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DTSTART;VALUE=DATE:20180911
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UID:12123-1536624000-1536796799@marketing.com.au
SUMMARY:Marketing Data Science Workshop
DESCRIPTION:Whether you’re a marketer\, data analytics professional or full-fledged data scientist\, this course offers a business solution for your organisation. Over this two day event you will unpack the fundamentals of marketing data science and strategies for successful implementation of a marketing analytics program of work. You will look at everything from predictive analytics and machine learning algorithms and customer segmentation strategies\, plus more. \nAt this event\, you will also learn about: \n\nFundamentals of data science and analytics for marketing\nReal-time experimentation with data science in a hands-on interactive case study\nCustomer segmentation\, personas and clustering algorithms\, plus more
URL:https://marketing.com.au/event/marketing-data-science-workshop/
LOCATION:Cliftons Sydney\, Level 13\, 60 Margaret Street\, Sydney\, Victoria\, 2000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Conference,Content Marketing,Marketing,Sydney,Workshop
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DTSTART;TZID=Australia/Melbourne:20180912T080000
DTEND;TZID=Australia/Melbourne:20180912T103000
DTSTAMP:20260424T203235
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UID:12202-1536739200-1536748200@marketing.com.au
SUMMARY:Behind The Scenes: Digital Media Outcomes
DESCRIPTION:As there are so many different opportunities on where and how to place your media and what to spend\, it can get hard to ensure your media spend stays fresh\, engages your audience and also generates the best ROI. At this event you will examine the most effective ways that marketers are finding their audience\, selecting channels and measuring media success. This can be advertising across different platforms\, such as Facebook\, Google\, Spotify\, YouTube or something else. You will explore how to re-invigorate your media activity to ensure your messages are fresh and attract attention.
URL:https://marketing.com.au/event/behind-the-scenes-digital-media-outcomes/
LOCATION:The Angliss Conference Centre\, Level 5\, 555 La Trobe Street\, Melbourne\, VIC\, 3000\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Marketing,Melbourne,Social Media,Workshop
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
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