecifically designed for both Marketers who would like a refresher course\, as well as business owners who wish to learn more\, this Building A Practical Marketing Plan Workshop will take students through the theory\, demonstrate with examples and guide you through each step to build or refresh your own Marketing Plan. \nKey takeaways:  \n\nLearn the fundamentals of creating an effective marketing plan as the basis of marketing practice and strategy.\nUse a framework to get to know your business and create overarching goals\, company vision and mission statement.\nLearn the 8 Ps of the marketing mix and develop your business marketing model.\nHow to conduct a competitor analysis and identify where you sit in the market.\nExplore the foundations of setting budgets\, monitoring and measuring campaign performance and effectiveness.\n\nWho is this Workshop for: \n\nBusiness owners\, freelancers and individuals looking for better engagement and results from their marketing efforts\, needing a clear\, easy to action approach.\nAgency teams ready to deeply understand the drivers and influencers of successful marketing campaigns and wanting to stand out with expertise that outperforms the competition.\nMarketing professionals wanting to increase ROI and demonstrate advanced knowledge of strategic planning.
URL:https://marketing.com.au/event/masterclass-building-a-practical-marketing-plan/
LOCATION:Online
CATEGORIES:All Event Locations,All Event Topics,All Event Types
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