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DTSTART;TZID=Australia/Melbourne:20141008T080000
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UID:5996-1412755200-1412764200@marketing.com.au
SUMMARY:Exploiting Video in Your Content Strategy
DESCRIPTION:It is widely accepted that video can work as a strategic marketing and sales tool by improving conversion rates\, increasing user engagement and providing an opportunity for user-generated content. \nAt this event we will consider the role of video and how organisations are leveraging the opportunities that video provides. \nSpeakers will discuss how to best use relevant videos and what you can do to achieve a balance between production quality and cost. Speakers include: \n\nJames Johnson\, Group Digital Manager\, Michael Hill\nDouglas Nicol\, Partner\, The Works\nMark Blair\, Vice President Australia & New Zealand\, Brightcove\nFarhad Meher-Homji\, Founder at Changer Studios
URL:https://marketing.com.au/event/exploiting-video-content-strategy/
LOCATION:Mirra\, 86 Bridge Street\, Brisbane\, Queensland\, 4006\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Brisbane,Content Marketing,Presentation
ORGANIZER;CN="Interactive Minds":MAILTO:louisa(at)interactiveminds.com.au
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DTSTART;TZID=Australia/Melbourne:20141008T174500
DTEND;TZID=Australia/Melbourne:20141008T203000
DTSTAMP:20260407T012040
CREATED:20141001T223735Z
LAST-MODIFIED:20141001T223735Z
UID:5978-1412790300-1412800200@marketing.com.au
SUMMARY:Mobile and the Digital Marketing Mix
DESCRIPTION:Learn about how changing consumer journeys are driving more customers to use mobile devices to search\, transact and entertain and what this means for your business. You will learn from industry experts and Corporates who are successfully implementing mobile as a business tool. As they say go mobile or go home! \nThe expert panel includes: \n\nJarrod Scott\, Senior Product Manager\, Developer\, REA\nAndrew Webster\, Editor\, Couriermail.com.au\nAdam Williams\, Managing Director\, Mammoth\nBrett Wiskar\, Director or Strategy\, Speedwell (facilitator)
URL:https://marketing.com.au/event/mobile-digital-marketing-mix/
LOCATION:News Corp Head Office\, Corner of Campbell Street and Mayne Road\, Bowen Hills\, Queensland\, 4006\, Australia
CATEGORIES:All Event Locations,All Event Topics,All Event Types,Digital Marketing,Presentation,Sydney
ORGANIZER;CN="The Digital Industry Association of Australia (AIMA)":MAILTO:02 9248 7900
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